scholarly journals A Study to Examine the Factors Influencing M-Banking Adoption in India

2021 ◽  
Vol 8 (S1-Feb) ◽  
pp. 191-199
Author(s):  
Vannala Lavanya ◽  
Mohammed Yousuf ◽  
Raja Sankaran
Keyword(s):  
Conceptual Model ◽  
Behavioral Intention ◽  
Online Survey ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Consumer Perception ◽  
Perceived Ease Of Use ◽  
Financial Organization ◽  
Factors Influencing

Purpose: The purpose of the study was to examine the factors influencing the adoption of m-banking in India. For this study, four factors,namely, Perceived Usefulness, Perceived Ease of Use, Habit andTrustwere used to determine the consumer perception ofm-bankingadoption in India.Methodology/Approach: An online survey was conducted to collect data from 113 consumers using m-banking in India. IBM SPSS was used to test the conceptual model and to validate and statistically analyze the results.Findings: The factors Perceived Usefulness and Trust were found to be significant on Behavioral Intention, whereas Perceived Ease of Use and Habit was found to be not significant.Implications: Banking and Financial organization can use the results from the study to strategize and to attract consumers to adopt m-banking in India.

scholarly journals Factors Influencing Users’ Behavioral Intention to Reuse Mobile Financial Services in Bangladesh

2020 ◽  
Vol 5 (3) ◽  
pp. 155-169
Author(s):  
Md. Rizvi Khan ◽  
Sirion Chaipoopirutana
Keyword(s):  
Behavioral Intention ◽  
Financial Services ◽  
Behavioral Intentions ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Survey Method ◽  
Mobile Banking ◽  
Perceived Ease Of Use ◽  
Factors Influencing ◽  
Mobile Financial Services

Objective – This paper aims to empirically examine the factors influencing the users’ behavioral intention to reuse mobile technology to facilitate their financial services in Bangladesh. Methodology/Technique – A self-administered online survey method was used and 400 responses were collected with Likert-type questions using Google Forms as a medium. A model was developed and proposed based on different technology acceptance models like TAM, UTAUT and similar studies on factors influencing users’ intention to adopt and reuse mobile financial services in Bangladesh. The proposed model was tested by performing simple and multiple linear regression using SPSS software. Findings – The results show that perceived ease of use influences perceived usefulness of mobile financial services but perceived ease of use, perceived usefulness and security have no influence on trust in terms of behavioral intention to reuse mobile financial services in Bangladesh. However, with the exception of trust and perceived financial cost, the remaining variables such as perceived usefulness, perceived ease of use, security, perceived risk, social influence and facilitating conditions significantly influence behavioral intentions to reuse mobile financial services in Bangladesh. Novelty - This study examines crucial factors spotted in literature in the context of Bangladesh. Earlier papers have primarily focused on traditional banking clients’ behavioral intention toward their bank’s mobile banking facilities in Bangladesh. This paper is comprehensively designed to identify influential factors of reusing non-traditional mobile financial services like bKash, Rocket, Nagad etc. at the growth level in the industry of Bangladesh. The researcher tried to identify factors influencing both bank and non-bank users to reuse mobile financial services for their digital transactions. Type of Paper: Empirical. JEL Classification: M31, M39. Keywords: bKash; Bangladesh; Mobile Banking; Behavioral Intentions; Reuse; Mobile Financial Services. Reference to this paper should be made as follows: Khan, M.R; Chaipoopirutana, S. 2020. Factors Influencing Users’ Behavioral Intention to Reuse Mobile Financial Services in Bangladesh, J. Mgt. Mkt. Review 5(3) 155 – 169. https://doi.org/10.35609/jmmr.2020.5.3(4)

scholarly journals Students’ acceptance of mobile-based assessment

2021 ◽  
pp. 43-52
Author(s):  
Nur Adillawati Kosim Saputri ◽  
Ade Gafar Abdullah ◽  
Dadang Lukman Hakim
Keyword(s):  
Behavioral Intention ◽  
Online Survey ◽  
Structural Model ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Second Grade ◽  
Intention To Use ◽  
Perceived Ease Of Use ◽  
Effective Development ◽  
Behavioral Intention To Use

The effective development of a Mobile-Based Assessment (MBA) depends on students’ acceptance. The aim of this paper was to examine the determinant factor of students’ behavioral intention to use mobile-based assessment. Data were collected from 105 second grade students of a vocational high school through an online survey questionnaire. Partial Least Squares (PLS) was used to test the measurement and the structural model. Results showed Perceived Ease of Use as the strongest direct predictor of Behavioral Intention to Use, followed by Perceived Usefulness. Content and Mobile Self-Efficacy only has an indirect effect. These four variables explain 51.3 percent of the variance of Behavioral Intention to Use.

scholarly journals MUSLIM MILLENNIAL’S INTENTION OF DONATING FOR CHARITY USING FINTECH PLATFORM

2019 ◽  
Vol 5 (3) ◽  
pp. 623-644 ◽  
Author(s):  
Farokhah Muzayinatun Niswah ◽  
Lu'liyatul Mutmainah ◽  
Diah Ayu Legowati
Keyword(s):  
Technology Acceptance ◽  
Behavioral Intention ◽  
Structural Equation ◽  
Online Survey ◽  
Human Life ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Behavioral Control ◽  
Perceived Ease Of Use ◽  
Integration Model

Financial Technology (fintech) has been a part of human life. Fintech becomes a solution of human needs without limits of space and time. Fintech makes it easy for people especially millennials to make donation. This study aims to explore the factors that influence Muslim millennial’s intention in giving donation through fintech. This study uses an integration model of Technology Acceptance Model (TAM) and Theory of Planned  Behavior (TPB). Online survey is used in this research including 115 Muslim millennials as sample. Data analized by Structural Equation Model (SEM) using Smart PLS. The results indicate that Perceived Usefulness (PU) and Perceived Ease of Use (PEOU) have no significant effect on Attitude Towards Usage (ATU), Attitude Towards Usage (ATU) has no significant effect on Behavioral Intention (BI), Perceived Usefullness (PU), Subjective Norm (SN) and Perceived Behavioral Control (PBC) significantly have a positive effect on Behavioral Intention (BI). Overall fintech improves Muslim millennial’s intention to make donation easily and almost all of respondents know about fintech, even not all of the use fintech to donate. This research contributes both theoretically and practically.

College Learning From Classrooms to the Internet: Adoption of the YouTube as Supplementary Tool in COVID-19 Pandemic Environment

2021 ◽  
pp. 001312452110625
Author(s):  
Dawei Liu ◽  
Jinlin Luo
Keyword(s):  
Behavioral Intention ◽  
User Satisfaction ◽  
Self Efficacy ◽  
Structural Equation ◽  
Online Survey ◽  
User Behavior ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
The Internet ◽  
Perceived Ease Of Use

To prevent the further spread of COVID-19, many teachings were transferred to the Internet. This study unearths the motivations to participate in YouTube as a supplementary learning resource among college students to fight COVID-19. Using an integration and development of TAM and TTF model with 302 registered YouTube students completed an online survey that helped understanding user behavior. Employing a structural equation model on the sample indicated that behavioral intention was significantly influenced by perceived ease of use, perceived usefulness, user satisfaction, and YouTube self-efficacy. However, task technology fit and content richness were not significantly predictive of behavioral intention. Moreover, perceived ease of use and YouTube self-efficacy also was not significantly predictive perceived usefulness. The implications of integrating and development of TAM and TTF with content richness and YouTube self-efficacy model are discussed.

Factors Influencing Behavior of Selecting Touch Screen Mobile Phones

2015 ◽  
pp. 297-310
Author(s):  
Muhammad Khalique ◽  
Senorita Lokie Tunggau
Keyword(s):  
Regression Analysis ◽  
Mobile Phones ◽  
Behavioral Intention ◽  
Sampling Technique ◽  
Touch Screen ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Factors Affecting ◽  
Factors Influencing

The main aim of this chapter is to examine the influence of factors affecting the behavioural intention of customers. In this chapter, perceived ease of use, perceived usefulness, and social influence are considered as predictors while behavioral intention is employed as dependent variable. A total of 260 participants were involved in this study. The participants were selected through non-probability sampling technique, namely Snow Ball. In order to achieve the objective of this study, three research hypotheses were constructed. The proposed hypotheses were tested by using multiple regression analysis. The findings demonstrate that three hypotheses are supported. The findings show that three factors are playing a significant role in developing the behavioral intention. This study will be a millstone for the potential researchers.

scholarly journals What Influences Urbanites’ Mobile Payment Adoption? The Moderating Roles of Demographic Divides

2020 ◽  
Vol 28 (4) ◽  
Author(s):  
Ong Choon Hee ◽  
Koo Nyuk Ying ◽  
Tan Owee Kowang ◽  
Lim Lee Ping
Keyword(s):  
Online Survey ◽  
Service Providers ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Mobile Payment ◽  
Perceived Ease Of Use ◽  
Factors Influencing ◽  
Perceived Security ◽  
Banking Institutions ◽  
The Government

This study examines the moderating roles of demographic divides, such as gender, income, and education, on factors influencing mobile payment adoption among urbanites in Malaysia. An online survey questionnaire was used for data collection, which yielded 428 responses. PLS-SEM was employed to assess validity, reliability, hypothesis testing, and PLS-MGA of the study constructs. The findings of this paper revealed that perceived security, perceived ease of use, perceived usefulness, and trust were significantly related to mobile payment adoption. Gender, income, and education were found to moderate the results. This research provides important information to service providers, banking institutions, and the government to understand factors influencing mobile payment adoption and consider demographic characteristics of gender, income, and education in mobile payment adoption. This study explains the moderating effects of demographic divides on mobile payment adoption among urbanites that are rarely addressed in Malaysia.

scholarly journals Factors Influencing Use of Monsoonsim Business Simulation by UTM Undergraduate Students

2018 ◽  
Vol 8 (2) ◽  
pp. 61
Author(s):  
Shafudin Mohd Yatim ◽  
Chin Fei Goh ◽  
Raihanatul Zahirah Mohamad
Keyword(s):  
Undergraduate Students ◽  
Behavioral Intention ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Intention To Use ◽  
Business Simulation ◽  
Perceived Ease Of Use ◽  
Factors Influencing ◽  
Perceived Enjoyment ◽  
Behavioral Intention To Use

The study was conducted to investigate the factors that influenced the use of MonsoonSIM business simulation by the undergraduate students of Universiti Teknologi Malaysia (UTM). The objectives of this study were to evaluate the (i) relationship between perceived usefulness, perceived ease of use, and perceived enjoyment towards attitude to use MonsoonSIM, (ii) relationship between perceived usefulness, perceived enjoyment, and attitude to use towards the behavioral intention to use MonsoonSIM (iii) strongest determinants that influenced the students’ attitude to use MonsoonSIM. Two hundred and sixty UTM undergraduate students answered this e-questionnaire. Descriptive and inferential analyses were used to evaluate the data. The results of this study showed all the relationships were positively correlated, and that perceived enjoyment was the most significant factor influencing the students’ attitude to use MonsoonSIM. In conclusion, there is a higher possibility for the technology to be used by the users if it includes perceived usefulness, perceived ease of use, and perceived enjoyment.

Factors Impacting Behavioral Intention of Users to Adopt IoT In India

2020 ◽  
Vol 14 (4) ◽  
pp. 92-112
Author(s):  
Sheshadri Chatterjee
Keyword(s):  
Conceptual Model ◽  
Behavioral Intention ◽  
Diffusion Theory ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Security And Privacy ◽  
Perceived Ease Of Use ◽  
Innovation Diffusion Theory ◽  
Technology Adoption Model ◽  
Privacy Issues

The purpose of this study is to identify the factors that impact on the behavioral intention of the Indian consumers to use devices embedded with the internet of things (IoT). While identifying the factors, due attention has been given on the security and privacy issues. With the inputs from the studies of available literature and with the help of technology adoption model (TAM) and of innovation diffusion theory (IDT), some hypotheses have been formulated and a conceptual model has been developed. The hypotheses have been tested and the conceptual model has been validated statistically with the help of survey works using 232 usable respondents. The result shows that perceived usefulness, perceived ease of use, compatibility and cost affect the behavioral intention of the consumers to use IoT enabled devices in India.

Direct and Indirect Associations of Personality With Audiovisual Technology Acceptance Through General Self-Efficacy

2021 ◽  
pp. 003329412199778
Author(s):  
Maria Manolika ◽  
Rigas Kotsakis ◽  
Maria Matsiola ◽  
George Kalliris
Keyword(s):  
Technology Acceptance ◽  
Student Perceptions ◽  
Technology Use ◽  
Self Efficacy ◽  
Online Survey ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Beliefs About Technology ◽  
General Self Efficacy

Increasing consensus among information systems researchers suggests that personality accounts for the effective use of several technologies, yet less is known about the process through which personality affects user perceptions of technology acceptance. This study, therefore, examined whether personality is associated with student perceptions of audiovisual technology acceptance, and whether general self-efficacy mediates this association. In total, 244 students completed an online survey including measures of personality, general self-efficacy, and perceptions of audiovisual technology acceptance. Canonical correlation uncovered significant associations between personality and student beliefs about technology use. Results further revealed that general self-efficacy fully mediated the effects of openness to experience and neuroticism on Perceived Ease of Use, whereas the association between agreeableness and Perceived Usefulness was partially mediated by self-efficacy beliefs. The fact that personality influences students’ perceptions of technology acceptance both directly and indirectly should not remain unnoticed, especially when designing intervention programs to enhance their academic performance.

scholarly journals Behavioral intentions of technology teachers to implement an engineering-focused curriculum

2021 ◽  
Vol 8 (1) ◽  
Author(s):  
Kuang-Chao Yu ◽  
Pai-Hsing Wu ◽  
Kuen-Yi Lin ◽  
Szu-Chun Fan ◽  
Sy-Yi Tzeng ◽  
...  
Keyword(s):  
Behavioral Intentions ◽  
Behavioral Control ◽  
Subjective Norms ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Behavioral Control ◽  
Perceived Ease Of Use ◽  
Teachers Perceptions ◽  
Technology Teachers ◽  
Factors Influencing

Abstract Background Teaching engineering at a high school level has been a subject of substantial concern during recent curriculum reforms. Many countries are increasingly including engineering-focused subjects in their technology curriculum guidelines. However, technology teachers face challenges regarding the optimal implementation of an engineering-focused curriculum. It is essential to understand technology teachers’ perceptions of and behavior in classroom practices when teaching an engineering-focused curriculum. To explore the factors influencing the effective implementation of the curriculum, this study aimed to explore the association between technology teachers’ perceptions regarding curriculum guidelines (i.e., perceived ease of use, perceived usefulness, and beliefs) and their behavioral intentions. In addition, this study explored how these perceptions change for teachers who participated in a professional development program (PDP) for teaching an engineering-focused curriculum compared with those who did not participate in the program (NoPDP). Results In this study, structural equation modeling was used to investigate factors potentially influencing teachers’ behavioral intentions, including subjective norms and perceived behavioral control. The results showed that technology teachers’ behavioral intentions were influenced by their perceptions of the curriculum's usefulness. Subjective norms and perceived behavioral control were also significant determinants of behavioral intentions. Moreover, the results differed between the two groups. Perceived usefulness had direct and indirect effects on the behavioral intentions of the PDP and NoPDP groups, respectively. Conclusions We constructed a model of technology teachers’ behavioral intentions to implement an engineering-focused curriculum and identified factors influencing technology teachers’ behavioral intentions to implement an engineering-focused curriculum. Our conclusions are as follows: (1) the model was adequate for determining the factors influencing technology teachers’ behavioral intentions; (2) in the PDP group, perceived usefulness, subjective norms, and perceived behavioral control were significantly associated with behavioral intentions; and (3) in the NoPDP group, perceived usefulness and perceived ease of use were associated with behavioral intentions and self-reported behavior only via the mediating factor of beliefs. The above influencing factors should be taken into account when planning professional development programs for pre- and in-service teachers, as these programs will have implications regarding the successful implementation of an engineering-focused curriculum.

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