Motivation for Using Information Technology

2011 ◽  
pp. 55-60 ◽  
Author(s):  
Donaldo de Souza Dias
Keyword(s):  
Information Technology ◽  
Undergraduate Students ◽  
Business Administration ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
School Students ◽  
Mba Students ◽  
Perceived Enjoyment

Data gathered from MBA students, undergraduate students in business administration and school students were utilized to test the motivation for using microcomputers. Three motivators were investigated: perceived usefulness, perceived ease of use and perceived enjoyment. The results suggest that school students have greater enjoyment in using microcomputers than MBA and undergraduate students do, and that undergraduate students in business administration have the greatest perception of the usefulness of microcomputers.

scholarly journals Acceptance of Technology by Islamic Boarding School Students Based on the TAM Model

2021 ◽  
Vol 7 (SpecialIssue) ◽  
pp. 194-198
Author(s):  
Nuryanna Nuryanna ◽  
A Halim ◽  
Elmi Mahzum ◽  
Abdul Hamid
Keyword(s):  
Information Technology ◽  
Technology Acceptance ◽  
Strong Relationship ◽  
Boarding Schools ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
School Students ◽  
Actual Usage ◽  
Tam Model

This study aims to determine the acceptance of technology in Islamic boarding schools and their use in terms of physics learning outcomes, it is necessary to conduct research on technology acceptance among Islamic boarding schools. In this study, the acceptance of the technology was measured using the TAM model. Measurements were carried out in several Islamic boarding schools in the Aceh Besar area. The instrument used is a questionnaire on the perception of acceptance of information technology and documentation in the form of students' scores. The results obtained are the perception of students' acceptance of technology consisting of five indicators, namely the perception of PEOU (Perceived Ease of Use), PU (Perceived Usefulness), ATU (Attitude Toward Using), AU (Actual Usage), and B (Behavioral) towards information technology. Towards students tend to be high, and if there is the influence of other variables and not included in the study, so it can be seen that technology acceptance tends to be high. There is a strong relationship between Perceived Ease of Use (PEOU) and Perceived Usefulness (PU), PEOU and Attitude Toward Using (ATU), and Behavioral Intention (B) and Actual Usage (AU)

scholarly journals Factors Influencing Use of Monsoonsim Business Simulation by UTM Undergraduate Students

2018 ◽  
Vol 8 (2) ◽  
pp. 61
Author(s):  
Shafudin Mohd Yatim ◽  
Chin Fei Goh ◽  
Raihanatul Zahirah Mohamad
Keyword(s):  
Undergraduate Students ◽  
Behavioral Intention ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Intention To Use ◽  
Business Simulation ◽  
Perceived Ease Of Use ◽  
Factors Influencing ◽  
Perceived Enjoyment ◽  
Behavioral Intention To Use

The study was conducted to investigate the factors that influenced the use of MonsoonSIM business simulation by the undergraduate students of Universiti Teknologi Malaysia (UTM). The objectives of this study were to evaluate the (i) relationship between perceived usefulness, perceived ease of use, and perceived enjoyment towards attitude to use MonsoonSIM, (ii) relationship between perceived usefulness, perceived enjoyment, and attitude to use towards the behavioral intention to use MonsoonSIM (iii) strongest determinants that influenced the students’ attitude to use MonsoonSIM. Two hundred and sixty UTM undergraduate students answered this e-questionnaire. Descriptive and inferential analyses were used to evaluate the data. The results of this study showed all the relationships were positively correlated, and that perceived enjoyment was the most significant factor influencing the students’ attitude to use MonsoonSIM. In conclusion, there is a higher possibility for the technology to be used by the users if it includes perceived usefulness, perceived ease of use, and perceived enjoyment.

An Empirical Study on the Adoption of E-Commerce in Pondicherry.

Think India ◽  
2019 ◽  
Vol 22 (2) ◽  
pp. 305-314
Author(s):  
Kishore Raaj Suresh
Keyword(s):  
Data Analysis ◽  
Design Methodology ◽  
Measurement Instrument ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Validity And Reliability ◽  
Personal Cost ◽  
Perceived Security ◽  
Perceived Enjoyment

Purpose – This study investigates the consumer’s technology adoption toward electronic commerce. In addition to the variables perceived usefulness and perceived ease of use derived from TAM, the study included and tested factors like perceived security, perceived product value, personal cost, perceived enjoyment, perceived cost and perceived quality. Design/methodology/approach – A questionnaire was developed primarily based on the available scales in the already published literature. All model constructs requested participants to indicate their perceptions of Likert-style responses. The data analysis was executed using Smart PLS to test the validity and reliability of the measurement instrument.

scholarly journals Youths’ Social Media Adoption: Theoretical Model and Empirical Evidence

2016 ◽  
Vol 11 (2) ◽  
pp. 22 ◽  
Author(s):  
M. Shakaib Akram ◽  
Wafi Albalawi
Keyword(s):  
Social Media ◽  
Structural Equation ◽  
Online Survey ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Equation Modeling ◽  
Perceived Ease Of Use ◽  
The Social ◽  
Perceived Enjoyment ◽  
Adoption Intention

<p>Social media has become a major source of communication and collaboration between individuals and among groups. The current paper investigates the underlying motives of social media adoption. The research identifies various determinants such as perceived connectedness, perceived enjoyment, perceived usefulness and perceived ease of use as the major influencers of social media adoption intention. Using the sample from Saudi Arabia an online survey is conducted. Structural equation modeling has been used to test the proposed relationships. The results reveal that individuals’ perceived connectedness and perceived enjoyment act as stimuli for their social media adoption intention. Moreover, perceived ease of use and perceived usefulness mediate these stimuli and the individuals’ social media adoption intention. The paper concludes with the recommendations for the academicians and the social media designers/developers.</p>

Private club members’ perceptions of social media

2017 ◽  
Vol 8 (1) ◽  
pp. 119-132 ◽  
Author(s):  
MiRan Kim ◽  
Ronald Cichy
Keyword(s):  
Social Media ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Content Type ◽  
Media Usage ◽  
Online Social Media ◽  
Usage Behavior ◽  
Perceived Enjoyment ◽  
Beliefs And Attitudes

Purpose Private club members belong to an organization where people with common interests, experiences, backgrounds and professions meet for social and recreational purposes. This study aims to examine the relationships among private club members’ perceptions of social media regarding perceived ease of use, perceived usefulness, perceived enjoyment, attitude toward social media involvement and behavioral intention toward social media usage. Design/methodology/approach An online survey was conducted among private club members across the USA (n = 571). The data were analyzed using structural equation modeling. Findings The findings of this study center on the perceptions of club members and their beliefs and attitudes associated with their social media usage behavior. This study extends the social media literature by supporting previous studies that suggest a causal flow from perceived ease of use to intrinsic and extrinsic motivations (perceived usefulness, perceived enjoyment) based on a motivational model. Research limitations/implications This study is meaningful for revealing the perceptions of private club members and their beliefs and attitudes associated with their social media usage behavior. It is untested whether this study’s model applies to other hospitality businesses. Future research could examine other segments and add other variables such as perceived security and trust. Practical implications This study can provide private club managers, and the members of the clubs that they lead, with a better understanding of online social media. Originality/value This study is one of a few empirical online social media studies in the area of the private club industry. This study seeks to provide baselines regarding social media perceptions and usage in the hospitality literature by providing a comprehensive model.

Analysis of Perceived Usefulness and Perceived Ease of Use to the Actual System Usage through Attitude Using Online Guidance Application

2021 ◽  
Vol 3 (1) ◽  
pp. 52-64
Author(s):  
Muhammad Mitsal Islami ◽  
Muhammad Asdar ◽  
Andi Nur Baumassepe
Keyword(s):  
High School Students ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
School Students ◽  
Actual System ◽  
System Usage ◽  
Analysis Techniques ◽  
Actual Usage ◽  
Online Tutoring

This study aims to analyze the effect of perceived usefulness and perceived ease of use on actual system usage through attitude toward using the Ruangguru online learning guidance application in Makassar City. This study took data directly from students who subscribed to the Ruangguru application by taking 247 high school students and their equivalent as samples in this study. To implement the objectives of this study used analysis techniques using path analysis. The results of the analysis prove that perceived usefulness and perceived ease of use have a positive and significant effect on attitude toward using the Ruangguru online tutoring application. Meanwhile, perceived usefulness, perceived ease of use, and attitude toward using have a positive and significant effect on actual system usage in the Ruangguru online tutoring application. Based on the results of the single test, attitude toward using is able to mediate the effect of perceived usefulness and perceived ease of use on actual usage in the Ruangguru online tutoring application.

Factors Affecting Usage of Information Technology in Support of Knowledge Sharing

2012 ◽  
pp. 129-151
Author(s):  
Ngai-Keung Chow
Keyword(s):  
Information Technology ◽  
Knowledge Sharing ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Service Organizations ◽  
Perceived Ease Of Use ◽  
Key Factors ◽  
Factors Affecting ◽  
Managerial Implications ◽  
Barriers And Motivators

This study explores key factors affecting the usage of information technology (IT) tools in support of knowledge sharing in service organizations in Hong Kong. In a case study of five firms, the usage of IT tools is influenced by an array of factors acting as enablers, barriers, and motivators. The findings support extant theories on knowledge management (KM). This research discovers relationships between multiple factors and the usage of IT tools for knowledge sharing at various hierarchical levels. Operational factors like perceived usefulness, perceived ease of use, staff capability, and nature of work induce higher usage of IT for knowledge sharing. These findings and related analyses have managerial implications for firms engaging in service business.

Adoption of Short Messaging Service (SMS) in Malaysia

2010 ◽  
Vol 1 (1) ◽  
pp. 41-51
Author(s):  
Ainin Sulaiman ◽  
Ali Hussein Saleh Zolait
Keyword(s):  
Technology Acceptance ◽  
Significant Relationship ◽  
Current Trend ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Behavioural Intention ◽  
Future Research ◽  
Perceived Ease Of Use ◽  
Short Messaging Service ◽  
Perceived Enjoyment

Short Messaging Service (SMS) being an almost instantaneous communication medium that connects people is now a phenomenon that has grown and spread around the globe at an amazing speed. Given the current trend of SMS usage and its potential growth, this paper provides an insight into SMS adoption. The study attempts to delineate the demographics and usage profile of SMS users in Malaysia, as well as explaining the factors influencing SMS adoption in Malaysia by using a modified version of the Technology Acceptance Model (TAM), which was originally introduced by Davis (1989). The study presents the demographic and usage profile in terms of gender, age, occupation, monthly personal income, extent of SMS usage and so forth of 489 SMS users from four institutions of education in the Klang Valley and Selangor. The present research uses and validates the scales for variables developed by earlier studies, namely perceived usefulness, perceived ease of use, perceived enjoyment, and perceived fees, which are hypothesized to be fundamental determinants of behavioural intention. The scale items for the said variables were tested for reliability, correlation and regression. The application of correlation analysis reveals a significant relationship among the independent variables, namely, perceived usefulness, perceived enjoyment, and perceived ease of use with the dependent variable that is behavioural intention. With regards to the level of importance derived from regression analysis, usefulness ranks the highest, followed by ease of use and enjoyment in explaining SMS adoption in Malaysia. Perceived fees do not seem to have a significant relationship with behavioural intention. Some implications, limitations and recommendations for future research are also discussed.

scholarly journals Explaining the Use of Social Network Sites as Seen by Older Adults: The Enjoyment Component of a Hedonic Information System

2019 ◽  
Vol 16 (10) ◽  
pp. 1673 ◽  
Author(s):  
Patricio Ramírez-Correa ◽  
Elizabeth E. Grandón ◽  
Muriel Ramírez-Santana ◽  
Leonard Belmar Órdenes
Keyword(s):  
Older Adults ◽  
Social Network ◽  
Explanatory Power ◽  
Social Network Sites ◽  
Theoretical Explanation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Cross Sectional ◽  
Perceived Enjoyment

Previous studies suggest that older adults are living increasingly alone and without the company of their close relatives, which cause them depression problems and a detriment to their health and general wellbeing. The use of social network sites (SNS) allows them to reduce their isolation, improve their social participation, and increase their autonomy. Although the adoption of various information technologies by older adults has been studied, some assumptions still predominate, for example, that older adults use SNS only for utilitarian purposes. However, considering SNS as hedonic information systems, and in order to extend the theoretical explanation of the intention to use hedonic systems to their actual use, this study aims to determine the influence of perceived enjoyment, perceived usefulness, and perceived ease of use on the use of SNS by elders in Concepción, Chile. Two hundred fifty-three older adults participated in the cross-sectional study. The results indicate that perceived ease of use is the variable that has the greatest total effect in explaining the use of SNS and that by adding the perceived enjoyment construct, the explanatory power of the model increases significantly. Therefore, advancement in user acceptance models, especially in the use of SNS by elders, can be made by focusing on the type of system, hedonic or utilitarian.

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