scholarly journals Powell Flutes: Innovating Products and Markets

2021 ◽  
Vol 3 (1) ◽  
pp. 22-28
Author(s):  
Steven A. Wasser
Keyword(s):  
Manufacturing Technology ◽  
Market Segment ◽  
Market Segments ◽  
Aesthetic Design ◽  
Lightning Bolt ◽  
Design And Manufacturing ◽  
History Of ◽  
New Ideas ◽  
Artistic Product

The purpose of this case study is to provide an understanding of how innovation is possible even when an artistic product has a 180-year history of design stability. Innovation does not come from a lightning bolt out of the sky. Rather, it emerges from an openness to new ideas and deep experience in your industry or product. There are numerous parameters on which a business can innovate, including materials, mechanics, aesthetic design and manufacturing technology. One approach is to eliminate constraints blocking innovation by working backwards from Z to A, rather than working incrementally forward from A to B to C. Market surveys must be conducted cautiously, as consumers may not be able to envision a hypothetical product for which a prototype is not yet available. When innovation breaks new ground, it can also create new markets or market segments. Therefore, it is generally preferable to own 100% of your own market segment than 10% of a highly competitive market.

scholarly journals EMOTION, BODIES, SEXUALITY, AND SEX EDUCATION IN EDWARDIAN ENGLAND

2012 ◽  
Vol 55 (2) ◽  
pp. 475-495 ◽  
Author(s):  
HERA COOK
Keyword(s):  
Sex Education ◽  
Emotional Experience ◽  
Emotional Responses ◽  
The Body ◽  
History Of Emotion ◽  
Cultural Mores ◽  
History Of ◽  
New Ideas ◽  
Cognitive Experience

ABSTRACTThe history of emotion has focused on cognition and social construction, largely disregarding the centrality of the body to emotional experience. This case-study reveals that a focus on corporeal experience and emotion enables a deeper understanding of cultural mores and of transmission to the next generation, which is fundamental to the process of change. In 1914, parents in Dronfield, Derbyshire, attempted to get the headmistress of their school removed because she had taught their daughters sex education. Why did sex education arouse such intense distress in the mothers, born mainly in the 1870s? Examination of their embodied, sensory, and cognitive experience of reproduction and sexuality reveals the rational, experiential basis to their emotional responses. Their own socialization as children informed how they trained their ‘innocent’ children to be sexually reticent. Experience of birth and new ideas relating disease to hygiene reinforced their fears. The resulting negative conception of sexuality explains why the mothers embraced the suppression of sexuality and believed their children should be protected from sexual knowledge. As material pressures lessened, women's emotional responses lightened over decades. The focus on emotion reveals changes that are hard to trace in other evidence.

scholarly journals “Journal of the History of Economic Thought Preprints - Economists and Their Travels, or the Time When JFK Sent Douglass North on a Mission to Brazil”

2017 ◽  
Author(s):  
Mauro Boianovsky
Keyword(s):  
Economic Thought ◽  
History Of Economic Thought ◽  
Economic Systems ◽  
History Of Economics ◽  
Potential Source ◽  
History Of ◽  
New Ideas ◽  
Douglass North

The role of traveling as a source of discovery and development of new ideas has been controversial in the history of economics. Despite their protective attitude toward established theory, economists have traveled widely and gained new insights or asked new questions as a result of their exposition to “other” economic systems, ideas and forms of behavior. That is particularly the case when they travel to new places while their frameworks are in their initial stages or undergoing changes. This essay examines economists’ traveling as a potential source of new hypotheses, from the 18th to the 20th centuries, with a detailed case study of Douglass North’s 1961 travel to Brazil.

scholarly journals MOTÉIS DE PEQUENO PORTE: NOVAS PERSPECTIVAS DE MERCADO

2020 ◽  
Vol 9 (1) ◽  
pp. 01-16
Author(s):  
Victor Antunes de Souza Serrão ◽  
Jucymara Soares Araújo ◽  
Jadson Justi ◽  
Jamson Justi ◽  
Edrilene Barbosa Lima Justi
Keyword(s):  
Service Management ◽  
Market Segment ◽  
Financial Loss ◽  
Current Profile ◽  
Key Factors ◽  
Market Segments ◽  
Brazil Current ◽  
De Se ◽  
Provision Of Services

O objetivo deste estudo é descrever as novas perspectivas da gestão de serviços para o setor moteleiro de pequeno porte. Tal pesquisa se respalda na possibilidade de se propor uma adequação de segmento de mercado para a prestação de serviços em motéis de pequeno porte, uma vez que esses empreendimentos podem estar sofrendo dificuldades de crescimento dentro do segmento dado ao atual perfil do setor. Metodologicamente é engendrado como descritivo com abordagem qualitativa, embasando-se em um estudo de caso em um motel de pequeno porte de Parintins, Amazonas, Brasil. Os resultados indicam pouca motivação e expectativa por parte da proprietária do motel lócus deste estudo em relação ao seu próprio negócio. Em épocas sazonais, há um grande prejuízo financeiro e incapacidade de gestão da empresa em oferecer estratégias de inovação para alavancar o negócio. Conclui-se a necessidade de atualização do regimento que regulamenta os meios de hospedagem oficial no Brasil. A legislação vigente pode ser um dos fatores-chave que levam os motéis de pequeno porte à falência, pois os estabelecimentos moteleiros possuem pouca ou nenhuma abertura de crédito aos bancos e, por isso, mudam de segmento de mercado. Tem-se como reflexão de que não há necessidade de mudança de segmento de mercado e sim uma adaptação própria para o avanço na condução evolutiva do setor moteleiro.Palavras-Chave: Motéis. Administração de serviços. Novas perspectivas de mercado. MOTELS: NEW MARKET PERSPECTIVESAbstract: The objective of this research is to describe the new perspectives of service management for the small motel sector. It is proposed to adapt the market segment to the provision of services in motels, since these enterprises may be experiencing growth difficulties within the segment in the current profile of the sector. This study is characterized as descriptive with a qualitative approach, based on a case study in a small motel in Parintins, Amazonas, Brazil. The results indicate little motivation and expectation on the part of the owner of the motel in relation to her own business. In seasonal times, there is a great financial loss and inability to manage the company in offering innovation strategies to develop the business. It is concluded that there is a need to update the regiment that regulates the means of official hosting in Brazil. Current legislation may be one of the key factors driving small motels into bankruptcy, since the establishments in question have little or no credit opening by financial institutions, and therefore change market segments. One has to reflect that there is no need to change market segment, but rather an adaptation to the evolutionary advance of the motel sector.Keywords: Motels. Administration of services. New market prospects.

Meaning-making practices in the history of medical English

2017 ◽  
Vol 18 (2) ◽  
pp. 252-270 ◽  
Author(s):  
Irma Taavitsainen
Keyword(s):  
Early Modern ◽  
Transition Period ◽  
Meaning Making ◽  
Thought Style ◽  
Medical English ◽  
Language And Literature ◽  
History Of ◽  
New Ideas ◽  
Communicative Patterns

Abstract Genres work through conventions of communicative patterns. Variation in them is related to sociolinguistic parameters of writers and readers as well as situational and contextual factors, including culture. Conventions of writing change slowly and there are elements that remain constant throughout centuries but acquire new connotations. I shall first discuss genre theories and methods of studies at the interface between language and literature, and then provide a case study. The top genre of scholastic research was the commentary with a distinct genre structure. It was first introduced in Middle English in the fourteenth and fifteenth centuries and became established in Early Modern English, as my examples will show. The transition period is particularly intriguing as the old thought style began to give way to new ideas, and observation proved inherited wisdom erroneous. Commentaries had an afterlife in spurious writings, providing an empirical example of genre dynamics and proving the usefulness of the notion of genre script as applied in this case study.1

2017 HES PRESIDENTIAL ADDRESS: ECONOMISTS AND THEIR TRAVELS, OR THE TIME WHEN JFK SENT DOUGLASS NORTH ON A MISSION TO BRAZIL

2018 ◽  
Vol 40 (2) ◽  
pp. 149-177 ◽  
Author(s):  
Mauro Boianovsky
Keyword(s):  
Presidential Address ◽  
Economic Systems ◽  
History Of Economics ◽  
Detailed Case ◽  
Potential Source ◽  
History Of ◽  
New Ideas ◽  
Douglass North

The role of traveling as a source of discovery and development of new ideas has been controversial in the history of economics. Despite their protective attitude toward established theory, economists have traveled widely and gained new insights or asked new questions as a result of their exposure to “other” economic systems, ideas, and forms of behavior. That is particularly the case when they travel to new places while their frameworks are in their initial stages or undergoing changes. This essay examines economists’ traveling as a potential source of new hypotheses, from the eighteenth to the twentieth centuries, with a detailed case study of Douglass North’s 1961 travel to Brazil.

scholarly journals MARKET SEGMENT EVALUATION AND SELECTION BASED ON APPLICATION OF FUZZY AHP AND COPRAS-G METHODS

2012 ◽  
Vol 14 (1) ◽  
pp. 213-233 ◽  
Author(s):  
Mohammad Hasan Aghdaie ◽  
Sarfaraz Hashemkhani Zolfani ◽  
Edmundas Kazimieras Zavadskas
Keyword(s):  
Set Theory ◽  
Decision Process ◽  
Fuzzy Ahp ◽  
Market Segment ◽  
Linguistic Terms ◽  
Market Segments ◽  
Analytic Hierarchy ◽  
Novel Approach ◽  
Hierarchy Process

Market segment evaluation and selection is one of the critical marketing problems of all companies. This paper presents a novel approach which integrates fuzzy analytic hierarchy process (FAHP) and COPRAS-G method for market segment evaluation and selection. Fuzzy AHP is used to calculate the weight of each criterion, and COPRAS-G method is proposed to prioritize market segments from the best to the worst ones. The application of fuzzy set theory allows incorporating the vague and imprecise linguistic terms into the decision process. This study can be used as a pattern for market segment selection and future researches. A case study on a chair manufacturing company is put forward to illustrate the performance of the proposed methodology.

scholarly journals Guildsmen, Entrepreneurs and Market Segments: The Case of the Garment Trades in Antwerp and Ghent (Sixteenth to Eighteenth Centuries)

1998 ◽  
Vol 43 (1) ◽  
pp. 1-29 ◽  
Author(s):  
Harald Deceulaer
Keyword(s):  
Market Segment ◽  
Market Segments ◽  
Labour Relations ◽  
Present Essay ◽  
Economic Practice ◽  
Preliminary Model ◽  
The Social ◽  
Investment Patterns ◽  
Point Of Departure

The present essay links the social, institutional and cultural approaches of guilds and guildsmen with their daily economic practice. Using as the point of departure a case study of the Antwerp and Ghent garment trades during the sixteenth to eighteenth centuries, a preliminary model is presented, stressing the interrelatedness between divergent strategies, behavioural practices and specific market segments. It is argued that the choice of artisans for a certain market segment implied path dependency and, hence, influenced their investment patterns, their labour relations, their attitude towards the guild, and their personal representation in daily life.

Press Propaganda and Subaltern Agents of Pan-Islamic Networks in the Muslim Mediterranean World prior to World War I

2018 ◽  
Author(s):  
Odile Moreau
Keyword(s):  
Middle East ◽  
World War I ◽  
North Africa ◽  
World War ◽  
Subaltern Studies ◽  
Resistance Movements ◽  
The Press ◽  
Mediterranean World ◽  
History Of

This chapter explores movement and circulation across the Mediterranean and seeks to contribute to a history of proto-nationalism in the Maghrib and the Middle East at a particular moment prior to World War I. The discussion is particularly concerned with the interface of two Mediterranean spaces: the Middle East (Egypt, Ottoman Empire) and North Africa (Morocco), where the latter is viewed as a case study where resistance movements sought external allies as a way of compensating for their internal weakness. Applying methods developed by Subaltern Studies, and linking macro-historical approaches, namely of a translocal movement in the Muslim Mediterranean, it explores how the Egypt-based society, al-Ittihad al-Maghribi, through its agent, Aref Taher, used the press as an instrument for political propaganda, promoting its Pan-Islamic programme and its goal of uniting North Africa.

Turning Aliens into Socialists

2010 ◽  
Vol 1 (1) ◽  
pp. 75-93
Author(s):  
Jessica Moberg
Keyword(s):  
Outer Space ◽  
The United States ◽  
Second World War ◽  
World War ◽  
History Of ◽  
Swedish History ◽  
Second World ◽  
The Universe ◽  
Highly Evolved

Immediately after the Second World War Sweden was struck by a wave of sightings of strange flying objects. In some cases these mass sightings resulted in panic, particularly after authorities failed to identify them. Decades later, these phenomena were interpreted by two members of the Swedish UFO movement, Erland Sandqvist and Gösta Rehn, as alien spaceships, or UFOs. Rehn argued that ‘[t]here is nothing so dramatic in the Swedish history of UFOs as this invasion of alien fly-things’ (Rehn 1969: 50). In this article the interpretation of such sightings proposed by these authors, namely that we are visited by extraterrestrials from outer space, is approached from the perspective of myth theory. According to this mythical theme, not only are we are not alone in the universe, but also the history of humankind has been shaped by encounters with more highly-evolved alien beings. In their modern day form, these kinds of ideas about aliens and UFOs originated in the United States. The reasoning of Sandqvist and Rehn exemplifies the localization process that took place as members of the Swedish UFO movement began to produce their own narratives about aliens and UFOs. The question I will address is: in what ways do these stories change in new contexts? Texts produced by the Swedish UFO movement are analyzed as a case study of this process.

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