scholarly journals Influence of packaging attributes on perception of juice: Eye-tracking study

10.5219/1267 ◽  
2020 ◽  
Vol 14 ◽  
pp. 371-378
Author(s):  
Ján Nemergut ◽  
Stanislav Mokrý
Keyword(s):  
Eye Tracking ◽  
Generation Y ◽  
Orange Juice ◽  
Fruits And Vegetables ◽  
Back Side ◽  
Way Of Life ◽  
Attention Span ◽  
Tracking Method ◽  
The Impact ◽  
Image Type

Today, consumers are increasingly aware of the impact that the fast and stressful way of life has on their health. They focus not only on physical activity, but also on a diet filled with fruits and vegetables. As a result, they often choose a tasty alternative which is one of the main sources of vitamins and nutrients - fruit juices. However, these products are often labeled as drinks with high amounts of sugar. Therefore, it is very important for these drinks to be perceived by the consumers as healthy and tasty, which is one of the most important features of their packages. Their goal is to appeal to customers, catch their attention and make them buy the product. One of the most convenient methods to study how packages appeal to customers is the eye-tracking method. The aim of this article is to find out how different attributes of packages can influence customers”™ perception of the juice. The research was carried out in a form of eye-tracking experiment (A/B testing), which involved 38 participants at the age from 20 to 29 (generation Y). Results showed that lower color saturation significantly reduces the attention of individual packages and also reduces the influence of craving the juice as opposed to brighter colors. The importance of information on the back side was also confirmed, since moving the information from back to the front side did not show any significant decrease of the back side's attention span. Last but not least, it has been found out that the image type used on the orange juice package holds importance too, since photography of oranges led to a higher craving of the juice in comparison to the illustration of oranges. However, it was not proven that photographs of oranges held a higher attention span compared to the illustrations. The article contains demonstrable proof of individual package attributes' influence on how generation Y consumers perceive the juice.

Relationship between social media activities and thinking styles

2019 ◽  
Vol 38 (2) ◽  
pp. 195-208
Author(s):  
Huan Xu ◽  
Yanping Gong ◽  
Qin Zhang ◽  
Julan Xie
Keyword(s):  
Social Media ◽  
Eye Tracking ◽  
Experimental Method ◽  
Thinking Styles ◽  
Content Type ◽  
Tracking Method ◽  
The Social ◽  
Self Construal ◽  
And Behavior ◽  
The Impact

Purpose The purpose of this paper is to gain more insight into the relationship between social media activities and thinking styles, and its potential mechanism. Design/methodology/approach The current study conducted four studies using an experimental method and eye-tracking method to evaluate prediction. Findings Results from studies 1 and 2 showed that social media activities influence individuals’ self-construal, and the impact of self-construal on the relative reliance on cognitive vs affective thinking styles. Study 3 supports the hypothesis that social media activities influence individual’s thinking styles, and self-construal is a critical mediator in this process. Furthermore, the authors replicated these findings using an experimental method and eye-tracking method (Study 4), which enabled us to better understand the consumer’s psychological experience when using social media. Originality/value This paper contributes to the social media activity literature in the following ways. First, this research advances the knowledge of social media by demonstrating that social media activities can have significant effects on thinking styles. Second, the current research brings important insights to the literature on self-construal. Finally, using eye-tracking methods, the authors also provided some new insights on consumer thinking and behavior.

The impact of increased consumption of fruits and vegetables on cortisol and cortisone excretion in 24-h urine of children

2015 ◽  
Vol 122 (03) ◽  
Author(s):  
J Esche ◽  
L Shi ◽  
A Sánchez-Guijo ◽  
MF Hartmann ◽  
S Wudy ◽  
...  
Keyword(s):  
Fruits And Vegetables ◽  
The Impact

Invention of Judaism

2017 ◽  
Author(s):  
John J. Collins
Keyword(s):  
Way Of Life ◽  
The Impact ◽  
The Way

Judaism is often understood as the way of life defined by the Torah of Moses, but it was not always so. This book identifies key moments in the rise of the Torah, beginning with the formation of Deuteronomy, advancing through the reform of Ezra, the impact of the suppression of the Torah by Antiochus Epiphanes and the consequent Maccabean revolt, and the rise of Jewish sectarianism. It also discusses variant forms of Judaism, some of which are not Torah-centered and others which construe the Torah through the lenses of Hellenistic culture or through higher, apocalyptic, revelation. It concludes with the critique of the Torah in the writings of Paul.

The European Union and Global Governance

2017 ◽  
Author(s):  
Thomas Christiansen
Keyword(s):  
European Union ◽  
Global Governance ◽  
Final Section ◽  
The European Union ◽  
Test Bed ◽  
Way Of Life ◽  
New Ideas ◽  
The Impact ◽  
Global Powers

This chapter discusses whether the European Union has a distinctive take on, and may make a particular contribution to, global governance, as well as the reverse image of the impact that global governance has in the development of integration in Europe. This includes a focus on collective norms and interests as expressed through common institutions, policies, and activities. In doing so, the chapter compares and contrasts the evolution of a supranational order in Europe with the growth of global regimes and the emergence of a multipolar world, and explores the nature of the EU’s relationships with other global powers and regions. In a final section, the chapter asks whether the EU’s relationship with global developments is best seen as a test-bed for new ideas, procedures, and concepts; a construction for the defence of a privileged way of life; or an archaic remnant of a different era.

Motivation for the Pastoral Profession in the Netherlands

2000 ◽  
Vol 28 (2) ◽  
pp. 109-118 ◽  
Author(s):  
Hessel J. Zondag
Keyword(s):  
The Netherlands ◽  
Exploratory Study ◽  
Pastoral Ministry ◽  
Well Being ◽  
Organizational Psychology ◽  
Expectancy Theory ◽  
Way Of Life ◽  
Item Questionnaire ◽  
The Impact ◽  
Protestant Denominations

Expectancy theory has been utilized by organizational psychology to explore the expectations and valuations of individuals in various professions. This study employs expectancy theory to clergy, investigating pastors' personal motivations, or values, for assuming pastoral ministry and the subsequent expectation that these values will be honored by their activities within the pastorate. The responses of 235 pastors from Catholic and Protestant denominations on a 24-item questionnaire devised to gauge pastoral motivation and adapted to assess pastoral expectations were factor analyzed and correlated in this exploratory study. The analysis yielded four robust factors. The first two motives found to be dominant were the pursuit of a Christian Way of Life and Anthropocentric Altruism. Anthropocentric Egoism and Theocentric Egoism, although secondary motivations, were theoretically meaningful in the understanding of pastoral motivations and expectations. The impact of expectations upon pastoral well-being and resilience against burnout is discussed.

scholarly journals The Impact of a Produce Prescription Programme on Healthy Food Purchasing and Diabetes-Related Health Outcomes

2021 ◽  
pp. 1-24
Author(s):  
Julian Xie ◽  
Ashley Price ◽  
Neal Curran ◽  
Truls Østbye
Keyword(s):  
Health Outcomes ◽  
Fruits And Vegetables ◽  
Healthy Food ◽  
Grocery Store ◽  
Diabetes Control ◽  
Food Purchasing ◽  
Significant Relationships ◽  
Expenditure Share ◽  
The Impact

Abstract Objective: To evaluate a Produce Prescription Programme’s utilisation, and its effects on healthy food purchasing and diabetes control among participants with type 2 diabetes. Design: Prospective cohort study using participants’ electronic health records (EHR) and food transaction data. Participants were categorized as “Frequent Spenders” and “Sometimes Spenders” based on utilisation frequency. Multivariate regressions assessed utilisation predictors; and programme effects on fruit/vegetable purchasing (spending, expenditure share, variety) and on diabetes-related outcomes (HbA1c, BMI, blood pressure). Setting: Patients enrolled by clinics in Durham, North Carolina, USA. Participants received $40 monthly for fruits and vegetables at a grocery store chain. Subjects: 699 food-insecure participants (353 with diabetes). Results: Being female and older was associated with higher programme utilisation; hospitalisations were negatively associated with programme utilisation. Frequent Spender status was associated with $8.77 more in fruit/vegetable spending (p < 0.001), 3.3% increase in expenditure share (p = 0.007), and variety increase of 2.52 fruits and vegetables (p < 0.001). For $10 of Produce Prescription Dollars spent, there was an $8.00 increase in fruit/vegetable spending (p < 0.001), 4.1% increase in expenditure share, and variety increase of 2.3 fruits/vegetables (p < 0.001). For the 353 participants with diabetes, there were no statistically significant relationships between programme utilisation and diabetes control. Conclusions: Programme utilisation was associated with healthier food purchasing, but the relatively short study period and modest intervention prevent making conclusions about health outcomes. Produce Prescription Programmes can increase healthy food purchasing among food-insecure people, which may improve chronic disease care.

scholarly journals Going “Green” in the Prevention and Management of Atherothrombotic Diseases: The Role of Dietary Polyphenols

2021 ◽  
Vol 10 (7) ◽  
pp. 1490
Author(s):  
Ana Reis ◽  
Sara Rocha ◽  
Victor de Freitas
Keyword(s):  
Risk Factors ◽  
Fruits And Vegetables ◽  
Current Knowledge ◽  
Cholesterol Biosynthesis ◽  
Dietary Polyphenols ◽  
Nutritional Strategy ◽  
Flavonoid Intake ◽  
Health Promoting ◽  
Socio Economic Impact ◽  
The Impact

During the 20th century processed and ready-to-eat foods became routinely consumed resulting in a sharp rise of fat, salt, and sugar intake in people’s diets. Currently, the global incidence of obesity, raised blood lipids, hypertension, and diabetes in an increasingly aged population contributes to the rise of atherothrombotic events and cardiovascular diseases (CVD) mortality. Drug-based therapies are valuable strategies to tackle and help manage the socio-economic impact of atherothrombotic disorders though not without adverse side effects. The inclusion of fresh fruits and vegetables rich in flavonoids to human diets, as recommended by WHO offers a valuable nutritional strategy, alternative to drug-based therapies, to be explored in the prevention and management of atherothrombotic diseases at early stages. Though polyphenols are mostly associated to color and taste in foods, food flavonoids are emerging as modulators of cholesterol biosynthesis, appetite and food intake, blood pressure, platelet function, clot formation, and anti-inflammatory signaling, supporting the health-promoting effects of polyphenol-rich diets in mitigating the impact of risk factors in atherothrombotic disorders and CVD events. Here we overview the current knowledge on the effect of polyphenols particularly of flavonoid intake on the atherothrombotic risk factors and discuss the caveats and challenges involved with current experimental cell-based designs.

scholarly journals Assessing the Impact of the Loss Function, Architecture and Image Type for Deep Learning-Based Wildfire Segmentation

2021 ◽  
Vol 11 (15) ◽  
pp. 7046
Author(s):  
Jorge Francisco Ciprián-Sánchez ◽  
Gilberto Ochoa-Ruiz ◽  
Lucile Rossi ◽  
Frédéric Morandini
Keyword(s):  
Deep Learning ◽  
Loss Function ◽  
State Of The Art ◽  
Fire Detection ◽  
Loss Functions ◽  
Wildfire Spread ◽  
Combine Information ◽  
The Impact ◽  
Image Type ◽  
Segmentation Models

Wildfires stand as one of the most relevant natural disasters worldwide, particularly more so due to the effect of climate change and its impact on various societal and environmental levels. In this regard, a significant amount of research has been done in order to address this issue, deploying a wide variety of technologies and following a multi-disciplinary approach. Notably, computer vision has played a fundamental role in this regard. It can be used to extract and combine information from several imaging modalities in regard to fire detection, characterization and wildfire spread forecasting. In recent years, there has been work pertaining to Deep Learning (DL)-based fire segmentation, showing very promising results. However, it is currently unclear whether the architecture of a model, its loss function, or the image type employed (visible, infrared, or fused) has the most impact on the fire segmentation results. In the present work, we evaluate different combinations of state-of-the-art (SOTA) DL architectures, loss functions, and types of images to identify the parameters most relevant to improve the segmentation results. We benchmark them to identify the top-performing ones and compare them to traditional fire segmentation techniques. Finally, we evaluate if the addition of attention modules on the best performing architecture can further improve the segmentation results. To the best of our knowledge, this is the first work that evaluates the impact of the architecture, loss function, and image type in the performance of DL-based wildfire segmentation models.

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