scholarly journals Le discours médiatique parlé et la norme en français

2021 ◽  
Vol 13 (1) ◽  
pp. 35-50
Author(s):  
Primož Vitez
Keyword(s):  
Language Change ◽  
Visual Media ◽  
Language History ◽  
Television Shows ◽  
Short Period ◽  
Single Speaker ◽  
The Media ◽  
Vocal Intensity ◽  
Language Strategies ◽  
The Impact

The system of French accentuation is a relevant case of a language change, observable in a relatively short period of time in a stable synchrony. Since the mid-twentieth century, the formation of linguistic norms has largely depended on a specific type of utterance, media discourse, continually available in spoken audio-visual media. The impact of spoken media on the development of linguistic expression in the last few decades is unprecedented in language history. It is based on a communicational model in which speech is produced by a single speaker and instantly perceived by a multitude of receivers who have no possibility of intervening in the communicational process. Thus the receivers are passively exposed to an exclusive speaker and to language strategies conceived by the media and its linguistic authority. The analysis of two professional spoken interventions, uttered on French television, shows an important modification of the traditional accentual system: conserving the final accent (FA), the speakers systematically introduce an initial accent (IA), a landmark in the evolution of the French language and its normative features. The IA affects the first syllable of a stressed lexeme or the first syllable of an extended accentual unit, regardless of the syntactic function of the stressed morpheme. The FA is operated by the intonational action, while the IA seems to be realized by an accentual augmentation of vocal intensity. The automatism of lexical stressing is generating a systematic accentuation of the first syllable of the accentual unit. The IA mostly affects lexemes that speakers insist on because of their informative value (numerals, adverbs, proper names), but an important part of IA concerns different proclytics, such as deictic elements, articles and determinants. Accentual limitation of the unit on both sides is a specific feature of the speech in French audio-visual media. In recent decades it has found its echo in the normative speech of French linguistic communities.

Language Use among Emirati College Students: Examining the Attrition Rate and Variation across Genders

2016 ◽  
Vol 2 (1) ◽  
pp. 65-86
Author(s):  
Muna Balfaqeeh
Keyword(s):  
Language Use ◽  
Language Change ◽  
Arabian Gulf ◽  
Attrition Rate ◽  
Gulf Region ◽  
New Words ◽  
Gulf Countries ◽  
The Media ◽  
The Impact ◽  
Male Subjects

Abstract During the last decade, the Arabian Gulf region has headed towards an increasing use of a ‘Pan Gulf vernacular’, “…a homogenized form of ‘Gulf’ speech not identifiable with any particular Gulf community” (Holes, 2011: 130), where new words are introduced or borrowed from neighboring Gulf countries while many others disappear from the local lexicon. This paper is an extension of a previous study (Balfaqeeh, 2015) in which the Emirati vernacular was investigated in order to identify which words had become obsolete from Emiratis’ mental lexicon and been replaced by what were considered to be more accessible words borrowed from neighboring Gulf countries. The method used is twofold: a vocabulary test generated from two popular Emirati TV serials: ‘Sh-ḥafan’ (1970), and ‘Firi:dʒ’ (2006). In addition, a Likert scale survey measured students’ perception of their use of the Emirati vernacular and the possible reasons that may have led to the disappearance of some of these words. The aim of this study is to measure the attrition of Emirati vocabulary among young people and measure their attitudes (mostly opinions) towards language use and language change. The research also concentrates on multiculturalism, the media and social media, and the economy and each of these areas’ possible roles in driving language change in the UAE. Finally, the researcher considered whether masculinity and exposure to culture and heritage play roles in the subjects’ competence in Emirati. The analysis of the data confirmed that despite the male subjects’ exposure to culture and heritage, it did not have any impact on their competence or use of the Emirati vernacular. It also confirmed that the subjects are aware of the impact of the above-mentioned factors and their implications for identity.

scholarly journals PERCEPTIVE AND COGNITIVE CONTEXTS OF VISUAL MANIPULATION IN MEDIA

2020 ◽  
Vol 9.1 (85.1) ◽  
Author(s):  
Lesia Lysenko ◽  
Keyword(s):  
Emotional Reactions ◽  
Visual Media ◽  
Media Content ◽  
Context Analysis ◽  
Artificial Intelligence Technology ◽  
The Media ◽  
Rich Information ◽  
And Behavior ◽  
Subjective View ◽  
The Impact

Visual media content as an environment for the functioning of distorted meanings and destructive images were studied. It was found that their effectiveness depends on the characteristics of the recipient's interaction with visual media manipulations at the perceptual and cognitive levels. It was analyzed how the influence of emotionally saturated messages on visual perception consolidates irrational reactions of recipients. Modern media use visualization to shift the emphasis from fact to subjective view in a message, which blocks the filters of audience critical thinking. In a rich information environment the media uses various formats of visual fakes as triggers that motivate users to spread destructive messages on social networks. Among the various forms of photo manipulation at different stages of their preparation, there are stage photos, retouching and editing, photo fakes, etc. To recognize most of them requires a professional view, detailed context analysis, the use of tools for verification. Users bypass the described procedures and are exposed to emotional reactions that diminish the significance of the fact. The most dangerous type of visual manipulation is deepfake-video – content created on the basis of artificial intelligence technology. These videos resonate because of the plausibility of virtual images and the availability of software for non-specialists. Dissemination of such audiovisual messages with a destructive purpose influences the adoption of unreasonable decisions by the representatives of the target audience. Facial substitution technology exacerbates the problems of discrimination, cybercrime, online privacy, and therefore requires meticulous attention of users to sensational and compromising content that appeals to instant emotional reactions. It was analyzed that the mechanisms and consequences of the impact of manipulative visual media content on human reactions, thinking and behavior can be prevented by consolidating government and user resources.

scholarly journals Histrionics of Autism in the Media and the Dangers of False Balance and False Identity on Neurotypical Viewers

2021 ◽  
pp. 1-26
Author(s):  
Theodoto Ressa
Keyword(s):  
Critical Literacy ◽  
Critical Realism ◽  
Teacher Educator ◽  
Autism Spectrum ◽  
Good Doctor ◽  
Television Shows ◽  
Savant Syndrome ◽  
The Media ◽  
False Identity ◽  
The Impact

Abstract Contemporary US media increasingly portray autism “positively.” Based on critical realism and guided by the Disability Studies in Education (dse) framework, three television shows—Atypical, Touch, and The Good Doctor—with fictitious Autism Spectrum Disorder (asd) character(s) are qualitatively analyzed to understand the impact of the media’s portrayal of autism on the perceptions of neurotypical educators from the perspective of a disabled teacher educator. Autism in the three comedydrama series is portrayed as a savant syndrome of White heterosexual male experience affecting middle-class families. These portrayals of asd are less representative of the autism community and therefore lead to two prominent television strategies of misleading information—false balance and false identity. Since media are not neutral informers, entertainers, educators, and persuaders, it is vital for consumers especially educators to engage in dse informed critical literacy to ensure the consumption of meaningful information about autism.

scholarly journals Religious Songs on Youtube: The Impact for Students

2018 ◽  
Vol 5 (3) ◽  
pp. 138
Author(s):  
Tedi Supriyadi ◽  
Julia Julia
Keyword(s):  
Visual Media ◽  
Effective Medium ◽  
Qualitative Approach ◽  
Religious Dimension ◽  
The Media ◽  
The Impact ◽  
Religious Songs

Beginning in 2018 Indonesian people are treated to religious songs from Sabyan Gambus group with vocalist Nissa Sabyan. The song that was sung by Nissa Sabyan almost echoed in every layer of society. One of the media that makes it easy for people to be able to enjoy various song titles from several Nissa Sabyan albums is YouTube. This paper aims to analyze the YouTube's role in the religious dimension of students. The method used in this research is a survey with a qualitative approach. The survey was conducted on students with a total of 147. The results of the study prove that YouTube as an Internet-based audio-visual media is an effective medium for spreading religious nuances. The majority of students feel to be religious by listening to Nissa Sabyan's songs, even though they don't understand the contents of the lyrics. Thus, it can be concluded that YouTube has a high role in fostering a religious sense of students.

Language change via satellite

2003 ◽  
Vol 4 (1) ◽  
pp. 103-127 ◽  
Author(s):  
Rudolf Muhr
Keyword(s):  
New Media ◽  
Language Contact ◽  
Language Change ◽  
Language Shift ◽  
Viewing Time ◽  
Television Programs ◽  
Linguistic Features ◽  
Tv Viewing ◽  
The Media ◽  
The Impact

This article is concerned with media-induced language change in Austrian German (AG) which is caused by language contact with German German (GG) as presented in television programs broadcast via satellite. A detailed overview of the media situation and its impact on a number of linguistic features of AG is given. It is shown that the impact of this language contact is increasing and that it can be directly linked to the amount of TV-viewing time, especially of children. Examples of this are the emergence of the particle mal and other colloquial lexical items in informal AG, as well as the replacement of traditional items of core AG lexicon with their GG equivalents. Finally, factors which contribute to the ongoing process of language shift are considered: the relative powerlessness of a small language culture in permanent contact with a powerful one, the prestige of new media and their associated language usages which frequently symbolise modernity and worldliness, and lack of linguistic pride, such that the native variety is considered outmoded and provincial.

The More Control, the Better?

2014 ◽  
Vol 26 (2) ◽  
pp. 81-91 ◽  
Author(s):  
Jeeyun Oh ◽  
Mun-Young Chung ◽  
Sangyong Han
Keyword(s):  
Mixed Design ◽  
Negative Effects ◽  
Story Structure ◽  
Content Type ◽  
High User ◽  
User Control ◽  
Rigorous Research ◽  
Control Versus ◽  
The Media ◽  
The Impact

Despite of the popularity of interactive movie trailers, rigorous research on one of the most apparent features of these interfaces – the level of user control – has been scarce. This study explored the effects of user control on users’ immersion and enjoyment of the movie trailers, moderated by the content type. We conducted a 2 (high user control versus low user control) × 2 (drama film trailer versus documentary film trailer) mixed-design factorial experiment. The results showed that the level of user control over movie trailer interfaces decreased users’ immersion when the trailer had an element of traditional story structure, such as a drama film trailer. Participants in the high user control condition answered that they were less fascinated with, absorbed in, focused on, mentally involved with, and emotionally affected by the movie trailer than participants in the low user control condition only with the drama movie trailer. The negative effects of user control on the level of immersion for the drama trailer translated into users’ enjoyment. The impact of user control over interfaces on immersion and enjoyment varies depending on the nature of the media content, which suggests a possible trade-off between the level of user control and entertainment outcomes.

The impact of news coverage of Russia in the media on export—import activities

2019 ◽  
pp. 30-44
Author(s):  
Elena A. Fedorovau ◽  
Svetlana O. Musienko ◽  
Igor S. Demin ◽  
Fedor Yu. Fedorov ◽  
Dmitriy O. Afanasyev
Keyword(s):  
News Coverage ◽  
The Media ◽  
The Impact

МАРКЕТИНГОВІ АСПЕКТИ ФУНКЦІОНУВАННЯ ЛІТЕРАТУРНИХ КОНКУРСІВ ТА ПРЕМІЙ

2020 ◽  
pp. 90
Author(s):  
O. Bondar
Keyword(s):  
Publishing House ◽  
Target Audience ◽  
Point Of View ◽  
Information Support ◽  
Literary Field ◽  
Non Profit ◽  
Functional Aspects ◽  
The Media ◽  
Literary Prizes ◽  
The Impact

<p><em>In this study, I have collected and summarized the functional aspects of a literary prize, contest, and rating, which indicate their affiliation with the marketing complex of the publishing house for the first time. For this purpose, I have analyzed and summarized the common concepts of the functioning of literary prizes and contests as advertising tools for publishing activity. Because the previous studies are only focused on the fact of the impact of the prize on the promotion of editions but do not explain it, these aspects have been considered and introduced by me from the book production’s point of view. I investigated that the prizes and the contests in the literary field are effective marketing tools, which meet many publisher’s needs at the same time and can be considered a non-profit form of capital. I have reviewed the works of other authors, who accept that the economic success of the book is rising if the author is a winner of the literary prize or contest. I have found out that the book prize activates the demand for the book, and the literary contest is a tool to track the reader’s reaction to a future publication. In this way, literary prizes and contests can be considered as a way of conducting a marketing dialogue with the target audience. I have focused on the information support of literary national and international prizes and contests by the media, which attracts attention to the book and forms the reader’s interest. The literary prizes and contests are also considered as a way of exploring trends and their changes, familiarization the popular genres among the target audience and fixation the current choice of modern readers. Literary prizes and contests motivate the authors to improve their literary excellence, are the source of new authors and works, and assist in increasing sales of books. However, further research is recommended.</em></p><strong><em>Key words:</em></strong><em> book prize, book rating, literary contest, literary prize, functions of the literary prizes.</em>

ENRICHING MEDIA MERCHANDISE SARANA PENUNJANG PROMOSI STUDI KASUS PADA BOOKSTORE

CCIT Journal ◽  
2014 ◽  
Vol 7 (3) ◽  
pp. 420-436
Author(s):  
Dewi Immaniar ◽  
Sudaryono Sudaryono ◽  
Ayu Ningrum
Keyword(s):  
Visual Media ◽  
Test Duration ◽  
Media Campaign ◽  
Business World ◽  
Retail Business ◽  
The Media ◽  
Media Types ◽  
The Times ◽  
A Company

Talk about retail business can not be separated from the importance of service to consumers and good quality goods . But at the present time due to intense competition in the business world , the service and quality of goods is not enough to be able to increase revenue and attract customers loyal . This makes companies think hard to survive and stable in the business . One of them is by using a media campaign in this regard more toward print or visual media is indirectly felt the value of their effectiveness in communicating product marketing programs . PT . Times Prima Indonesia is a company engaged in the retail book with the name of the Times bookstores . Based on the analysis of the company’s problems requires additional media types supporting more varied and creatif promotion of existing ones, which will be used as a complement and a media campaign as well as to enrich the data renewal campaign design to capture the interest of consumers in which one form of the media campaign is shaped merchandise . Therefore , do Enriching ( enrich ) media campaign merchandise before it is less varied and has not formed a company image . The methodology used is the analysis, observation and design . Besides the new design has been tested with the implemented test duration for 6 months, and greatly increases the perceived contribution , this is evidenced by the chart sales increasing each month.

Promosi Dan Informasi Media Audio Visual Berbentuk Video Profile Pada SMK PGRI 11 Ciledug Kota Tangerang

CICES ◽  
2017 ◽  
Vol 3 (1) ◽  
pp. 35-47
Author(s):  
Faisal Rudiansyah Hamzah ◽  
Panji Wira Soma ◽  
Indri Rahmawati
Keyword(s):  
Information Technology ◽  
Print Media ◽  
Visual Media ◽  
Message Delivery ◽  
The Public ◽  
Existing Problems ◽  
The Media ◽  
The Right

With the development of information technology in particular in the field of multimedia in such rapid and the longer forms of media information more diverse so that more education institutions boast. Media information and promotion is currently used by SMK PGRI 11 Ciledug Tangerang. The purpose of this research audio visual media into the media information and proper promotion, by controlling hearing and vision in the form of audio visual in order to convey messages can be understood by the public at large. Existing problems, namely the medium used by the SMK PGRI 11 Ciledug Tangerang still use print media such as banners, posters and pamplet are considered less effective and efficient to use while simultaneously promoting the institutions with the best possible audio visual media so that it is selected into a medium of information and promotion of the right, by controlling hearing and vision in the form of audio visual. Because therein lies the message delivery process or how to visualize. At the same time listening and showing the contents of the message to the recipient with information through media menunjangnya, so the design of video media profile that displays the entire scope, advantages and facilities belonging to SMK PGRI 11 Ciledug Tangerang, can be a solution in solving problems in media promotion and information. With this study the author makes with the title "promotion and INFORMATION AUDIO VISUAL MEDIA SHAPED VIDEO PROFILE on SMK PGRI 11 APPLICATIONS TANGERANG CITY ".

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