scholarly journals Introducing three dimensions of audience fragmentation

2017 ◽  
Vol 36 (70) ◽  
pp. 74
Author(s):  
Sergio Roncallo Dow ◽  
Germán Antonio Arango-Forero

Audience fragmentation has become a recurrent theoretical framework in the early 21 Century, used mainly to depict the new complex and dynamic relationships established between media and consumers. However, some academic studies have been published which expand on the meanings and implications of the so called fragmentation from the audience perspective. This paper is based on empirical research undertaken in Colombia, among young people (17-24 year-olds) who live in the ten most important urban areas of this country located at the north-west corner of South America. A mixed methodology was used, combining quantitative and qualitative methods with a statistical sample. Conclusions support a theoretical proposal based on what the authors call the three dimensions of audiences’ fragmentation: intramedia, intermedia and transmedia fragmentation as a way to understand the new relationships established between media content producers and active and participative consumers.

2010 ◽  
Vol 8 ◽  
Author(s):  
Mohammad Abdul Mohit ◽  
Mootaz Munjid Mustafa

Higher learning institutions, particularly uni versities, are important nodes which can help in decentralizing the monocentric stigma of urban areas by encouraging employment and housing growth in metropolitan areas. The case study Gombak Campus of international Islamic University Malaysia (IIUM), located 15 kilometres to the north-west of Kuala Lumpur City, is currently an employment node in the Klang Valley region. Being a node of employment, it is expected to generate residential development in the vicinity of its location by supporting the determining two fac tors of residential location - commuting cost and rent. Although there are certain truths that rent and commute cost are important determinants in households' residential location, other factors also influence residential location decision making. This paper, therefore, attempts to identify an array of factors and the extent to which these factors influence commute and residential attributes of the employees of IIUM Gombak Campus. Findings of this study reveal that there is a significant relationship between commute behaviour and residential characteristics and a number of other factors nonnally overlooked by the mainstream residential location choice models.


Urban History ◽  
2019 ◽  
Vol 47 (4) ◽  
pp. 671-688
Author(s):  
Katherine Fennelly

AbstractCities develop around industry, markets and transport links. Dublin in the nineteenth century was similar, but additionally the north-west of the city developed around the expansion of a complex of institutional buildings for the reception, confinement and welfare of the poor and sick. This article argues that these institutions were implicit in the development of the modern city in the same way as industry and commerce. The physical development of the buildings altered and defined both the streetscape and, over time, the social identities and historical communities in the locale, in the same way that industrial development defined urban areas.


2016 ◽  
Vol 12 (3) ◽  
pp. 243
Author(s):  
Aziz El Aasri ◽  
Alaoui Zakaria ◽  
Khadija El Kharrim ◽  
Driss Belghyti ◽  
Yassine Aqachmar ◽  
...  

Between 2006 and 2014, 439 cases of cutaneous leishmaniasis were recorded in the region of Gharb Chrarda Beni Hssen in the north-west of Morocco. With an annual incidence of 49.1 cases per year and a sex-ratio (M / F) of 0.71. The disease has affected all age groups. The most stricken population is children and young people between the ages of 6 months and 30 years with more than 60.26 % of cases. Therefore, Cutaneous leishmaniasis almost hits the rural and urban areas but with an uneven impact. It is higher in rural areas where they are registered with a percentage of 56.7% of cases in contrast to a percentage of 43.3% in urban areas.


Envigogika ◽  
2015 ◽  
Vol 10 (1) ◽  
Author(s):  
Mark Hickman ◽  
Colin Beard ◽  
Alison Inkster

At the time of writing there are over 10 million people aged over 65 living in the UK, and by 2050 the number is predicted to rise to 19 million. This expansion of the ageing population is mirrored worldwide, and over the past ten years has stimulated a growth in age-related studies. However, the idea of a social gerontology of the outdoors is yet to take root. Yet, with the maturing of those born between the years 1946 and 1964, and increased participation in adventurous activities, we suggest that the time is right for scholarship in this specific direction. Accordingly, the aim of this study was to discover how older adult rock climbers perceived their relationship with the natural environment to have changed over the period of their involvement with rock climbing. The investigation used a purposive sample of rock climbers in the north-west of England (n=10) aged between 65 and 74 years (av=69.6) identifying them as ‘young-old’ adults. Oral testimony was collected over two phases, the first with interview-questionnaires, and the second with targeted semi-structured interviews. In order to give a clear voice to participants, manual data handling using was used to establish raw data that were then sorted into themes and verified against internal and external checkers. These were then organized around Peace, Wahl, Mollenkopf and Oswald’s (2014) concept of an ‘environment’ considered within three dimensions: the physical/material, including the natural landscape; the psychological, and the meaning attributed to the place, its evolution across the life course, and how it makes people feel about themselves; and the social/cultural, involving the engagement of people to places, including how the space is used and remembered.


2021 ◽  
Vol 2 (4) ◽  
Author(s):  
Mukum Cenotar Engwari ◽  
Achu Frida Njiei

This research work examines the activities of COMINSUD; a Non-Governmental organisation responsible for the distribution of food and health aid to the Internally Displaced People (IDP) in Cameroon North West region as a result of socio-economic and political instability in the country’s Anglophone regions. A qualitative and quantitative approach was used to collect primary data with the help of interviews, observation, questionnaires and focus group discussions. Field work results indicates that though COMINSUD provides considerable support for IDPs who have access to the organization’s services in urban centers, those in remote rural and inaccessible areas with poor topography and dense forest lack access to these vital support services; unless they move to urban areas to meet the service providers. Consequently, vast majority of IDPs living in poor and deplorable conditions are deprived from these services as a result of both natural and man-made conditions that affect movement from these enclave areas. To ensure adequate supplies of food and health aid to the vulnerable masses, there is need for government and its agencies to provide an enabling environment and infrastructure including security to protect service providers from the extremes of war in the region.


The chapter is an examination of the voice and influence of Black and Minority Ethnic (BAME) community groups in rural and urban areas of England using primary research to analyse the experiences of groups in the West Midlands, the North West and the South West. The research focuses on recent experience in the wake of the economic downtown of 2008 and the economic and social consequences of the Government’s austerity programme, and includes interviews articulating the personal experiences of activists in the sector. The chapter discusses and compares experiences of theurban and rural BAME community sector and looks at ways forward for the sector.


2015 ◽  
Vol 116 (3) ◽  
pp. 193-202 ◽  
Author(s):  
Parviz Ayazi ◽  
Abolfazl Mahyar ◽  
Sonia Oveisi ◽  
Neda Esmailzadehha ◽  
Sadralnesa Nooroozi

Relapsing fever is caused by theBorreliaspecies of spirochetes. Louse-borne epidemics of the disease may happen but the endemic disease is generally transmitted to humans by the bite of an infected tick (Ornithodorus). Clinical and laboratory findings of tick-borne relapsing fever in children in the north-west of Iran, Qazvin, were evaluated. This study was conducted from September 1992 to September 2012. Records from 53 cases of tick-borne relapsing fever (TBRF) were reviewed. In positive cases, febrile illness, and spirochetes were recognized in peripheral blood preparations. Of the 53 children younger than 12 years, fifty two percent were male and about one third (34%) of the patients were in the age range of 7–12 years. The disease is recorded through the whole year but its peak occurs during summer (52.8%) and autumn (32.1%). Sixty eight percent of patients were living in urban areas but had frequent travel to rural area. Thirty two percent of the cases were living in rural areas where their dwellings were close to animal shelters. All (100%) of the 53 subjects were febrile. Travellers to the rural areas with high prevalence of the disease should be attentive of the risk of tick-borne relapsing fever and use suitable control measures. Consequently relapsing fever should be considered when patients who live in or have vacationed in north-west of Iran show a recurring febrile illness.


Author(s):  
Volha Kniazeva ◽  
Wilhelm Erber ◽  
Tamara Vuković-Janković

Belarus is a landlocked country of eastern Europe with a population of 9.4 million, of which 78.4% reside in urban areas bordered by Lithuania and Latvia to the north west, by Russia to the north and east, by Ukraine to the south, and by Poland to the west. The country of Belarus is divided into six administrative districts (Brest, Gomel, Grodno, Minsk, Mogilev, Vitebsk regions) each centered around a major city (Minsk). Much of the country consists of flat lowlands separated by low-level topped hills and uplands; the highest point is Dzyarzhynskaya Hill, being only 1135 feet (346 meters) above sea level. Over half of the surface area of Belarus lies below 660 feet (200 meters), and about 40% of the country is forested. The most common tick species in Belarus are Ixodes ricinus and Dermacentor reticulatus.


Author(s):  
Michael Nikolaev ◽  
Denis Malyshev

The purpose of this paper is to identify problems in innovation and show the role of clusters in the innovative development of the North-West regions of Russia. A characteristic feature of the present stage of economic development of the regions of the Russian Federation is the transition to an innovative socially oriented model of economic development based mainly on the generation, dissemination and use of knowledge. Analysis of policy documents on the federal, as well as macro-regional level regarding issues of strategy of innovative development has shown that the transition to an innovative model of development at the regional level is largely related to formation of clusters: High-tech clusters in urban areas; Clusters focused on the deep processing of raw materials and energy with the use of modern technologies in underdeveloped areas; Tourist and recreational clusters in areas with unique natural and climatic conditions; Transport and logistics clusters in areas with favorable geographical position. Great attention to the practical issues of creating clusters is also paid to the regional level. In the strategic development documents of the most of the subjects in the North-West of Russia specific clusters are identified, which could become locomotives of innovation development of the regional economy. The most common in the regions of North-West are the following clusters: forest, tourism, manufacturing, transport and logistics. Analysis of regional practices on creating clusters showed that they are mainly based on the existing specialization of regional economies. Insufficient attention is paid to identify and support of new innovative clusters, and formation of inter-regional clusters.


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