scholarly journals Tourist Experience: How Does Revisit Intention Impact Brand Value Destinations?

2021 ◽  
Author(s):  
Rahyuniati Setiawan ◽  
Asep Saepuloh ◽  
Anggun Herlianti
Keyword(s):  
Brand Value ◽  
Revisit Intention ◽  
Tourist Experience

scholarly journals The influence of tourist evaluative factors on tourist behavioral intention: the mediating role of tourist satisfaction

2018 ◽  
Vol 1 (1) ◽  
pp. 33
Author(s):  
Elmer Hafiizh Fernaldi ◽  
I Made Sukresna
Keyword(s):  
Service Quality ◽  
Structural Equation ◽  
Equation Modeling ◽  
Mediating Role ◽  
Tourist Satisfaction ◽  
Central Java ◽  
Revisit Intention ◽  
Dependent Variables ◽  
Tourist Experience

This study examines the effect of tourist evaluative factors, specifically service quality and tourist experience on tourist satisfaction and its further influence on revisit intention and intention to recommend. Service quality and tourist experience serve as independent variables, while revisit intention and recommend intention are posited as dependent variables, with satisfaction acts as the intervening variable. Data analysis using  Structural Equation Modeling (SEM) of 186 tourist visiting Umbul Sidomukti, Semarang, Central Java, Indonesia, finds that both revisit intention and intention to recommend could be increased through the improvement of service quality and tourist satisfaction.

scholarly journals Pengaruh Creative Tourist Experience, Travel Motivation dan Perceived Risk Terhadap Revisit Intention Pada Wisata Edukasi Secara Virtual

2021 ◽  
Vol 3 (3) ◽  
pp. 186-194
Author(s):  
Novyta Putri Mayasari ◽  
Yessy Artanti
Keyword(s):  
Data Analysis ◽  
Multiple Regression ◽  
Perceived Risk ◽  
Sampling Method ◽  
Probability Sampling ◽  
Travel Motivation ◽  
Revisit Intention ◽  
Analysis Technique ◽  
Tourist Experience ◽  
Tourism Potential

Abstract – The development of the progress of tourism potential is currently increasing with the emergence of tourist changes in attracting tourist. Tourism managers are required to be able to provide tourist comfort to maintain the popularity of tourism even during a pandemic. Some tourism managers during the pandemic offer virtual educational tours. This study aims to analyze the effect of creative tourist experience, travel motivation and perceived risk on revisit intention. This research uses non probability sampling and judgmental sampling method to target respondents. The respondent is someone who was visited the Surabaya Zoo virtually during the Covid-19 pandemic, with a vulnerable age of 13-50 years as many as 200 respondents. The data analysis technique used multiple regression. The results of this study indicate that creative tourist experience and travel motivation have significant effect on revisit intention. Meanwhile, perceived risk has no significant effect on revisit intention.  Abstrak – Perkembangan kemajuan potensi pariwisata saat ini terus meningkat dengan munculnya perubahan-perubahan wisata dalam menarik perhatian wisatawan. Pengelola wisata dituntut dapat memberikan kenyamanan wisatawan untuk mempertahankan popularitas wisata bahkan ketika pada masa pandemi. Beberapa pengelola wisata dimasa pandemi menawarkan wisata edukasi secara virtual. Penelitian ini bertujuan untuk menganalisis pengaruh creative tourist experience, travel motivation dan perceived risk terhadap revisit intention pada wisata edukasi secara virtual. Penelitian ini menggunakan non probability sampling dengan judgment sampling. Responden adalah seseorang yang telah mengunjungi Kebun Binatang Surabaya secara virtual di masa pandemi Covid-19, dengan rentan usia 13-50 tahun sebanyak 200 responden. Teknik analisis data menggunakan regresi berganda. Hasil penelitian ini menunjukkan bahwa creative tourist experience dan travel motivation berpengaruh signifikan terhadap revisit intention. Sedangkan perceived risk tidak berpengaruh signifikan terhadap revisit intention.

scholarly journals INFLUENCE OF MOTIVATION TOURIST AND TOURIST EXPERIENCE INTEREST TO TOURISTS VISIT BACK TO TOURISM IN WEST SUMATRA: SEEKING NOVELTY MEDIATION AS VARIABLE

2020 ◽  
Vol 2 (1) ◽  
pp. 182-194
Author(s):  
Vicky Brama Kumbara ◽  
M. Afuan ◽  
Ramdani Bayu Putra
Keyword(s):  
Local Governments ◽  
Structural Equation ◽  
Equation Modeling ◽  
Analysis Tool ◽  
Novelty Seeking ◽  
Tourist Destinations ◽  
Revisit Intention ◽  
Determining Factors ◽  
Tourist Experience ◽  
West Sumatra

The development of tourist destinations today, has motivated research on revisit intention to be an important factor to be researched. This study seeks to examine the influence of tourist motivation and tourist experience on the revisit intention of tourists in West Sumatra which is mediated by the novelty seeking variable. The population of this research is tourists who visit tourist objects in West Sumatra. Samples were taken using accidental sampling method as many as 150 respondents. This study uses a Structural Equation Modeling (SEM) model with Smart PLS 3 as an analysis tool. The results of the analysis show that tourist motivation is the main factor that determines tourism revisit intention, while tourist experience and novelty seeking have no real role in increasing revisit intention. Another fact also finds that tourist motivation and tourist experience are the determining factors for novelty seeking. Whereas in another case novelty seeking as an intervening variable in this study was not proven to play a role in strengthening the influence of tourist motivation and tourist experience on revisit intention. In the future, these findings are expected to have implications for local governments in order to improve facilities or infrastructure and better deregulation of existing tourist destinations, so that all factors in this study can increase revisit intention

scholarly journals PENGARUH PENGALAMAN WISATAWAN TERHADAP KEPUASAN DAN KEPERCAYAAN SERTA NIAT BERKUNJUNG KEMBALI

2020 ◽  
Vol 5 (2) ◽  
Author(s):  
Eny Endah Pujiastuti
Keyword(s):  
Complete Model ◽  
Revisit Intention ◽  
Tourist Experience ◽  
Research Findings ◽  
Positive Experiences ◽  
Intention To Revisit

In contemporary marketing, the intention to revisit has become the main key in research so that tourists do not move to other destinations. intention to revisit tourist areas is influenced by many factors. The problem and purpose of this research is to  analyze and prove the influence of tourist experience, satisfaction, trust in the intention to revisit intention. Destination Nature Posong Temanggung became a research location. Tourists who have visited once to the destination become a research sample. The data collected were 124 questionnaires, processed using SEM AMOS. The concluesion of te study shows that tourist’s experience satisfaction and trust direcly influence the intention to revisit. Implications of research findings such as managers provide positive experiences to tourists so that tourists are satisfied and trust the destination so they will visit again. Research limitations such as a number of samples have not been able to generalize the conclusions as a whole. Suggestions for further research, researchers recommended to increase the number of samples of various ages so that they can provide a complete model as a guide for managers to develop destinations.

scholarly journals Kontribusi Tourist Experience Terhadap Revisit Intention Wisatawan di Kepulauan Seribu DKI Jakarta

2020 ◽  
Vol 5 (2) ◽  
pp. 133-147
Author(s):  
Hery Soesanto ◽  
R. Kusherdyana ◽  
Syaeful Muslim ◽  
R. Soendjana A Suganda
Keyword(s):  
Research Method ◽  
Sampling Technique ◽  
Revisit Intention ◽  
Tourist Experience

This study aims to reveal how much the contribution of tourist experience to revisit intention in Kepulauan Seribu Jakarta. The research method used is explanatory survey. The sample members were tourists who visited Kepulauan Seribu with a size of 169 people selected by incidental sampling technique. Result of research indicates there is contribution of tourist experience to revisit intention of tourist in Kepulauan Seribu. The contributing variables are hedonic and relational.

scholarly journals Exploring the Relationship Between Hedonism, Tourist Experience, and Revisit Intention in Entertainment Destination

SAGE Open ◽  
2021 ◽  
Vol 11 (4) ◽  
pp. 215824402110503
Author(s):  
Jian Ming Luo ◽  
Chi Fung Lam ◽  
Hongyu Wang
Keyword(s):  
Positive Relationships ◽  
Revisit Intention ◽  
Tourism Experience ◽  
Tourist Experience ◽  
Revisit Intentions ◽  
The Relationship ◽  
Customers Perspective

Understanding consumers’ psychology and revisit intentions are important to destination management. Few studies explored how hedonism affected on tourists’ experience and revisit intention. This study analyzes the relationship among hedonism, tourism experience, and revisit intention in Macau from the customers’ perspective. The findings show that there are direct and positive relationships between hedonism and revisit intention. This study draws the attention of applying hedonism to entertainment tourism to increase tourist revisit intention. Implications and suggestions for entertainment providers and tourism planners are provided.

Benefit Clubs as a Tool for Loyalty Marketing. Study of Brazil’s Main Insurance Companies

2019 ◽  
Vol 10 (3) ◽  
pp. 216-226
Author(s):  
Guaracy Carlos Da Silveira ◽  
◽  
Fernando Augusto Carvalho Dineli Da Costa ◽  
Keyword(s):  
Content Analysis ◽  
Best Practices ◽  
Relationship Marketing ◽  
Insurance Companies ◽  
Brand Value ◽  
Analysis Methodology ◽  
Loyalty Marketing

: This paper considers Relationship Marketing as a business strategic tool and seeks to verify the existence of Benefit Clubs and their structure offered by the major insurance companies in Brazil, analyzing the presence and formatting of the programs. Through the content analysis methodology, we seek to infer its uses for the strengthening of the positioning of these companies. At the end of the paper we compare the best practices identified. The result of the analysis considers the differential obtained by the employment of programs that seek to create brand value and loyalty.

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