scholarly journals Brand Dilution and the Breakdown of Political Parties in Latin America

2014 ◽  
Vol 66 (4) ◽  
pp. 561-602 ◽  
Author(s):  
Noam Lupu

Why would a national political party that has been competitive for decades collapse overnight? In recent years, parties across Latin America went from being major contenders for executive office to electoral irrelevance over the course of a single electoral cycle. The author develops an explanation that highlights the impact of elite actions on voter behavior. During the 1980s and 1990s leaders across the region implemented policies that were inconsistent with their traditional party brand, provoked internal party conflicts, and formed strange-bedfellow alliances with traditional rivals. These actions diluted the brands of their parties, eroding voters' partisan attachments. Without the assured support of partisans, parties become more susceptible to retrospective voting. Voters who now had no party attachments deserted incumbent parties when they performed poorly. The author tests this interactive hypothesis using matched comparisons of six party-election cases from Argentina and Venezuela.

2016 ◽  
Vol 34 (4) ◽  
pp. 559-582 ◽  
Author(s):  
Saikat Banerjee ◽  
Bibek Ray Chaudhuri

Purpose – Political parties are continuously interested to gain knowledge about the factors that influence the voter to select political candidate of his/her choice. The purpose of this paper is to examine cumulative impact of sources of associations on voters’ preference of the political party and to investigate the type of causal relationship that exists among those sources. Design/methodology/approach – The authors have proposed five key sources of associations of the overall political party, namely, campaign effectiveness, image of its leaders, intensity of anti-incumbency effect, meaning and trust attached with the party. Here the authors have considered four important political parties relevant to the voters of West Bengal. Those are Congress, Bharatiya Janata Party, Communist Party of India (Marxist) and All India Trinamool Congress. The authors have used SEM method for estimating the model as the same is widely used for estimating a system of equations with latent variables. Findings – Out of the eight path coefficients six are found to be statistically significant. Political campaign impacts brand trust positively and brand trust in turn impacts party preference positively. Again political campaign’s direct impact on political party preference is found to be positive. However, the impact of political campaign on party preference also runs through brand meaning. Both the path coefficients are significantly negative showing that more the voters develop understanding about political parties through different independent sources lesser are the impact of political campaigns as they highlight positive aspects of the party and the candidate only, ignoring facts. Interestingly leadership is impacting party preference negatively. Thus individual leadership traits have negatively impacted party preference in the sample. Originality/value – In the paper, the authors have identified factors impacting political brand choice in an emerging country like India. This research explores the factors that need to be considered by the political parties to influence preference of voters for political brand. As far as the authors’ knowledge goes no such studies have been carried out in the Indian context and certainly not in the context of a regime change after three decades. Additionally, the theoretical model proposed is firmly grounded in theory and its estimation is based on well-developed scales. The approach is thus unique in this area of enquiry. Finally, application of SEM in political branding context is a significant contribution of this work.


2017 ◽  
Vol 6 (2) ◽  
pp. 107-117
Author(s):  
Encup Supriatna

The purpose of this study is to know: Beginner Voter Behavior, the extent to which parties influence the political party influence the behavior of voter’s beginners, and factors that can affect voter behavior in Pedes Regency in the Simultaneous Regional Elections in Karawang regency in 2015. This study uses phenomenological approach, analytical descriptive method, and various qualitative research. The qualitative data needed in this research is related to: Beginner Voter Behavior, the extent to which parties influence the political parties to influence the behavior of the beginning voters, and what factors may affect voter behavior in Pedes District in the Simultaneous Regional Elections in Karawang regency in 2015 that is appropriate data and considered it is necessary to solve the problems formulated in the study. The analysis involves Beginner Voter Behavior, the extent to which political parties influence the behavior of novice voters, and factors that may influence voter behavior in Pedes District in the Simultaneous Regional Elections in Karawang Regency in 2015.


2008 ◽  
Vol 47 (2) ◽  
pp. 129-151 ◽  
Author(s):  
Zahid Hasnan

This paper examines the impact of the political party structure on the incentives for politicians to focus on patronage versus service delivery improvements in Pakistan. By analysing inter-provincial variations in the quality of service delivery in Pakistan, the paper argues that the more fragmented, factionalised, and polarised the party systems, the greater are the incentives for patronage, weakening service delivery improvements. Fragmentation and factionalism both exacerbate the information problems that voters have in assigning credit (blame) for service delivery improvements (deterioration), thereby creating the incentives for politicians to focus on targeted benefits. Polarisation, particularly ethnic polarisation, reduces the ability of groups to agree on the provision of public goods, again causing politicians to favour the delivery of targeted benefits.


Author(s):  
Piero Ignazi

Abstract Political parties share a very bad reputation in most European countries. This paper provides an interpretation of this sentiment, reconstructing the downfall of the esteem in which parties were held and their fall since the post-war years up to present. In particular, the paper focuses on the abandonment of the parties' founding ‘logic of appropriateness’ based, on the one hand, on the ethics for collective engagement in collective environments for collective aims and, on the other hand, on the full commitment of party officials. The abandonment of these two aspects has led to a crisis of legitimacy that mainstream parties have tried to counteract in ways that have proven ineffective, as membership still declines and confidence still languishes. Finally, the paper investigates whether the new challenger parties in France, Italy and Spain have introduced organizational and behavioural changes that could eventually reverse disaffection with the political party per se.


1979 ◽  
Vol 14 (01) ◽  
pp. 18-36 ◽  
Author(s):  
Edward R. Tufte

ALTHOUGH THE SYNCHRONIZATION OF ECONOMIC FLUCTUations with the electoral cycle often preoccupies political leaders, the real force of political influence on macroeconomic performance comes in the determination of economic priorities. Here the ideology and platform of the political party in power dominate. Just as the electoral calendar helps set the timing of policy, so the ideology of political leaders shapes the substance of economic policy.


2016 ◽  
Vol 13 (4) ◽  
pp. 868
Author(s):  
Suryo Gilang Romadlon

Coalition can be the effective way to collect the power for struggle in the competitive politics. In Indonesia, after the reform era, the coalition system being the most popular system that granted by the constitution. Phrase ”coalition of political parties” in the article number 6A point (2) UUD 1945 shows us that the coalition system is the constitutional and the fix way. From all the historical story about the coalition of political parties in Indonesia, we can make a conclusion that the coalition system wich is exist in Indonesia is just coalition made by interest, not ideology. Coalition only to reach the “threshold”. Political parties only thinking about how to complete the mission to propose the candidate. Surely, That’s all the problem. We can see that the coalition system in Indonesia just make some paradox. For example, in presidential election 2014, in one hand we can see the batle between “KMP” and “KIH”, but in the other hand, we cand find a different situation in local politic competition. On 9 December 2015, The simultaneous regional election was completed held, and I saw that the battle between KMP and KIH wasn’t happened in that moment. Based on the fact from KPU, we can find in some region, the inconsistence coalition was built by the political parties which is member of KMP join with member of KIH. That condition shows us that the coalition system in Indonesia is just based on interest. There is no linear/consistence coalition between central and local, so automatically we can find a question, “where is the platform, vision and mission of political party in Indonesia? And How about the impact to the bureaucratic system between central and local government?. Finally, The Author is trying to answer the questions in this paper.


Author(s):  
Cas Mudde ◽  
Cristóbal Rovira Kaltwasser

There are three different types of populist mobilization: personalist leadership, social movement, and political party, although some populist actors have aspects of two or three. Personalist leadership is more prevalent in certain regions, such as Latin America. Social movements are more common in America, and political parties are the paradigmatic type of populist mobilization in much of Europe. “Populism and mobilization” concludes by considering why some types of populist mobilization are more prevalent in certain places than in others and asking: do these different types of populist mobilization have an impact on the electoral success of populism?


2020 ◽  
Vol 4 (1) ◽  
pp. 131
Author(s):  
Danis Tri Saputra Wahidin ◽  
Ali Muhyidin ◽  
Iswahyuni Iswahyuni ◽  
Anwar Ilmar

This study discusses the voter behavior that influence the fluctuation of  political party voters changing in the 2009, 2014 and 2019 legislative elections. The undestanding of political parties with a rational voter behavior approach is carried out to detect the relationship of political parties performance to the people's choices in the Indonesia Legislative elections. However, the Indonesian voters behavior  cannot be caracterized absolutely rational, because the sociological and the psychological voter behavior also strongly influences Indonesian voters, and even influences one another. This case study found that the behavior of Indonesian voters is volatile. loyal voters in the 2014 general election are predicted to only amount 20%. In the 2019 elections, loyal party voters tended to be stable due to several factors, 1) The political bipolarization between supporters of the Jokowi-Maruf and Probowo-Sandi pair, 2) high public satisfaction with the performance of the Jokowi-JK government, 3) stable public trust in government and opposition parties and 4) holding legislative elections in conjunction with the presidential election. This condition can be seen from the motives of political party voters who choose because of several main factors, namely figures, ideology and political work programs.Penelitian ini mendiskusikan tentang perilaku pemilih yang mempengaruhi perubahan suara partai politik pada pemilu legislatif 2009, 2014, dan 2019. Pendalaman partai politik dengan pendekatan perilaku pemilih rasional dilakukan untuk mendeteksi hubungan kinerja partai politik terhadap perilaku pemilih pada pemilu Legislatif di Indonesia. Meski demikian, perilaku pemilih Indonesia tidak dapat dikatakan rasional secara mutlak, karena perilaku pemilih sosiologis dan psikologis juga masih kuat mempengaruhi pemilih Indonesia, bahkan saling mempengaruhi antara satu dengan yang lainnya . Studi kasus ini menemukan bahwa perilaku pemilih Indonesia bersifat fluktuatif. pemilih loyal di Indonesia pada pemilu 2014 diprediksi hanya berjumlah 20%. Pada pemilu 2019 pemilih loyal partai cenderung stabil karena didorong oleh beberapa faktor, yaitu 1) bipolarisasi politik antara pendukung pasangan Jokowi-Maruf dan Probowo-Sandi, 2) tingginya kepuasan masyarakat pada kinerja pemerintahan Jokowi-JK,  3) stabilnya kepercayaan publik pada partai pemerintah maupun partai oposisi dan 4) pelaksanaan pemilu legislatif  yang bersamaan dengan  pemilu presiden. Kondisi ini terlihat dari motif pemilih partai politik yang memilih karena beberapa faktor utama yaitu faktor figur, Ideologi dan program kerja.


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