scholarly journals Stereotypes and Sexualization of Girls and Adolescent Girls in Chilean Advertising: A Case Study

Tripodos ◽  
2021 ◽  
pp. 187-204
Author(s):  
Ana Rayén Condeza Dall'Orso ◽  
Pablo Matus Lobos ◽  
Enrique Vergara Leighton
Keyword(s):  
Adolescent Girls ◽  
Gender Stereotypes ◽  
Communication Strategies ◽  
Self Regulation ◽  
Female Gender ◽  
Fashion Industry ◽  
The Social ◽  
Media Construction ◽  
Interpretative Analysis

This article presents a case study about three underwear and footwear advertising campaigns aimed at girls and adolescents in the context of the promotion of the back-to-school season in Chile in February 2020. The adverts caused social and media controversy. Social media users accused the brands of sexualizing children and adolescents’ images for marketing and commercial ends. Based on an interpretative analysis of the graphic pieces involved in the campaigns, this article reflects on the representation of girls and adolescent girls. This research observes a resort to female gender stereotypes char- acteristic of the fashion industry extended to childhood. Considering that advertising is one of the main discursive axes central in the social and media construction of infancy, we discuss the risk of normalizing communication strategies which appeal to the increasingly earlier seduction and erotization of infant and adolescent bodies through mass media despite prevailing ethical and self-regulation codes in the country.

scholarly journals Perkembangan Regulasi Diri Anak Usia Dini: Peranan Kemampuan Berbahasa dan Regulasi Diri pada Pembelajaran

2018 ◽  
Vol 5 (2) ◽  
pp. 110
Author(s):  
Naili Sa'ida
Keyword(s):  
Qualitative Case Study ◽  
Language Skills ◽  
Self Regulation ◽  
Data Use ◽  
Social Structures ◽  
Data Display ◽  
Analysis Techniques ◽  
The Social ◽  
And Behavior

<em>This study aims to describe the development of self-regulation of children aged 4-5 years at Kindergarten Dhamawanita Persatuan Pucang Jajar. This study is a qualitative case study in children aged 4-5 years. Data analysis techniques use the model proposed by Miles and Huberman which consists of 3 stages: data reduction, data display, and verification. The research were use multi technique to collect the data use the observation, interviews, and documentation. The results showed that the development of self-regulation developed simultaneously with language skills. Language can really play an important role in determining how children regulate their thoughts, emotions, and behavior. Language facilitates the internalization of children's social structures and rules through their interaction in the social world around them. When children interact with others, their understanding of other people's perspectives and expectations is expanded. This perspective shows that language helps children understand their experiences, as well as the experiences of others, and so it is through language that children connect this information with their own behavior.</em>

Stereotypes of working women: the power of expectations

2005 ◽  
Vol 44 (1) ◽  
pp. 113-140 ◽  
Author(s):  
Elisabetta Camussi ◽  
Carmen Leccardi
Keyword(s):  
Gender Stereotypes ◽  
Female Gender ◽  
Point Of View ◽  
Social Changes ◽  
Social Psychological ◽  
Self And Other ◽  
Sociological Approach ◽  
The Social ◽  
Psychological Point ◽  
Normative Dimension

English The article considers the normative dimension of female gender stereotypes, underscoring the prescriptive and self-prescriptive power they contain. Particularly highlighted, from the social psychological point of view, is the recurring reproduction (even by women) of expectations of an intra-gender homogeneity based on a traditional female role. Emphasis is put on how this tendency to refuse to recognize intra-gender differences - often evident in job contexts - may contribute to conserving the power imbalances existing between men and women, and to sustaining women's systematic relegation to 'second place' in the workplace. As an example, the article contains some free quotations relating to the qualitative analysis made of women's discursive productions collected in a wider research project on the relation between gender and science. These aspects of stereotypic self- and other-perception - and the social expectations deriving from them - are also discussed in the light of the sociological approach to gender identity, and in their relations to practices and to ongoing social changes. French Cette contribution reprend la dimension normative des stéréotypes de genre féminin en soulignant le pouvoir normatif et auto-normatif qu'ils contiennent. D'un point de vue psychosocial, la reproduction constante d'attentes, même féminines, vers une homogénéité au sein des femmes, déclinée sur un rôle féminin traditionnel, est particulièrement mise en évidence. Il est souligné que cette tendance à méconnaître les différences au sein des femmes, souvent criante dans le contexte professionnel, peut contribuer à la conservation des déséquilibres de pouvoir existant entre hommes et femmes au travail en favorisant le classement continu des femmes à la 'deuxième place' dans les organisations. Quelques extraits de l'analyse qualitative effectuée sur les discours féminins relevés dans un projet de recherche plus ample sur la relation entre genre et science sont cités à titre d'exemple. Ces aspects d'auto- et hétéro-perception stéréotypique - et les attentes sociales qui en dérivent - sont également discutés à la lumière de l'approche sociologique de l'identité de genre, dans leur relation avec les pratiques et face aux changements sociaux en cours.

scholarly journals Analysis of the Effectiveness of Barista Interpersonal Communication (Case Study at Siliwangi Coffee Shop, Bandung)

2020 ◽  
Vol 2 (3) ◽  
pp. 243-252
Author(s):  
Farhan Ahmadi ◽  
Rita Destiwati
Keyword(s):  
Interpersonal Communication ◽  
Communication Strategies ◽  
Effective Management ◽  
Coffee Shop ◽  
The Social ◽  
And Behavior ◽  
Attitudes And Behavior ◽  
Coffee Shops

Objective – This study aims to analyze the effectiveness of interpersonal communication in selected coffee shops in Siliwangi, Bandung, Indonesia. This study is drawn on the phenomenon of the importance of baristas having effective interpersonal communication skills in line with the recent growth of coffee shops.Design/methodology – To explain the social reality that occurs naturally in Kedai Kopi Siliwangi this study utilizes descriptive qualitative methods to describe the role of interpersonal communication that occurs between baristas and customers in increasing customer loyalty.Results – In general interpersonal communication has been carried out effectively and is able to change the attitudes and behavior of customers. Barista of Kedai Kopi Siliwangi has mostly fulfilled the five aspects of the effectiveness of interpersonal communication, except that the aspect of empathy is still not optimal.Limitation/Suggestion – This study may be limited in covering more comprehensive aspects of communication strategies. Future studies are hence suggested to embark research on effective management and communication strategies, both verbal and digital visual in the coffee shop. These themes can complement the viewpoints and expectations of the community towards the growing coffee shop.

scholarly journals Perkembangan Regulasi Diri Anak Usia Dini: Peranan Kemampuan Berbahasa dan Regulasi Diri pada Pembelajaran

2018 ◽  
Vol 5 (2) ◽  
pp. 110-115
Author(s):  
Naili Sa'ida
Keyword(s):  
Qualitative Case Study ◽  
Language Skills ◽  
Self Regulation ◽  
Data Use ◽  
Social Structures ◽  
Data Display ◽  
Analysis Techniques ◽  
The Social ◽  
And Behavior

This study aims to describe the development of self-regulation of children aged 4-5 years at Kindergarten Dhamawanita Persatuan Pucang Jajar. This study is a qualitative case study in children aged 4-5 years. Data analysis techniques use the model proposed by Miles and Huberman which consists of 3 stages: data reduction, data display, and verification. The research were use multi technique to collect the data use the observation, interviews, and documentation. The results showed that the development of self-regulation developed simultaneously with language skills. Language can really play an important role in determining how children regulate their thoughts, emotions, and behavior. Language facilitates the internalization of children's social structures and rules through their interaction in the social world around them. When children interact with others, their understanding of other people's perspectives and expectations is expanded. This perspective shows that language helps children understand their experiences, as well as the experiences of others, and so it is through language that children connect this information with their own behavior.

STRATEGI KOMUNIKASI CROWDFUNDING PADA KOLASE.COM

2019 ◽  
Vol 2 (2) ◽  
pp. 177-187
Author(s):  
Venessa Agusta Gogali ◽  
Fajar Muharam ◽  
Syarif Fitri
Keyword(s):  
Social Media ◽  
Communication Strategies ◽  
Communication Strategy ◽  
New Method ◽  
Media Communication ◽  
Social Activists ◽  
Social Media Communication

Crowdfunding is a new method in fundraising activities based online. Moreover, the level of penetration of social media to the community is increasingly high. This makes social activists and academics realize that it is important to study social media communication strategies in crowdfunding activities. There is encouragement to provide an overview of crowdfunding activities. So the author conducted a research on "Crowdfunding Communication Strategy Through Kolase.com Through Case Study on the #BikinNyata Program Through the Kolase.com Website that successfully achieved the target. Keywords: Strategic of Communication, Crowdfunding, Social Media.

Social Design for Services Framework

2018 ◽  
Vol 1 (1) ◽  
Author(s):  
Melanie SARANTOU ◽  
Satu MIETTINEN
Keyword(s):  
South Africa ◽  
Sustainable Development ◽  
Research Group ◽  
Design Research ◽  
Service Design ◽  
Social Design ◽  
Practical Action ◽  
The Social ◽  
The World

This paper addresses the fields of social and service design in development contexts, practice-based and constructive design research. A framework for social design for services will be explored through the survey of existing literature, specifically by drawing on eight doctoral theses that were produced by the World Design research group. The work of World Design researcher-designers was guided by a strong ethos of social and service design for development in marginalised communities. The paper also draws on a case study in Namibia and South Africa titled ‘My Dream World’. This case study presents a good example of how the social design for services framework functions in practice during experimentation and research in the field. The social design for services framework transfers the World Design group’s research results into practical action, providing a tool for the facilitation of design and research processes for sustainable development in marginal contexts.

Lord Dacre and the Politics of the Scottish Enlightenment

2005 ◽  
Vol 84 (2) ◽  
pp. 202-220 ◽  
Author(s):  
Colin Kidd
Keyword(s):  
Political Economy ◽  
Eighteenth Century ◽  
Cultural History ◽  
Economic Transformation ◽  
Scottish Enlightenment ◽  
North East ◽  
The Social ◽  
Romantic Movement ◽  
Scottish History

Hugh Trevor-Roper (Lord Dacre) made several iconoclastic interventions in the field of Scottish history. These earned him a notoriety in Scottish circles which, while not undeserved, has led to the reductive dismissal of Trevor-Roper's ideas, particularly his controversial interpretation of the Scottish Enlightenment, as the product of Scotophobia. In their indignation Scottish historians have missed the wider issues which prompted Trevor-Roper's investigation of the Scottish Enlightenment as a fascinating case study in European cultural history. Notably, Trevor-Roper used the example of Scotland to challenge Weberian-inspired notions of Puritan progressivism, arguing instead that the Arminian culture of north-east Scotland had played a disproportionate role in the rise of the Scottish Enlightenment. Indeed, working on the assumption that the essence of Enlightenment was its assault on clerical bigotry, Trevor-Roper sought the roots of the Scottish Enlightenment in Jacobitism, the counter-cultural alternative to post-1690 Scotland's Calvinist Kirk establishment. Though easily misconstrued as a dogmatic conservative, Trevor-Roper flirted with Marxisant sociology, not least in his account of the social underpinnings of the Scottish Enlightenment. Trevor-Roper argued that it was the rapidity of eighteenth-century Scotland's social and economic transformation which had produced in one generation a remarkable body of political economy conceptualising social change, and in the next a romantic movement whose powers of nostalgic enchantment were felt across the breadth of Europe.

Endangered Butterflies and their Non-Native Host Plants: Examining Shifting Values of Belonging in Restoration

2019 ◽  
Vol 3 (1) ◽  
pp. 1-9
Author(s):  
Robert M. Anderson ◽  
Amy M. Lambert
Keyword(s):  
Ecological Restoration ◽  
Native Species ◽  
Puget Sound ◽  
A Value ◽  
The Social ◽  
Remote Island ◽  
Scientific Truth ◽  
Native Host

The island marble butterfly (Euchloe ausonides insulanus), thought to be extinct throughout the 20th century until re-discovered on a single remote island in Puget Sound in 1998, has become the focus of a concerted protection effort to prevent its extinction. However, efforts to “restore” island marble habitat conflict with efforts to “restore” the prairie ecosystem where it lives, because of the butterfly’s use of a non-native “weedy” host plant. Through a case study of the island marble project, we examine the practice of ecological restoration as the enactment of particular norms that define which species are understood to belong in the place being restored. We contextualize this case study within ongoing debates over the value of “native” species, indicative of deep-seated uncertainties and anxieties about the role of human intervention to alter or manage landscapes and ecosystems, in the time commonly described as the “Anthropocene.” We interpret the question of “what plants and animals belong in a particular place?” as not a question of scientific truth, but a value-laden construct of environmental management in practice, and we argue for deeper reflexivity on the part of environmental scientists and managers about the social values that inform ecological restoration.

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