scholarly journals Pengaruh Creative Tourist Experience, Travel Motivation dan Perceived Risk Terhadap Revisit Intention Pada Wisata Edukasi Secara Virtual

2021 ◽  
Vol 3 (3) ◽  
pp. 186-194
Author(s):  
Novyta Putri Mayasari ◽  
Yessy Artanti
Keyword(s):  
Data Analysis ◽  
Multiple Regression ◽  
Perceived Risk ◽  
Sampling Method ◽  
Probability Sampling ◽  
Travel Motivation ◽  
Revisit Intention ◽  
Analysis Technique ◽  
Tourist Experience ◽  
Tourism Potential

Abstract – The development of the progress of tourism potential is currently increasing with the emergence of tourist changes in attracting tourist. Tourism managers are required to be able to provide tourist comfort to maintain the popularity of tourism even during a pandemic. Some tourism managers during the pandemic offer virtual educational tours. This study aims to analyze the effect of creative tourist experience, travel motivation and perceived risk on revisit intention. This research uses non probability sampling and judgmental sampling method to target respondents. The respondent is someone who was visited the Surabaya Zoo virtually during the Covid-19 pandemic, with a vulnerable age of 13-50 years as many as 200 respondents. The data analysis technique used multiple regression. The results of this study indicate that creative tourist experience and travel motivation have significant effect on revisit intention. Meanwhile, perceived risk has no significant effect on revisit intention.  Abstrak – Perkembangan kemajuan potensi pariwisata saat ini terus meningkat dengan munculnya perubahan-perubahan wisata dalam menarik perhatian wisatawan. Pengelola wisata dituntut dapat memberikan kenyamanan wisatawan untuk mempertahankan popularitas wisata bahkan ketika pada masa pandemi. Beberapa pengelola wisata dimasa pandemi menawarkan wisata edukasi secara virtual. Penelitian ini bertujuan untuk menganalisis pengaruh creative tourist experience, travel motivation dan perceived risk terhadap revisit intention pada wisata edukasi secara virtual. Penelitian ini menggunakan non probability sampling dengan judgment sampling. Responden adalah seseorang yang telah mengunjungi Kebun Binatang Surabaya secara virtual di masa pandemi Covid-19, dengan rentan usia 13-50 tahun sebanyak 200 responden. Teknik analisis data menggunakan regresi berganda. Hasil penelitian ini menunjukkan bahwa creative tourist experience dan travel motivation berpengaruh signifikan terhadap revisit intention. Sedangkan perceived risk tidak berpengaruh signifikan terhadap revisit intention.

scholarly journals Pengaruh Segmentasi Pasar dan Positioning Terhadap Keputusan Pembelian Simcard Axis di Kota Padang

Jurnal Ecogen ◽  
2019 ◽  
Vol 2 (4) ◽  
pp. 822
Author(s):  
Gita Remeo Nensi ◽  
Rose Rahmidani
Keyword(s):  
Regression Analysis ◽  
Data Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Market Segmentation ◽  
Sampling Method ◽  
Sampling Technique ◽  
Primary Data ◽  
Purchase Decision ◽  
Analysis Technique

This study aims to determine how much influence the market segmentation and positioning to purchase decision of the simcard Axis in Padang city. This type of research is causative. The population in this study were peoples in Padag city. The sample were takrn using Cochran formula with 100 respondents. This sampling technique used is based on nonprobability sampling method. The type of data used in this study is primary data. Data analysis technique used multiple regression analysis technique using SPSS version 24.00. The results of this study indicate that: 1) Market segmentation has a positive significant effect on decision purchase simcard Axis in Padang city. 2) Positioning has a positive significant effect on decision purchase simcard  Axis in Padang city.  Keyword: market segmentation simcard axis, positioning simcard axis, purchase decision simcard axis

scholarly journals PENGARUH PERCEIVED TRUSTWORTHINESS, PERCEIVED RISK DAN PERCEIVED EASE OF USE TERHADAP MINAT BELI KONSUMEN PADA TOKO ONLINE JD.ID DI KOTA PADANG

Jurnal Ecogen ◽  
2019 ◽  
Vol 2 (3) ◽  
pp. 249
Author(s):  
Nadya Nyssa ◽  
Rose Rahmidani
Keyword(s):  
Regression Analysis ◽  
Data Analysis ◽  
Perceived Risk ◽  
Purchase Intention ◽  
Sampling Method ◽  
Sampling Technique ◽  
Ease Of Use ◽  
Primary Data ◽  
Perceived Ease Of Use ◽  
Analysis Technique

This study aims to know and prove how much influence perceived trustworthiness, perceived risk, and perceived ease of use to purchase intention at online shop JD.id in Padang City.This type of research is causative. The population in this study were peoples in Padang City. The samples were taken using Cochran formula with 100 respondents. This sampling technique is based on nonprobability sampling method. The type of data used in this study is primary data. Data analysis technique used multiple regression analysis technique using SPSS version 21.00. The results of this study indicate that: 1) Perceived trustworthiness has a positive significant effect on purchase intention (0,003<0,05), 2) Perceived Risk has not significant effect on purchase intention (0,665>0,05),  3) Perceived Ease Of Use has a positive significant effect on purchase intention (0,008<0,05).Keywords: Perceived Trustworthiness, Perceived Risk, Perceived Ease Of Use, Purchase Intention

scholarly journals FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN WISATAWAN CINA BERKUNJUNG KE BALI

2019 ◽  
Vol 8 (5) ◽  
pp. 2809
Author(s):  
Vina Inayatuka ◽  
Tjokorda Gede Raka Sukawati
Keyword(s):  
Factor Analysis ◽  
Data Analysis ◽  
Social Status ◽  
Sampling Method ◽  
Service Marketing ◽  
Marketing Mix ◽  
Probability Sampling ◽  
Five Factors ◽  
Analysis Technique ◽  
Chinese Tourists

This research was conducted in Bali involving 80 respondents who were Chinese tourists who were visiting Bali with non-probability sampling method. Data was collected through questionnaires. The data analysis technique used is factor analysis. Based on the analysis found five factors that influence Chinese tourists visiting Bali, these five factors explain all variants in the data that is 62,049 percent. The five factors include the process (which consists of variable prices, physical facilities, promotion, distribution, people and products), lifestyle (which consists of variables of age, occupation and income), friends (consisting of group variables, family, and social status), culture (which consists of social and sub-cultural class variables) and motivation (which consists of perception variables), motivation is the most dominant variable. Keywords: service marketing mix, culture, chinese tourists

scholarly journals PENGARUH MANAJEMEN LABA, UKURAN DEWAN KOMISARIS, KEPEMILIKAN INSTITUSIONAL, DAN KUALITAS AUDIT TERHADAP BIAYA MODAL PERUSAHAAN

2014 ◽  
Vol 2 (2) ◽  
pp. 364 ◽  
Author(s):  
Denny Andriana ◽  
Renny Friska
Keyword(s):  
Data Analysis ◽  
Earnings Management ◽  
Multiple Regression ◽  
Sampling Method ◽  
Cost Of Capital ◽  
Institutional Ownership ◽  
Test Results ◽  
Management Board ◽  
Analysis Technique ◽  
The Cost

This research aims to determine the effect of earnings management, board of commissioners size, institutional ownership, and quality audits of the cost of capital for Badan Usaha Milik Negara (BUMN) in the period 2010-2012. Purposive sampling method used in determining the sample resulted in 23 of 141 observations were carried out on state-owned enterprises listed on BUMN for the period 2010-2012. The data analysis technique used in this research is multiple regression. The test results indicate that earnings management and institutional ownership partially negatively affect the cost of capital. The test results indicate that earnings management and institutional ownership partially negatively affect the cost of capital.

scholarly journals Pengaruh E-Word Of Mouth Dan E-Trust Terhadap E-Purchase Decision Mahasiswa Universitas Negeri Padang Pada Marketplace Lazada

Jurnal Ecogen ◽  
2019 ◽  
Vol 2 (4) ◽  
pp. 666
Author(s):  
Azizah Pratika Sari ◽  
Rose Rahmidani
Keyword(s):  
Data Analysis ◽  
Path Analysis ◽  
Sample Size ◽  
Sampling Method ◽  
Word Of Mouth ◽  
Purchase Decision ◽  
Sampling Techniques ◽  
Probability Sampling ◽  
Purposive Sampling ◽  
Analysis Technique

This study aims to know 1) the influence E-Word of Mouth to E-Trust toward E-Purchase Decision Universitas Negeri Padang students on marketplace Lazada, 2) the influence E-Word of Mouth toward E-Purchase Decision Universitas Negeri Padang students on marketplace Lazada, 3) the influence E-Trust toward E-Purchase Decision Universitas Negeri Padang students on marketplace Lazada. The type of study is causal research. The population in this study are Universitas Negeri Padang students who once using marketplace Lazada. The sampling techniques using non probability sampling with purposive sampling method and sample size of 100 respondens by using the formula of Cochran’s. The data analysis technique used is the analysis of the path (path analysis) using SPSS version 21. By using path analysis, the resultsof this study  showed that: (1) E-Word of Mouth have effect on E-Trust toward E-Purchase Decision Universitas Negeri Padang students on marketplace Lazada, (2) E-Word of Mouth affects E-Purchase Decision Universitas Negeri Padang students on marketplace Lazada, (3) E-Trust affects E-Purchase Decision Universitas Negeri Padang students on marketplace LazadaKeyword: E-Word of Mouth, E-Trust, E-Purchase decision

scholarly journals PENGARUH CITRA MEREK DAN GAYA HIDUP HEDONIS TERHADAP KEPUTUSAN PEMBELIAN JILBAB “ZOYA”

2015 ◽  
Vol 15 (2) ◽  
pp. 302
Author(s):  
Devi Indrawati
Keyword(s):  
Data Analysis ◽  
Random Sampling ◽  
Sampling Method ◽  
Brand Image ◽  
Sample Selection ◽  
Sampling Technique ◽  
Population Data ◽  
Simple Random Sampling ◽  
Probability Sampling ◽  
Analysis Technique

ABSTRACT This research aimed to analyze and discuss the effect of brand image and hedonistic life style toward the buying decision of “Zoya” veil study on hijabers community in Surabaya. Population targeted in this research was hijabers community in Surabaya who bought at least “zoya” veil more than a time in a week that minimum 19 years old. Samples were 212 respondents by sampling technique, while the sampling method used Probability Sampling. The sampling conducted by Simple Random Sampling, this is technique of sample selection from the population conducted randomly with no regard to strata in that population. Data collection techniques were using questionnaire, literary studies, interviews and data analysis technique using Multiple Linear Regression.The result shows that brands image and hedonistic lifestyle affected on the buying decision.   ABSTRAKSIPenelitian ini bertujuan utuk menganalisis dan membahas pengaruh citra merek dan gaya hidup hedonis terhadap keputusan pembelian jilbab “Zoya” studi pada komunitas hijabers di Surabaya. Target populasi dalam penelitian ini komunitas hijabers di Surabaya minimal membeli jilbab “Zoya” lebih dari satu kali dalam seminggu yang berusia minimal 19 tahun. Sampel berjumlah 212 responden dengan teknik pemgambilan sampel Sedangkan metode penentuan sampel yang digunakan probability sampling Adapaun penarikan sampel dilakukan dengan simple random sampling, yaitu teknik pengambilan anggota sampel dari populasi dilakukan secara acak tanpa memperhatikan strata yang ada dalam populasi itu. Tekhnik pengumpulan data angket, studi kepustakaan, wawancara dan teknik analisis data menggunakan regresi linier berganda. Hasil penelitian menunjukkan bahwa bahwa Citra merek dan gaya hidup hedonis berpengaruh terhadap keputusan pembelian.

scholarly journals PENGARUH DUE PROFESSIONAL CARE DAN AKUNTABILITAS TERHADAP KUALITAS AUDIT

AKUNTABILITAS ◽  
2019 ◽  
Vol 11 (2) ◽  
pp. 139-150
Author(s):  
Hadi Budiman ◽  
Yusnaini Yusnaini ◽  
Relasari Relasari
Keyword(s):  
Data Analysis ◽  
Multiple Regression ◽  
Sampling Method ◽  
Audit Quality ◽  
Primary Data ◽  
Data Resource ◽  
Analysis Technique ◽  
Independent Variable ◽  
Professional Care ◽  
Public Accountant

This study was aimed at finding out the effect of due professional care and accountability to audit quality result by auditor specifically in Palembang.The population in this study are entire auditors who registered in public accountant offices specifically in Palembang totally 43 auditor. Sample study is determined with total sampling method, that mean all of 43 auditor become sample. The data resource on this study are primary data. The collecting data method was using questionnaires that distributed to all public accountant offices at Palembang.  The data analysis technique used was multiple regression spesifcally due professional care and accountability as independent variable, audit quality as dependent variable.The results showed that due professional care and accountability influenced audit quality partially. This research is concluding that due professional care and accountability influence  audit quality simultaneous.

scholarly journals PENGARUH KOMPETENSI, INDEPENDENSI, DAN SKEPTISISME PROFESIONAL TERHADAP KUALITAS KINERJA AUDITOR INSPEKTORAT KABUPATEN

2019 ◽  
Vol 8 (2) ◽  
pp. 57-67
Author(s):  
FANDI PRASETYA
Keyword(s):  
Regression Analysis ◽  
Data Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Sampling Method ◽  
Professional Skepticism ◽  
Purposive Sampling ◽  
Performance Quality ◽  
Analysis Technique

This study aims to determine whether competence, independence, and professional skepticism have a partial effect on the quality of the performance of the district inspector's auditors. The research sample used amounted to 150 determined using the purposive sampling method. The data analysis technique used is by using multiple regression analysis. The results showed that competence, independence, and professional skepticism had a partial effect on the quality of the performance of the district inspector's auditors. So that the higher the competence, independence, and professional skepticism of the auditor, the higher the performance of auditors in the district inspectorate.Keywords: Competence, Independence, Professional Skepticism, Auditor Performance Quality, District Inspectorate

scholarly journals Analisis Pengaruh Kualitas Pelayanan Yang Dimediasi Oleh Perceived Value Terhadap Keputusan Pembelian Ulang Pengguna Kartu Perdana Telkomsel

2020 ◽  
Vol 3 (1) ◽  
pp. 97-105
Author(s):  
Ni Ketut Murdani ◽  
Ni Wayan Ardani ◽  
Kadek Pradnya Prayoga
Keyword(s):  
Data Analysis ◽  
Service Quality ◽  
Multiple Regression ◽  
Significant Relationship ◽  
Sampling Method ◽  
Perceived Value ◽  
Data Analysis Technique ◽  
Analysis Technique ◽  
Convenience Sampling ◽  
The Difference

This study purposed to analyze the influence of mediated service quality perceived value on consumer repurchase decisions, and the difference between the effect of service quality and the effect of perceived value on the decision to repurchase Telkomsel starter cards. The sample in this study were 100 students from Denpasar City who used Telkomsel starter cards. By using the Convenience sampling method. The data analysis technique used in this study is multiple regression analysis.The results of this study prove that service quality is not too influential on the decision to repurchase Telkomsel starter cards because consumers think more about the value of benefits than the services provided when using  Telkomsel starter cards. Consumers only use services that are needed and if the service benefits them. There is a significant relationship between perceived value and the decision to repurchase Telkomsel starter cards.

scholarly journals PENGARUH HARGA DAN WORD OF MOUTH (WOM) TERHADAP MINAT BELI LAPTOP MEREK TOSHIBA DIKALANGAN MAHASISWA UNIVERSITAS NEGERI PADANG

Jurnal Ecogen ◽  
2019 ◽  
Vol 2 (3) ◽  
pp. 524
Author(s):  
Septi Ayu Lestari ◽  
Rose Rahmidani
Keyword(s):  
Data Analysis ◽  
Purchase Intention ◽  
Sampling Method ◽  
Word Of Mouth ◽  
Sampling Technique ◽  
Primary Data ◽  
State University ◽  
Probability Sampling ◽  
Data Analysis Technique ◽  
Analysis Technique

This study aims to know and prove how much the effect of Price and Word Of Mouth On The Purchase Intention Toshiba Brand Laptops Among Students From Padang State University. This type of research is causative. The population in this Students from Padang State University. The samples were taken using Cochran formula with 100 respondents. This sampling technique is based on non- probability sampling method. The type of data used in this study primary data. Data analysis technique using SPSS version 21.00. the result of this study indicate that: 1) Price has a positive significant effect on purchase intention, 2) Word of Mouth has a positive significant effect on purchase intention.Keywords: Price, Word of Mouth, Purchase Intention

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