METHOD OF COMBINING INTERVIEWING AND INTERNET SURVEYS DATA TO INCREASE THE ACCURACY OF REGIONAL GOVERNANCE EFFICIENCY INDICATORS
В статье представлен метод комбинирования данных интервьюирования и интернет-опроса, заключающийся в использовании интернет-опроса в качестве дополнительного источника социологических данных для устранения смещений выборки интервьюирования по квотным признакам. The article presents a method for combining interview data and an Internet survey, which consists in using an Internet survey as an additional source of sociological data to eliminate bias in the interview sample based on quota criteria. The method is based on obtaining weighted average values of indicators based on the results of combining data from two different surveys that differ in the way they communicate with respondents. The effectiveness of using the combined method for constructing predictive estimates of the socio-economic and socio-political situation in the region of high accuracy has been experimentally proved.