scholarly journals Indian intermediaries in new media: Mainstreaming the margins

2019 ◽  
pp. 135485651989616
Author(s):  
Smith Mehta
Keyword(s):  
New Media ◽  
Strong Influence ◽  
Cultural Practices ◽  
Role Playing ◽  
Media Industry ◽  
Media Management ◽  
Business Operations ◽  
Multichannel Networks

This article foregrounds the significant transformations within the nature and role of Indian intermediaries such as talent agents and multichannel networks (hereafter, MCNs) in the new screen ecology. Building on previous findings (Cunningham and Craig, 2019; Boyle, 2018; Lobato, 2016; Roussel, 2017), I contend that intermediaries exercise a strong influence over streaming platforms as well as content creators through role playing as producers, facilitators and enablers of media talent and content. Through diversification in media management activities across traditional and new media, the intermediaries have successfully readjusted their image from marginalized invisible middlemen to proactive media industry trendsetters. The MCNs and talent agents have been instrumental in developing revenue circuits through their distinct industrial and cultural practices. In doing so, both these entities have diversified from their defined business operations to create their niche by identifying the demands of the evolving Indian media landscape. In charting out their evolving dynamics, my study critically analyses intermediary transactions to offer a revisionist account of their industrial practices.

scholarly journals The new commodities of the new media landscape

2016 ◽  
Vol 15 (04) ◽  
pp. R01
Author(s):  
Andy Ridgway
Keyword(s):  
New Media ◽  
News Media ◽  
Digital Age ◽  
Media Industry ◽  
Media Management ◽  
Science Journalism ◽  
Traditional Media ◽  
Difficult Time ◽  
Science Media

BOOK: Content is king; News media management in the digital age. Graham, G., Greenhill, A., Shaw, D.Andvargo, C., Eds (2015), London, U.K.: Bloomsbury The ‘traditional’ media industry ― newspapers and magazines and the like ― have had a difficult time lately thanks to increasing competition online. This book's chapters consider ways the traditional media can reinvent themselves to secure their future. Two key themes that emerge from the chapters are the importance of building communities and the increasing role of credibility in today's highly-competitive media landscape. While this book does not focus on the science media, many of the conclusions are relevant to it, in fact some are cause for comfort for those involved with science journalism.

Stories from Ultrasonographic Abyss

2016 ◽  
Author(s):  
Matylda Szewczyk
Keyword(s):  
Prenatal Care ◽  
New Media ◽  
Cultural Practices ◽  
Prenatal Ultrasound ◽  
Cultural Contexts ◽  
Media Technologies ◽  
Medical Imagery ◽  
The Future ◽  
Different Cultures

The article presents a reflection on the experience of prenatal ultrasound and on the nature of cultural beings, it creates. It exploits chosen ethnographic and cultural descriptions of prenatal ultrasounds in different cultures, as well as documentary and artistic reflections on medical imagery and new media technologies. It discusses different ways of defining the role of ultrasound in prenatal care and the cultural contexts build around it. Although the prenatal ultrasounds often function in the space of enormous tensions (although they are also supposed to give pleasure), it seems they will accompany us further in the future. It is worthwhile to find some new ways of describing them and to invent new cultural practices to deal with them.

An Author as Literature. (Visual) Autofiction of Dorota Masłowska

2016 ◽  
Author(s):  
Anna Michalak
Keyword(s):  
New Media ◽  
Cultural Practices ◽  
Conceptual Art ◽  
Visual Representations ◽  
The Creation

Using the promotional meeting of Dorota Masłowska’s book "More than you can eat" (16 April 2015 in the Bar Studio, Warsaw), as a case study, the article examines the role author plays in it and try to show how the author itself can become the literature. As a result of the transformation of cultural practices associated with the new media, the author’s figure has gained much greater visibility which consequently changed its meaning. In the article, Masłowska’s artistic strategy is compared to visual autofiction in conceptual art and interpreted through the role of the performance and visual representations in the creation of the image or author’s brand.

scholarly journals The Media Industry’s Structural Transformation in Capitalism and the Role of the State: Media Economics in the Age of Digital Communications

2015 ◽  
Vol 14 (1) ◽  
Author(s):  
Manfred Knoche
Keyword(s):  
New Media ◽  
Structural Transformation ◽  
Digital Communications ◽  
The State ◽  
The Political ◽  
Media Industry ◽  
Media System ◽  
Role Of The State ◽  
The Media

Abstract: This paper discusses how the capitalist media industry has been structurally transformed in the age of digital communications. It takes an approach that is grounded in the Marxian critique of the political economy of the media. It draws a distinction between media capital, media-oriented capital, media infrastructure capital and media-external capital as the forms of capital in the media industry. The article identifies four capital strategies that media capital tends to use in order to try to maximise profits: a) The substitution of “old” by “new” media technology, b) the introduction of new transmission channels for “old” media products, c) the definition of new property rights for media sectors and networks, d) the reduction of production and transaction costs. The drive to profit maximization is at the heart of the capitalist media industry’s structural transformation. This work also discusses the tendency to the universalization of the media system in the digital age and the economic contradictions arising from it. It identifies activity fields of the media industry’s structural transformation and shows how the concentration of the capitalist media markets is an essential, contradictory and inherent feature of the capitalist media system and its structural transformation. The paper identifies six causes of why capital seeks to employ capital strategies that result in the media industry’s structural transformation. They include market saturation, overaccumulation, the tendency of the profit rate to fall, capital-concentration, competition pressure, and advertising. The paper finally discusses the role of the state as an agent of capital in general and media capital in particular. It discusses the role of the state in privatisations, neoliberal deregulation, the formation of national competitive states, and various benefits that the state provides for media capital. This contribution shows that capital and capitalism are the main structural transformers of the media and communications system. For understanding these transformations, we need an approach that is grounded in Marx’s critique of the political economy.Translation from German: Christian Fuchs and Marisol Sandoval

scholarly journals PERAN MEDIA SOSIAL DALAM MEMPROMOSIKAN PARIWISATA SUMATERA BARAT

2020 ◽  
Vol 3 (2) ◽  
pp. 102
Author(s):  
Revi Marta
Keyword(s):  
Social Media ◽  
New Media ◽  
Public Relations ◽  
Media Management ◽  
The Public ◽  
West Sumatra ◽  
Tourism Potential ◽  
Problem Solving Process ◽  
Social Media Management

One of the PR activities is promotion, in this case public relations must promote tourism potential spread throughout the province of West Sumatra. West Sumatra area is very rich in tourist destinations, it is unfortunate if the promotion is carried out by certain parties who have high awareness of the tourism potential of West Sumatra. But today, new media is not only used in the fields of journalism, politics, marketing, but has also penetrated the world of public relations. Therefore, in this study the results of the study found that the role of public relations in managing social media as a medium for promoting tourism in Sumatra is in accordance with the role of public relations stated by Dozier and Broom, which plays a role as Communication Facilitator, Communication Technician, Problem Solving Process Facilitator, with Constraints faced by West Sumatra Province Public Relations in using social media in the promotion of tourism is in terms of the effectiveness of social media management, it is seen that the potential and condition of the HR officers of the Public Relations Bureau that are available, compared to the workload of the Public Relations Bureau, is felt to be inadequate.

scholarly journals The Level of Kurdistan Region MPs’ Dependency on New Media

2020 ◽  
Vol 7 (4) ◽  
pp. 593-619
Author(s):  
Barham Khalid Ahmed ◽  
Fuad Ali Ahmed
Keyword(s):  
New Media ◽  
Developed Countries ◽  
Significant Decline ◽  
Media Industry ◽  
Kurdistan Region ◽  
Great Role ◽  
Traditional Media ◽  
Public Figure ◽  
The Past

In the past decade media industry particularly traditional media has seen a significant decline as new media growth and become an important source for the whole society in developed countries. Albeit politicians have affected by new media impacts as replaced traditional media in many aspects. The new media has a great role for politicians to use it to get information, their publicity, and publishing their activities. This research paper explores the role of new media on Kurdistan region member of parliaments seeking how they rely on new media platforms to find out the MPs dependency on New Media in their works as a public figure.

scholarly journals On the Transmutation of Media Management Concept under the Trend of Media Fusion

2020 ◽  
Vol 4 (2) ◽  
pp. 156
Author(s):  
Duan Shaoqing
Keyword(s):  
New Media ◽  
Science And Technology ◽  
Media Industry ◽  
Rapid Progress ◽  
Media Management ◽  
Management Concept ◽  
The Media ◽  
Media Integration

Under the background of rapid progress of science and technology, the trend of media integration is constantly strengthened, which urges the original media management concept to be constantly changed and to form a new media management concept. In order to apply to the development needs under the trend of media integration. This paper summarizes the media integration, analyzes the influence of the media integration trend on the media management concept, explores the direction of the evolution of the media management concept under the media integration trend, and aims to provide a reference for the development of the media industry.

scholarly journals MENELISIK INDUSTRI DAN STRUKTUR PASAR MEDIA MASSA DI INDONESIA

2018 ◽  
Vol 8 (2) ◽  
Author(s):  
Rangga Saptya Mohamad Permana ◽  
Nessa Suzan
Keyword(s):  
Mass Media ◽  
New Media ◽  
Digital Media ◽  
Monopolistic Competition ◽  
Theory Of The Firm ◽  
Perfect Competition ◽  
Media Industry ◽  
Media Management ◽  
The Mass Media ◽  
Media Market

Competition in the business and mass media industry globally began to be felt in Indonesia. This is evident in the structure of the mass media market in Indonesia, where media conglomeration has become commonplace. The industry and structure of the mass media in Indonesia has developed with many variants of mass media that can be consumed by audiences, whether they are conventional media types (old media) or internet based digital media (new media). The purpose of the research in this article is to find out the reality of industry and the structure of the mass media market in Indonesia. The research in this article uses qualitative research methods, precisely the descriptive-qualitative method, by focusing data from the literature review. The results of the research show that industrial conditions and the structure of the mass media market in Indonesia can be viewed from several perspectives, i.e. the number of media buyers and sellers, product differentiation, and barriers to competition. Meanwhile, to explore the structure of the mass media market in Indonesia, we can use The Theory of The Firm, which consists of four types of markets. The four types of markets are monopoly market, oligopoly market, monopolistic competition market, and perfect competition market. Media management from an art perspective can be used as a basis for the media industry; and globally, industry and the structure of the mass media market in Indonesia are not much different from other countries that adhere to the ideology of democracy in the world.

scholarly journals MONEY: THEIR MODES OF SIGNIFICATION AND VISUALIZATION IN THE NEW MEDIA SITUATION

2020 ◽  
pp. 84-89
Author(s):  
O. Y. Pavlova
Keyword(s):  
New Media ◽  
Cultural Practices ◽  
Gift Exchange ◽  
Cultural Practice ◽  
Arithmetic Problem ◽  
Media Images ◽  
Cultural Research ◽  
Meaning Of Money ◽  
Money Circulation

The article is devoted to the study of the process of money circulation in the transformations of cultural practices. The role of money in the hierarchy of cultural practices in the emergence of new media, their status in the production of media products in general, and media images, in particular, is investigated. An analysis is made of the historical retrospective of the money genesis, as well as their particular historical forms of mate- rialization in the visual and semiotic aspects. It is argued that such a basic modern function of money as a measure of value and universal equiva- lent is not universal and timely. The de-differentiated form of cultural practice of gift-exchange, which precedes and inherits the calculative model of mind and world as an arithmetic problem, involves the representative role of money in the process of constructing an image. The specificity of incorporating money into the network of cultural practices and even certain types of social hierarchies determines their kind of materialization, referencing and visualization. The methodology of cultural research is aimed at revealing patterns of correlation of material, semiotic and visual dimensions of money circulation. So far the world was turning itself into "an arithmetic problem", the abstraction of quantitative measurement of money serves as the basis for the dominance of instrumental rationality, where the restoration of the magic of gifted money required additional effort to put through. With the transformation of media production strategies (the emergence of new media, the cheapening of micro-financing, the mass production, the metamorphosis of the status and image of the manufacturer), the semiotics of money is changing. The meaning of money in the hierarchy of socio-cultural practices in the process of digitization of cultural products does not disappear, but decreases. In the situation of new media, the calculation of money becomes again an internal moment of gift-exchange of the images measured by the sight (viewing, likes and reposts). This tendency has not become definitively dominant, but indicators of its realization are already obvious. The corresponding signification mod of symbolism (S. Lash's term) is forming. That is, the de-differentiation of the signified, the signifier and the refer- ent of money are included in the production of media-images, which represent a new form of ordering of cultural practices.

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