scholarly journals MEMBANGUN PURCHASE INTENTION MELALUI TRUST PADA APLIKASI BUKALAPAK.COM (STUDI KASUS PADA MAHASISWA FAKULTAS EKONOMI UNIVERSITAS SARJANAWIYATA TAMANSISWA)

2021 ◽  
Vol 4 (1) ◽  
pp. 62
Author(s):  
Hanifia Rahma Wulandari ◽  
Ida Bagus Nyoman Udayana ◽  
Lusia Tria Hatmanti Hutami

AbstrakPenelitian ini bertujuan untuk mengetahui (1) pengaruh reputation terhadap trust, (2) pengaruh risk terhadap trust, (3) pengaruh perceived ease of use terhadap trust, (4) pengaruh trust terhadap purchase intention. Sampel dalam penelitian ini adalah 120 mahasiswa/mahasiswi Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa Yogyakarta pengguna aplikasi Bukalapak.com. Metode pengumpulan data menggunakan metode kuesioner melalui google form dan dibagikan menggunakan teknik purposive sampling. Dalam penelitian ini digunakan uji kualitas data, uji asumsi klasik (uji normalitas, uji multikolinearitas, dan uji heterokedastisitas), analisis regresi linier berganda dan uji hipotesis. Hasil penelitian ini menunjukkan bahwa reputation berpengaruh positif terhadap trust; risk berpangaruh positif terhadap trust; perceived ease of use berpengaruh positif terhadap trust; dan trust berpengaruh positif terhadap purchase intention.Kata kunci: Bukalapak.com, reputation, risk, perceived ease of use, trust, purchase intention.AbstractThis study aims to determine (1) the effect of reputation on trust, (2) the effect of risk on trust, (3) the effect of perceived ease of use on trust, (4) the effect of trust on purchase intention. The sample in this study were 120 students of the Faculty of Economics, University of Sarjanawiyata Tamansiswa Yogyakarta who used Bukalapak.com application. The data collection method used a questionnaire method via google form and distributed using purposive sampling technique. This research used data quality test, classical assumption test (normality test, multicollinearity test, and heteroscedasticity test), multiple linear regression analysis and hypothesis testing. The results of this study indicate that reputation has a positive effect on trust; risk has a positive effect on trust; perceived ease of use has a positive effect on trust; and trust has a positive effect on purchase intention.Keywords: Bukalapak.com, reputation, risk, perceived ease of use, trust, purchase intention.

2021 ◽  
Vol 31 (8) ◽  
pp. 2086
Author(s):  
Ni Wayan Gita ◽  
Gede Juliarsa

This study aims to determine the effect of perceived trust, usability, ease of use, and security on re-interest in using Jenius mobile banking. This study uses a non-probability sampling method with a purposive sampling technique. The number of samples used in this study were 145 respondents with criteria as Jenius mobile banking users and willing to become respondents. The analysis technique used is multiple linear regression analysis with the help of IBM SPSS Statistics 25 software. Based on the analysis, it is found that the perception of trust has a positive effect on re-interest in using Jenius mobile banking. Usability perception has a positive effect on re-interest in using Jenius mobile banking. Perceived ease of use has no effect on re-interest in using Jenius mobile banking. Perception of security has a positive effect on re-interest in using the Jenius mobile banking. Keywords: Trust; Usefulness ; Ease of Use; Security;  Re-interest.


2019 ◽  
Vol 29 (2) ◽  
pp. 630
Author(s):  
Laila Susanti ◽  
Putu Ery Setiawan

This research was conducted at the Joint Office of SAMSAT Denpasar. The number of samples used in this study were 100 respondents with a sampling technique that is proportionate stratified random sampling method. Data collection in this study was conducted by a questionnaire method with data analysis technique used is multiple linear regression analysis. The results showed that SAMSAT corner service, taxpayer awareness, tax socialization, and service quality had a positive effect on motor vehicle taxpayer compliance. This means that the better SAMSAT corner service, awareness of taxpayers, tax socialization, and quality of service will also increase motor vehicle taxpayers compliance in terms of meeting their tax obligations. Keywords : SAMSAT Corner Service; Taxpayer Awareness; Tax Socialization; Service Quality; Motor Vehicle Taxpayer Compliance.


2020 ◽  
Vol 2 (2) ◽  
pp. 17-45
Author(s):  
Ni Ketut Budiani ◽  
Ni Wayan Ari Sudiartini ◽  
A.A Elik Astari ◽  
I Dewa Nyoman Usadha

This study aims to examine the effect of product quality and brand image of samsung mobile phone to purchase intention of consumer in Denpasar technology gallery. The tendency for product purchase intentions make the smart phone as a product aimed at the businessman who has a need for the Internet, there is no age limit or a job to be able to afford it. Public purchasing power is determined based on product quality and brand image of certain products that show the value of the purchased product.This study used 90 samples were taken using purposive sampling technique. The method of collecting data through questionnaire. Data analysis was performed with multiple linear regression analysis. The results showed by the F- test is product quality and brand image significant positive effect on purchase intention of consumer in technology gallery. The results showed by the coefficient of multiple correlation states is product quality and brand imagesimultaneous positive effect on purchase intention of consumer in technology gallery. Coefficient of determination was obtained equal to 58,2%. There is a partially significant influence between product quality and brand image in the technology gallery. The quality of products is the dominant variables that influence consumer purchase intention on technology gallery. Based on this suggested to the manufacturer Samsung to provide products that comply with the age of the user, such as parents need a keypad with large buttons. The producers through their business partners to create an image that is easily remembered by the public through media that has a wide network.


2018 ◽  
Author(s):  
Febsri Susanti

The purpose of this study was to analyze the influence of trust, perceived usefulness, perceived ease of use and the risk of the interest purchased online at Lazada.co.id. The sampling technique is obtained using sampling method with a total sample of 86 respondents. Hypothesis testing results show that the variable trust (X1), perceived usefulnes(X2), perceived ease of use (X3), and risk (X4) have significant value not greater than Sig.ɑ (0.05) so that it can be said that the variable it has a significant influence partially on the intention to transact online in Lazada.co.id. the calculation results of multiple linear regression analysis have shown the ability of the model to explain the influence of independent variables on the dependent variable is large, it can be seen on the value Adj. R. Square (R2) is equal to 0,348 (35%). Thus, it means that the regression model that is used to explain the effect of variable trust (X1), perceived usefulnes (X2), perceived ease of use (X3), and risk (X4) on the intention to transact online in Lazada.co.id by 35%, while the remaining 65% is explained by other variables not included in this study.


JEMAP ◽  
2019 ◽  
Vol 2 (1) ◽  
pp. 47
Author(s):  
Aria Ahmad Pradana ◽  
Retno Yustini Wahyuningdyah

The purpose of this research is to analyze the effect of discount, bonus pack, in-store display, and store atmosphere towards customer’s impulsive buying decision. The amount of sample in this research is 120. Sampling technique used in this research is purposive sampling and analyzed by multiple linear regression analysis using SPSS version 19. The result showed that discount has a significant and positive effect towards impulsive buying decision; bonus pack has a significant and positive effect towards impulsive buying decision; in-store display has a significant and positive effect towards impulsive buying decision; and store atmosphere has a significant positive effect towards impulsive buying decision.


2021 ◽  
Vol 16 (1) ◽  
pp. 21
Author(s):  
Afeni Maxuel ◽  
Anita Primastiwi

ABSTRAK Penelitian ini bertujuan untuk menguji apakah sosialisasi perpajakan, kesadaran wajib pajak dan sanksi perpajakan berpengaruh terhadap kepatuhan wajib pajak UMKM e-commerce. Metode penelitian ini menggunakan metode deskriptif kuantitatif dan data primer dengan menggunakan kuesioner. Penelitian mengambil sampel pengusaha e-commerce yang ada di Indonesia. Teknik pengambilan sampel menggunakan purposive sampling. Pengumpulan data dilakukan dengan cara mengirimkan kuesioner melalui chat personal atau melalui e-mail dalam bentuk google form kepada pengusaha e-commerce. Jumlah kuesioner yang diolah adalah 100 kuesioner. Data dianalisis menggunakan analisis regresi linear berganda. Hasil penelitian ini menunjukkan bahwa sosialisasi perpajakan berpengaruh positif terhadap kepatuhan wajib pajak UMKM e-commerce sedangkan kesadaran wajib pajak dan sanksi perpajakan tidak berpengaruh signifikan terhadap kepatuhan wajib pajak UMKM e-commerce.Kata kunci: sosialisasi perpajakan, kesadaran wajib pajak, sanksi perpajakan, kepatuhan wajib pajak, umkm e-commerce. ABSTRACT This study aims to examine whether taxation socialization, awareness of taxpayers and tax sanctions affect the tax compliance of MSME e-commerce taxpayers. This research method uses quantitative descriptive methods and primary data using a questionnaire. The study took a sample of e-commerce entrepreneurs in Indonesia. The sampling technique uses purposive sampling. Data collection is done by sending questionnaires via personal chat or via e-mail in the form of Google forms to e-commerce entrepreneurs. The number of questionnaires processed was 100 questionnaires. Data were analyzed using multiple linear regression analysis. The results of this study indicate that taxation socialization has a positive effect on tax compliance of MSME e-commerce taxpayers while awareness of taxpayers and tax sanctions does not have a significant effect on tax compliance of MSME e-commerce taxpayersKeywords: taxation socialization, taxpayer awareness, tax sanction, taxpayer compliance, e-commerce SME


2019 ◽  
pp. 927
Author(s):  
Andhika Bayu Pratama ◽  
I Dewa Gede Dharma Suputra

This study uses a survey by distributing questionnaires. The population in this study were all students of the 2015 afternoon class which numbered 493 people. The sample in this study was determined using a nonprobability sampling technique with an incidental sampling approach. Based on the calculation using Slovin formula, the sample amounted to at least 83 people. This study uses multiple linear regression analysis techniques. Based on the results of the analysis it was found that percieved usefulness, percieved ease of use, and trust had a positive and significant effect on the interest of regular 2015 afternoon students of the Faculty of Economics and Business, Udayana University to use e-money. Keywords: TAM, perceived usefulness, perceived ease of use, trust, interest, e-money


2019 ◽  
pp. 2039
Author(s):  
I Gusti Putu Agung Darma Wicaksana ◽  
Ni Luh Supadmi

This study aims to determine the effect of taxpayer awareness, tax authorities, tax sanctions, and tax amnesty on individual taxpayer compliance at the Tabanan Primary Tax Office. This research was conducted at the Tabanan Primary Tax Office. The number of samples taken is 100 taxpayers. The method used is nonprobability sampling, with a purposive sampling technique. Data collection is done by distributing questionnaires and nonparticipant observations. Data were analyzed using multiple linear regression analysis. Based on the results of the study showed that the awareness of taxpayers, tax authorities, tax sanctions, and tax amnesty had a positive effect on the compliance of individual taxpayers at Tabanan Primary Tax Office. The results showed that the awareness of taxpayers, tax authorities, tax sanctions, and the implementation of the tax amnesty policy could increase taxpayer compliance at the Tabanan Primary Tax Office. Keywords: Awareness of the taxpayer, service tax authorities, tax penalties, tax amnesty, taxpayer compliance


2020 ◽  
Vol 7 (11) ◽  
pp. 2106
Author(s):  
Nafiatul Ilma ◽  
Dian Filianti

ABSTRAKPenelitian ini menggunakan pendekatan kuantitatif dengan menggunakan jenis penelitian explanatory research. Populasi dalam penelitian ini adalah Perusahaan asuransi syariah di Indonesia yang terdaftar di Otoritas Jasa Keuangan periode 2014 – 2018. Teknik pengambilan sampel pada penelitian ini adalah purposive sampling dan diperoleh syariah 18 perusahaan asuransi syariah sebagai sampel. Penelitian ini menggunakan analisis regresi linear berganda. Hasil penelitian ini menunjukkan bahwa secara parsial company size dan volume of capital tidak berpengaruh signifikan sedangkan likuiditas, leverage, premium growth berpengaruh signifikan negatif sedangkan asset growth berpengaruh signifikan positif terhadap investment yield, secara simultan company size, likuiditas, asset growth, leverage, volume of capital, premium growth secara simultan berpengaruh signifikan terhadap investment yield.Kata Kunci: company size, liquidity, leverage, asset growth, volume of capital, premium growth, investment yield, takaful ABSTRACTThis research uses a quantitative approach using an explanatory research type. The population in this study is sharia insurance companies in Indonesia registered with the Financial Services Authority for the period 2014 - 2018. The sampling technique in this study was purposive sampling and 18 sharia insurance companies were obtained as samples. This study uses multiple linear regression analysis. The results of this study indicate that partially company size and volume of capital have no significant effect while liquidity, leverage, premium growth have a significant negative effect while asset growth has a significant positive effect on investment yield, simultaneously company size, liquidity, asset growth, leverage, volume of capital, premium growth simultaneously have a significant effect on investment yield.Keyword: company size, liquidity, leverage, asset growth, volume of capital, premium growth, investment yield, takaful


Author(s):  
I Gusti Agung Ayu Permata Saraswati ◽  
I Ketut Rahyuda

  Repurchase intention is the behavior of consumers to repurchase products or services from the same company based on their previous purchase experience. The factors that influence the occurrence of repurchase intention include perceived ease of use, perceived usefulness, and trust. The purpose of this study was to determine the influence of these factors on Shopee users in Denpasar City. The study used a sample size of 140 Shopee user respondents in the city of Denpasar, with a non-probability sampling method, particularly purposive sampling. Collecting questionnaire data using Google Forms to respondents. The data analysis technique used is multiple linear regression analysis. The results of this study indicate that (1) perceived ease of use has a positive and significant effect on repurchase intention (2) perceived usefulness  has a significant positive effect on repurchase intention (3). trust has a significant positive effect on repurchase intention. Based on this, it can be concluded that perceived ease.of use, perceived.usefulness , and good trust greatly affect the repurchase.intention behavior of Shopee users in Denpasar City. Shopee management should pay attention to perceived ease.of use, perceived.usefulness, and trust in order to maintain repurchase.intention behavior.  


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