Context Sensitive Mobile Services

2011 ◽  
pp. 130-143
Author(s):  
Indranil Bose ◽  
Xi Chen
Keyword(s):  
Service Providers ◽  
Mobile Services ◽  
Mobile Technologies ◽  
Context Information ◽  
Specific Information ◽  
Context Sensitive ◽  
Personalized Services ◽  
Application Specific ◽  
Push Model ◽  
Good Support

The advancements in mobile technologies make the collection of customers’ context information feasible. Service providers can now incorporate context information of customers when providing personalized services to them. This type of services is called context sensitive mobile services (CSMS). Context refers to the environment around customers when there are business transactions between customers and service providers. Location, time, mobile device, services, and other application specific information are all possible components of context. Compared to other types of mobile services, CSMS can fit to customers’ demands better. CSMS can follow push model or pull model. Different context sensitive services are sensitive to different context information with different degrees of sensitivity. In the future, CSMS can find good support from data mining approaches to understand customers better. Security is currently an important issue for CSMS.

scholarly journals A study of ethnic, gender and educational differences in attitudes toward COVID-19 vaccines in Israel – implications for vaccination implementation policies

2021 ◽  
Vol 10 (1) ◽  
Author(s):  
Manfred S. Green ◽  
Rania Abdullah ◽  
Shiraz Vered ◽  
Dorit Nitzan
Keyword(s):  
Service Providers ◽  
Multiple Logistic Regression Analysis ◽  
Civil Society Organizations ◽  
Policy Implications ◽  
Vaccine Hesitancy ◽  
Specific Information ◽  
Arab Women ◽  
Snowball Sampling ◽  
Jewish Women ◽  
Cross Sectional Survey

Abstract Background Vaccines for COVID-19 are currently available for the public in Israel. The compliance with vaccination has differed between sectors in Israel and the uptake has been substantially lower in the Arab compared with the Jewish population. Aim To assess ethnic and socio-demographic factors in Israel associated with attitudes towards COVID-19 vaccines prior to their introduction. Methods A national cross-sectional survey was carried out In Israel during October 2020 using an internet panel of around 100,000 people, supplemented by snowball sampling. A sample of 957 adults aged 30 and over were recruited of whom 606 were Jews (49% males) and 351 were Arabs (38% males). Results The sample of Arabs was younger than for the Jewish respondents. Among the men, 27.3% of the Jewish and 23.1% of the Arab respondents wanted to be vaccinated immediately, compared with only 13.6% of Jewish women and 12.0% of Arab women. An affirmative answer to the question as to whether they would refuse the vaccine at any stage was given by 7.7% of Jewish men and 29.9% of Arab men, and 17.2% of Jewish women and 41.0% of Arab women. Higher education was associated with less vaccine hesitancy. In multiple logistic regression analysis, the ethnic and gender differences persisted after controlling for age and education. Other factors associated with vaccine hesitancy were the belief that the government restrictions were too lenient and the frequency of socializing prior to the pandemic. Conclusions The study revealed a relatively high percentage reported would be reluctant to get vaccinated, prior to the introduction of the vaccine. This was more marked so for Arabs then Jews, and more so for women within the ethnic groups. While this was not a true random sample, the findings are consistent with the large ethnic differences in compliance with the vaccine, currently encountered and reinforce the policy implications for developing effective communication to increase vaccine adherence. Government policies directed at controlling the pandemic should include sector-specific information campaigns, which are tailored to ensure community engagement, using targeted messages to the suspected vaccine hesitant groups. Government ministries, health service providers and local authorities should join hands with civil society organizations to promote vaccine promotion campaigns.

scholarly journals Privacy vs. Reward in Indoor Location-Based Services

2016 ◽  
Vol 2016 (4) ◽  
pp. 102-122 ◽  
Author(s):  
Kassem Fawaz ◽  
Kyu-Han Kim ◽  
Kang G. Shin
Keyword(s):  
Location Privacy ◽  
Indoor Localization ◽  
Service Providers ◽  
Location Based Services ◽  
Location Information ◽  
Privacy Concerns ◽  
Indoor Location ◽  
Location Data ◽  
Personalized Services ◽  
Privacy Risks

AbstractWith the advance of indoor localization technology, indoor location-based services (ILBS) are gaining popularity. They, however, accompany privacy concerns. ILBS providers track the users’ mobility to learn more about their behavior, and then provide them with improved and personalized services. Our survey of 200 individuals highlighted their concerns about this tracking for potential leakage of their personal/private traits, but also showed their willingness to accept reduced tracking for improved service. In this paper, we propose PR-LBS (Privacy vs. Reward for Location-Based Service), a system that addresses these seemingly conflicting requirements by balancing the users’ privacy concerns and the benefits of sharing location information in indoor location tracking environments. PR-LBS relies on a novel location-privacy criterion to quantify the privacy risks pertaining to sharing indoor location information. It also employs a repeated play model to ensure that the received service is proportionate to the privacy risk. We implement and evaluate PR-LBS extensively with various real-world user mobility traces. Results show that PR-LBS has low overhead, protects the users’ privacy, and makes a good tradeoff between the quality of service for the users and the utility of shared location data for service providers.

User categories of mobile travel services

2014 ◽  
Vol 5 (1) ◽  
pp. 17-30 ◽  
Author(s):  
Niklas Eriksson
Keyword(s):  
Online Survey ◽  
Service Providers ◽  
Mobile Services ◽  
Individual Characteristics ◽  
Online Data ◽  
Content Type ◽  
Travel Services ◽  
Online Data Collection ◽  
Barriers To Use ◽  
Practical Implications

Purpose – This study aims to identify user categories of mobile travel services and analyze the differences between the categories based on individual characteristics, the individuals' perceived barriers to use internet-/mobile services during a trip and the individuals' preferred channel strategies. Design/methodology/approach – An extensive online survey in Finland was conducted to collect the data and a cluster analysis is used to identify the user categories. Findings – The study indicates that there are four user categories of mobile travel services: “info-seekers”, “checkers”, “bookers” and “all-rounders” and one group of “non-users”. Research limitations/implications – Due to the online data collection method and the self-selective process, the sample may be biased towards respondents finding electronic travel services important. It would be of value to conduct similar studies on a representative sample of the total population of different countries. Practical implications – The identified categories can be seen as consumer segments for which travel service providers can target mobile services. Originality/value – This study contributes with a categorization of mobile travelers and provides insights on the diffusion of mobile travel services.

Mind in eBay, body in Macy’s

2016 ◽  
Vol 10 (4) ◽  
pp. 288-304 ◽  
Author(s):  
Syagnik Banerjee ◽  
Phil Longstreet
Keyword(s):  
Virtual Worlds ◽  
Service Providers ◽  
Mobile Technologies ◽  
Content Type ◽  
Physical Context ◽  
Texting While Driving ◽  
Physical Environments ◽  
Routine Tasks ◽  
Media Reports ◽  
And Performance

Purpose With the ubiquitous diffusion of mobile-enabled internet, individuals are constantly immersed in both virtual and physical environments. While this causes distractions, lower attention spans and disasters such as texting while driving and walking, it also creates synergies and smoother navigational experiences. Technology developers, marketers and policy-makers are both concerned and intrigued to understand how to deploy these mobile technologies so as to optimize their disruptive impact. In this paper, the authors aim to develop a framework of dual consciousness to understand the potential causes and outcomes of individual’s simultaneous presence in physical and virtual worlds. Design/methodology/approach A careful review of past academic literature on behavior, as well as media reports of incidents of disruptions, led the authors to construct a 2 × 2 framework depicting behaviors that indicated high-low consciousness in physical, as well as virtual worlds. Findings In dual environments, individuals either dissociate from one of the environments or integrate both environments. While the former is driven by the multiplicity of irrelevant roles and goals, oblivion of relevant roles, perception of group norms and performance of practiced routine tasks, the latter is driven by strong executive control processes, focused singular goals and usage of the virtual environment to reinforce their physical tasks. The most affected parties are retailers, service providers, digital marketers and social media marketers. Originality/value Most prior research in interactive marketing examine effects of online stimuli on online behavior. This paper identifies the noise created by physical context on clicks as well as the interference created by virtual stimuli on physical purchases and service experiences.

Agiles Modellieren von Servicetätigkeiten/Holistic System Solution for IoT Systems – Agile Modeling of Service Activities

2021 ◽  
Vol 111 (07-08) ◽  
pp. 536-538
Author(s):  
Eckart Uhlmann ◽  
Manuel Bösing ◽  
Julian Polte ◽  
Lucas Kirsch ◽  
Ian Altmann ◽  
...  
Keyword(s):  
Context Information ◽  
Interactive Software ◽  
Work Processes ◽  
Software Application ◽  
Context Sensitive ◽  
Digital Twins ◽  
System Solution ◽  
Service Activities ◽  
Assistance Systems

Kontextsensitive Assistenzsysteme bieten ein großes Potenzial zur Optimierung von Arbeitsabläufen. Durch die Einbindung Digitaler Zwillinge können unmittelbar Kontextinformationen zur Verfügung gestellt werden, wobei die Modellierung der Arbeitsabläufe derzeit wenig standardisiert ist. Die in diesem Beitrag vorgestellte Lösung zeigt eine interaktive Software-Applikation für kontextsensitive Assistenzsysteme in Kombination mit Prozesspatterns für die Modellierung von Servicefällen.   Context-sensitive assistance systems offer a huge potential for the optimization of work processes. Through the integration of digital twins, context information can be provided instantly, whereby a modeling of work processes is hardly standardized. The following article presents a solution of an interactive software application for context-sensitive assistance systems combined with process patterns for a modeling of service activities.

A service-oriented context-awareness reasoning framework and its implementation

2018 ◽  
Vol 36 (6) ◽  
pp. 1114-1134 ◽  
Author(s):  
Xiufeng Cheng ◽  
Jinqing Yang ◽  
Lixin Xia
Keyword(s):  
Context Awareness ◽  
Service Providers ◽  
User Behavior ◽  
Contextual Information ◽  
Sensor Data ◽  
Context Information ◽  
Content Type ◽  
Low Level ◽  
Service Oriented ◽  
High Level

PurposeThis paper aims to propose an extensible, service-oriented framework for context-aware data acquisition, description, interpretation and reasoning, which facilitates the development of mobile applications that provide a context-awareness service.Design/methodology/approachFirst, the authors propose the context data reasoning framework (CDRFM) for generating service-oriented contextual information. Then they used this framework to composite mobile sensor data into low-level contextual information. Finally, the authors exploited some high-level contextual information that can be inferred from the formatted low-level contextual information using particular inference rules.FindingsThe authors take “user behavior patterns” as an exemplary context information generation schema in their experimental study. The results reveal that the optimization of service can be guided by the implicit, high-level context information inside user behavior logs. They also prove the validity of the authors’ framework.Research limitations/implicationsFurther research will add more variety of sensor data. Furthermore, to validate the effectiveness of our framework, more reasoning rules need to be performed. Therefore, the authors may implement more algorithms in the framework to acquire more comprehensive context information.Practical implicationsCDRFM expands the context-awareness framework of previous research and unifies the procedures of acquiring, describing, modeling, reasoning and discovering implicit context information for mobile service providers.Social implicationsSupport the service-oriented context-awareness function in application design and related development in commercial mobile software industry.Originality/valueExtant researches on context awareness rarely considered the generation contextual information for service providers. The CDRFM can be used to generate valuable contextual information by implementing more reasoning rules.

Exploring Determinants Influencing the Intention to Use Mobile Payment Service

2011 ◽  
Vol 2 (4) ◽  
pp. 17-37 ◽  
Author(s):  
Amira F. A. Mahran ◽  
Hala M. Labib Enaba
Keyword(s):  
Online Survey ◽  
Service Providers ◽  
Behavioral Control ◽  
Mobile Services ◽  
Perceived Usefulness ◽  
Mobile Payment ◽  
Perceived Behavioral Control ◽  
Intention To Use ◽  
Proposed Model ◽  
Egyptian Culture

Mobile services are becoming increasingly commonplace in everyday life; however, Mobile payment (M-payment) is not among frequently used mobile services. The slowness of the diffusion of this service is the point of departure of the current research. The authors discuss why consumers are slow in adopting M-payment service and develop a proposed model that measures the customer’s attitude and intention to use this technology in Egypt. Different theories from diverse fields are reviewed to formulate the study’s conceptual framework. Empirical data were collected via an online survey for a sample of 490 students in “open education”, a type of e-distance learning. The results suggest that although the most important determinants influencing the customer’s attitude toward the service are perceived behavioral control and perceived usefulness, those influencing the intention to use it are perceived innovativeness, perceived expressiveness, facilitating condition, perceived usefulness, and social pressure. The results of the research differ from those of previous studies because of the effect of the Egyptian culture. Service providers can benefit from the results when formulating the marketing strategies to increase the usage of this service, improving mobile commerce.

scholarly journals DIGITAL MARKETING 5-GENERATION TECHNOLOGY AND ITS ACCEPTANCE BEHAVIOR

2021 ◽  
pp. 46-59
Keyword(s):  
Data Analysis ◽  
Technology Acceptance ◽  
Digital Media ◽  
New Technology ◽  
Mobile Services ◽  
Perceived Usefulness ◽  
Mobile Technologies ◽  
Digital Marketing ◽  
Cross Sectional ◽  
Factors Affecting

Cumulative usage of digital media by customers, most of the companies are exploitation the digital marketing to get the access towards their target clients and markets. With the development of mobile technologies, mobile services have become an essential part of people's lives. After an ample research a series of advance experimentation and development, the mobile technology emerged and enters into more advance 5-G period. The purpose of this study is to examine various marketing strategies and investigate Pakistani consumers’ approach towards the existing mobile services and classify the factors affecting their preferences towards 5-G acceptance. With a view to accomplish this study. A cross-sectional technique with the help of questionnaire was used to collect data. 15 to 45 years age people male & female were our targeted audience from the different places of Multan city (Punjab province) Pakistan. 500 questionnaires were distributed and received (n) 430 which were completed by all aspects. (F=58%) & (M=42%). SPSS, (22nd) version used for data analysis. After the data analysis and discussion, (r) correlation was retrospection that (DV), (IV) & (MV) have a strong and positive relationship between each other. (r2) regression analysis also showed the confident, positive and durable relation among the all variables. Results show that the convenience, price, service quality, self-efficacy and value are the factors affecting consumers’ acceptance in the presence of a moderator that is perceived usefulness. Suggested an extended TAM (Technology Acceptance Model) for checking consumer’s behavior towards 5-G mobile services. Consumers should adopt the new technology and utilize it for the benefits of him/herself and for the community, nation and state.

scholarly journals Customer's Adoption of Mobile Government Services: The Role of Trust and Information Privacy

2021 ◽  
Vol 9 (1) ◽  
pp. 20-27
Author(s):  
Dr. Sulaiman Althuwaini ◽  
Dr. Mohamed Saleh Salem
Keyword(s):  
Saudi Arabia ◽  
Technology Acceptance ◽  
Mobile Services ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Mobile Technologies ◽  
Security And Privacy ◽  
Intention To Use ◽  
Government Services ◽  
The Impact

The purpose of the study is to examine the factors that impact the intention of Saudi citizens to use a mobile government smartphone application (Absher). Saudi Arabia seeks to invest and develop the infrastructure of the government’s mobile services, to be one of the leading countries in the region. Smartphone applications backed by mobile technologies have changed mobile services use which permit anywhere at any time access. Drawing on technology acceptance theories and relevant literature, this study developed and tested a structural model that integrates factors perceived usefulness, perceived ease of use, perceived privacy and trust in order to investigate the predictors of Absher use intention in the Saudi Arabia. The proposed model is tested using structural equation model (SEM) on data collected using an online questionnaire. Statistical analysis revealed that intention to use Absher was significantly associated with perceived trust, security and privacy, ease of use, and usefulness. Drawing on the technology acceptance model and trust theory, this study develops and empirically examines a model for users' intention to use mobile government services. This study contributes to the marketing literature by examining the impact of PU, PEOU and trust on mobile government services acceptance in developing countries.

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