scholarly journals PENGARUH KOMUNIKASI DAN ETOS KERJA TERHADAP KINERJA TENAGA PEMASAR PADA PT PRUDENTIAL LIFE ASSURANCE PRESTASI AGENCY PS-1 PEMATANGSIANTAR

2019 ◽  
Vol 4 (2) ◽  
pp. 51-56
Author(s):  
Ista Marsara Sijabat ◽  
Darwin Lie ◽  
Marisi Butarbutar ◽  
Andy Wijaya

The formulation of this research problem is how the influence of communication and work ethic on the performance of marketers in PT Prudential Life Assurance Achievement Agency PS-1 Pematang Siantar. The research method used in this paper is literature research and field research. The population is 70 people marketers and the sample in this study as many as 70 people. The data used are data by qualitative and qualitative data, and data collection techniques by questionnaire, interview and documentation. Then the technique of data analysis using qualitative descriptive method and quantitative descriptive method. The result of analysis from multiple linear regression is Ŷ = 8,824 + 0,328X1 + 0,389X2, meaning that communication and work ethic have positive effect to marketer performance. The strength of the relationship between the three variables is very strong, ie r = 0.680. From the coefficient of determination can be explained the high performance of market power 46.3%, and the remaining 53.7% explained by other factors that are not discussed in this study. From the results of processing and calculation of the questionnaire, the authors get the conclusion that communication and work ethic at PT Prudential Life Assurance Agency PS-1 have a positive and significant impact on customer satisfaction. This is proven by hypothesis testing simultaneously, where the test result fhitung (28,828)> ftabel (3,13) with significance level 0,000 <alpha 0,05. Keywords: Communication, Work Ethic, Performance of Marketers

2019 ◽  
Vol 4 (2) ◽  
pp. 72-81
Author(s):  
Nina Arsilah ◽  
Darwin Lie ◽  
Marisi Butarbutar ◽  
Lora Ekana Nainggolan

The formulation of this research problem is how the influence of Leadership and Job Satisfaction on Work Discipline at Balai Diklat Lingkungan Hidup dan Kehutanan Pematangsiantar. The research method used in this paper is literature research and field research. Its population is employees of Balai Diklat Lingkungan Hidup dan Kehutanan Pematangsiantar amounted to 57 people. The data used are data by qualitative and qualitative data, and data collection techniques by questionnaire, interview and documentation. Then the technique of data analysis using qualitative descriptive method and quantitative descriptive method. Results of analysis of multiple linier regression is Ŷ = 26,243 + 1,232X1 + 0,681X2, means there is a positive influence between leadership and job satisfaction on work discipline. The strength of the relationship between the three variables is strong, is r = 0,752. From the coefficient of determination can be explained high low work discipline 56,5%, and the remaining 43,5% explained by other factors that are not discussed in this study. From the results of processing and calculation of the questionnaire, the authors get the conclusion that the leadership and job satisfaction applied Balai Diklat Lingkungan Hidup dan Kehutanan Pematangsiantar have a positive and significant effect on work discipline. This is proven by hypothesis testing simultaneously, where the test result fhitung (35,062)> fhitung (3,17) with significance level 0,000 < alpha 0,05. Keywords: Leadership, Job Satisfaction And Work Discipline


2019 ◽  
Vol 4 (2) ◽  
pp. 92-102
Author(s):  
Sofi Chrisdayanti Purba ◽  
Darwin Lie ◽  
Efendi Efendi ◽  
Andy Wijaya

The formulation of this research problem is how the influence of Cultural Organization and Commitment to the Teacher Performance at SMK GKPS 2 Pematangsiantar. The research method used in this paper is literature research and field research. Its population is employees of SMK GKPS 2 Pematangsiantar amounted to 64 people. The data used are data by qualitative and qualitative data, and data collection techniques by questionnaire, interview and documentation. Then the technique of data analysis using qualitative descriptive method and quantitative descriptive method. Results of analysis of multiple linear regression is Ŷ = 68,710 + 0,715X1 + 0,914X2 means there is a positive influence between cultural organization and commitment on teacher performance. The strength of the relationship between the three variables is strong, is r = 0,672. From the coefficient of determination can be explained high low employee performance 45,2% and the remaining 54,8% explained by other factors that are not discussed in this study. From the results of processing and calculation of the questionnaire, the authors get the conclusion that the cultural organization and commitment applied SMK GKPS 2 Pematangsiantar have a positive and significant effect on teacher performance. This is proven by hypothesis testing simultaneously, where the test result fhitung (25,170) > fhitung (3,15) with significance level 0,000 < alpha 0,05. Keywords: Cultural Organization, Commitment and Teacher Performance


2019 ◽  
Vol 6 (2) ◽  
pp. 40-47
Author(s):  
Zai Prayogie ◽  
Darwin Lie ◽  
Marisi Butarbutar ◽  
Sudung Simatupang

The formulation of this research problem is how the influence of price and quality of service to customer satisfaction at Bengkel Zul Keluarga Jaya. The research method used in this paper is literature research and field research. The population is employees of Bengkel Zul Keluarga Jaya amounting to 30 customers. The data used are data by qualitative and qualitative data, and data collection techniques by questionnaire, interview and documentation. Then the technique of data analysis using qualitative descriptive method and quantitative descriptive method.                Results of analysis of multiple linear regression is Ŷ = 3.629 + 0.386 X1 + 0.299 X2 means there is a positive influence between price and quality of service to customer satisfaction. The strength of the relationship of the three variables is very strong, ie r = 0.826. From the coefficient of determination can be explained high low customer satisfaction 46.6%, and the remaining 53.4% explained by other factors that are not discussed in this study. From the results of processing and calculation of the questionnaire, the authors to get the conclusion that the price and quality of service applied Bengkel Zul Keluarga Jaya positive and significant impact on customer satisfaction. This is proven by hypothesis testing simultaneously, where the test result Fhitung (11,802)> Ftabel (3,35) with significance level 0,000 <alpha 0,05


2019 ◽  
Vol 4 (2) ◽  
pp. 1-9
Author(s):  
Ayu Suandani ◽  
Darwin Lie ◽  
Marisi Butarbutar ◽  
Nana Triapnita Nainggolan

The formulation of this research problem is how the influence of motivation and work environment on employee performance at PT Perkebunan Nusantara IV Balimbingan Business Unit. The research method used in this paper is literature research and field research. Its population is employees PT Perkebunan Nusantara IV Balimbingan Business Unit amounted to 59 people. Given the number  of respondents less than 100 people to answer the quetionaiere that the author distributed and the availability of time of the author and for the accuracy of the results of research. The data used is data by qualitative and quantitative data, and data collection techniques by questionnaire, interview and documentation. Then the technique of data analysis using qualitative descriptive method and quantitative descriptive method. Result of analysis from linear regresi modestly that is Ŷ=8,697 + 0,809X1 + 0,6439X2 meaning there are positive influence between motivation and work environment on employee performance. The strength of relationship between the variables is very strength, that is r= 0,775. From coefficient determinasi can be explainable high low employee performance 60 %, and the rest 40 % explained by other factor not discussed in this study. From result of processing and calculation of questionnaires,the authors get the assumption that the motivation and work environment applied  PT Perkebunan Nusantara IV Balimbingan Business Unit . This matter is proved by hypothesis test either simultaneously where result test the fhitung (42,034) > ttabel (3,16) and which significant 0,000 < alpha 0,05.   Keywords: Motivation, Work Environment and Employee Performance 


2018 ◽  
Vol 6 (1) ◽  
pp. 39-49
Author(s):  
Pradita Pradita ◽  
Darwin Lie ◽  
Efendi Efendi ◽  
Ady Inrawan

As for this research problem formula is how work ethics and job satisfaction on working discipline at Kantor Pelayanan Perbebndaharaan Negara (KPPN) Pematangsiantar. Research Method used in this writing is library research and field research. Its population and sample is employees Pelayanan Perbebndaharaan Negara (KPPN) Pematangsiantar  amount to 28 people. Considering responder amount less than 100 people to reply the questionnaires which writer propagate and availibility of writer time and also for the accuracy of result of research. In this study using  qualitative data and quantitative data, and technique of data collecting by questionnaires, interview and documentation. Then technique analyse the data use the descriptive method qualitative and quantitative descriptive method.Result of analysis from linear regresi modestly that is Ŷ=35,010 + 0,491X1 + 0,763X2 meaning there are positive influence work ethics and job satisfaction on working discipline at Kantor Pelayanan Perbebndaharaan Negara (KPPN) Pematangsiantar. The strength of relationship between the variables is very strength, that is r= 0,781. From coefficient determinasi can explainable high and low of customer’s purchase decision 61%, and the rest 39 % explained by other factor which is not discussed in this research. From result of processing and calculation questionnaires, writer get the conclusion that work ethics and job satisfaction applied by work ethics and job satisfaction on working discipline at Kantor Pelayanan Perbebndaharaan Negara (KPPN) Pematangsiantar.an effect on to working discipline. This matter is proved by hypothesis test either simultaneously where result test the fhitung (19,537) > ftabel (3,39) and which significant 0,000 < alpha 0,05. Keywords: Work Ethics, Job Satisfaction,Working Discipline


2021 ◽  
Vol 4 (2) ◽  
Author(s):  
Sri Marti Pramudena ◽  
◽  
Ahmad Badawi Saluy ◽  
Abdul Muhith

This study aimed to examine and analyze the effect of work motivation and compensation on the employees’ work performance with job satisfaction as an intervening variable conducted at the National Land Agency, the Regency of Bekasi. The research used a quantitative descriptive method with a sample of 103 respondents out of a population consisting of 140 employees. Meanwhile, the data analysis was conducted using the coefficient of determination and simultaneous coefficient. Based on the study results, it reveals that (i) job motivation partially has a positive and significant effect on job satisfaction, (ii) compensation partially has a positive and significant effect on job satisfaction, (iii) job motivation partially has a positive and significant effect on job satisfaction, performance, (iv) compensation partially have a positive and significant effect on work performance, (v) job satisfaction partially has a positive and significant effect on work performance, (vi) work motivation and compensation simultaneously have a positive and significant effect on job satisfaction, (vii) work motivation and compensation simultaneously have a positive and significant effect on work performance. The two independent variables, i.e., work motivation and compensation, have a partial effect and can also work together (simultaneously) and have a positive and significant effect which can be proven by all the results of the proven hypotheses.


2020 ◽  
Vol 1 (2) ◽  
pp. 71-83
Author(s):  
Iis Miati

The development of the economy at this time will cause very tight competition in the business field. The company will continue to develop its products by creating unique products that are different from competitors that produce similar products. At this time consumers are fanatic in choosing a product, besides they want a quality product they will also choose a product that has a brand image that is quite good in the community. Deenay veil products are currently a product that is favored by every society. At Gea Fashion Banjar deenay brand hood sales are higher each month compared to other brand hoods. Based on that, the writer is interested in researching the Effect of Brand Image on the Decision to Purchase Deenay Veil in Banjar Gea Fashion. The purpose of this study was to determine how the influence of Brand Image on the Purchase Decision Deenay Veil on Banjar Gea Fashion? The research method used is quantitative descriptive research method, with a sample of 50 people. The results showed that brand image had a significant influence on the decision making for purchasing veil deenay. This significance value was obtained from Fcount 29,689 with a significance of 0,000 with F table (4.04) at the significance level of 0.05 and the coefficient of determination (r²) or R square obtained by 0.328, so that the magnitude of influence was 38.2%, whereas the remaining 61.8% is influenced by other factors not included in this research variable. In conclusion, consumers make purchasing decisions due to the influence of brand image and social, cultural, personal and psychological factors.


2020 ◽  
Vol 15 (1) ◽  
pp. 144-153
Author(s):  
Buyung Nova Tri Anggono ◽  
Istiatin . ◽  
Solichul Hadi A B

The aims of this study is to determine and explain the simultaneous and partial influence of perceptions of ease, risk and trust in the decision to use Gopay. The research method of this study was quantitative descriptive method. The population is all active student of Batik Islamic Surakarta University. The number of sample was determined by using Slovin formula which has result of 100 respondents. The sampling technique was using purposive sampling method meanwhile questionnaire was used to collect the data. The technique of the data analysis used in this study are the classical assumption test instrument and hypothesis test (multiple linear regression analysis, F test, t test and coefficient of determination) with the help of SPSS Statistics. The results of this study shows that the variable perception of ease, risk and trust affect the decision to use Gopay. The t-test results shows the perception of ease affect the decision to use Gopay. The risk does not affect the decision to use Gopay. Trust influences the decision to use Gopay. Suggestions from this research are Gopay should increase its convenience, reduce risk, and maintain credibility so that consumers will continue to trust Gopay


2021 ◽  
Vol 9 (1) ◽  
pp. 41-50
Author(s):  
Ririn Miptha Nuryana ◽  
Decky Hendarsyah

The awareness of taxpayers in paying taxes is very necessary because development in Indonesia requires very large funds, one source of government funds is revenue from the taxation sector so that state revenue can be met and development can continue. This study aims to complement the shortcomings of existing studies and to analyze the effect of the accounting information system (AIS) on tax overpayment (TOP) at the regional financial and asset management agency (RFAMA) of Bengkalis Regency. This study uses a quantitative descriptive method with primary and secondary data sources. The total population at the office of the RFAMA of Bengkalis Regency was 260 people. The sampling technique used purposive sampling, to obtain a sample of 30 people. Data collection techniques using questionnaires, interviews, documentation and literature study. Data analysis using are simple linear regression method, hypothesis testing and coefficient of determination. The results of this study indicate that the AIS have a significant effect on TOP at the RFAMA of Bengkalis Regency. This study can contribute to the office of the RFAMA of Bengkalis Regency in implementing an AIS and minimizing the occurrence of TOP.


2019 ◽  
Vol 4 (2) ◽  
pp. 10-19
Author(s):  
Dini Damanik ◽  
Darwin Lie ◽  
Marisi Butarbutar ◽  
Fitria Halim

As for this research problem formula is how to influence Motivation and work ethic to employee performance at Badan Narkotika Nasional Kota Pematangsiantar. Design of this research was done by using the design of library research and field research. The population used in this research is all employees at Badan Narkotika Nasional Kota Pematangsiantar which amounted to 27 employees. Considering responder amount less than 100 people to reply the questionnaires which writer propagate and availibility of writer time and also for the accuracy of result of research. Types of data used are qualitative and quantitative data. Technique of data collected by questionnaires, interview and documentation. The analysis technique used is descriptive qualitative analysis and descriptive quantitative analysis. The result of analysis from linear regression modestly that is Ŷ= 6,518 + 0,827X1 + 0,314X2, it means there is a positive influence between motivation and work ethic to employee performance at Badan Narkotika Nasional Kota Pematangsiantar. The strength of relationship between the is high correlation, that is r = 0,791. From coefficient determination can be explained that the level of employee performance can be explained by motivation and work ethic as big as 62,5%, and the rest 37,5% can be explained by the other factor that was not discussed in this research. From result of processing and calculation questionnaires, writer get the conclusion that motivation and work ethic applied by Badan Narkotika Nasional Kota Pematangsiantar have an effect to employee performance. This matter is proved by hypothesis test either simultaneously where the result test fhitung (20,020) > ttabel (3,40) and which significant 0,000 < alpha 0,05. Keywords: Motivation, Work Ethic, Employee Performance


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