Foreign but Familiar

The global rise of the South Korean entertainment industry, commonly described as the Korean wave or hallyu, has been the subject of scholarly study because it presents a challenge to Western media hegemony. This chapter uses mixed methods to assess how hybridized genre conventions and familiar storytelling structures in South Korean television dramas create a media product that is accessible to a diverse fandom. The Korean drama fandom extends beyond Eastern Asia and the Asian diaspora, and there is a dearth of research on this larger global audience. Theories of cultural proximity are insufficient to explain a popularity that transcends culture and language. The importance of a media text's structure is also under-studied in research on fandom. By combining survey data from Korean drama fans living outside of South Korea with a critical assessment of the use of melodrama and other genre conventions in Korean dramas, this chapter argues that the shared symbolic language of genre plays an important role in building a global fanbase.

Politics and Media Hegemony Policy in Indonesia

This research aims to help those trying to master the media and political power in Indonesia and use the media as a tool to build community system from the Dutch colonial rule to the independence era, particularly from 1999 to 2019. This study is about how the system formed the media under the political policy until it developed into a base media in Indonesia between the era of the Dutch conquest and the year 2019. To achieve the objective of the study, investigation has been made upon media as a factor that affects the formation of the base to control the freedom of the media by using the investigation approach on history through document analysis and deep interview. The finding shows that forming a base that controls the freedom of the media is based on a proses which is designed soberly to fit with the philosophy and the value which is practiced by the ruling leader, and became the base of the national media activist in Indonesia.

The politico-commercial nexus and its implications for television industries in Bangladesh and South Asia

Over the past decade, television has proven its political, economic, and cultural worth as the most influential mass media in South Asia. Taking Bangladesh as a vantage point, the article shows how informal political and economic affiliations have become crucial factors for media development in South Asia. Particularly, the article dissects the ownership structures and the formal and informal politics of licensing private television by Bangladeshi governments between 1995 and 2019 in contesting India’s regional media hegemony with harnessing a powerful indigenous ‘politico-commercial nexus’. Based on field-based research, this study reveals multiple areas of political struggle, regional contestation, and democratic deficits in the television industry. The findings widen our understanding beyond the bureaucratic processes of media regulation, revealing the deeper problem of unipolar political preconditioning and the increasingly authoritarian nature of the state vis-à-vis the ownership of media and its diminishing prospects for voicing plural and contending political perspectives.

Foreign but Familiar

The global rise of the South Korean entertainment industry, commonly described as the Korean wave or hallyu, has been the subject of scholarly study because it presents a challenge to Western media hegemony. This chapter uses mixed methods to assess how hybridized genre conventions and familiar storytelling structures in South Korean television dramas create a media product that is accessible to a diverse fandom. The Korean drama fandom extends beyond Eastern Asia and the Asian diaspora, and there is a dearth of research on this larger global audience. Theories of cultural proximity are insufficient to explain a popularity that transcends culture and language. The importance of a media text's structure is also under-studied in research on fandom. By combining survey data from Korean drama fans living outside of South Korea with a critical assessment of the use of melodrama and other genre conventions in Korean dramas, this chapter argues that the shared symbolic language of genre plays an important role in building a global fanbase.

POLITIK SELEBRITI: PERLAWANAN TERHADAP SISTEM (STUDI KASUS GAYA KOMUNIKASI POLITIK PADA KANDIDAT PRESIDEN UKRAINA VOLODYMYR ZELENSKY)

This study aims to examine in depth about celebrity politics as part of political communication by Ukrainian presidential candidate Volodymyr Zelenskiy who won the election in 2019 in two rounds. The paradigm of this research is critical constructivist with the case study research method based on Zelensky's speeches and political statements in the mass media. The results of the analysis and discussion showed that Zelensky's popular celebrity status was Zelensky's main selling power and strengthened his position, used a political communication style approach that opposed mass media hegemony, maximized the role of social media, did not attend talk shows, and did not attend public debates. It shows the offer of an approach that actually challenges the system neatly and constructively, but destructively. However, the various policy programs offered by Zelensky actually did not dare to fight the mainstream, they still followed the flow, such as supporting EU and NATO membership, fighting Russia, and strengthening the Ukrainian economy. A popular policy that is different from Zelensky is its efforts to legalize marijuana, prostitution and gambling in certain cities.

Marginalising co-operation? A discursive analysis of media reporting on the Co-operative Bank

Recently there has been renewed academic interest in co-operatives. In contrast, media accounts of co-operatives are relatively scarce, particularly, in the United Kingdom, where business reporting usually focuses on capitalist narratives, with alternatives routinely marginalised until a scandal pushes them into the public eye. This article analyses media coverage of the United Kingdom’s Co-operative Bank (2011–2015), tracing its transformation from an unremarkable presence on the UK high street to preferred bidder for Lloyds Bank branches and its subsequent near collapse. The article charts changes in reporting and media interest in the bank through five discursive frames: member and customer service; standard financial reporting; human interest, personality-driven journalism; the public relations machine; and political coverage. Our analysis discusses three points: the politicisation of the story through covert and overt political values; simplification and sensationalism; and media hegemony. We argue that although moments of crisis provide an opening for re-evaluating the dominant reporting model, established frames tend to reassert themselves as a story develops. This produces good copy that reflects the interests of the publishers but does not extend understanding of co-operative organisations. Thus, the article identifies the role of the media in delegitimising organisations with alternative governance structures, thereby promoting ideological and economic conformity.

PENYULUHAN NILAI-NILAI PANCASILA KEPADA ORGANISASI SISWA INTRA SEKOLAH (OSIS) SEKOLAH MENENGAH KEJURUAN (SMK) NEGERI 39 JAKARTA

Abstrak: Pancasila bagi masyarakat Indonesia bukanlah suatu hal yang baru dan asing. Pancasila terdiri dari lima sila yang tertuang dalam Pembukaan UUD 1945 Alinea ke-IV dan diperuntukkan sebagai dasar negara Republik Indonesia. Di Indonesia, pelaksanaan pendidikan nasional diatur dalam UU No. 20 Tahun 2003 Tentang Pendidikan Nasional. Pasal 2 UU No. 20 Tahun 2003 menyebutkan bahwa: “Pendidikan nasional berdasarkan Pancasila dan Undang-Undang Dasar Negara Republik Indonesia Tahun 1945. Pada saat ini Pancasila seiring dengan perkembangan dan perubahan zaman yang begitu pesat dan kompleks yakni di era globalisasi ini,moralsiswa-siswi Indonesia mulai dipertanyakan. Di tengah hegemoni media, revolusi iptek tidak hanya mampu menghadirkan sejumlah kemudahan dan kenyamanan hidup bagi manusia modern, melainkan juga mengundang serentetan permasalahan dan kekhawatiran terhadap kepribadian bagi seluruh bangsa Indonesia khususnya dalam hal ini para siswa-siswa. Untuk itulah, pemberian materi tentang nilai-nilai Pancasila kepada siswa-siswi mutlak diperlukan supaya para siswa-siswa agar dapat memahami nilai-nilai yang terdapat didalam Pancasila itu sendiri sehingga dapat menerapkannya dalam kehidupan berbangsa,bernegara dan bermasyarakat.Abstrak: Pancasila for the Indonesian people is not something new and unfamiliar. Pancasila consists of five precepts contained in the 1945 opening paragraph of all IV and designated as the foundation of the Republic of Indonesia. In Indonesia, the implementation of national education stipulated in Law No. 20 Year 2003 on National Education. Article 2 of Law No. 20 of 2003 states that: "The national education based on Pancasila and the Constitution of the Republic of Indonesia Year 1945. At this time Pancasila along with the development and the changing times is so rapid and complex that in this era of globalization, moralsiswa-Indonesian student was questioned. In the center of media hegemony, a revolution in science and technology is not only able to present a number of conveniences and comforts of life for modern humans, but also invited a spate of issues and concerns about the personality of the people of Indonesia, especially in this case the students. For this reason, the provision of material about the values of Pancasila to students is absolutely necessary in order for the students to understand the values contained in Pancasila itself so that it can apply in the life of the nation, the state and society.