Mobile Portals

2011 ◽  
pp. 185-201 ◽  
Author(s):  
III Clarke ◽  
Theresa B. Flaherty

The proliferation of mobile Internet devices is creating an unparalleled opportunity for mobile commerce. Factors composing a productive M-commerce portal development strategy are investigated to improve a company’s strategy. Also explored are the nonpareil benefits of mobile applications to introduce a five-step approach for developing an effective mobile portal strategy.

Author(s):  
Utkarsh Kumar ◽  
Anil Kumar Gope ◽  
Shweta Singh

In India, the position of mobile banking was in saga and this time, it is in pic position. The speedof reaching the people is going high and high. This is time of wireless world and sense of prestige; no doubt the mobile commerce is contributing to enhance the beauty of life and playing the role of metaphor and has become the part and parcel of our life. This growth has changed people to do business in mobile commerce (М- Commerce). Peoples are transferring to M-Commerce to attain good and fast transaction into market and saving their precious time. M-Commerce has become distinguished in Indian people, quickly during last few years. Due to large number of mobile application, growth rate in mobile penetration in India is increasing with the rapid speed. The mobile users has shifted to use the android phone from simple and black and white phone and taking the service of internet, the role of telecom companies is also important in the being popular of mobile commerce. Although many people have started E-Commerce but still a separate part of the society feel uncomfortable and hesitate to use M-Commerce because of security problems, payment issues and complexity of mobile applications. This paper identifies facts about the feasibility of MCommercein India today its growth and the Strength and opportunity, weakness and threats lying ahead.


2021 ◽  
Author(s):  
Ke Zhu ◽  
Yingyuan Xiao ◽  
Wenguang Zheng ◽  
Xu Jiao ◽  
Chenchen Sun ◽  
...  

Abstract With the rise of the mobile internet, the number of mobile applications (apps) has shown explosive growth, which directly leads to the apps data overload. Currently, the recommender system has become the most effective method to solve the app data overload. App has the functional exclusiveness feature, which means the target users will not reuse apps with the same function in a certain spatiotemporal information. Most of the existing recommended methods for apps ignore the functional exclusiveness feature which makes it difficult to further improve the recommendation performance of the app recommendation. To solve this problem, we aim to improve the app recommendation performance, and propose a Personalized Context-aware Mobile App Recommendation Approach, called PCMARA. PCMARA comprehensively considers the user and app contextual information, which can mine the users app usage preference effectively. Specifically, (1) PCMARA explores the contextual characteristic of app, and constructs the app contextual factors for app which represent the function of app. (2) For the app functional exclusiveness problem, PCMARA leverages the app contextual factor to design a novel app similarity model, which enable to effectively eliminate this problem. (3) PCMARA considers the contextual information of users and apps to generates a recommendation list for target users based on the target users' current time and location. We applied the PCMARA to a real-world dataset and conducted a large-scale recommendation effect experiment. The experimental results show that the recommendation effect of PCMARA is satisfactory.


2011 ◽  
pp. 26-50 ◽  
Author(s):  
Peter Tarasewich

Well-designed and usable interfaces for mobile commerce applications are critical. But given the uniqueness of the wireless environment, usability becomes even harder to ensure. This chapter describes the benefits and limitations of various wireless device interface technologies. It provides guidance on determining the usability of wireless devices, emphasizing the fact that context will factor heavily into the use of mobile applications. Some of the additional challenges that developers face when designing applications for wireless devices, such as infrastructure and software issues, are also discussed.


2012 ◽  
pp. 485-504
Author(s):  
Wen-Chen Hu ◽  
Yanjun Zuo ◽  
Naima Kaabouch ◽  
Lei Chen

The emergence of wireless and mobile networks has made possible the introduction of electronic commerce to a new application and research subject: mobile commerce. Mobile commerce is a promising trend of commerce because Internet-enabled smartphones such as iPhones are becoming very popular these days. People use smartphones to perform daily tasks like browsing the mobile Internet and making phone calls anytime and anywhere. However, understanding or constructing a mobile or an electronic commerce system is not easy because the system involves a wide variety of disciplines and technologies and the technologies are constantly changed. To facilitate understanding and constructing such a system, this chapter divides the system into six components: (i) applications, (ii) client devices or computers, (iii) mobile middleware, (iv) wireless networks, (v) wired networks, and (vi) host computers. Elements in these components specifically related to the subject are described in detail and lists of current technologies for component construction are discussed.


Author(s):  
Christian Kaspar ◽  
Florian Resatsch ◽  
Svenja Hagenhoff

Mobile radio technologies have seen a rapid growth in recent years. Sales numbers and market penetration of mobile handsets have reached new heights worldwide. With almost two billion GSM users in June 2006, and 74.7 million users of third generation devices, there is a large basis for business and product concepts in mobile commerce (GSM Association, 2006). Penetration rates average 80%, even surpassing 100% in some European countries (NetSize, 2006). The technical development laid the foundation for an increasing number of mobile service users with high mobile Web penetrations. The highest is seen in Germany and Italy (34% for each), followed by France with 28%, while in the U.S., 19% account for mobile internet usage (ComScore, 2006). One of the largest growing services is mobile games, with 59.9 million downloaded in 2006 (Telephia, 2006). Compared to the overall availability of handsets, the continuing high complexity and dynamic of mobile technologies accounts for limited mobile service adoption rates and business models in data services. Therefore, particular aspects of mobile technologies as a basis of promising business concepts within mobile commerce are illustrated in the following on three different levels: First on the network level, whereas available technology alternatives for the generation of digital radio networks need to be considered; second, on the service level, in order to compare different transfer standards for the development of mobile information services; third, on the business level, in order to identify valuable application scenarios from the customer point of view.


2011 ◽  
pp. 2164-2176
Author(s):  
Nikhilesh Dholakia ◽  
Morten Rask ◽  
Ruby Roy Dholakia

n this concluding chapter, we gather together the lessons emerging from the patterns of mobile commerce evident in the preceding chapters. Mobile applications, commercial and others, are based on four core CLIP functionalities — communications (C), locatability (L), information (I) exchange and payment (P) facilitation. How these capabilities are deployed depends on resources, corporate imaginations, market development and cultural and personal preferences. The chapter authors, based on their close first-hand contextual observations as well as conceptual insights,


2009 ◽  
pp. 526-533 ◽  
Author(s):  
Susy S. Chan ◽  
Xiaowen Fang

Effective interface design for mobile handheld devices facilitates user adoption of mobile commerce (m-commerce). Current wireless technology poses many constraints for effective interface design. These constraints include limited connectivity and bandwidth, diverse yet simplistic devices, the dominance of proprietary tools and languages, and the absence of common standards for application development. The convergence of mobile Internet and wireless communications has not yet resulted in major growth in mobile commerce. Consumer adoption of m-commerce has been slow even in countries such as Finland, which have broadly adopted wireless technology (Anckar & D’Incau, 2002). An international study of mobile handheld devices and services suggests that mobile commerce is at a crossroads (Jarvenpaa, Lang, Takeda & Tuunainen, 2003). The enterprise and business use of wireless technology holds greater promise, but it demands the transformation of business processes and infrastructure. Poor usability of mobile Internet sites and wireless applications for commerce activities stands out as a major obstacle for the adoption of mobile solutions. For example, even with the latest 3G phones in Japan, consumers still find the small screen display and small buttons on these devices difficult to use (Belson, 2002).


2020 ◽  
Vol 9 (29) ◽  
pp. 359-367
Author(s):  
Roman Sergeevich Nagovitsyn ◽  
Dana Kazimirovna Bartosh ◽  
Ilya Vladimirovich Evtushenko ◽  
Nataliya Viktorovna Neverova

This article presents the author’s vision of the content of the information space based on mobile technologies, which includes three synergistically interconnected areas: mobile Internet training, chat training and education based on mobile applications in the format of audio and video training. The purpose of the study: to develop the information space of a higher school based on mobile technologies and experimentally prove the effectiveness of its implementation in the training of students. The scientific novelty of the author’s research lies in the originality of the approach to the formation and further diagnosis of students' information competencies based on the implementation of mobile learning. The study developed informational competencies of students in the following groups: overall cultural, overall professional and professional. The results of the study are statistically proven (p<0.05) through an increase in the level of students' competencies in their informational education and independence when choosing an educational route through interactive and mobile technologies.


Author(s):  
Viacheslav Osadchyi

Representatives of economic specialties must have the skills to use modern information technology in their professional activities. One of these technologies is mobile, based on the use of mobile devices, services and mobile communications. The purpose of the study is to analyze the opportunities and prospects of mobile learning in the process of professional training of students of economic specialties. In order to study the prospects of introducing mobile technologies into the process of professional training for students of economic specialties in mobile app stores, analysis of applications for the platforms of Google Android and Apple iOS was conducted. Mobile applications have been identified which can be used in the process of training students of economic specialties in terms of content and functionality. They were assigned to the following groups: e-books, directories and dictionaries, news editions, manuals and manuals for economists, simulators of economic processes, appendices for learning a foreign language, question sets and simulators for passing the tests on economics, simulators for work with accounting programs, economic courses, economic calendars, economic calculators, financial monitoring applications, business plans and business ideas, notebooks and planners. As a result of a survey of teachers and students, it was concluded that all interviewed have mobile phones and use mobile Internet. In the educational process, mobile applications use 70% of teachers and 97% of students, including special programs of economics using 50% of teachers and 93% of students. Of the applications of economic orientation, most teachers use manuals for economists (70%) and directories and dictionaries (70%), most students - directories (77%) and training simulators for work with accounting programs (73%). Both lecturers and students indicated that they would like to use mobile applications of economic subjects in professional training. The results of the theoretical analysis and the survey give grounds to assert about the sufficient possibilities of available mobile technologies and the positive attitude towards their use in the professional training of students of economic specialties.


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