The Digital Value Propositions for Virtual Business Incubators

Author(s):  
Angelo Saavedra ◽  
Bernice Kotey ◽  
Kamaljeet Sandhu

Business incubators (BIs) are property-based initiatives that provide nascent entrepreneurs access to a mix of business support services and networking opportunities. These services are expected to foster the idea generation process from inception to commercialisation, with the hope they will later develop into self-sustaining, thriving ventures. Digital technologies have enabled BIs to extend their support services to include new digital services, and to expand their geographical coverage, giving rise to the virtual business incubator (VBI). This chapter provides a detailed review of the BI from its origin until the emergence of the VBI, highlighting their main characteristics, differences, and benefits. Furthermore, the author argues the view of the VBI as an extension of the BI is insufficient to fully understand its operations, value-added incubation services, and contribution to venture success. Therefore, a novel conceptual framework to define the VBI is proposed.

Author(s):  
Chandra Sekhar Patro

The internet is continuously growing and evolving as a vital resource with which organizations can upgrade their capabilities and expand their business activities. The revolution of information technology has a major impact on internet-based business models. At the basic level, it is the shift from analog to digital technologies that are responsible for much new information technology (IT) capabilities. The IT-enabled business trends are profoundly altering the business landscape with the pace of technology change, innovation, and business adoption. Digital technologies have created innovative trends for organizations to create value propositions and perform value-added activities. The chapter articulates the various internet-based models, e-marketing business models, internet marketing strategies, and mix adopted by the organizations in leveraging the unique features of digital technology to create competitive advantages. Further, focuses on the emerging internet-based market structure and IT-enabled business marketing trends.


Author(s):  
Josiline Phiri Chigwada

This chapter documents the role that is played by the librarians in the research life cycle and how they collaborate with researchers. Initially, librarians were regarded as service people who provide research support services during the research process. A literature review was done to unpack how this role was affected by the digital technologies and examine the partnering role that is now being displayed by librarians. It was noted that although there are some challenges that are encountered, researchers are collaborating with librarians from idea generation to the dissemination of research findings and evaluating the impact of the research. It was recommended that librarians should move along with these changes and should continuously develop themselves so that they are aware of the services that they are supposed to provide during the research process.


2017 ◽  
Vol 21 (1) ◽  
pp. 6-12 ◽  
Author(s):  
Robyn Blakeman ◽  
Maureen Taylor

Today's advertising students are digital natives who grew up embracing technology in all facets of their lives. This study reports the results of a survey of 39 advertising creatives and art directors as they described the role that technology plays in the conceptualization process at advertising agencies around the country. The findings suggest that idea generation is still developed with pen and paper, but that computers are best suited for the final designs, as the ideation process moves to production. The research findings suggest ways forward in advertising pedagogy, especially curricula in the design sequences, as advertising educators teach the next generation of creatives.


2015 ◽  
Vol 3 ◽  
pp. 037-042
Author(s):  
Joanna Markiewicz

This article aims to explore the idea of the supporting system for creative industries, which plays a pivotal role in today’s economy. Creative businesses, which range from individual musicians to companies dealing with publications, demand special attention and tailor-made support services. Therefore, in this article, the analysis is carried out based on the information gained in an in-depth interview and the supporting system for creative industries, which have been functioning in Scotland and the main barriers in providing support services.As shown by the research, a problem exists regarding a proper classification of creative industries, which causes difficulties in measuring them. Moreover, lumping creative businesses with artists to the same group results in criticism from artist communities as they feel that art is no longer being supported, only invested. This piece of research is a part of a research project, which aims at comparing the systems for supporting creative industries in Szczecin and in Glasgow. The empirical approach will be enriched by the theoretical discourse on policies shaping the environment of creative industries. This article, therefore, provides important knowledge concerning building effective system for supporting creative industries, both for scholars and practitioners (managers of business support organizations and policy makers). This knowledge and experience are especially needed in central and east European countries, where the awareness about creative industries is very low.


2021 ◽  
Vol 129 ◽  
pp. 05008
Author(s):  
Elina Mikelsone ◽  
Tatjana Volkova ◽  
Aivars Spilbergs ◽  
Elita Liela

Research background: the authors have explored that there are different idea management system (IMS) application types that could be used both locally and globally for diverse reasons and expected outcomes. There is ongoing research on how IMS could be applied for manageable idea management process. But there is a question – how do these IMS types help to set and achieve goals, and improve decision making? Purpose of the article: The article aims to clarify how an external and mixed web-based IMS could be used during COVID19 time for distance idea generation sessions, as well as, to solve complex issues such as decision making, goals’ setting and reaching them based on different idea generation sources and critical reflection on those ideas of evaluators. Methods: Literature review (data collection: systematic data collection from scientific data bases; data analysis: content analysis). The survey of n>400 enterprises with web-based IMS experience globally (data collection: a survey; data analysis: statistics). Findings & Value added: this paper explores how different types of web-based IMS could be applied as a tool and support system for decision making processes in general, decisions towards goal setting and its outreach. The research results provide also a practical contribution - it could help to choose the most appropriate IMS application type to reach estimated goals and to empower decision making.


2017 ◽  
Vol 20 (3) ◽  
pp. 446-462 ◽  
Author(s):  
Taran Thune ◽  
Magnus Gulbrandsen

Purpose The purpose of this paper is to investigate how a combination of diverse sources of knowledge is important for generation of new ideas and address how institutional infrastructures and practices support integration of knowledge across organizations in medicine and life sciences. Design/methodology/approach The paper investigates new product ideas that emerge from hospital and university employees, and looks at the extent of interaction between clinical and scientific environments in the idea generation process. The paper utilizes data about all new product ideas within life science that were reported in South-Eastern Norway in 2009-2011, as well as information about the individuals and teams that had been involved in disclosing these ideas. Interviews with inventors have also been carried out. Findings Interaction and integration across scientific and clinical domains are common and important for generating new product ideas. More than half of the disclosed life science ideas in the database come from groups representing multiple institutions with both scientific and clinical units or from individuals with multiple institutional affiliations. The interviews indicate that the infrastructure for cross-domain interaction is well-developed, particularly for research activities, which has a positive effect on invention. Originality/value The paper uses an original data set of invention disclosures and investigates the hospital-science interface, which is a novel setting for studies of inventive activities.


2002 ◽  
Vol 48 (8) ◽  
pp. 1042-1059 ◽  
Author(s):  
Gary L. Lilien ◽  
Pamela D. Morrison ◽  
Kathleen Searls ◽  
Mary Sonnack ◽  
Eric von Hippel

Traditional idea generation techniques based on customer input usually collect information on new product needs from a random or typical set of customers. The “lead user process” takes a different approach. It collects information about both needs and solutions from users at the leading edges of the target market, as well as from users in other markets that face similar problems in a more extreme form. This paper reports on a natural experiment conducted within the 3M Company on the effect of the lead user (LU) idea-generation process relative to more traditional methods. 3M is known for its innovation capabilities— and we find that the LU process appears to improve upon those capabilities. Annual sales of LU product ideas generated by the average LU project at 3M are conservatively projected to be $146 million after five years—more than eight times higher than forecast sales for the average contemporaneously conducted “traditional” project. Each funded LU project is projected to create a new major product line for a 3M division. As a direct result, divisions funding LU project ideas are projecting their highest rate of major product line generation in the past 50 years.


2021 ◽  
Vol 143 (8) ◽  
Author(s):  
Maulik C. Kotecha ◽  
Ting-Ju Chen ◽  
Daniel A. McAdams ◽  
Vinayak Krishnamurthy

Abstract The objective of this study is to position speculative fiction as a broader framework to stimulate, facilitate, and study engineering design ideation. For this, we first present a comprehensive and detailed review of the literature on how fiction, especially science fiction, has played a role in design and decision-making. To further strengthen the need for speculative fiction for idea stimulation, we further prototype and study a prototype workflow that utilizes excerpts from speculative fiction books as textual stimuli for design ideation. Through a qualitative study of this workflow, we gain insights into the effect of textual stimuli from science fiction narratives on design concepts. Our study reveals that the texts consisting of the terms from the design statement or closely related to the problem boost the idea generation process. We further discover that less directly related stimuli may encourage out-of-the-box and divergent thinking. Using the insights gained from our study, we pose critical questions to initiate speculative fiction-based design ideation as a new research direction in engineering design. Subsequently, we discuss current research directions and domains necessary to take the technical, technological, and methodological steps needed for future research on design methodologies based on speculative fictional inspiration. Finally, we present a practical case to demonstrate how an engineering design workflow could be operationalized by investigating a concrete example of the design of automotive user interfaces (automotive-UI) through the lens of speculative fiction.


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