scholarly journals Measuring the Effectiveness of a Transit Agency’s Social Media Engagement with Travelers

2018 ◽  
Vol 2672 (50) ◽  
pp. 46-55 ◽  
Author(s):  
Joanne Douglass ◽  
Dilum Dissanayake ◽  
Benjamin Coifman ◽  
Weijia Chen ◽  
Fazilatulaili Ali
Keyword(s):  
Social Media ◽  
Age Groups ◽  
Principal Component ◽  
Online Questionnaire ◽  
Trip Planning ◽  
Transit System ◽  
Traveler Information ◽  
Travel Information ◽  
The Social ◽  
The Individual

This study investigated the uses of social media for travel planning on a transit system with particular attention to travel disruptions and delays. As a result of very limited research in the effectiveness of social media in a transit setting, the best practices have yet to be established. Rather than having a one-size-fits all traveler information system, these online services have the potential to provide personalized information tailored to the individual or route they are traveling. Key to this personalization is understanding the audience and their needs. This study sought to explore how, and at what level, transit riders utilize real-time travel information from the social media sites maintained by the transit agency. An online questionnaire was used to collect data about the transit agency’s social media users, these data were evaluated using Principal Component Analysis (PCA) and cross-tabulation analysis. Perhaps not surprisingly, there is a significant relationship between respondents’ age and their travel purpose. Across age groups and across travel purposes the vast majority of respondents said they most commonly check the transit agency’s social media pages, “before journey,” to gather daily updates before starting their journeys. Thus, the social media sites already have the potential to influence the users’ travel plans before their journey, such as changing their route, travel mode, and/or departure time. On the other hand, this outcome indicates that an active engagement with social media is still missing from the viewpoint of customers. As there are so many users that visit the social media pages for trip planning there is an opportunity to reach these individuals and provide a much more dynamic engagement. While the focus is on a single transit agency, most of the results transcend the specific location or agency.

A market-based rationale for the privacy paradox

2021 ◽  
pp. 016344372110158
Author(s):  
Opeyemi Akanbi
Keyword(s):  
Social Media ◽  
Market Structures ◽  
Media Companies ◽  
The Social ◽  
Social Media Platforms ◽  
Privacy Paradox ◽  
The Individual ◽  
Privacy Risks ◽  
Social Collective

Moving beyond the current focus on the individual as the unit of analysis in the privacy paradox, this article examines the misalignment between privacy attitudes and online behaviors at the level of society as a collective. I draw on Facebook’s market performance to show how despite concerns about privacy, market structures drive user, advertiser and investor behaviors to continue to reward corporate owners of social media platforms. In this market-oriented analysis, I introduce the metaphor of elasticity to capture the responsiveness of demand for social media to the data (price) charged by social media companies. Overall, this article positions social media as inelastic, relative to privacy costs; highlights the role of the social collective in the privacy crises; and ultimately underscores the need for structural interventions in addressing privacy risks.

scholarly journals The Language of Emoji in Social Media

2019 ◽  
Author(s):  
Burhanuddin Arafah ◽  
Muhammad Hasyim
Keyword(s):  
Social Media ◽  
Research Result ◽  
Social Institution ◽  
Visual Language ◽  
Verbal Language ◽  
Internet Users ◽  
The Social ◽  
Result Show ◽  
Fast Development ◽  
The Individual

The very fast development of information technology which is characterized by an influx of industry 4.0 has changed the way of human and behavior in language. The grammar which is a phenomenon of interest to language is examined along with behavior change language in the internet world. A phenomenon in language online is the emergence of the use of visual language emoji in conducting conversations in social media. This paper aims to discuss the phenomenon of visual language emoji among internet users in social media (WhatsApp). The aspects that will be emphasized are language (grammar) of emoji. Research methods carried out is observation and descriptive. Method of data collection is the division of the questionnaire online, and communications in WA screenshot that uses emoji icons. The research result show that emoji is a language (grammar) used in communicating in social media. Emoji language has dominated the conversation or message written on the social media and emoji (WA) as a language (syntax, semantics, and pragmatics) is part of the sentence, punctuation, expression, expressing feelings and thoughts to the opponent talk. The language of emoji expression indicates that the emoji can represent the thoughts and feelings instead of using verbal language. Thus, emoji is composed of two directions, i.e. language and parole. The language of emoji is the social institution of emoji (grammar) in social media, and the individual is the parole act, an actualized manifestation of the function of the emoticons language in syntactic, semantic and pragmatic.

OPINI PUBLIK TERHADAP PENERAPAN NEW NORMAL DI MEDIA SOSIAL TWITTER

2020 ◽  
Vol 11 (1) ◽  
pp. 19-26
Author(s):  
AWAD BIN MUHAMMAD ALKATIRI ◽  
ZHAFIRA NADIAH ◽  
ADINDA NADA S. NASUTION
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Public Opinion ◽  
Thematic Analysis ◽  
Research Method ◽  
Age Groups ◽  
Validity And Reliability ◽  
New Normal ◽  
Quantitative Content ◽  
The Social

Social media is popular with all ages, people in young and old age groups can access social media. Social media is a place for information and opinion exchange. Twitter is one of the social media that is actively used in Indonesia. The new normal phenomenon that is currently being applied is wanted to be further known by researchers by referring to the hashtag #newnormalindonesia on Twitter. Researchers want to find out how public opinion is formed based on the hashtag #newnormalindonesia on Twitter. This research uses the concept of public opinion which is categorized into positive, negative, and neutral. In the research method, researchers use quantitative content analysis, the analysis unit uses thematic analysis units with the operationalization of concepts using the concept of public opinion. Coding sheets are used as instruments in data collection techniques, then in testing the validity and reliability using inter-coder reliability. The results showed that the twitter posts with the #newnormalindonesia hashtag tendto be negative by not supporting the implementation of new normal.

COVID-19 and library social media use

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Alexandros Koulouris ◽  
Eftichia Vraimaki ◽  
Maria Koloniari
Keyword(s):  
Social Media ◽  
Media Use ◽  
School Libraries ◽  
Primary Data ◽  
Online Questionnaire ◽  
Social Media Use ◽  
Content Type ◽  
Final Sample ◽  
The Social ◽  
Social Media Presence

Purpose The study aims to explore Greek libraries’ social media presence and library operation and social media use during the coronavirus disease 2019 (COVID-19) lockdown. Design/methodology/approach Primary data were collected via an online questionnaire that was distributed to the Greek libraries. The final sample comprised 189 libraries of all types with the exception of school libraries. Findings Results indicated that Facebook is the most widely used platform, while social media are mainly used for sharing announcements about library operations and for the promotion of events. During the COVID-19 lockdown, libraries responded quickly to the new circumstances by taking many of their services online. However, they did not fully use social media for service provision but rather used social media as a static communication channel. Only a few of the libraries grasped the opportunity to highlight their role in the promotion of public health by providing timely and reliable information. Practical implications Library leaders who are looking to harness the power of social media for service promotion and outreach should build a strategy that takes platform popularity, current social media trends, patron preferences and the specific promotional objectives of their library into consideration. Originality/value To the best of the authors’ knowledge, the current research is the first which attempts to explore the social media presence of Greek libraries of all types and changes made to library operations and social media use in response to the COVID-19 lockdown.

scholarly journals E-motivity: the social impact of the Internet as a limbic system

Matrizes ◽  
2015 ◽  
Vol 9 (1) ◽  
pp. 53
Author(s):  
Derrick de Kerckhove
Keyword(s):  
Social Media ◽  
Financial Institutions ◽  
Limbic System ◽  
Social Impact ◽  
The Internet ◽  
Public Events ◽  
The Social ◽  
The Individual ◽  
The Arab Spring ◽  
New System

The article metaphorically uses the human limbic system to describe the new system of social interaction created by social networks, exploring the conditions involved in the creation and development of emotions on the Internet, in such a way as to reveal the relation between technology and psychology. In defence of the argument that the immediacy of social media favours reactions to public events, it presents examples such as the individual responses to the financial global crisis and the demand for more transparency in the governments and financial institutions, in cases like WikiLeaks and the Arab Spring. It concludes that the Internet allows individuals to extend their action, that now have a global reach, with possible effects upon citizenship.

A bibliometric analysis of social media in hospitality and tourism research

2019 ◽  
Vol 31 (7) ◽  
pp. 2691-2719 ◽  
Author(s):  
Khaldoon Nusair ◽  
Irfan Butt ◽  
S.R. Nikhashemi
Keyword(s):  
Social Media ◽  
Bibliometric Analysis ◽  
Age Groups ◽  
Research Progress ◽  
Target Market ◽  
Content Type ◽  
The Social ◽  
Media Research ◽  
Social Media Research ◽  
Hospitality And Tourism

Purpose While the importance of social media will continue to grow, the purpose of this study is to provide a retrospective systematic literature review of the social media research published in major hospitality and tourism journals over a specific time period. Design/methodology/approach The study conducted a bibliometric analysis to review the literature of 439 social media articles published in 51 hospitality and tourism journals over a 15-year time span (2002-2016). Findings Ulrike Gretzel authored the highest fractional citations. The results indicated that social media-related research was mostly published in top-tier journals. The International Journal of Contemporary Hospitality Management was amongst the four leading journals in terms of the percentage of published social media articles. While inter-country social media research collaborations were relatively modest, interestingly, inter-country collaborations have been steadily increasing in the past five years. Another finding indicated that social media research in hospitality and tourism journals has been predominantly quantitative. The results revealed six new areas within the consumer behaviour research theme, namely, eWOM, service recovery, customer satisfaction, brand/destination image and service quality. Finally, it is important to note that four new trends in social media research appeared between 2011 and 2016, namely, big data, netnography, Travel 2.0 and Web 2.0. Research limitations/implications While this study made significant contributions to the social media literature, some limitations do exist. For example, the current research excluded publications from major conferences, books, book chapters and dissertations. Additionally, it is not within the scope of this paper to take into account issues related to self-citations. Practical implications The results obtained from analysis contribute to a comprehensive understanding of social media research progress in hospitality and tourism. For example, evaluating the performance of individual scholars helps educational institutions to compete in the global university ranking system. Additionally, to compete for funding opportunities on the topic of social media, institutions can use citation counts to demonstrate their competitiveness. Furthermore, due to the expected future growth in the number of social media platforms, practitioners need to understand motivating factors and tourists’ needs in different countries, target market segments, age groups and cultures to create highly engaging communities around their brands. Originality/value To the best of the authors’ knowledge, the sample of this study synthesized the largest selection of social media articles published in hospitality and tourism journals. This is the first study to apply the fractional score at the author level, the adjusted appearance score at the university level and the average citation score at the journal and inter-country levels in the analysis. In addition, prevalent research orientations and research trends in social media made significant contributions to existing literature.

Social Media to Social Media Analytics

2019 ◽  
Vol 10 (2) ◽  
pp. 57-70 ◽  
Author(s):  
Vikas Kumar ◽  
Pooja Nanda
Keyword(s):  
Social Media ◽  
Social Media Analytics ◽  
Social Media Data ◽  
Ethical Concerns ◽  
Ethical Implications ◽  
The Social ◽  
Social Media Platforms ◽  
The Individual ◽  
The Impact ◽  
Media Data

With the amplification of social media platforms, the importance of social media analytics has exponentially increased for many brands and organizations across the world. Tracking and analyzing the social media data has been contributing as a success parameter for such organizations, however, the data is being poorly harnessed. Therefore, the ethical implications of social media analytics need to be identified and explored for both the organizations and targeted users of social media data. The present work is an exploratory study to identify the various techno-ethical concerns of social media engagement, as well as social media analytics. The impact of these concerns on the individuals, organizations, and society as a whole are discussed. Ethical engagement for the most common social media platforms has been outlined with a number of specific examples to understand the prominent techno-ethical concerns. Both the individual and organizational perspectives have been taken into account to identify the implications of social media analytics.

scholarly journals What Makes GO-JEK Go in Indonesia? The Influences of Social Media Marketing Activities on Purchase Intention

2021 ◽  
Vol 17 (1) ◽  
pp. 89-103
Author(s):  
Massoud Moslehpour ◽  
Taufiq Ismail ◽  
Bey Purba ◽  
Wing-Keung Wong
Keyword(s):  
Social Media ◽  
Purchase Intention ◽  
Brand Image ◽  
Two Dimensions ◽  
Social Media Marketing ◽  
Primary Data ◽  
Online Questionnaire ◽  
The Social ◽  
Marketing Activities ◽  
The Relationship

This research examines the relationship between social media marketing activities and purchase intention mediated by trust and brand image to confirm the constructs with practical applicability, specifically in a growing online ride-hailing service company. This study employs a quantitative approach with a causal research design to test the proposed hypotheses to identify interrelationships between each pair of constructs. Data collection was performed through a survey of 350 respondents via an online questionnaire as the primary data source distributed to social media users in Indonesia who had experienced using GO-JEK services. In addition, EFA, CFA, SEM, and bootstrapping methods were run to analyze these research data. Social media marketing, trust, and brand image affect consumers’ purchase intention significantly. Among the five dimensions of social media marketing, the findings show that two dimensions—namely, entertainment and word of mouth, bring the most significant direct effect on purchase intention. Trust and brand image mediate the relationship between social media marketing and purchase intention. This study suggests practical directions for organizations. First, it reveals the social media dimensions that directly encourage purchase intention among consumers. Second, it explains that trust and brand image can amplify each variable’s influence on the purchase intention among consumers. GO-JEK is an example of the online ride-hailing industry that causes the generalizability issue in different business contexts. Based on our findings, there are some practical directions for GO-JEK. First, it reveals the social media marketing dimensions that directly encourage purchase intention among consumers to use GO-JEK. Second, it explains that trust and brand image can amplify the influence of each variable on consumers’ purchase intention. Very few studies investigated social media marketing’s role in a GO-JEK business model in the Indonesian context. This research delivers in-depth insights into the significant factors that affect Indonesian consumers to decide which product they intend to buy through the influence of social media activities.

scholarly journals Stability and similarity of the pediatric connectome as developmental measures

2019 ◽  
Author(s):  
Tamara Vanderwal ◽  
Jeffrey Eilbott ◽  
Clare Kelly ◽  
Simon R. Frew ◽  
Todd S. Woodward ◽  
...  
Keyword(s):  
Social Skills ◽  
Functional Connectivity ◽  
Principal Component ◽  
List Type ◽  
Individual Subject ◽  
Whole Brain ◽  
Functional Connectome ◽  
Brain Connectome ◽  
The Social ◽  
The Individual

AbstractPatterns of functional connectivity are unique at the individual level, enabling test-retest matching algorithms to identify a subject from among a group using only their functional connectome. Recent findings show that accuracies of these algorithms in children increase with age. Relatedly, the persistence of functional connectivity (FC) patterns across tasks and rest also increases with age. This study investigated the hypothesis that within-subject stability and between-subject similarity of the whole-brain pediatric connectome are developmentally relevant outcomes. Using data from 210 help-seeking children and adolescents, ages 6-21 years (Healthy Brain Network Biobank), we computed whole-brain FC matrices for each participant during two different movies (MovieDM and MovieTP) and two runs of task-free rest (all from a single scan session) and fed these matrices to a test-retest matching algorithm. We replicated the finding that matching accuracies for children and youth (ages 6-21 years) are low (18-44%), and that cross-state and cross-movie accuracies were the lowest. Results also showed that parcellation resolution and the number of volumes used in each matrix affect fingerprinting accuracies. Next, we calculated three measures of whole-connectome stability for each subject: cross-rest (Rest1-Rest2), crossstate (MovieDM-Rest1), and cross-movie (MovieDM-MovieTP), and three measures of within-state between-subject connectome similarity for Rest1, MovieDM, and MovieTP. We show that stability and similarity were correlated, but that these measures were not related to age. A principal component analysis of these measures yielded two components that we used to test for brain-behavior correlations with IQ, general psychopathology, and social skills measures (n=119). The first component was significantly correlated with the social skills measure (r=-0.26, p=0.005). Post hoc correlations showed that the social skills measure correlated with both cross-rest stability (r=-0.29, p=0.001) and with connectome similarity during MovieDM (r=-0.28, p=0.002). These findings suggest that the stability and similarity of the whole-brain connectome relate to overall brain development, and in particular, to those regions that support social skills. We infer that the development of the functional connectome simultaneously achieves patterns of FC that are distinct at the individual subject level, that are shared across individuals, and that are persistent across states and across runs—features which presumably combine to optimize neural processing during development. Future longitudinal work could reveal the developmental trajectories of stability and similarity of the connectome.Highlights- Identification algorithms yielded low accuracies in this developmental sample.- Individual differences in FC were not as persistent across states or movies.- Connectome within-subject stability and between-subject similarity were interrelated.- Stability during rest and similarity during a movie correlate with social skills scores.

scholarly journals Media and Information Technology in Ten Years’ Time: A Society of Control Both from Above and Below, and From Outside and Inside

2015 ◽  
Vol 13 (2) ◽  
Author(s):  
Jörg Becker
Keyword(s):  
Information Technology ◽  
Social Media ◽  
Social Stratification ◽  
Class Struggle ◽  
Top Down ◽  
The Social ◽  
External Conditions ◽  
The Media ◽  
The Individual ◽  
Society Of Control

In the process of continual change from the hand axe to the factory and now to industrial production 4.0, technology has had, and still has, two basically invariable functions: control and rationalisation. Each of these two terms is to be understood in a very comprehensive sense, in technical, engineering, commercial, legal and also social terms. This tenet also applies to television and to information technology. In my lecture, the terms “above” and “below” stand for a model of social stratification; they stand for capital and labour. The terms “outside” and “inside” stand for the external conditions of the class struggle from “above” and “below”. The external conditions mean the social and the inside conditions mean the psychological environment. Both television and information technology rely on content and organisational forms that run from above to below (from top to bottom). Moreover, contrary to Gutenberg’s invention of moving letters, today innovations in the media and IT fields no longer run from the bottom up, but only from the top down. While television conditions the individual from outside, users of social media internalise that same conditioning as a liberation from constraints.

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