scholarly journals Agri-Entrepreneural Behaviour of King Chilli Growers Under Dimapur District, Nagaland

2021 ◽  
Vol 8 (10) ◽  
pp. 148-157
Author(s):  
Sentizungla Sentizungla ◽  
Jahanara Jahanara ◽  
Dipak Kumar Bose
Keyword(s):  
Correlation Analysis ◽  
Media Exposure ◽  
Social Contact ◽  
Family Type ◽  
Annual Income ◽  
Medium Level ◽  
Contact Mass ◽  
Size Type ◽  
Economic Profile ◽  
Mass Media Exposure

The present study was conducted with the objective to find out the socio economic profile, agri-entrepreneural behaviour and attitude of king chilli growers in Dimapur district of Nagaland and find out the constraints faced by the respondents and to obtain their suggestions. A total of one hundred twenty farmers were selected from 4 villages using proportionate random sampling procedure. Data was collected by using interview method using pre-structure D interview schedule and analyzed using appropriate statistical tools. The study revealed that majority of the respondents belonged to middle aged group, had medium level of annual income with medium size of land holding. Majority of them had medium year of farming experience and medium level of extension contact. On analyzing the entrepreneural behaviour level, highest number of respondents i.e. 65.83% were having medium level of entrepreneural behaviour followed by 25 % having high and 9.16% having low levels. In respect of correlation analysis between entrepreneural behaviour level and socio- economic profile of respondents it shows that annual income, extension contact, mass media exposure and social contact are positively significant. Whereas, age, education, family type, family size, type of house, land holding, and farming experience are non-significant. In respect of the correlation analysis, the annual income, extension contact, mass media exposure and social contact were positively significant at 0.05 % level related to attitude of the people whereas age, education, family type, family size, type of house, land holding, and farming experience were found to be non-significantly related to attitude of the respondents towards king chilli production respectively.

scholarly journals A Study on Socio-economic Characteristics of Crop Insured Farmers of Northern Karnataka

2020 ◽  
pp. 137-145
Author(s):  
S. K. Jamanal ◽  
K. V. Natikar ◽  
S. V. Halakatti
Keyword(s):  
Media Exposure ◽  
Middle School Education ◽  
Annual Income ◽  
Income Category ◽  
Organizational Participation ◽  
Ex Post ◽  
Karnataka State ◽  
Ex Post Facto ◽  
Medium Level ◽  
Mass Media Exposure

The study was conducted in Karnataka State during 2017-18 by using “Ex-post- facto” research design. Belgavi, Dharwad, Haveri and Vijayapura districts were selected purposely based on more number of insured farmers. Further, two taluks from each district and from each taluk three villages (i.e. total 24 villages) were selected randomly. Sample size for the study was 240. The findings of the study revealed that, majority of the farmers (53.33%) belonged to middle age, 35.42% of them had received middle school education, majority of the insured farmers (94.16%) were not participated in any training, 47.08% of the respondents belonged to medium annual income category and 39.58% of the insured farmers borrowed loan less than 49000 rupees. About 56.67% of the insured farmers belonged to medium land holding category, medium farming experience (37.50%), medium annual income category (47.08%), medium level of extension contact (43.75%), medium level of mass media exposure (44.16%), medium scientific orientation (42.08%), medium category of risk orientation (52.50%) and medium category of organizational participation (45.83%). More than fifty % (51.25%) of the insured farmers belonged to high perception level with respect to extent of climate variation followed by medium (29.58%) and low (19.17%).

scholarly journals ADOPTION BEHAVIOUR OF BRINJAL GROWERS TOWARDS INTEGRATED PEST MANAGEMENT PRACTICES IN EAST GODAVARI DISTRICT OF ANDHRA PRADESH

2021 ◽  
Vol 8 (10) ◽  
pp. 68-73
Author(s):  
Kunche Gowthami ◽  
Jahanara Jahanara ◽  
Syed H. Mazhar
Keyword(s):  
Andhra Pradesh ◽  
Management Practices ◽  
Insect Pest ◽  
Media Exposure ◽  
Family Type ◽  
Annual Income ◽  
Light Traps ◽  
Department Of Agriculture ◽  
Adoption Level ◽  
Mass Media Exposure

The present study was conducted in Korukonda and Ramchandrapuram division having prominent area under brinjal in East Godavari district by selecting 4 villages from each mandal for study. Total 72 brinjal growers were selected. The study revealed that personal and socio economic characteristics of the respondents education, , land holding , extension participation , area under brinjal , extension contact and mass media exposure were positively and significantly correlated with their level of adoption of IPM practices. The variable age, family type, annual income and occupation had negative and significant correlation with the adoption level. Availability of biopesticides, pheromone traps and light traps at reasonable price and at local places were the important suggestions made by brinjal growers. The other suggestions were insect organization of demonstration campaign for proper guidance on IPM practices and for identifying insect pest from state department of agriculture and state agricultural universities.

scholarly journals KNOWLEDGE AND ADOPTION BEHAVIOUR OF FARMERS TOWARDS IMPROVED TOMATO PRODUCTION PRACTICES IN SONBHADRA DISTRICT OF UTTAR PRADESH

2021 ◽  
Vol 8 (9) ◽  
pp. 70-82
Author(s):  
Javed Akhtar Ansari ◽  
Dipak Kumar Bose ◽  
Jahanara Jahanara
Keyword(s):  
Mass Media ◽  
Media Exposure ◽  
Uttar Pradesh ◽  
Primary Data ◽  
Vegetable Production ◽  
Annual Income ◽  
Tropical Country ◽  
Tomato Production ◽  
Medium Level ◽  
Mass Media Exposure

India being a sub-tropical country, ideal for fruit and vegetable production and stands as second largest producer of vegetable. Tomato is the most cultivating vegetable crop in Uttar Pradesh but to ensure food security and to impart the new technology to farmers, the knowledge, attitude and adoption level of farmers should be studied. Thus, the present study was formulated in Sonbhadra district of Uttar Pradesh. Four villages were selected from Ghorwal taluk, 30 respondents from 4 villages constitutes the respondents. Primary data collected from the respondents were analysed with appropriate statistical tools. It can be inferred that majority of the respondents were middle aged, illiterate, had agriculture as their main occupation, possess below 1 hectare of land holding, had 3-10 years of experience in tomato cultivation and farming with medium level of mass media exposure, risk taking ability and progressiveness; earns medium level of annual income. Meanwhile, most of them had medium level of knowledge, attitude and adoption. Whereas, socio-economic characteristics like age, education, mass media exposure, annual income, farming experience and progressiveness had positive and significant association with the knowledge and attitude level of respondents.

scholarly journals Correlation analysis for adoption studies of rice growers in district Baramulla of Kashmir Division, India

2020 ◽  
Vol 12 (2) ◽  
pp. 98-100
Author(s):  
Maddina Sreekanth ◽  
Quadri Javeed Ahmad Peer ◽  
Sajad.A. Saraf ◽  
N. A. Ganai
Keyword(s):  
Mass Media ◽  
Correlation Analysis ◽  
Social Participation ◽  
Media Exposure ◽  
Sampling Technique ◽  
Systematic Sampling ◽  
Annual Income ◽  
Adoption Studies ◽  
Adoption Level ◽  
Mass Media Exposure

This study about the correlation analysis for adoption and knowledge of rice growers was carried in 12 randomly selected villages of 3 tehsils prominently growing rice of district Baramulla of J&K state. After multi-stage random 10 rice growers from each village were selected randomly and systematic sampling technique a sample of 120 rice farmers was drawn.  It was found that Knowledge were found positively correlated with Education (0.449) Occupation (0.356), Social participation (0.205), annual income (0.229), Mass media exposure (0.375), Extension contacts (0.219) and Scientific orientation (0.341) and Adoption were  also found positively correlated with Education (0.447) Occupation (0.348), Social participation (0.301), Annual income (0.243), Mass media exposure (0.309), Extension contacts (0.243) and Scientific orientation (0.338) whereas Age, Family size, Land holding and Farming experience have no significance with knowledge and adoption level of famers. The significance at 0.01 level of variables like Education, Occupation, Social Participation, Annual income, Mass Media Exposure, Extension contacts and Scientific Orientation with dependent variable Knowledge and adoption level of rice growers. The results of the study indicated that these selected variables might play a very important role in increasing the Knowledge and adoption level of the package of practices by rice growers of Kashmir Division.

scholarly journals To Study the Socio-Economic Status of Small and Marginal Farmers with Special Reference to Schedule Caste and Schedule Tribe Farmers of Kamrup District of Assam

2021 ◽  
Vol 8 (8) ◽  
pp. 147-162
Author(s):  
Deeptangshu Sarma ◽  
Jahanara Jahanara
Keyword(s):  
Special Reference ◽  
Economic Status ◽  
Annual Income ◽  
Schedule Caste ◽  
Socio Economic Status ◽  
Medium Level ◽  
Food And Nutritional Security ◽  
High Level ◽  
Mass Media Exposure ◽  
Schedule Tribe

SES (socio-economic status) is a measurement of an entity's economic and social position in comparison to others in society. It has an impact on resource accessibility, livelihood patterns, food and nutritional security, and so on. Knowledge, attitude, perception, adoption, change-proneness, level of aspiration, economic motivation and other psychological and behavioural components of a sample are frequently predicted. The present study tried to investigate about the socio economic status of the marginal and small farmers with special reference to Schedule caste and schedule tribe farmers in Kamrup district of Assam. Descriptive research design has been used . Data of 120 respondents were collected with the help of pre-structured questionnaire and personal interview. The study was conducted in 5 villages in Kamrup district of Assam in the year 2021.Thirteen variables were selected viz. category Gender, age, caste, education, annual income, occupation, social participation, types of house, land holding , Mass media exposure, farm power, material possessed, Extension contact were taken into account. Equal numbers of respondents were taken from SC and ST. 64.2% of the respondents were male. Majority of them were under 30 years old. Majority of the percentage had primary level of education, along with medium annual income. The overall SES category was medium level with 48.3% and low level 32.5% of SES category, 19.2% high level.

Entrepreneurial Behavior of Skilled Youths of Banda District of Bundelkhand Region,Uttar Pradesh

2022 ◽  
Vol 58 (1) ◽  
pp. 189-191
Author(s):  
Saurabh Singh ◽  
B. K. Gupta ◽  
B. P. Mishra ◽  
Gaurav Shukla ◽  
Saurabh S. Raghubanshi ◽  
...  
Keyword(s):  
Value Chain ◽  
Economic Status ◽  
Uttar Pradesh ◽  
Rural Youth ◽  
Annual Income ◽  
Sources Of Information ◽  
Socio Economic Status ◽  
Entrepreneurial Behaviour ◽  
Medium Level ◽  
Economic Profile

India being predominantly agriculture and agripreneurs play vital and important role in theagricultural value chain. In today’s changing scenario, skills in entrepreneurship developmenthave become important and Skill Development of Rural Youth is a flagship scheme of theGovernment of India. The study was conducted in Banda district of Bundelkhand regionof Uttar Pradesh to study the entrepreneurial behaviour of youths and its impact on socio-economic status of youths. Total 90 respondents were selected through proportionaterandom sampling from three youth training centers of Banda district. The data were collectedwith the help of pre-structured schedule and entrepreneurial behaviour of youths wasassessed by seven components of entrepreneurial behaviour. It was found that the majority(66.67%) of respondents had medium level of entrepreneurial behaviour. Further, the socio-economic profile attributes like education, land holding, material possession, occupation,annual income and sources of information utilization were positively and significantlycorrelated with entrepreneurial behaviour of youths.

scholarly journals Buying Practices of Homemakers through Cashless Transaction

2020 ◽  
pp. 53-61
Author(s):  
. Ekta ◽  
Manju Mehta ◽  
Binoo Sehgal
Keyword(s):  
Mass Media ◽  
Fruits And Vegetables ◽  
Positive Impact ◽  
Media Exposure ◽  
Goods And Services ◽  
Transport Services ◽  
Medium Level ◽  
The Government ◽  
Digital Payments ◽  
Mass Media Exposure

In digital payments, payer and payee both use digital modes to send and receive money. It is also called electronic payment. The consumer perception of digital payment has a positive impact on adoption in digital payment. Digital payments refer to electronic consumer transactions, which include payments for goods and services that are made over the internet, mobile payments at point-of-sale (POS) via smartphone applications (apps), and peer-to-peer transfers between private users. The Government also wants a cashless society. It is beneficial in reducing corruption, reducing cost of printing currency and in reducing cost of cash holding. Electronic transactions history and trail can easily be traced back and this would greatly help the economy in eradication of black money and also provide better convenience to the people. The present study was conducted in two districts i.e. Hisar and Bhiwani of Haryana state with objectives: (i) to identify the level of mass media exposure (ii) to assess the buying practices of working and non-working homemakers through a cashless economy. Two wards each were randomly selected from both district headquarter. From each selected wards 50 homemakers having their own bank account were selected purposively through snowball technique. 100 working &100 non-working homemakers were selected thus, total 200 homemakers were selected. A pretested interview schedule was used to collect data. The results showed that 45.00% of working respondents and 71.00% of non-working respondents had medium level of mass media exposure. All the respondents were buying milk & milk products daily, followed by 67.5% respondents were buying fruits and vegetables daily while 42.5% respondents were using public transport services daily.

scholarly journals Knowledge of Farmers Towards Improved Wheat Production Practices in Prayagraj District of Uttar Pradesh

2021 ◽  
Vol 8 (7) ◽  
pp. 69-75
Author(s):  
Saurabh Mishra ◽  
Dipak Kumar Bose ◽  
Jahanara Jahanara
Keyword(s):  
Media Exposure ◽  
Uttar Pradesh ◽  
Structured Interview ◽  
Primary Data ◽  
Interview Schedule ◽  
Wheat Production ◽  
Medium Level ◽  
Level Of Knowledge ◽  
Production Practices ◽  
Mass Media Exposure

The present investigation was conducted in Uruwa block of Prayagraj district, Uttar Pradesh. One hundred twenty respondents were selected randomly from 15 villages which were selected purposively. The primary data were gathered by the researcher itself through pre-structured interview schedule. Appropriate statistical tools were used to interpret the collected data to draw logical conclusion. The finding inferred that majority of farmers were having medium level of knowledge towards improved wheat production practices. Age, Education, land holding, Mass media exposure, Extension contacts, Economic motivation were observed positive and significant correlation with their knowledge level.

scholarly journals Relationship between Profile Characteristics and Perception of Rural Youth towards Agriculture as an Occupation

2020 ◽  
pp. 40-46
Author(s):  
M. A. Vihari ◽  
M. S. Rao ◽  
T. Gopi Krishna ◽  
M. Martin Luther
Keyword(s):  
Mass Media ◽  
Marital Status ◽  
Social Participation ◽  
Linear Regression Analysis ◽  
Media Exposure ◽  
Rural Youth ◽  
Family Type ◽  
Economic Motivation ◽  
Profile Characteristics ◽  
Mass Media Exposure

In the present study the relationship between profile characteristics of rural youth and the perception towards agriculture were discussed. The results revealed that scientific orientation was positively significant with the perception. Marital status, Land holding, Family type, Extension contact, Social participation, Mass media exposure, Economic motivation, Risk orientation Achievement motivation of rural youth were positively significant with the perception. On the other side, the variables like Annual income, Size of family, Occupation were found to be positively non-significant related with the perception of rural youth, whereas education was found to be negatively non-significant with the perception. The multiple linear regression analysis shows that marital status, land holding, size of family, family type, social participation, mass media exposure, economic motivation and risk orientation significantly contributed their perception towards agriculture as an occupation.

scholarly journals EFFECTIVENESS OF AGRICULTURAL PROGRAMMES ON TELEVISION AS PERCEIVED BY TELEVIEWING FARMERS IN CHITTOOR DISTRICT OF ANDHRA PRADESH

2021 ◽  
Vol 8 (9) ◽  
pp. 114-125
Author(s):  
PALUKURI SINDHUJA ◽  
JAHANARA JAHANARA ◽  
SYED H MAZHAR
Keyword(s):  
Achievement Motivation ◽  
New Technology ◽  
Structured Interview ◽  
Time Duration ◽  
Interview Method ◽  
Farming Community ◽  
Before And After ◽  
Medium Level ◽  
Contact Mass ◽  
Mass Media Exposure

The present study was undertaken with the main objective of assessing the effectiveness of agricultural programmes of different channels as perceived by the televiewing farmers. Before and After research design was followed in the present investigation. The study was conducted in Tirupathi mandal, Chittoor district which were selected purposively. The data were collected randomly by talking personally interview of 120 televiewers. The data was collected by personal interview method through structured interview schedule. Majority of the respondents were middle aged, had medium level of education, medium farming experience, medium land holding, medium level of extension contact, mass media exposure, economic orientation, achievement motivation and innovativeness. Majority of the respondents had perception of televiewing farmers of different channels with respect to components of effectiveness, namely understandability, usefulness, demonstration mode of presentation, entertainment and relevancy of pictures. “Time duration is not sufficient”, “Telecast time is not convenient”, “Telecast programmes are useful to the farming community” and “Telecast programme are drawing attention of the farmers to bring awareness on new technology” were the major reactions of the respondents. Telecast time need to be changed from 6:00am-7.00am and 7.00pm-9.00pm, all programmes should be telecasted should be telecasted daily, information on the schedule of the topics to be telecasted in the telecasted in the consecutive week should be advertised at the starting of the week, separate television channel is required to telecast agriculture related activities.

Sign in / Sign up

Export Citation Format

Share Document