scholarly journals "Jestem z wami sercem i myślami". O sposobach komunikowania empatii w dyskursie (studium przypadku)

Tertium ◽  
2019 ◽  
Vol 4 (1) ◽  
Author(s):  
Marta Helena Falkowska
Keyword(s):  
Social Media ◽  
Discourse Analysis ◽  
Special Reference ◽  
Point Of View ◽  
Cognitive Grammar ◽  
Analysis Framework ◽  
Nanga Parbat ◽  
Media Texts ◽  
Grammar Model ◽  
Linguistic Means

The article is a part of a more extensive linguistic project exploring the concept of ‘empathy’ and its exponents in the present-day Polish (Falkowska 2012, 2017, 2018). The analysis is based on a corpus compiled out of Polish media texts concerning the tragic Nanga Parbat expedition (January 2018). Selected Internet posts and social media comments have also been included. My focus is on empathy understood along the lines set by Kuno (1987), i.e. the speaker’s identification with one of the scene’s participants. The paper aims at depicting the linguistic means that are applied in order to communicate the speaker’s empathy towards a scene participant. The study employs Langacker’s Cognitive Grammar model (1987, 2009) and the cognitive discourse analysis framework (Hart 2014), with special reference to the notions of empathy, empathy hierarchy and point of view.

CORPUS ANALYSIS OF COLLOCATIONS WITH HEALTH IN THE MEDIA TEXTS

2020 ◽  
Vol 2 (15) ◽  
pp. 14-19
Author(s):  
Olga Sivaieva
Keyword(s):  
Comparative Analysis ◽  
Point Of View ◽  
Corpus Analysis ◽  
Corpus Study ◽  
Social Concerns ◽  
The Media ◽  
Media Texts ◽  
The Guardian ◽  
Linguistic Means

The media is an influential tool in shaping public’s opinion about HEALTH and its basic components. As this topic has been of great importance lately, the corpus study of media texts with HEALTH can reveal verbal means of how this lemma is depicted by journalists as well as what urgent social concerns are connected with HEALTH and what issues reader are aware of. The research is aimed at studying collocations with HEALTH in The Guardian and The Mirror newspapers, focusing on the comparative analysis of them presented in the broadsheet and tabloid. Sketch Engine has been used to investigate the lemma HEALTH in both newspapers, which helps to disclose the linguistic means used to outline the concept HEALTH. The findings of the study prove that despite the use of modifiers and verbs with HEALTH common for both newspapers (e.g., mental, physical, public; improve, protect, affect), the Mirror presents a wider choice of collocations with HEALTH compared to The Guardian, whereas the lexeme HEALTH is more frequently used in the latter ‒ 2,367.84 per million as to 1,615.61 per million in the first one. Furthermore, the tabloid presents a larger range of health subjects while the broadsheet displays a narrower area of the topic with a more conservative point of view.

scholarly journals Conceptualization of Persian Relative Structure in Cognitive Grammar

2017 ◽  
Vol 8 (1) ◽  
pp. 1255-1267
Author(s):  
Sahel Khoshbakht ◽  
Arsalan Golfam ◽  
Alie Kord Zaferanloo Kamboozia ◽  
Ferdows Aghagolzadeh
Keyword(s):  
Point Of View ◽  
Cognitive Grammar ◽  
Cognitive Approach ◽  
Analytical Methodology ◽  
Modern Approach ◽  
Language Structure ◽  
Conceptual Organization ◽  
Research Findings ◽  
Relative Structure ◽  
Grammar Model

Abstract In the cognitive approach to linguistics, language is considered as a part of the cognitive system which mirrors the conceptual organization as well as the world within the speakers' mind. According to this view, the outside world experience is reflected in the language structure and language forms. This modern approach includes a variety of principles, perspectives, assumptions and models, among which the Cognitive Grammar Model is recognized as the most noticeable one. This grammar considers a symbolic nature for a language which symbolizes the meaning and thought. On the other hand, relativization as a notion in every individual's mind and cognition is considered as a universal manifested in all languages. Thus, the present research   tries to clarify the conceptualization and symbolization of Persian relative structure from the cognitive point of view and by the use of cognitive means. It, also studies different types of relative structures in Persian, on the basis of Langacker (2008) model and differentiates the restrictive and non-restrictive relative clauses in Persian. The methodology used in the analysis of this research is the descriptive-analytical methodology. For the data collection, the corpus methodology is used and examples of Persian relative structures are studied. The present research findings show that Persian conceptualization of the relative structures can be clarified in the cognitive approach and Persian relative structures can be studied on the basis of Langacker model.

scholarly journals Discursive Strategies on Ridwan Kamil’s Status Update: a Critical Discourse Analysis

Humaniora ◽  
2017 ◽  
Vol 8 (2) ◽  
pp. 153
Author(s):  
Yudhy Purwanto
Keyword(s):  
Social Media ◽  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Point Of View ◽  
Critical Discourse ◽  
Written Expression ◽  
The People ◽  
The Status ◽  
Implicit And Explicit ◽  
The Impact

The research was aimed to know the impact of a written expression through social media toward the people who read it. The analysis was performed in accordance with the theories of strategy, discourse analysis, and critical discourse analysis put by Wodak and Meyer (2001) and Renkema (2009), and the theories of internet and language by Crystal (2004). The data were taken from the page of Ridwan Kamil, Mayor of Bandung in that social media. The research needed to see the strategy in his status update (written expression). From the Critical Discourse Analysis (CDA) point of view, it can be understood the way people transfer their ideas and thoughts showed their power and influenced the people through some certain strategies. The results of the research show (1) all strategies are used in his status update, namely the referential/nomination, the predication, the argumentation, the perspectivation and the intensification strategies, (2) there are always some implicit and explicit intentions that are shared through the status update, and (3) there are some certain aspects that affect the readers of the status update.

scholarly journals A CASE OF BAIQ NURIL IN MEDIA: SARA MILLS’ CRITICAL DISCOURSE ANALYSIS

2019 ◽  
Vol 15 (2) ◽  
pp. 101-115
Author(s):  
Soraya Ramli ◽  
Faiz Afio Dhiarafah ◽  
Diah Merrita
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Qualitative Method ◽  
Point Of View ◽  
Critical Discourse ◽  
Analysis Framework ◽  
Immoral Action ◽  
Third Person ◽  
The Media ◽  
The Subject

Writing in the media, a journalist can create his/her own framing, to be in favor or bias. The framing created will show the subject, the object, the victim or the perpetrator of a case from the point of view of the journalist. This study focuses on the position of subject, object, reader, and the ideology in PRI media and The Sydney Morning Herald media in the case of Baiq Nuril Makmun. The research uses a descriptive qualitative method and analyzed by using discourse analysis framework of Sara Mills. The result of data analysis in the articles show that Jokowi and Nuril are mostly put as subject. On the other side, Nuril is also written as object. Furthermore, based on reader position, the authors mostly use pronoun ‘he’, ‘her’, and ‘she‘. By using third person pronoun, readers are in the position of outsiders which can follow the storyline objectively from both of subject and object position. The ideology of the articles show that a leader uphold justice and solve injustice case that is received by Nuril because she becomes a victim two times, of the immoral action and the violation of Electronic Information and Transactions law.

A managerial perspective on omnichannel e-customer

2020 ◽  
pp. 5-17
Author(s):  
Maria Teresa Cuomo ◽  
Francesca Ceruti ◽  
Alice Mazzucchelli ◽  
Alex Giordano ◽  
Debora Tortora
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Empirical Analysis ◽  
Customer Experience ◽  
Tourism Industry ◽  
Point Of View ◽  
Social Commerce ◽  
Social Dimensions ◽  
Offline Channels ◽  
Managerial Perspective

The actual omnichannel customer uses indifferently both online and offline channels to express himself through consumption, which increasingly blends personal, cultural and social dimensions. In this perspective social media and social networks are able to assist e-retailers in their effort of creating a total e-customer experience, especially in the tourism industry, trying to satisfy their clients from the relational and commercial point of view. By means of an empirical analysis where managers were interviewed on the topic and its degree of application in the firms, the paper underlines how from the managerial point of view, that represents a new prospect on the topic, the expected shift from e-commerce to social commerce paradigm, facilitating the selling and buying of products and services by using various internet features, is nowadays not completely understood and realized.

REFLECTION OF THE CURRENT STATE OF PUBLICISTIC JOURNALISM GENRES IN THE SLOVAK MEDIA ENVIRONMENT

2020 ◽  
Author(s):  
Zuzana Kvetanová
Keyword(s):  
Discourse Analysis ◽  
Point Of View ◽  
Media Theory ◽  
Logical Analysis ◽  
Periodical Press ◽  
Media Environment ◽  
Current State ◽  
Journalistic Practice ◽  
Opinion Journalism

The submitted study addresses the topic of the current state of the opinion journalism and its genres in the Slovak periodical press. The author draws attention to the question of classification of the opinion journalism of a rational and emotional type from the genre categorization point of view and, simultaneously, reflects on its application in the present journalistic practice. This brings a certain rate of confrontation between the defined theoretical premises and their subsequent practical (non-)implementation. The main objective of the study is to clarify the presence of genres of analytical and literary opinion journalism stated by media theory in the environment of the Slovak periodicals. Presentation of the basic terminological axis and the related explication of journalism genres included in the opinion journalism constitute the secondary objectives of the paper. For the purposes of achieving the set objectives, the author uses methods of logical analysis of text in combination with discourse analysis. Similarly, she predicts the evident presence of the phenomenon of hybridization in the Slovak journalistic practice.

Constructing undesirables: A critical discourse analysis of othering of Fulani nomads in the Ghanaian news media

2021 ◽  
pp. 175048132098209
Author(s):  
Mark Nartey ◽  
Hans J Ladegaard
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
News Media ◽  
Public Debate ◽  
Critical Discourse ◽  
Analysis Framework ◽  
News Reporting ◽  
Media Attention ◽  
News Stories ◽  
Content Organization

The activities of Fulani nomads in Ghana have gained considerable media attention and engendered continuing public debate. In this paper, we analyze the prejudiced portrayals of the nomads in the Ghanaian news media, and how these contribute to an exclusionist and a discriminatory discourse that puts the nomads at the margins of Ghanaian society. The study employs a critical discourse analysis framework and draws on a dataset of 160 articles, including news stories, editorials and op-ed pieces. The analysis reveals that the nomads are discursively constructed as undesirables through an othering process that centers on three discourses: a discourse of dangerousness/criminalization, a discourse of alienization, and a discourse of stigmatization. This anti-nomad/Fulani rhetoric is evident in the choice of sensational headlines, alarmist news content, organization of arguments, and use of quotations. The paper concludes with a call for more balanced and critical news reporting on the nomads, especially since issues surrounding them border on national cohesion and security.

scholarly journals Affordances-Based Brand Relations: An Inquire on Memetic Brands on Instagram

2021 ◽  
Vol 7 (2) ◽  
pp. 205630512110213
Author(s):  
Alessandro Caliandro ◽  
Guido Anselmi
Keyword(s):  
Social Media ◽  
Point Of View ◽  
Brand Communities ◽  
Empirical Results ◽  
Global Brands ◽  
Technical Architecture ◽  
Social Media Platforms ◽  
Compositional Changes

In this article, we argue that, in an era of platformization of culture, social media users tend to relate with brands through modalities that are more informed by platforms’ affordances (i.e., by the technical architecture of and participatory cultures thriving on social media platforms), rather than shared systems of values and meanings promulgated within brand communities or influencers’ fandoms. Our argument grounds on an analysis of 757,776 Instagram posts related to six global brands, through which we show how users create branded content by following and reproducing a memetic logic. Drawing on our empirical results and Limor Shifman’s theory of Internet memes, we introduce the notion of memetic brands. Memetic brands are collections of branded social media posts, which derive from a standard branded template that repeats from user to user with small compositional changes at every iteration and on top of which users attach expressions of their vernacular creativity. In the process, memetic brands vehiculate a hypersignification, that is, an implicit discourse on fluid and situational consumption. Through the concepts of affordances-based brand relations and memetic brands, the article contributes (from a theoretical and methodological point of view) to the emerging literature on platformization of culture.

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