Development of a ‘Consumer Perceived Value Scale’ (SPERVAL Scale) in the Context of Services Industry

Consumer Perceived Value (CPV) is the value derived from the consumption of a product or service. It is perception based and situational. It is said that ‘Value’ lies in the eyes of the beholder. This appreciation conceives CPV as a dynamic variable. This research paper substantiates the CPV construct by understanding the theoretical underpinnings, followed by constructing a scale based on empirical generalizations in the Fine Dining Services Industry context. The multidimensional SPERVAL (Services Perceived Value) scale so generated as a result of the blend of qualitative and quantitative research helps identify ‘Value Indicators’. The SPREVAL scale targets to analyze the consumer’s perceptions towards various dimensions and drivers of the construct. The SPERVAL scale has a variety of potential applications and can serve as a framework for further empirical research in this inevitable area.

Download Full-text

Werkelijkheid, waarneming en rapportage

KWALON ◽

10.5117/2014.019.002.005 ◽

2014 ◽

Vol 19 (2) ◽

Author(s):

Harrie Jansen

Keyword(s):

Empirical Research ◽

Quantitative Research ◽

Daily Life ◽

Qualitative And Quantitative ◽

Crucial Problem ◽

The Relationship

Reality, observation and reporting. The epistemology of qualitative and quantitative research Reality, observation and reporting. The epistemology of qualitative and quantitative research In recurring debates on philosophical presuppositions, the opposition of qualitative versus quantitative research is often mixed up with other oppositions like positivism versus humanism. Restriction to empirical research may help to clear the debate. With that restriction, qualitative and quantitative research do not differ in their philosophical presuppositions. All empirical research presupposes (1) a reality apart from our senses, (2) the ability of humans to observe reality, (3) the ability to report observations to others, and (4) the ability to test the validity of reports. These presuppositions are necessary and self-evident in daily life, but cannot be proven. One crucial problem is the relationship between reality and language in communicating facts (empirical observations).

Download Full-text

Consumer Behavior Factors in the Sharing Economy in Russia: the Case of Airbnb

Moscow University Economics Bulletin ◽

10.38050/01300105201923 ◽

2019 ◽

Vol 2019 (2) ◽

pp. 43-63 ◽

Cited By ~ 1

Author(s):

Nazar Tishchenko ◽

Olga Tishchenko ◽

Vera Rebyazina ◽

Yulia Slobodchuk

Keyword(s):

Cluster Analysis ◽

Consumer Behavior ◽

Empirical Research ◽

Business Model ◽

Quantitative Research ◽

Sharing Economy ◽

Behavioral Patterns ◽

Quantitative Survey ◽

Qualitative And Quantitative ◽

Depth Interviews

The paper discusses the main approaches to the sharing economy definition, the characteristics of the sharing economy business model, as well as drivers and barriers that consumers of the sharing economy face. Empirical research includes the survey of the Airbnb customers. A series of in-depth interviews followed by quantitative survey are conducted to identify the factors that determine the consumers behavior in the sharing economy. As a result of qualitative and quantitative research, four groups of factors are revealed: economic, social, personal, and environmental. In addition, as a result of cluster analysis, five clusters of consumers are identified: economical, socially active, supporters of new sensations, initiative and home. The results are of great interest to researchers and management practitioners in order to form a deeper understanding of the expectations and behavioral patterns of the Russian customers in a shared economy.

Download Full-text

Effective Dealing with Insider Threats a Comparison of Qualitative and Quantitative Research

Asian Journal of Research in Computer Science ◽

10.9734/ajrcos/2021/v7i230176 ◽

2021 ◽

pp. 22-28

Author(s):

Chamara Withanachchi

Keyword(s):

Literature Review ◽

Research Methodology ◽

Quantitative Research ◽

Research Study ◽

Research Paper ◽

Main Theme ◽

Insider Threats ◽

Secondary Resources ◽

Qualitative And Quantitative

This paper studies and compare qualitative and quantitative research paper to find what research methodology is having disengages and disadvantages of such research. This paper is based on mainly two articles to do the said comparison. This will be discussed about the relevant articles that have been selected on the main theme of the research study. It can be understood that these findings are also based on the literature review of the study because all the data are gathered from secondary resources.

Download Full-text

Joint Recommendations on Reporting Empirical Research in Outdoor, Experiential, Environmental, and Adventure Education Journals

Journal of Experiential Education ◽

10.1177/1053825920969443 ◽

2020 ◽

Vol 43 (4) ◽

pp. 348-364

Author(s):

Jayson Seaman ◽

Ulrich Dettweiler ◽

Barbara Humberstone ◽

Bruce Martin ◽

Heather Prince ◽

...

Keyword(s):

Empirical Research ◽

Experiential Education ◽

Quantitative Research ◽

Outdoor Recreation ◽

Adventure Education ◽

Academic Publishing ◽

Outdoor Learning ◽

Reporting Standards ◽

Qualitative And Quantitative ◽

Research Reporting

Background: Ongoing changes in academic publishing require periodic updates to research reporting standards in outdoor, experiential, environmental, and adventure education and recreation fields, to maintain quality and relevance. Purpose: This essay interprets recent statements by major educational and psychological associations and applies their guidelines for research reporting to the Journal of Outdoor Recreation, Education, and Leadership (JOREL), the Journal of Outdoor and Environmental Education (JOEE), the Journal of Adventure Education and Outdoor Learning (JAEOL), and the Journal of Experiential Education (JEE). Methodology/Approach: This joint statement was written by editors of the JOREL, JOEE, JAEOL, and JEE to produce guidance for research reporting across these journal platforms. Findings/Conclusions: The associations’ recommendations for reporting qualitative and quantitative research should be considered as guidance for submitting future empirical manuscripts to the JOREL, JOEE, JAEOL, and JEE. Implications: Authors, reviewers, and readers should consult this essay for guidelines on reporting, reviewing, and reading research in the above journals.

Download Full-text

A Tale of Two Cultures

10.23943/princeton/9780691149707.001.0001 ◽

2012 ◽

Cited By ~ 12

Author(s):

Gary Goertz ◽

James Mahoney

Keyword(s):

Social Sciences ◽

Quantitative Research ◽

Social Science Research ◽

Measurement Data ◽

Science Research ◽

Quantitative Research Methods ◽

Qualitative And Quantitative ◽

The Social ◽

Scientific Worldview ◽

Different Cultures

Some in the social sciences argue that the same logic applies to both qualitative and quantitative research methods. This book demonstrates that these two paradigms constitute different cultures, each internally coherent yet marked by contrasting norms, practices, and toolkits. The book identifies and discusses major differences between these two traditions that touch nearly every aspect of social science research, including design, goals, causal effects and models, concepts and measurement, data analysis, and case selection. Although focused on the differences between qualitative and quantitative research, the book also seeks to promote toleration, exchange, and learning by enabling scholars to think beyond their own culture and see an alternative scientific worldview. The book is written in an easily accessible style and features a host of real-world examples to illustrate methodological points.

Download Full-text

Leveraging human factors in cybersecurity: an integrated methodological approach

Cognition Technology & Work ◽

10.1007/s10111-021-00683-y ◽

2021 ◽

Author(s):

Alessandro Pollini ◽

Tiziana C. Callari ◽

Alessandra Tedeschi ◽

Daniele Ruscio ◽

Luca Save ◽

...

Keyword(s):

Human Factors ◽

Cyber Security ◽

Quantitative Research ◽

Methodological Approach ◽

Quantitative Research Methods ◽

Security Culture ◽

Technological Factors ◽

Qualitative And Quantitative ◽

The Individual ◽

Technical Solutions

AbstractComputer and Information Security (CIS) is usually approached adopting a technology-centric viewpoint, where the human components of sociotechnical systems are generally considered as their weakest part, with little consideration for the end users’ cognitive characteristics, needs and motivations. This paper presents a holistic/Human Factors (HF) approach, where the individual, organisational and technological factors are investigated in pilot healthcare organisations to show how HF vulnerabilities may impact on cybersecurity risks. An overview of current challenges in relation to cybersecurity is first provided, followed by the presentation of an integrated top–down and bottom–up methodology using qualitative and quantitative research methods to assess the level of maturity of the pilot organisations with respect to their capability to face and tackle cyber threats and attacks. This approach adopts a user-centred perspective, involving both the organisations’ management and employees, The results show that a better cyber-security culture does not always correspond with more rule compliant behaviour. In addition, conflicts among cybersecurity rules and procedures may trigger human vulnerabilities. In conclusion, the integration of traditional technical solutions with guidelines to enhance CIS systems by leveraging HF in cybersecurity may lead to the adoption of non-technical countermeasures (such as user awareness) for a comprehensive and holistic way to manage cyber security in organisations.

Download Full-text

Joint displays for qualitative-quantitative synthesis in mixed methods reviews

Research Methods in Medicine & Health Sciences ◽

10.1177/2632084320984374 ◽

2021 ◽

pp. 263208432098437

Author(s):

Ahtisham Younas ◽

Shahzad Inayat ◽

Amara Sundus

Keyword(s):

Mixed Methods ◽

Nursing Students ◽

Quantitative Research ◽

Practice Research ◽

Quantitative Evidence ◽

Qualitative And Quantitative ◽

Quantitative Synthesis ◽

Research Findings ◽

Excellent Method ◽

Levels Of Integration

Mixed methods reviews offer an excellent approach to synthesizing qualitative and quantitative evidence to generate more robust implications for practice, research, and policymaking. There are limited guidance and practical examples concerning the methods for adequately synthesizing qualitative and quantitative research findings in mixed reviews. This paper aims to illustrate the application and use of joint displays for qualitative and quantitative synthesis in mixed methods reviews. We used joint displays to synthesize and integrate qualitative and quantitative research findings in a segregated mixed methods review about male nursing students' challenges and experiences. In total, 36 qualitative, six quantitative, and one mixed-methods study was appraised and synthesized in the review. First, the qualitative and quantitative findings were analyzed and synthesized separately. The synthesized findings were integrated through tabular and visual joint displays at two levels of integration. At the first level, a statistics theme display was developed to compare the synthesized qualitative and quantitative findings and the number of studies from which the findings were generated. At the second level, the synthesized qualitative and quantitative findings supported by each other were integrated to identify confirmed, discordant, and expanded inferences using generalizing theme display. The use of two displays allowed in a robust and comprehensive synthesis of studies. Joint displays could serve as an excellent method for rigorous and transparent synthesis of qualitative and quantitative findings and the generation of adequate and relevant inferences in mixed methods reviews.

Download Full-text