“Paradigms Lost”: On Theory and Method in Research in Marketing

1983 ◽  
Vol 47 (4) ◽  
pp. 101-110 ◽  
Author(s):  
Rohit Deshpande
Keyword(s):  
Data Analysis ◽  
Data Collection ◽  
Hypothesis Testing ◽  
Philosophy Of Science ◽  
Research Methods ◽  
Theory Construction ◽  
Design Data ◽  
Selection Of

Only recently have marketing scientists become concerned with issues in the philosophy of science. This paper points to one neglected area—the implications of a theoretical tradition for the selection of research methods (design, data collection, and data analysis). It is argued that marketing has been relying primarily on only one theoretical tradition. The dominance of this philosophy has led to marketing science growing more rapidly in the area of hypothesis testing than in the development of new, rich explanatory theories. Several suggestions are made to achieve a balance in theory construction and testing, with implications for reducing methods bias by a process of triangulating methodologies.

Commentary: The History and Purpose of Methods Camp

2008 ◽  
Vol 30 (1) ◽  
pp. 4-5 ◽  
Author(s):  
H. Bernard
Keyword(s):  
Data Analysis ◽  
Data Collection ◽  
Research Methods ◽  
Research Design ◽  
Design Data ◽  
Short Courses

The papers in this section of PA are by colleagues who attended one or more weeks of NSF's Short Courses in Research Methods (SCRM) program in 2006. The SCRM program is part of a larger, long-term project (popularly known in the discipline as "methods camp") to help cultural anthropologists develop skills in research design, data collection, and data analysis.

scholarly journals The Analysis of Islamic Branding Towards Customer Loyalty Impacts at Ismart Retail Ponorogo

2021 ◽  
Vol 6 (2) ◽  
pp. 297-306
Author(s):  
Fajar Surya Ari Anggara ◽  
Nandy Alamsyah
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Data Collection ◽  
Hypothesis Testing ◽  
Research Methods ◽  
Customer Loyalty ◽  
Distribution Networks ◽  
Retail Store ◽  
Consumer Population ◽  
Retail Shop

Ismart Ponorogo is a retail store that is managed based on Islamic principles. Congregational ownership managed professionally and centrally to maintain competitiveness in terms of distribution networks, products, prices, and promotions. This research aims to test and explain the influence of Islamic brands on customer loyalty to Ismart Ponorogo. The research uses explanative research methods conducted through data collection in the field in a quantitative approach. The assumptions used in this study are variables that can be measured using respondents' responses to questionnaires, the consumer population of Ismart Ponorogo, and a sample of 67 respondents, data analysis using linear regression statistical methods, and hypothesis testing. Based on the results of the research shows that Brand Islami can increase customer loyalty to Ismart Ponorogo. This research has a novelty compared to previous research by testing Islamic brands to customer loyalty in retail stores managed based on sharia principles.   Keywords: Islamic Brand, Customer Loyalty, Sharia Retail Shop

scholarly journals The Influence of Price, Quality of Service and Promotions on Customer Satisfaction at Bu Rajab Resto Pancing and Cottage

2021 ◽  
Author(s):  
Rabhi Fathan Muhammad ◽  
Tina Melinda
Keyword(s):  
Quality Of Service ◽  
Data Analysis ◽  
Linear Regression ◽  
Data Collection ◽  
Customer Satisfaction ◽  
Service Quality ◽  
Hypothesis Testing ◽  
Positive Impact ◽  
Collection Data

This study was conducted to analyze the influence of price (X1), service quality (X2) and promotions (X3) on customer satisfaction at Bu Rajab Resto Pancing and Cottage. The study used a quantitative approach and was conducted from March to June 2020. Purposive sampling was used. 120 people were included in the research and 97 people were selected as samples. Participants were customers of Bu Rajab Resto Pancing and Cottage who had visited at least 2 times. A questionnaire was used for data collection. Data analysis involved linear regression, hypothesis testing and classical assumption tests, using the SPSS program. Price and service quality had a significantly positive impact on customer satisfaction, but promotions did not. Keywords: price, service quality, promotion, customer satisfaction

scholarly journals Implementasi gerakan kepanduan hizbul wathan untuk meningkatkan karakter kepemimpinan siswa di mi muhammadiyah 3 penatarsewu

2020 ◽  
Vol 3 (9) ◽  
pp. 117-123
Author(s):  
Achmad Ziddanial Muqodash Badrie ◽  
Eni Fariyatul Fahyuni
Keyword(s):  
Qualitative Research ◽  
Data Analysis ◽  
Data Collection ◽  
Research Methods ◽  
Data Reduction ◽  
Student Leadership ◽  
Data Presentation ◽  
Teacher Students ◽  
Descriptive Approach ◽  
Class Teacher

This study aimed to see how the implementation of the Hizbul Wathan scouting movement to improve the character of student leadership in MI Muhammadiyah 3 Penatarsewu. This type of research is to use qualitative research methods with a descriptive approach. The subjects in this study were the principal, the coach of Hizbul Wathan, the class teacher, students. Data collection is done by interviews, observations, and documentation. While in data analysis, using techniques in a way, namely data reduction, data presentation and drawing conclusions. The scouting movement of Hizbul Wathan's development in MI Muhammadiyah 3 Penatarsewu since its inception tends to be stagnant and not optimal. The obstacles that exist make the implementation of the scout movement hizbul wathan less than the maximum to improve the character of student leadership in MI Muhammadiyah 3 Penatarsewu.

Qualitative Research: Data Collection & Data Analysis Techniques

2008 ◽  
Author(s):  
M. Puvenesvary ◽  
Radziah Abdul Rahim ◽  
R. Sivabala Naidu ◽  
Mastura Badzis ◽  
Noor Fadhilah Mat Nayan ◽  
...  
Keyword(s):  
Qualitative Research ◽  
Data Analysis ◽  
Data Collection ◽  
Research Methods ◽  
Research Data ◽  
Qualitative Research Methods ◽  
Tertiary Institutions ◽  
Analysis Techniques ◽  
Diary Studies ◽  
Collection Data

Qualitative Research: Data Collection & Data Analysis Techniques is especially written for anyone who is interested in doing or learning more about qualitative research methods. The reader-friendly organisation and writing style of the book makes it accessible to everyone-academics,professionals, undergraduates, postgraduates, researchers, and even for those who are just beginning to explore the field of qualitative research. Each chapter provides a clear, contextualized and comprehensive coverage of the main qualitative research methods (interviews, focus groups, observations, diary studies, archival document, and content analysis) and will thus equip readers with a thorough understanding of the steps and skills to undertake qualitative research effectively. Bringing together qualitative research scholars from three different tertiary institutions in the country Associate Prof Dr. Puvensvary Muthiah, Dr. Radziah Abdul Rahim, Puan Noor Hashima Abd Aziz, and Noor Fadhilah Mat Nayan, from Universiti Utara Malaysia (UUM), Assoc. Prof. Dr. Mastura Badzis from Universiti Pendidikan Sultan Idris (UPSI) and R. Sivabala Naidu from Darulaman Teacher Training Institute, this book addresses some of the most important questions facing students and researchers in qualitative research

scholarly journals A framework for clinical and translational research in the era of rigor and reproducibility

2020 ◽  
pp. 1-10
Author(s):  
Chris Wichman ◽  
Lynette M. Smith ◽  
Fang Yu
Keyword(s):  
Data Analysis ◽  
Data Collection ◽  
Translational Research ◽  
Study Design ◽  
Clinical Translation ◽  
Multidisciplinary Teams ◽  
Scientific Practices ◽  
Design Data ◽  
Anaplastic Lymphoma ◽  
Clinical And Translational Research

Abstract Introduction: Rigor and reproducibility are two important cornerstones of medical and scientific advancement. Clinical and translational research (CTR) contains four phases (T1–T4), involving the translation of basic research to humans, then to clinical settings, practice, and the population, with the ultimate goal of improving public health. Here we provide a framework for rigorous and reproducible CTR. Methods: In this paper we define CTR, provide general and phase-specific recommendations for improving quality and reproducibility of CTR with emphases on study design, data collection and management, analyses and reporting. We present and discuss aspects of rigor and reproducibility following published examples of CTR from the literature, including one example that shows the development path of different treatments that address anaplastic lymphoma kinase-positive (ALK+) non-small cell lung cancer (NSCLC). Results: It is particularly important to consider robust and unbiased experimental design and methodology for analysis and interpretation for clinical translation studies to ensure reproducibility before taking the next translational step. There are both commonality and differences along the clinical translation research phases in terms of research focuses and considerations regarding study design, implementation, and data analysis approaches. Conclusions: Sound scientific practices, starting with rigorous study design, transparency, and team efforts can greatly enhance CTR. Investigators from multidisciplinary teams should work along the spectrum of CTR phases, and identify optimal practices for study design, data collection, data analysis, and results reporting to allow timely advances in the relevant field of research.

Law, Social Science, and Racial Profiling

2002 ◽  
Vol 4 (1-2) ◽  
pp. 103-129 ◽  
Author(s):  
Jeffrey Fagan
Keyword(s):  
Data Analysis ◽  
Data Collection ◽  
Social Science ◽  
Racial Profiling ◽  
Case Law ◽  
Political Mobilization ◽  
Police Departments ◽  
Legal Standards ◽  
Police Contacts ◽  
Selection Of

The term “racial profiling” describes race-based selection of citizens for interdiction by police and other legal actors. Several studies have examined whether police disproportionately stop minority citizens both in cars and on foot, and, once stopped, whether police are more likely to search or arrest them. Whether these contacts are racially motivated has been the focus of research, litigation, political mobilization, and internal scrutiny by police departments. This article reviews definitions of practices that are commonly described as racial profiling, contrasts these narrow views with the more complex legal standards that have evolved in case law, and assesses whether recent data collection efforts can generate reliable information about the extent and nature of racially disproportionate police contacts with citizens. Data analysis procedures are identified to respond to both legal and normative questions about whether racial disparities in police stops and searches rise to the level of “profiling” and cross the threshold of a violation of constitutional guarantees. The article concludes with a brief discussion of mechanisms for regulating and monitoring police-citizen contacts to address concerns of police and citizens on the racial dimensions of policing.

Authorship

2016 ◽  
Keyword(s):  
Medical Journal ◽  
Data Analysis ◽  
Data Collection ◽  
International Committee ◽  
Rapid Review ◽  
Design Data ◽  
Journal Editors ◽  
Collection Data ◽  
Honorary Authorship ◽  
Definition Of

This chapter begins with a definition of authorship and provides the The Proposed Rapid Review Checklist for Authors (the 5Ds: design, data collection, data analysis, discussion of findings, the ability to define the paper and its message) which may be useful in judging whether authorship should be considered. The authorship model proposed by the International Committee of Medical Journal Editors (ICMJE) is also outlined. The chapter also discusses different forms of inappropriate authorship models (ghost authorship, guest/honorary authorship, anonymous authorship) and presents intellectual property and copyright considerations. An author's responsibility to report an original, accurate, focused and repeatable account of the research conducted is also discussed.

Diary Methods

2018 ◽  
Author(s):  
Lauri Hyers
Keyword(s):  
Data Collection ◽  
Research Methods ◽  
Primary Data ◽  
Great Success ◽  
Design Data ◽  
Writing Evaluation ◽  
Diary Research ◽  
Diary Studies ◽  
Diary Methods ◽  
Collection Data

This book provides an overview of diary research history, design, data collection, data analysis, report writing, evaluation, and ethics. In use for about 100 years now in the social sciences, diary research methods are distinct in the qualitative canon for their mode of data collection. Diary research methods are as flexible as other qualitative methods and can be adapted to suit a variety of epistemological assumptions and research questions, types of diarists and data formats, and styles of analysis. Although diary research can seem daunting, many qualitative researchers have had great success in working with diaries as their primary data source. In this volume, the diary will first be explored historically, from its emergence as a popular cultural phenomenon to its eventual use by social science researchers. Attention will then turn to the use of archival and solicited diaries in qualitative research designs. Next, the basics of designing, analyzing, and writing qualitative diary studies will be reviewed. The volume concludes with a discussion of the strengths, weaknesses, and ethical considerations of qualitative diary research.

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