Evolution and decline of MNCs from a leadership-quality perspective- MNCs from the Brazilian market

2019 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Cherine Jneid
Keyword(s):  
Qualitative Research ◽  
Focus Groups ◽  
Language Proficiency ◽  
Design Methodology ◽  
Research Approach ◽  
International Assignments ◽  
Psychological Traits ◽  
Content Type ◽  
Leadership Quality ◽  
Top Managers

Purpose The purpose of this paper is to provide guidelines to IHRM by providing a set of personal and psychological competencies that are relevant to the development of global mindsets in global leaders. Design/methodology/approach The authors adopted the qualitative research approach by conducting interviews with 22 top managers and organizing focus groups to 102 expatriated Brazilian global leaders. Findings The findings suggest that the language proficiency, the complexity of the global role and the positive psychological traits are highly relevant when developing global mindsets. Originality/value The researcher argues that the IHRM must review its practices regarding the management of international assignments which efficiency is overrated by top managers.

Developing a marketing framework for the bottom of the pyramid consumers

2020 ◽  
Vol 17 (3) ◽  
pp. 455-471
Author(s):  
Mahima Mathur ◽  
Ritu Mehta ◽  
Sanjeev Swami
Keyword(s):  
Qualitative Research ◽  
Design Methodology ◽  
Research Approach ◽  
Bottom Of The Pyramid ◽  
Senior Managers ◽  
Content Type ◽  
Successful Business ◽  
Bop Markets ◽  
Depth Interviews ◽  
Practical Implications

PurposeThis paper develops a comprehensive marketing framework that firms could use as a foundation for developing a successful business model that ensures sustainability in BOP markets.Design/methodology/approachThe study employs a qualitative research approach based on semi-structured in-depth interviews with founders or senior managers of Indian firms who have been successfully operating in the Indian BOP market. The data is then systematically coded and categorized with the help of software to get better insights.FindingsThe findings of the paper indicate that although the traditional 4As of marketing are important, they do not explain the success of firms adequately. Based on the findings of the interviews, we propose an 8A model that comprises the original 4As along with adaptability, assistance, action innovation and accelerating scale.Practical implicationsThe proposed 8A framework would be useful for domestic and multi-national firms aiming to make a foray into the Indian BOP market.Originality/valueThe paper contributes to the literature on the BOP market by identifying the factors important for succeeding in the BOP market. It builds on the 4A model to propose 8As marketing framework in the context of BOP markets.

scholarly journals Visiting the “enemy”: visitation in politically unstable destinations

2019 ◽  
Vol 74 (3) ◽  
pp. 293-309 ◽  
Author(s):  
Anna Farmaki ◽  
Katerina Antoniou ◽  
Prokopis Christou
Keyword(s):  
Decision Making ◽  
Qualitative Research ◽  
Design Methodology ◽  
Political Environment ◽  
Research Approach ◽  
Structured Interviews ◽  
Content Type ◽  
Stepping Stone ◽  
Travel Decision ◽  
The Way

Purpose This study aims to examine the factors shaping the intentions of people to visit a hostile outgroup. Design/methodology/approach An exploratory, qualitative research approach was followed. Specifically, 77 semi-structured interviews with citizens of the divided island of Cyprus were conducted. Findings This study identifies several categories of visitors and non-visitors, depicted along a continuum, and concludes that there is a multiplicity of factors in the socio-political environment which influence the travel intentions of people. Originality/value This study not only imparts insights into the way travel decision-making evolves in politically unstable situations but also serves as a stepping stone towards understanding the conditions under which reconciliation between hostile nations may be encouraged by travel.

Perceptions of EMS leaders and supervisors on the challenges faced by female paramedics in Riyadh Saudi Arabia: a qualitative study

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Abdullah Mohammed ALobaid ◽  
Cameron Gosling ◽  
Lisa McKenna ◽  
Brett Williams
Keyword(s):  
Qualitative Research ◽  
Saudi Arabia ◽  
Qualitative Study ◽  
Thematic Analysis ◽  
Design Methodology ◽  
Medical Service ◽  
Research Approach ◽  
Content Type ◽  
Face To Face ◽  
Workforce Issues

PurposeSaudi female paramedics face many challenges in the current Saudi emergency medical service (EMS). This study aimed to investigate perceptions of EMS experts, leaders, managers and academics about the challenges faced by Saudi female paramedics in the Saudi Arabian EMS workforce.Design/methodology/approachA descriptive qualitative research approach was used employing semi-structured face-to-face interviews with seven EMS leaders, managers and academics in Riyadh, Saudi Arabia. Data were analysed using thematic analysis informed by the work of Braun and Clark.FindingsThree themes emerged from the interviews that described EMS experts' perceptions, namely, cultural and family challenges, the value of Saudi female paramedics in the workforce and workforce issues.Originality/valueOverall, the interviews revealed that Saudi females faced several challenges that could affect their job duties and capacity to work in the EMS. Currently, Saudi females face difficulties with family, social and religious responsibilities, such as taking care of children and homes. Workforce issues were also considered problems that affect Saudi female paramedics in the workplace, such as physical fitness and psychological burnout. The EMS leaders, managers and academics emphasised that due to the new Saudi 2030 vision, it is expected and recognised that more females need to be employed in the EMS workforce.

Employee motivation an Islamic perspective

Humanomics ◽  
2016 ◽  
Vol 32 (1) ◽  
pp. 33-47 ◽  
Author(s):  
Omar K Bhatti ◽  
Uzma S Aslam ◽  
Arif Hassan ◽  
Mohamed Sulaiman
Keyword(s):  
Qualitative Research ◽  
Design Methodology ◽  
Employee Motivation ◽  
Research Approach ◽  
Academic Institutions ◽  
Content Type ◽  
Islamic Perspective ◽  
Private Organizations ◽  
Interviewing Technique ◽  
Reward And Punishment

Purpose – This paper aims to provide an understanding of employee motivation from the Islamic perspective. The main objective of this paper is to understand Islamic motivation and to explore if Islamic spirituality, punishment and reward and justice motivate Muslim employees. Design/methodology/approach – Qualitative research approach was used to understand and examine the views of the respondents. Semi-structured interviewing technique was adopted, and the respondents were asked to share their own thoughts and understanding for each question provided. A sample of 13 experienced academicians and practitioners from renowned private organizations and academic institutions from Malaysia and Pakistan were selected for the present study. Findings – The study found that the conventional viewpoint of motivation varies from Islamic viewpoint in regard to motivation of employees. And significantly, Islamic spirituality, reward and punishment, and justice act more compellingly in improving employee’s motivation. Originality/value – This paper clearly highlights that the Western viewpoint of employee motivation is different as compared to the Islamic perspective.

Does culture tame the bunny? A content analysis of a global adult magazine

2014 ◽  
Vol 17 (1) ◽  
pp. 4-23 ◽  
Author(s):  
Meidiahna Kusuma
Keyword(s):  
Qualitative Research ◽  
Content Analysis ◽  
Empirical Study ◽  
Culturally Diverse ◽  
Design Methodology ◽  
Empirical Studies ◽  
Research Approach ◽  
Content Type ◽  
Adaptation Decision ◽  
The Relationship

Purpose – Few empirical studies have probed the effects of culture on the standardization/adaptation decision in the context of controversial products. This study aims to investigate the relationship between sociosexuality and the adaptation decision for editorial images and advertisements in Playboy magazine through content analysis. Design/methodology/approach – This study is a qualitative research using content analysis as the research approach. The content analysis is done for Playboy magazines from four culturally diverse countries conducted for this study. Findings – The result shows that editions of the magazine across four culturally diverse countries reveal that sociosexuality is positively correlated to the degree of nudity in photographs and to the usage of advertising for controversial products. Moreover, the paper uses the concept of sociosexuality to gain a better understanding of the empirical discrepancies concerning nudity or sex appeal. Originality/value – This research is an empirical study developed by author to confirm the influence of culture on the standardization/adaptation decision in the context of controversial products. This research is originally developed by author and has not been published before.

Exploring construction client values and qualities

2017 ◽  
Vol 7 (3) ◽  
pp. 234-252 ◽  
Author(s):  
Sadegh Aliakbarlou ◽  
Suzanne Wilkinson ◽  
Seosamh Benedict Costello
Keyword(s):  
Qualitative Research ◽  
Literature Review ◽  
Design Methodology ◽  
Research Process ◽  
Value Theory ◽  
Theory Building ◽  
Research Approach ◽  
Content Type ◽  
Client Values ◽  
Practical Implications

Purpose The purpose of this paper is to focus on exploring the construction client values and qualities reported by scholars over the last 20 years, along with clarifying commonalities and differences between “value” and “quality” in terms of definitions and their constituent attributes in the context of construction. Design/methodology/approach An in-depth, systematic literature review was used to develop a basis for identifying client values and qualities. During the research process, citation analysis has been applied to understand these attributes in the literature. Findings While the findings may appear to align with the value theory concept of a strong interrelationship between quality and value, the authors argue that there is an intermingling of various subjective and objective preferences within construction scholarship, rather than a broad-brush adherence to the value theory and other related theories. Research limitations/implications A qualitative research approach of inductive analysis was conducted using the semantics of terms and codes. Although reliability checks have been conducted, the generalisability of the study findings is subject to natural methodological limitations. Practical implications This study provides initial guidance on what contractors need to consider while providing services, and leads contractors to give their clients the best possible experience during a relationship. It proposes a shift in the way construction clients assess their contractors, to improve how services are delivered. Originality/value Enhancing client value is not straightforward, hence strong emphasis has been placed on understanding client values in this study, which contributes to the construction literature by facilitating further research leading to stronger construct definitions and theory-building efforts.

Beyond researcher as instrument

2019 ◽  
Vol 19 (4) ◽  
pp. 426-437
Author(s):  
Kelly Mancini Becker
Keyword(s):  
Qualitative Research ◽  
Design Methodology ◽  
Qualitative Inquiry ◽  
Relationship Building ◽  
Research Approach ◽  
East African ◽  
Doctoral Study ◽  
Arts Based Research ◽  
Content Type ◽  
Interview Process

Purpose The purpose of this paper is to explore the use of an arts-based methodology in conducting a doctoral study on The Nile Project, an East African based musical collective. Despite some evidence that music is an effective tool for qualitative inquiry, there are few studies on its use, especially the use of musicking in the interview process. Design/methodology/approach The author used a qualitative and arts-based research approach. Findings Outcomes suggest that music may help to create an “in-between” space challenging researcher positionality and giving voice to the “researched.” Music also acted as a bridging agent encouraging open and honest dialogue and relationship building. Research limitations/implications Findings suggest that music may be a useful tool for researchers interested in arts-based and participatory methods in qualitative research particularly when interviewing participants with varied linguistic, cultural, political and musical backgrounds. Originality/value There is sparse research on the use of musicking in the interview process of qualitative research.

Contesting the dominant narrative: expanding the multistory cultural change approach

2020 ◽  
Vol 33 (2) ◽  
pp. 217-228
Author(s):  
Martijn van Ooijen ◽  
Antonie van Nistelrooij ◽  
Marcel Veenswijk
Keyword(s):  
Organizational Culture ◽  
Cultural Change ◽  
Change Process ◽  
Design Methodology ◽  
Construction Safety ◽  
Change Processes ◽  
Research Approach ◽  
Organizational Field ◽  
Content Type

PurposeThe purpose of this paper is to expand the theory on multistory cultural change by showing how a dominant narrative on construction safety dynamically interrelates and is contested on multiple intertextual levels in an organizational field of organizations contributing to the recovery of houses in an earthquake region.Design/methodology/approachAn ethnoventionist research approach was adopted in which interpretation of data to find narratives and designing interventions went hand-in-hand.FindingsWe found four distinctive composite narratives besides the dominant narrative to which five actors refer in their accounts, thereby contributing to three types of story patterns. These narratives disclose the taken-for-granted ideas and beliefs that characterize the challenge of changing organizational culture. One intervention, which intended multiple stories to touch the surface, was highlighted as a multistory intervention.Research limitations/implicationsFurther research could extend the knowledge on other change interventions that contribute to multistory cultural change processes.Originality/valueAdopting an ethnoventionist approach to provide deep insights on an unfolding cultural change process for both scholars and practitioners.

Intricacies of back-office

2016 ◽  
Vol 5 (2) ◽  
pp. 167-183 ◽  
Author(s):  
Sari Yli-Kauhaluoma ◽  
Mika Pantzar
Keyword(s):  
Design Methodology ◽  
Research Approach ◽  
Work Processes ◽  
Cognitive Representations ◽  
Content Type ◽  
Daily Work ◽  
Service Staff ◽  
Office Environments ◽  
Back Office ◽  
Practical Implications

Purpose – The purpose of this paper is to examine how back-office service staff cope with the intricacies of administrative work. Design/methodology/approach – The paper applies the research approach of “at-home ethnography” in a university back-office. The primary method of data collection was participant listening in the field, either in formal interviews or casual conversations. Photography helped the authors to zoom the conversation in to specific artefacts in administrative offices. Findings – The study identifies both forward- and backward-looking recipes as essential administrative tools that back-office staff develop and use to handle intricacies that emerge in their daily work. Forward-looking recipes are based on anticipatory cognitive representations, whereas backward-looking recipes are based on experiential wisdom. The study elaborates on the different kinds of modelling practices that back-office service staff engage in while building and applying these two different kinds of recipes. Practical implications – The recipes support administrators in knowledge replication and thus help avoid interruptions, reduce uncertainty, and produce consistency in administrative processes. Originality/value – In contrast to existing studies of formal bureaucracies, the study provides a unique empirical account to show how back-office service staff cope with the multiple intricacies existing in current office environments. The study shows how recipes as models contribute to stabilizing or even routinizing work processes in complex administrative situations.

Reading the past to imagine the future

2015 ◽  
Vol 10 (4) ◽  
pp. 363-366
Author(s):  
Silvia Gherardi
Keyword(s):  
Qualitative Research ◽  
Qualitative Methods ◽  
Design Methodology ◽  
Personal Reflection ◽  
Research Topics ◽  
Content Type ◽  
Distinctive Features ◽  
The Past ◽  
The Future

Purpose – The purpose of this paper is to contribute to the ten years of the journal through a personal reflection. Design/methodology/approach – A review of the articles published in the last ten years. Findings – I argue that what has distinguished QROM in these ten years are two distinctive features: reflexivity on practices of qualitative research, and openness to the application of qualitative methods to unusual research topics. Originality/value – The main limit of the paper resides in the subjectivity of the person who has read the articles. Other readers may have different opinions and may have chosen different criteria.

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