Product innovation and cause-related marketing success

2014 ◽  
Vol 32 (2) ◽  
pp. 174-189 ◽  
Author(s):  
Michael Christofi ◽  
Demetris Vrontis ◽  
Erasmia Leonidou
Keyword(s):  
Conceptual Framework ◽  
Product Innovation ◽  
Success Factors ◽  
Theory Development ◽  
The State ◽  
Success Factor ◽  
Related Factors ◽  
Content Type ◽  
Academic Knowledge ◽  
Cause Related Marketing

Purpose – The purpose of this paper is twofold. First, the authors aim to identify all the product- and brand-related factors that promote cause-related marketing (CRM) success. The second part of this research aim is, to undertake a product innovation theory application into the context of CRM, examine the degree and nature of its theoretical and practical consonance, and develop an integrated conceptual framework for CRM success. Design/methodology/approach – The paper is conceptual and incorporates and interrelates the findings of existing CRM research as applied within the context of corporate social responsibility (CSR). Specifically this paper accumulates the state of prior wisdom on CRM success through the identification of several product- and brand-related success factors, based on a systematic review of the literature. In doing so, it introduces the concept of product innovation as a CRM success factor and integrates those distinct fields into a conceptual framework. Findings – The authors develop an integrative framework and a propositional inventory that represents a consolidated foundation for the systematic development of a theory for successful CRM strategies, along with the integration of product innovation within the field of CRM. Research limitations/implications – Towards this direction, the objective of this study is theory construction rather than theory testing. Thus, much work remains to be done in terms of empirically testing our research propositions. In conclusion, this paper posits a set of research directions designed to enable scholars to further advance the integration of product innovation and CRM from both problem-driven theory development as well as theory-driven practice management perspectives. Originality/value – The value of this paper accumulates the state of prior wisdom on CRM success, a notion with increasing use by corporations in recent years. Furthermore, this paper appears to be the first of its kind to examine, from the theorist perspective, the dynamics implied by synthesizing these, so far, distinct concepts. Additionally, the research adds appreciable value to academic knowledge on the fundamental discussion of the bidirectional relationship between CSR and innovation, also contributing an analogous CRM success framework to the existing wisdom.

New success factors for construction projects: a systematic review of post-2004 literature

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Shawn H. Charles ◽  
Alice Chang-Richards ◽  
(Kenneth) Tak Wing Yiu
Keyword(s):  
Systematic Review ◽  
Conceptual Framework ◽  
Construction Projects ◽  
Success Factors ◽  
New Technologies ◽  
Project Success ◽  
Stakeholder Involvement ◽  
Success Factor ◽  
Content Type ◽  
Project Objectives

Purpose The purpose of this study is to elicit the success factors from empirical evidence, as construction industry requires an improved understanding of factors for managing projects to positive outcomes. Increased stakeholder involvement, including the new technologies, achieving sustainability and safeguarding health and safety, whilst at the same time facing uncertainties, it is crucial to examine whether there are new factors that drive construction projects to succeed, especially from a value-driven perspective. Design/methodology/approach Using a systematic review approach, this research reviewed 172 studies published after 2004. When compared to a comprehensive project success factor framework presented by Chan et al. in 2004, 19 factors are considered new since 2004. Findings Though several scholarly outputs highlighted significant improvements to project operations and innovations in equipment and techniques, there has not been a comprehensive oversight since Chan’s et al. (2004) conceptual framework. This paper investigates 16 years of industry changes and identified two new success factors categories (innovation and sustainability) and 19 new factors that add to Chan’s et al. (2004) study. Consequently, a new framework of factors affecting project success was developed. Originality/value This paper was very specific in its attempt to find the new and additional success factors for managing construction projects. A new conceptual framework, which includes the newly identified factors, was then developed that will create a greater awareness of stakeholders’ concerns and ultimately contribute to significant improvement in developing project objectives and defining success measures.

Major construction risk factors considered by general contractors in Qatar

2015 ◽  
Vol 13 (1) ◽  
pp. 165-194 ◽  
Author(s):  
Abdulaziz M. Jarkas ◽  
Theodore C. Haupt
Keyword(s):  
Risk Factors ◽  
Cost Effective ◽  
The State ◽  
Risk Allocation ◽  
Relative Importance ◽  
Related Factors ◽  
Policy Makers ◽  
Content Type ◽  
Construction Risk ◽  
General Contractors

Purpose – The purpose of this paper is to identify, explore, rank the relative importance and determine the prevalent allocation response trends of the major construction risk factors considered by general contractors operating in the State of Qatar. Design/methodology/approach – A structured questionnaire survey comprising 37 potential risk factors was distributed to a statistically representative sample of contractors. The influence ranks of the factors explored were determined using the “Relative Importance Index (RII)” technique, whereas the prevalent trend of contractors’ attitudes toward risk allocation of each factor investigated was quantified and expressed as a percentage, based on the number of respondents who selected a specific option, in relation to the total number of respondents. Findings – The results obtained indicate that risks related to the “client” group are perceived as most critical, followed by the “consultant”, “contractor” and “exogenous” group-related factors, respectively. The outcomes further show that the “transfer” option is the contractors’ prevalent response to “client” and “consultant”-related risks, while the “retention” decision is the principal pattern linked to “contractor” and “exogenous” group-related risk factors. Research limitations/implications – The dominant respondents’ perception that the crucial construction risks are related to clients and consultants suggests that these two parties have an essential role in controlling the negative ramifications of the associated factors. Practical implications – The findings suggest that increasing designers’ awareness of the significant effect of applying the constructability concept can considerably help reducing the risks concomitant of the construction operation. Policy makers may contribute, moreover, in alleviating the risk of incompetent technical staff and operatives’ employment by controlling the migration of inexperienced and unskilled construction workforce into the State. Originality/value – Given the knowledge gap for the major construction risk factors considered by general contractors in Qatar, the results reported in this study can provide clients, industry practitioners and policy makers with guidance to effectively manage the significant risks determined, which can further assist in achieving a reasonable level of competitiveness and cost-effective operation.

Internal communication education in universities of applied sciences in the Netherlands

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Bram Hendrawan ◽  
Marjon Elshof ◽  
Lisanne Verkuil
Keyword(s):  
Applied Sciences ◽  
The Netherlands ◽  
Public Relations ◽  
Professional Associations ◽  
Internal Communication ◽  
The State ◽  
Structured Interviews ◽  
Content Type ◽  
Academic Knowledge ◽  
Universities Of Applied Sciences

PurposeA growing body of scholarly research focuses on internal communication (IC), which, over the past decade, has become an important specialisation within the field of communication. However, little scholarly attention has been paid to IC education, resulting in a lack of academic knowledge about the state of IC education. This paper focuses on investigating IC education in communication studies curricula at Dutch universities of applied sciences.Design/methodology/approachUsing a combination of content analysis of IC modules in Bachelor of Communication programmes (n = 19) and qualitative analysis of semi-structured interviews with IC educators (n = 8), this article sheds lights on the contours of IC education and its relationship with practice.FindingsEducation has become an integral part of the IC profession in the Netherlands. The analysis shows that while the modules address some important topics found in the literature on IC, there are some gaps. In regard to knowledge topics, the modules reflect broader trends in IC by addressing important topics like change management, internal branding and digitalisation. However, there is a gap in the competencies in the modules and what is considered important in the literature.Practical implicationsThe findings can help educators improve the quality of their curriculum. For IC practitioners, professional associations in particular, this paper provides insight into the state of education of future IC professionalsOriginality/valueStudies that look at the education of communication professionals have focused mainly on the field of public relations. This paper reports on the first empirical study to investigate the state of IC education in the context of higher education.

AACSB assurance for STUST quality and competitiveness: balanced scorecard roadmap

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Tamer Zaki Fouad Mohamed ◽  
Chia-Hua Chang ◽  
Yu-Chuan Huang
Keyword(s):  
Higher Education ◽  
Quality Assurance ◽  
Quality Improvement ◽  
Balanced Scorecard ◽  
Success Factors ◽  
Service Providers ◽  
Education Quality ◽  
Related Factors ◽  
Content Type ◽  
Continuous Quality

Purpose This paper aims to explore the role of international quality assurance and accreditation on higher education quality improvement and competitiveness, as well as assessing the associated benefits and challenges in the Asian context with reference to Taiwan. Design/methodology/approach The paper used a qualitative approach to examine the case study of Southern Taiwan University of Science and Technology (STUST) accredited by the Association to Advance Collegiate Schools of Business (AACSB). The paper collected survey responses from service providers (i.e. STUST faculty and AACSB) and focus group discussions with students to bridge the perception-expectation gap. Findings The qualitative results highlighted 10 key success factors and performance indicators which were later used to build a balanced scorecard (BSC) strategy for STUST quality improvement and competitiveness. Findings show that education quality assurance (via AACSB process) can directly influence the competitive advantage (i.e. for AACSB, STUST and Students) or indirectly via education quality enhancement. The results from faculty and students are consistent with the value co-creation trend to achieve continuous quality improvement more effectively and efficiently. Originality/value This research paper is unique as the first qualitative in-depth study to discuss assurance related factors that positively or negatively affect competitiveness and quality improvement for Higher Education Institutions (HEIs) in Asia and Taiwan. The paper also contributed by designing a BSC framework and strategy-map applicable to HEIs.

scholarly journals Understanding new service development and service innovation through innovation modes

2014 ◽  
Vol 29 (2) ◽  
pp. 123-131 ◽  
Author(s):  
Ida Gremyr ◽  
Lars Witell ◽  
Nina Löfberg ◽  
Bo Edvardsson ◽  
Anders Fundin
Keyword(s):  
Ad Hoc ◽  
Theory Development ◽  
Service Innovation ◽  
Manufacturing Firms ◽  
Service Development ◽  
Success Factor ◽  
Content Type ◽  
Key Informants ◽  
Innovation Modes ◽  
Depth Study

Purpose – The purpose of this paper is to explore the role of innovation modes in understanding challenges of integrated NSD and NPD, and the use of structured NSD processes in manufacturing firms. Design/methodology/approach – The research is based on a two-stage multiple case study. The first stage is an interview study of 17 key informants representing manufacturing firms in the machine industry. The second stage is an in-depth study of three service innovations at three manufacturing firms based on 16 interviews with key informants. Findings – The results of the study show that NSD processes are often more structured if the service is developed separately from the product. The fact that different innovation modes benefit from varying degrees of structure in the development process means that integrated service development can be challenging. Furthermore, service innovations often follow a trajectory of innovation modes before succeeding in the market. Some innovation modes occur within the NSD process, while others occur outside the process. One success factor for NSD is the fit between the innovation modes and the NSD process, rather than the NSD process per se. Originality/value – This research uses innovation modes to explain why NSD in manufacturing firms is often performed on an ad hoc basis, and how service innovations go through a trajectory of innovation modes. In this way, the study contributes to theory development of service innovation, and specifically service innovations in manufacturing firms.

Cross-sectional comparison of public-private partnerships in transport infrastructure development in Nigeria

2017 ◽  
Vol 24 (6) ◽  
pp. 875-900 ◽  
Author(s):  
Solomon Olusola Babatunde ◽  
Srinath Perera
Keyword(s):  
Literature Review ◽  
Case Studies ◽  
Policy Development ◽  
Success Factors ◽  
Political Support ◽  
Transport Infrastructure ◽  
Success Factor ◽  
Infrastructure Projects ◽  
Content Type

Purpose Although scientific research community has shown considerable interest in identifying critical success factors (CSFs) for public-private partnership (PPP) projects, yet effort at assessing and compare CSFs within similar PPP infrastructure projects received scant attention. The purpose of this paper is to identify, assess, and compare the CSFs in PPP transport infrastructure projects. Design/methodology/approach The study adopted literature review and three PPP case studies including structured interviews and review of documentary reports in each case study. The outcome of literature review provided a total list of 26 identified success factors, which was used to design a case study protocol using failure mode and effect analysis (FMEA) technique. FMEA was conducted on each 26 identified success factor to assess their criticality in the three PPP case studies. Findings The results of FMEA revealed a total of ten CSFs in the concession of the road; four CSFs in the concession of the airport; and eight CSFs in the concession of the seaport. Also, the cross-case analysis showed the three prevalent CSFs, this includes government involvement by providing guarantees, political support, and project economic viability. Practical implications The study findings including lessons learnt in each case study would positively influence policy development towards PPP transport infrastructure projects and the manner in which partners (i.e. public and private sector) go about the development of PPP transport projects. Originality/value This research would help PPP stakeholders to focus their attention and priorities in managing the identified CSFs in achieving long-term success in PPP transport infrastructure projects implementation.

scholarly journals Managing the development of e-ID in a public e-service context

2016 ◽  
Vol 10 (1) ◽  
pp. 72-98 ◽  
Author(s):  
Ulf Melin ◽  
Karin Axelsson ◽  
Fredrik Söderström
Keyword(s):  
Success Factors ◽  
Path Dependency ◽  
Service Development ◽  
Success Factor ◽  
Content Type ◽  
Organization And Management ◽  
Development Lifecycle ◽  
Service Setting ◽  
Management And Development ◽  
Contemporary Management

Purpose The purpose of this paper is to analyse and understand the contemporary management of electronic identification (e-ID) development to: identify and formulate challenges and reflect upon the use of a combination of perspectives. To generate knowledge on this issue, we investigate e-ID development in Sweden from: an e-government systems development lifecycle perspective and a project challenge and critical success factor (CSF) perspective. Design/methodology/approach This is a qualitative case study covering an analysis of the three years in a larger project focusing e-ID in a public e-service setting. Empirical sources have been face-to-face interviews; official documents and different kind of forums for presentations and discussions in, for example, hearings arranged by authorities; meetings with the coordinating agency, and practitioners’ networks events. Findings This study concludes that there are significant challenges involved in managing e-ID development because of its contextual and integrated character. Challenges involve the organization and management of the program and can be traced back to e-government, general project management literature and theory on path dependency. Based on this study, we can question, e.g. governance models, centralization and a narrow focus on the technical artefact. Our study is also an illustration of a possible way to analyse e-ID within an e-government initiative. Research limitations/implications The present study shows that an e-ID can be considered as a back office-enabler for launching e-services, but also highlights the need for management of the artefact as an integral part of e-service development because it is intertwined with the use of e-services from a user perspective. This aspect together with the insights related to challenges and success factors including path dependency provides implications for future practice of e-ID management and development in particular and information systems artefact development in general. Originality/value This paper addresses challenges related to the development of e-ID in a public e-service setting. Few studies have theoretically combined a lifecycle perspective on challenges and success factors related to e-ID development while also focusing different dimensions of path dependency as an example of a challenging area within a program frame. Studying e-ID as a contemporary phenomenon from a contextual perspective in line with sociomaterial thinking – with a focus on the interplay between technology and people –can also help us to understand and discuss artefact development in general.

Success factors and criteria in the management of international development projects

2016 ◽  
Vol 9 (3) ◽  
pp. 562-582 ◽  
Author(s):  
Yitbarek Takele Bayiley ◽  
Getachew Kahsay Teklu
Keyword(s):  
International Development ◽  
Intellectual Capital ◽  
Success Factors ◽  
Project Success ◽  
Development Cooperation ◽  
Success Factor ◽  
The European Union ◽  
Content Type ◽  
Team Members ◽  
Critical Success

Purpose – The purpose of this paper is to analyze the results of a survey that aims to explore and identify the European Union (EU) Development Cooperation project success factors and criteria and explain the relationship between the critical success factors (CSFs) and project success as perceived by the project managers and team members of the organizations participated in the survey. Design/methodology/approach – The research followed interpretive research philosophy, abductive approach, survey as a strategy, a cross-sectional time horizon and questionnaire as data collection instrument. It also employed exploratory design to identify CSFs and explanatory design to explain relationships between success factors and project success. Both primary and secondary data were used to gather data. Unstructured interviews were conducted with the project team members of EU delegation to Ethiopia, government organizations and NGOs while the secondary sources of data included extensive review of literature. Findings – Using principal component analysis the study identified a specific set of four CSFs for projects funded by EU: intellectual capital, sound project case, key manpower competency and effective stakeholder engagement. Moreover, the descriptive statistics of the survey highlighted five critical success variables: clear policy of donors and recipient government, strong local ownership of project, effective consultation during planning, high motivation and interest, and compatible rules and procedures. The study ranked relevance, impact, effectiveness, sustainability, and efficiency according to their level of importance by the participants of the survey. Research limitations/implications – The research is temporally, spatially, and contextually delimited to EU funded projects from the period 2010 to 2014 that are completed and still ongoing. Moreover, the current study focusses only on aid projects funded by EU in Ethiopia which might limit its generalizability into ID projects in developing countries funded by bodies other than EU such as World bank, United Nations and its different bodies, African Union, Japanese government to mention some. Social implications – The current study has clearly identified intellectual capital which covers social capital as the most important success factor for projects funded by EU in Ethiopia. Accordingly, the study underscored the importance of securing continuous support from all stakeholders and holding effective consultations of stakeholders during planning, implementation and closing phases of EU funded projects. Originality/value – The study identified new CSFs specific to projects funded by EU and the incompatibility in the perceived importance of project success criteria among different stakeholders implicating differences in the priority they set.

Entrepreneur’s background and product innovation

2019 ◽  
Vol 18 (2) ◽  
pp. 153-169
Author(s):  
Natan de Souza Marques ◽  
Roberto Sbragia ◽  
Moacir de Miranda Oliveira Junior ◽  
Felipe Borini
Keyword(s):  
Logistic Regression ◽  
Product Innovation ◽  
Design Methodology ◽  
Positive Association ◽  
Emerging Economy ◽  
The State ◽  
Efficient Allocation ◽  
Academic Education ◽  
Content Type ◽  
Practical Implications

Purpose Analyzing the association between the entrepreneur’s background and product innovation, this paper aims to propose that some entrepreneur’s features are associated with the product innovation in incubated companies. Design/methodology/approach The study involved 95 technology-based firms incubated in Brazil. Questionnaires were sent to 461 technology-based incubated firms of the state, of which 112 have responded; however, only 95 met the established criteria, which was analyzed by logistic regression. Findings It was found that companies whose entrepreneurs have technical academic education closer to the Exact Sciences promote more innovation in products, regardless the size of their companies. In addition, in smaller firms, besides the technical background closer to the Exact Sciences, the entrepreneur's experience in the company also showed positive association regarding the intensity with which such firms innovate in products. Practical implications Results indicate that entrepreneurs who were selected taking into account their technical background closer to the Exact Sciences are more likely to contribute to the product innovation in their companies. Therefore, investing in their businesses will also increase the likelihood of success in the efficient allocation of the incubator resources. Originality/value The originality of this paper is reflected by the presentation of relations between entrepreneur’s background and product innovation in technology-based incubated firms in an emerging economy, highlighting the value of some characteristics of entrepreneur’s background to promote product innovation.

Critical success factors for TQM implementation among manufacturing SMEs

2019 ◽  
Vol 27 (2) ◽  
pp. 473-498 ◽  
Author(s):  
Svetoslav Georgiev ◽  
Seiichi Ohtaki
Keyword(s):  
Success Factors ◽  
Implementation Process ◽  
International Study ◽  
Shop Floor ◽  
Success Factor ◽  
Total Quality ◽  
Structured Interviews ◽  
Content Type ◽  
Critical Success ◽  
Management Involvement

Purpose The purpose of this paper is to address a perennial question regarding the importance of soft total quality management (TQM) as part of the TQM implementation process – a topic that has been significantly understudied. Specifically, the authors address previous calls in the literature for stressing the soft aspects of TQM and for drawing a critical success factor (CSF) list that is formulated on the basis of empirical research instead of theory. Design/methodology/approach This is a comparative qualitative case study of three manufacturing SMEs combining empirical data from in-depth, semi-structured interviews with a large variety of stakeholders – from top managers to shop-floor workers, site visits and observations. Findings The study identifies 12 soft CSFs, and while most of these factors have been well-documented in the literature (e.g. top management involvement and leadership), the authors show evidence for the existence of other soft constructs that have not been considered or have been given little importance previously (i.e. middle management involvement and support, reward and recognition, CSR focus). Research limitations/implications The study fills two major gaps in the (T)QM literature. First, it enriches the understanding of TQM implementation among Japanese SMEs. Second, it addresses the importance of soft TQM as part of the TQM implementation process. Practical implications This paper provides company owners and managers with valuable knowledge that may assist their organisations in the pursuit of business excellence including higher product quality and employee satisfaction. Originality/value To the authors’ knowledge, this is the first (international) study to investigate TQM implementation within the context of Japanese SMEs.

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