Solving Complex Problems

2016 ◽  
Vol 37 (4) ◽  
pp. 369-380 ◽  
Author(s):  
Anne Hamby ◽  
Meghan Pierce ◽  
David Brinberg
Keyword(s):  
Social Change ◽  
Social Marketing ◽  
Social Entrepreneurship ◽  
Community Action ◽  
Systematic Change ◽  
User Perspective ◽  
Behavioral Theories ◽  
The Social ◽  
Shared Goal

Three distinct literatures address social change: social entrepreneurship, community action research, and social marketing. While these activities have a shared goal to create social change, each orientation approaches their activities from a different perspective. The current work explores how macro-social marketing efforts can benefit from alternative orientations to enhance enduring social change. Social entrepreneurship highlights the importance of enduring resources and considering scalability. Community action highlights the importance of obtaining legitimacy and buy-in from multiple entities in the social change system. Social marketing highlights the importance of an end-user perspective and the application of behavioral theories to create systematic change. This work describes a case study in the Kenyan education context to highlight the value of this approach.

Business models impacting social change in violent and poverty-stricken neighbourhoods: A case study in Colombia

2016 ◽  
Vol 35 (4) ◽  
pp. 427-448 ◽  
Author(s):  
Martine Hlady Rispal ◽  
Vinciane Servantie
Keyword(s):  
Social Change ◽  
Social Entrepreneurship ◽  
Business Models ◽  
Social Value ◽  
Longitudinal Case Study ◽  
Community Based ◽  
The Social ◽  
Innovative Solutions ◽  
Value Propositions

The business model (BM) – a representation of a venture’s core logic for creating value – is an emergent construct of interest in social entrepreneurship research. While the BM concept is normally associated with financial objectives, socio-entrepreneurial BMs are uniquely identifiable by their social value propositions, by their intended target markets and by the projected social change. Drawing from a longitudinal case study of a Colombian foundation, we outline the characteristics of socio-entrepreneurial BMs. We analyse the entrepreneurial process behind the implementation of a BM that draws on communitarian innovative solutions that benefit the excluded and, ultimately, society at large. Focusing on the question of how socio-entrepreneurial BMs progressively evolve to produce social change, we examine the BM of a successful socio-entrepreneurial venture that exhibits the conditions of social change. Our findings show that the social value proposition, the entrepreneur’s passion for social change and a community-based network are decisive factors.

Applying Behavioral Theories to a Social Marketing Campaign

2007 ◽  
Vol 13 (1) ◽  
pp. 2-14 ◽  
Author(s):  
Jami L. Fraze ◽  
Maria Rivera-Trudeau ◽  
Laura McElroy
Keyword(s):  
Diffusion Of Innovation ◽  
Social Marketing ◽  
Social Cognitive ◽  
Cognitive Theory ◽  
Hiv Transmission ◽  
Social Marketing Campaign ◽  
Prevention Messages ◽  
Behavioral Theories ◽  
The Social ◽  
Innovation Model

In 2003, the Centers for Disease Control and Prevention began developing a social marketing campaign, Prevention IS Care, to encourage physicians to routinely screen HIV-infected patients for HIV transmission behaviors and to deliver HIV prevention messages. The planning team selected behavioral theories on the basis of formative research conducted during 2004–2005 and integrated these theories into the social marketing framework. The team decided to use the diffusion of innovation model and social cognitive theory. They selected as their target audience primary care and infectious disease physicians in private practice who deliver care to 50 or more persons living with HIV (PLWH). The social marketing framework, the diffusion of innovation model, and the social cognitive theory facilitated the development of this audience-centered campaign and provided elements that may encourage physicians to adopt the innovation: routine screening of HIV-infected patients for HIV transmission behaviors and delivery of HIV prevention messages during office visits.

scholarly journals RADIKALISASI GERAKAN JAMAAH ANSHARUT TAUHID DAN PENGARUH ISIS DI INDONESIA

2018 ◽  
Vol 12 (2) ◽  
pp. 213
Author(s):  
Asman Abdullah
Keyword(s):  
Social Change ◽  
Direct Contact ◽  
Military Training ◽  
Complete Picture ◽  
Deterrent Effect ◽  
Excessive Force ◽  
The Social

This research was a case study that observed the movement of Jamaah Anshorut Tauhid. JAT movement is a jihad movement with the aim of fighting for Islamic Sharia in Indonesia. This research uses qualitative deskriptif method in direct contact with the object under study. It gives a complete picture of the phenomenon of radical Islamic JAT movements that was religiously motivated and understand the process of dynamics and the purpose of the social change that they want. The radical changes that they expect was contradict with the regime in Indonesia. The government's refreshing action accompanies every step of the JAT jihadists. In fact, excessive force often carried out by the authorities to provide a deterrent effect. But such actions only lead to jihadist heroism and reinforce their beliefs. Two things should be explained in the JAT movement, firstly, JAT involvement in Aceh military training in 2010. This military training involved cross-tanzhim jihad in Indonesia. The alumnus of this training will form a new radical network affiliated with ISIS. Second, the influence of ISIS in Indonesia caused a split in JAT. For JAT jihadi that supports ISIS still survives under the leadership of Abu Bakar Ba'asyir and Aman Abdurrahman while those who refuse to join ISIS have to get out of tanzhim. Those who came out of JAT formed a new organisation with the name of Jamaah Anshorut Syariah (JAS) under the leadership of Muhammad Achwan.Penelitian ini merupakan studi kasus yang menyorot gerakan Jamaah Anshorut Tauhid. Gerakan JAT merupakan gerakan jihad dengan tujuan memperjuangkan 214 Syariat Islam di Indonesia. Penelitian ini menggunakan metode deskriptik kualitatif yang bersentuhan langsung dengan obyek yang diteliti. Memberikan gambaran utuh fenomena gerakan radikal Islam JAT yang bermotif agama dan memahami proses dinamika dan tujuan dari perubahan sosial yang hendak mereka wujudkan. Perubahan radikal yang mereka harapkan bertentangan dengan rezim di Indonesia. Tindakan refresif pemerintah mengiringi setiap langkah para jihadis JAT. Bahkan kerapkali kekerasan berlebihan dilakukan aparat untuk memberikan efek jera. Tetapi tindakan seperti ini hanya menimbulkan sikap heroisme jihadis dan semakin meneguhkan keyakinan mereka. Dua hal yang patut disorot dari gerakan JAT pertama, keterlibatan JAT dalam pelatihan militer Aceh tahun 2010. Pelatihan militer ini melibatkan lintas tanzhim jihad di Indonesia. Alumni dari pelatihan ini kelak membentuk jaringan radikal baru yang berafiliasi dengan ISIS. Kedua, pengaruh ISIS di Indonesia melahirkan perpecahan bagi JAT. Bagi jihadi JAT yang mendukung ISIS tetap bertahan dibawah pimpinan Abu Bakar Ba’asyir dan Aman Abdurrahman sedangkan yang menolak bergabung dengan ISIS harus keluar dari tanzhim. Mereka yang keluar dari JAT membentuk jamaah baru dengan nama Jamaah Anshorut Syariah (JAS) dibawah pimpinan Muhammad Achwan. 

scholarly journals The Discussion of Social Entrepreneurship: Review of the Literature

2018 ◽  
Vol 150 ◽  
pp. 05095
Author(s):  
Nur Suriaty Daud@Fhiri ◽  
Siti Intan Diyana Ishak ◽  
Suhairimi Abdullah ◽  
A. A. Azmi ◽  
Aida Shakila Ishak ◽  
...  
Keyword(s):  
Social Change ◽  
Comparative Analysis ◽  
Social Entrepreneurship ◽  
Social Needs ◽  
Social Value ◽  
Review Of The Literature ◽  
Business Research ◽  
New Concepts ◽  
The Social ◽  
Commercial Entrepreneurship

The purpose of this article is to explore the various discussion of social entrepreneurship. Social entrepreneurship provides a unique opportunity and assumptions to question, challenge and rethink from different perspective of management and business research. This article offers a comparative analysis of commercial entrepreneurship and social entrepreneurship using a prevailing analytical model from commercial entrepreneurship. The analysis highlights key differences and similarities between commercial entrepreneurship and social entrepreneurship. This article also presents a framework on how to approach the social entrepreneurial process more effectively and systematically. Social entrepreneurship is a process of creating value by combining resources in new concepts. These process are intended primarily to get the opportunities to create social value by stimulating social change or achieve social needs. When viewed as a process, social entrepreneurship involves the offering of products and services but can also refer to the creation of new organizations. This article focuses and analyses the literature finding of social entrepreneurship.

scholarly journals Practice-theoretical possibilities for social marketing: two fields learning from each other

2017 ◽  
Vol 7 (2) ◽  
pp. 156-171 ◽  
Author(s):  
Fiona Spotswood ◽  
Tim Chatterton ◽  
Yvette Morey ◽  
Sara Spear
Keyword(s):  
Social Change ◽  
Social Marketing ◽  
Planning Process ◽  
Unique Contribution ◽  
Content Type ◽  
Individual Level ◽  
Behavioural Patterns ◽  
The Social ◽  
Total Process ◽  
Intervention Planning

Purpose This paper aims to introduce key concepts from practice theory (PT) to the social change agenda and draw on the unique contributions of the social marketing field. PT has underpinned a growing stream of research in pro-environmental studies seeking to reduce impacts of particular behaviours, but it remains theoretical. By drawing on social marketing’s applied roots, this paper introduces a practice-theoretical intervention planning process (P-TIPP) which frames the unique contribution of social marketing in behaviour change and foregrounds practice- not individual-level change. Design/methodology/approach The P-TIPP draws on the total process planning model, introducing the concept of “practice as entity” and “practice as performance” to frame intervention planning tasks. The process locates the contribution of social marketing within a transdisciplinary framework which emphasises transforming collective conventions. Findings This is a conceptual paper, but the possibility for PT to make a significant contribution to the world of social marketing is outlined. Research limitations/implications P-TIPP is untested. Also, practices can be difficult to identify and somewhat abstract. Finally, it can be challenging to introduce the approach to policy, funding and practitioner procedures. Practical implications The implications of P-TIPP are that social change interventions are devised, underpinned and planned using insights from PT, such as the way behavioural patterns fit into broader understandings of practice. The subsequent social change agenda will be inherently transdisciplinary, sustainable and reduce focus on individual power to change. Originality/value This paper is a first attempt at exploring what PT, and social marketing can learn from each other for the future effectiveness of social change activity.

Women, Migration and Social Change: A Colombian Case Study

1978 ◽  
Vol 12 (2) ◽  
pp. 236-247 ◽  
Author(s):  
Michael B. Whiteford
Keyword(s):  
Social Change ◽  
Social Environment ◽  
Female Migrants ◽  
The Social ◽  
The City

It is the contention of this author that, for women in particular the process of migration is a liberating, or freeing process. Specifically, this paper examines the changes which take place in the social environment of women as a result of rural-urban migrations. The focus of the investigation is female migrants who have moved to the city of Popayán, Columbia. The discussion is based on data gathered in Barrio Tulcán.

Paradigm for a New Millennium

2017 ◽  
Author(s):  
Emile G. McAnany
Keyword(s):  
Human Rights ◽  
Social Change ◽  
Social Entrepreneurship ◽  
Advocacy Group ◽  
The Past ◽  
The Social ◽  
Communication Work ◽  
Human Rights Advocacy ◽  
Communication For Development ◽  
Definition Of

This chapter describes a fourth paradigm that has arisen in the social change and development arena over the past two decades: social entrepreneurship (SE). It begins with an overview of disagreements over the definition of SE, along with the origins of the concept. It then considers what is new about the SE paradigm and how it might be incorporated into the field of communication for development (c4d). It also evaluates four projects that highlight innovations to serve people and the kinds of social entrepreneurship that they have incorporated: Indonesia's Radio 68H; Grameen Foundation's village phone initiative in Uganda; the Barefoot College of Tilonia in Rajastan, India; Witness, a human rights advocacy group founded by musician Peter Gabriel. Drawing on the case of SE, the chapter concludes by asking how paradigms in communication work.

scholarly journals Building Up: A Case Study on Social Entrepreneurship in Toronto

2021 ◽  
Author(s):  
Kristen MacCarthy
Keyword(s):  
Social Change ◽  
Social Entrepreneurship ◽  
Social Enterprise ◽  
Social Entrepreneurs ◽  
Program Participant ◽  
Alternative Systems ◽  
The City

This holistic case study showcases Building Up as an exemplar of a successful social enterprise in the city of Toronto. Data was collected through the interviewing of the founder, an employee, and a program participant in addition to an observational visit. Many perspectives surrounding the evolution, current conduct of the organization, and its overall impact were gained. The findings shine light on important aspects of social entrepreneurship that is absent within the literature. The discussion of the findings draws from critical and decolonial frameworks which deepened the conversation of what it means to be a successful social enterprise in Toronto. This paper concluded with contemplations, contradictions and suggestions on how best to move forward. Keywords: Social Entrepreneurship, Successful Social Enterprise, Social Entrepreneurs, Alternative Systems, Connection, Social Change

scholarly journals Social Entrepreneurship and Social Inequality: A Case Study of Latvia

2021 ◽  
Author(s):  
Aija Sannikova ◽  
◽  
Jelena Titko ◽  
Keyword(s):  
At Risk ◽  
Literature Review ◽  
Social Development ◽  
Social Inequality ◽  
Social Exclusion ◽  
Social Entrepreneurship ◽  
Statistical Data ◽  
Initial Stage ◽  
The Social

The present research analyses the theoretical and practical aspects of interaction between social entrepreneurship and socio-economic processes, thereby building up scientific experience in analyses of social entrepreneurship processes. The authors, based on a theoretical literature review and an examination of social entrepreneurship in Latvia, analysed the elements of the social entrepreneurship ecosystem, the impacts of social entrepreneurship and statistical data on social inequality in Latvia. The research concluded that social development in Latvia was at the initial stage, yet it provided support to people at risk of social exclusion and poverty. The development of social entrepreneurship in the regions of Latvia was uneven.

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