Metaphern als Ausdruck subjektiver Theorien zum Übersetzen

Target ◽  
2011 ◽  
Vol 23 (2) ◽  
pp. 272-310
Author(s):  
Celia Martín de León ◽  
Maris Presas
Keyword(s):  
Empirical Study ◽  
Research Method ◽  
Implicit Theories ◽  
Applied Linguistics ◽  
Point Of View ◽  
Theoretical Point ◽  
Conceptual Metaphor Theory ◽  
Subjective Knowledge ◽  
Metaphor Theory

In this article we introduce a model for and an empirical study of the role of metaphors in the construction and application of subjective or implicit theories by novice translators. Our goals are to analyze the structure of the subjective knowledge of translators and to determine their role in the process of translation, but also to develop a specific research method. From a theoretical point of view the study is based on our model of the nature, the function and the acquisition of subjective theories of translation. The analysis of metaphors is based on conceptual metaphor theory and on empirical research on metaphor in applied linguistics. Both the model and the research method have proved to be useful for the investigation of implicit theories about translation.

scholarly journals Entrepreneurial ecosystem: Analysis of the contribution of universities in the creation of technology-based firms

2021 ◽  
Vol 19 ◽  
pp. 160-175
Author(s):  
João Paulo Moreira Silva ◽  
Liliane de Oliveira Guimarães ◽  
Edmundo Inácio Júnior ◽  
José Márcio de Castro
Keyword(s):  
Research Method ◽  
Point Of View ◽  
University Education ◽  
Theoretical Point ◽  
Entrepreneurial Universities ◽  
Entrepreneurial Ecosystem ◽  
The Creation ◽  
Belo Horizonte ◽  
The University

This paper aimed to analyze how higher education institutions contribute to the creation of technology-based firms. The research method was that of multiple cases, represented by two universities and five technology-based firms in Belo Horizonte. We selected businesses that had as founders students or former students of the researched universities. The results showed that the institutions have robust structures and programs, but still act in a little internally integrated way. In addition, the entrepreneurs do not identify the contribution of their university education in their entrepreneurial trajectory. The study contributes to the understanding of the role of the university in the entrepreneurial ecosystem. From a theoretical point of view, the study identified categories of analysis to evaluate entrepreneurial universities.

Metaphor, Cognition, Culture

2018 ◽  
Author(s):  
Zoltán Kövecses
Keyword(s):  
Conceptual Metaphor ◽  
The Other ◽  
Conceptual Metaphor Theory ◽  
Conceptual Metaphors ◽  
Culture And Cognition ◽  
Metaphor Theory ◽  
The One ◽  
Cultural Reality ◽  
Metaphor And Metonymy

The chapter reports on work concerned with the issue of how conceptual metaphor theory (CMT) functions as a link between culture and cognition. Three large areas are investigated to this effect. First, work on the interaction between conceptual metaphors, on the one hand, and folk and expert theories of emotion, on the other, is surveyed. Second, the issue of metaphorical universality and variation is addressed, together with that of the function of embodiment in metaphor. Third, a contextualist view of conceptual metaphors is proposed. The discussion of these issues leads to a new and integrated understanding of the role of metaphor and metonymy in creating cultural reality and that of metaphorical variation across and within cultures, as well as individuals.

scholarly journals Verbena officinalis Verbenaceae (Lamiales): a new plant model system for phyllotaxis research

2021 ◽  
Author(s):  
Beata Zagórska-Marek ◽  
Magdalena Turzańska ◽  
Klaudia Chmiel
Keyword(s):  
Vascular System ◽  
Cumulative Effect ◽  
Point Of View ◽  
Theoretical Point ◽  
Inflorescence Axis ◽  
Organ Identity ◽  
Lateral Organ ◽  
Complex Relationships ◽  
Secondary Transitions

AbstractPhyllotactic diversity and developmental transitions between phyllotactic patterns are not fully understood. The plants studied so far, such as Magnolia, Torreya or Abies, are not suitable for experimental work, and the most popular model plant, Arabidopsis thaliana, does not show sufficient phyllotactic variability. It has been found that in common verbena (Verbena officinalis L.), a perennial, cosmopolitan plant, phyllotaxis differs not only between growth phases in primary transitions but also along the indeterminate inflorescence axis in a series of multiple secondary transitions. The latter are no longer associated with the change in lateral organ identity, and the sequence of phyllotactic patterns is puzzling from a theoretical point of view. Data from the experiments in silico, confronted with empirical observations, suggest that secondary transitions might be triggered by the cumulative effect of fluctuations in the continuously decreasing bract primordia size. The most important finding is that the changes in the primary vascular system, associated with phyllotactic transitions, precede those taking place at the apical meristem. This raises the question of the role of the vascular system in determining primordia initiation sites, and possibly challenges the autonomy of the apex. The results of this study highlight the complex relationships between various systems that have to coordinate their growth and differentiation in the developing plant shoot. Common verbena emerges from this research as a plant that may become a new model suitable for further studies on the causes of phyllotactic transitions.

scholarly journals TOLERANSI ANTAR PENGANUT NAHDHATUL ULAMA, MUHAMMADIYAH, DAN KRISTEN JAWA DI BATANG

2013 ◽  
Vol 5 (1) ◽  
Author(s):  
Adistya Iqbal Irfani, ◽  
Moh. Yasir Alimi ◽  
Rini Iswari
Keyword(s):  
Research Method ◽  
Qualitative Method ◽  
Point Of View ◽  
The Other ◽  
Mixed Marriage ◽  
Mutual Support ◽  
Administrative Leaders ◽  
Religious Aspects ◽  
The Village

Tujuan penelitian ini adalah untuk mengeksplorasi bentuk toleransi dan faktor pendorong dan faktor penghambat toleransi masyarakat Jawa dengan studi kasus di Dukuh Medono Kabupaten Batang. Di dukuh tersebut, penganut organisasi agama seperti NU, Muhammadiyah dan Kristen Jawa di Dukuh Medono saling hidup rukun. Metode penelitian menggunakan metode penelitian kualitatif dengan pendekatan fenomenologi. Hasil penelitian menunjukan bahwa toleransi antar penganut NU, Muhammadiyah, Kristen Jawa tampak berbagai bentuk. Antara NU dan Kristen Jawa dalam bentuk partisipasi dalam ritual tahlilan, sedangkan antar ketiganya tampak dalam bentuk kerja bakti, saling membantu dalam acara hajatan, perkawinan campur dan saling berkunjung bila ada yang sakit. Faktor pendorong toleransi antara lain budaya toleransi yang sudah lama, pernikahan antar penganut yang berbeda, sosialisasi toleransi dalam keluarga, dan kepemimpinan desa yang menekankan pentingnya toleransi. Sedangkan faktor penghambat toleransi yaitu perbedaan pandangan antar penganut NU dan Muhammadiyah dalam pelaksanaan ibadah, pernikahan beda keyakinan, dan sikap menyinggung keyakinan diantara penganut yang ada. The objective of this study is to explore forms of tolerance and the driving factor of religious tolerance in Dukuh Medono, Batang. In that village, the followers of NU, Muhammadiyah, and Kristen Jawa live peacefully and united in tolerance. The research method used here is a qualitative method with phenomenology approach. The result of the research shows that the tolerance between NU followers and Javanese Christians take the form of participation in tahlilan ritual. The tolerance between NU, Muhammadiyah followers, and Kristen Jawa followers are expressed through kerja bakti, mutual support in hajatan rituals, mixed marriage, visits to the sick, and social activities together. The factors which help to create tolerance include the culture of tolerance which exist in the village, marriages between religious followers, the socialization of tolerance within family, the socialization of tolerance within the society and the role of village administrative leaders. On the other hand, the factors which distract tolerance are different point of view between NU dan Muhammadiyah followers in some religious aspects, marriage between different religious followers, and the attitude of insulting others beliefs.

scholarly journals “One, Two, Many = One too many?” Conceptualizations of mother tongue

2021 ◽  
Vol 11 (2) ◽  
pp. 135-157
Author(s):  
Anne Golden ◽  
Toril Opsahl ◽  
Ingebjørg Tonne
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Conceptual Metaphor ◽  
Mother Tongue ◽  
Point Of View ◽  
Critical Discourse ◽  
The Novel ◽  
Conceptual Metaphor Theory ◽  
Traditional Use ◽  
Metaphor Theory

In this article, we analyze the use of the term ‘morsmål’ (‘mother tongue’) in official Norwegian documents and in media texts to identify if and how its conceptualization has changed in the era of increasing globalization. Our point of view is explorative. When examining our data, we highlight the importance of reflecting openly about the instability of powerful concepts. We highlight two partly conflicting conceptualizations that we name the ‘traditional use’ and the ‘novel use’, respectively. Building on critical discourse analysis and conceptual metaphor theory we explore how the conceptualizations reveal certain aspects of ideologies and the potential management of multilingualism in society. A broader understanding of how conceptualizations of mother tongue(s) are played out in the Norwegian context may contribute to the dialogue about multilingualism as it is understood and recognized across diverse contexts.

scholarly journals The female characters in Branislav Nušić's and Stefan Kostov's selected comedies

Bastina ◽  
2020 ◽  
pp. 95-109
Author(s):  
Đurđina Isić
Keyword(s):  
Small Town ◽  
Point Of View ◽  
Theoretical Point ◽  
Female Characters ◽  
Modern Age ◽  
The Social ◽  
The World ◽  
The Subject ◽  
Bereaved Family

The paper presents the results of research that included comparative study of the place and role of female characters in selected and representative comedies by Serbian comedigrapher Branislav Nušić (eng. MP, Suspicious person, Mrs Minister, Bereaved family, Dr, Deceased; srb. Narodni poslanik, Sumnjivo lice, Ožalošćena porodica, Dr, Pokojnik, Vlast) and Bulgarian comedigrapher Stefan Kostov (eng. Gold mine, Golemanov, Grasshoppers, Nameless comedy; blg. Zlamnama mina, Golemanov, Skakalci, Komediâ bez ime) in order to find similarities and differences in the process of comedigraphic shaping of female characters in the work of these two authors. The subject of the research was viewed primarily from a literary-theoretical point of view, and the dominant methods of study were comparative and analytical-synthetic. During the research, there was a differentiation of female characters in accordance with their motivational structures, psychological assemblies and the nature of the place and the role they play in the social environment in which they are located. Therefore, we can distinguish female characters who live in the province and who are fully representative of the small-town spirit, female characters who live in the capital and are a symbol of the modern age and female characters who dwell in the capital, but in fact, deeply down still carry a small-town view of the world. The structure of this paper is in line with this distinction. Conclusions made at the end of the study show that the representation of female characters in analyzed comedies of both comedigaphers is highly similar in its nature.

scholarly journals A Translator’s Wanderings in TranslationStudiesWorld

2019 ◽  
Vol 30 (1-2) ◽  
pp. 79-99
Author(s):  
Brian Mossop
Keyword(s):  
Applied Linguistics ◽  
Translation Studies ◽  
Point Of View ◽  
Full Time ◽  
Canadian Government ◽  
Definition Of ◽  
Object Of Study

This semi-autobiographical article reflects on the discipline known as Translation Studies from the point of view of the author, who was a full-time Canadian government translator from 1974 to 2014, but also taught and wrote about translation. The narrative begins with the emergence of Translation Studies in Canada and in Europe and continues through the present neoliberal era, with reflection on a variety of topics including the English name of the discipline, the lack of definition of an object of study, the original role of the journal Meta, and the notion of translation as applied linguistics. The last section considers two fictive scenarios in which Translation Studies does not emerge, and translation is studied, right from the start, in ways much more closely linked to the translation profession, with a focus on translators rather than translations, and therefore on translational production rather than the analysis of completed translations.

The Role of Business Schools in Marketing Education

2021 ◽  
pp. 42-56
Author(s):  
Andre Vilares Morgado
Keyword(s):  
Business Schools ◽  
Marketing Research ◽  
Point Of View ◽  
Theory And Practice ◽  
Theoretical Point ◽  
Marketing Theory ◽  
Marketing Education ◽  
Inductive Approach

Business schools play a key role in training marketing professionals. However, there is a strong divide between the expectations held by marketing professionals and those held in academia. This article considers this phenomenon from a theoretical point of view and explores its causes. The author argues that business schools are able to play a key role in bridging theory and practice in marketing. The article closes by offering several suggestions for how business schools might increase the relevance of marketing research while reducing the gap between marketing theory and practice. In particular, the article suggests the adoption of an inductive approach to research and offers a set of policies that business schools can implement in order to close this gap.

scholarly journals ROLE OF GENERALIZED COSMIC CHAPLYGIN GAS IN ACCELERATING UNIVERSE: A FIELD THEORETICAL PRESCRIPTION

2013 ◽  
Vol 28 (22) ◽  
pp. 1350102 ◽  
Author(s):  
PRABIR RUDRA
Keyword(s):  
Dark Energy ◽  
Chaplygin Gas ◽  
Point Of View ◽  
Accelerating Universe ◽  
Theoretical Point ◽  
Modified Chaplygin Gas ◽  
Statefinder Parameters ◽  
Generalized Cosmic Chaplygin Gas ◽  
The Given

In this paper, we investigate the role played by dark energy (DE) in the form of Generalized cosmic Chaplygin gas in an accelerating universe described by FRW cosmology. We have tried to describe the model from the theoretical point of view of a field, by introducing a scalar field ϕ and a self-interacting potential V(ϕ). The corresponding expressions for the field are obtained for the given model. Statefinder parameters have been used to characterize the dark energy model. Plots have been generated for characterizing different phases of universe diagrammatically and a comparative study is performed with the Modified Chaplygin gas model. As an outcome of the study, Generalized cosmic Chaplygin gas is identified as a much less constrained form of dark energy as compared to modified Chaplygin gas.

Silicides and Rapid Thermal Annealing

1985 ◽  
Vol 52 ◽  
Author(s):  
F. M. d'Heurle ◽  
R. T. Hodgson ◽  
C. Y. Ting
Keyword(s):  
Thermal Annealing ◽  
Rapid Thermal Annealing ◽  
Point Of View ◽  
Theoretical Point

ABSTRACTIn the first part of this paper the role of rapid thermal annealing in sulicide processing is viewed from a theoretical point of view with respect to what is known about metal-silicon reactions. The second part is a brief survey of the quickly expanding literature on the rapid thermal annealing of silicides. Whereas RTA does not appear to solve all, or perhaps even any, of the problems encountered in the use of silicides, it is concluded that RTA presents a number of definite advantages.

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