Digital Marketing and Analysis Techniques: Transforming Internet Usage

Due to the immense growth of Internet usage, the point of convergence has moved from physical to the web. The size of the web is increasing at a very fast pace to cater to the fast-evolving needs of the businesses, governments, and societies. However, selecting or identifying the best website is challenging. The practical issue to solve the problem comprises two parts. The first part is to identify the assessment criteria for appraising websites. Second is to evaluate the websites in the context of these assessment criteria and screen them to address a specific need. However, this objective is extremely complex and computationally extremely expensive. This research proposes an approach to identify websites from the Internet. The proposed integrated approach uses the Henry Garrett ranking method and cuckoo search algorithm for ranking and selection of websites for planning digital marketing campaigns.

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Digital Marketing Biro Haji Umroh Dalam Merekrut Jamaah Sebelum Dan Disaat Pandemi

Reslaj : Religion Education Social Laa Roiba Journal ◽

10.47467/reslaj.v4i3.816 ◽

2022 ◽

Vol 4 (3) ◽

pp. 585-594

Author(s):

Umi Latifah ◽

Burhanudin AY ◽

Istiqomah Istiqomah

Keyword(s):

Social Media ◽

Data Analysis ◽

Research Method ◽

Secondary Data ◽

Marketing Strategies ◽

Digital Marketing ◽

Primary Data ◽

Data Presentation ◽

Analysis Techniques ◽

The Difference

This study aims to analyze the digital marketing strategy of the Hajj and Umrah bureau in recruiting pilgrims before and during the pandemic, as well to find out the differences in digital marketing strategies. The object of research at PT. Amanau Izzah Zamzam Sakinah Surakarta. The research method with qualitative uses primary data and secondary data. Research informants are leaders, marketing staff, digital marketing staff. Data collection techniques with interviews, observation, and documentation. Data analysis techniques through data reduction, data presentation, and drawing conclusions. The result is that the digital marketing strategies used before the pandemic were websites, Facebook, Instagram, Pinterest and WhatsApp. during a pandemic, focus on digital marketing such as websites, Facebook, and WhatsApp. The difference in the focus of the three social media is seen from the large number of registrants from the website, Facebook, and WhatsApp so that currently they are maximizing it

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The Influence of E-WOM and Celebrity Endorser on Instagram on Ortuseight Shoes Purchase Decisions

JCommsci - Journal of Media and Communication Science ◽

10.29303/jcommsci.v4i3.146 ◽

2021 ◽

Vol 4 (3) ◽

pp. 149-155

Author(s):

Dwi Indah Kinanti ◽

Anindita Lintangdesi Afriani

Keyword(s):

Social Media ◽

Linear Regression Analysis ◽

Multiple Linear Regression Analysis ◽

Digital Marketing ◽

Purchase Decisions ◽

Purchasing Decisions ◽

Analysis Techniques ◽

Celebrity Endorser ◽

Source Of Information ◽

Celebrity Endorsers

The development of technology and information is increasingly advanced and rapid, making it easy for people to access the internet looking for various kinds of information. One source of information that is often accessed is social media, especially social media Instagram. The rise of the user's social media especially instagram provides opportunities that can be exploited for employers to do digital marketing, as did Ortuseight. Ortuseight is a local brand that was founded in 2018, with a focus on selling futsal and football shoes. Ortuseight promotes its products through e-wom which utilizes Instagram media and uses celebrity endorsers to give trust to consumers. The purpose of this study is analyze the influence of e-wom and celebrity endorsers on purchasing decisions shoes Ortuseight. This research method uses a quantitative approach, with multiple linear regression analysis techniques. Data collection for distributing questionnaires via google form to 50 people who have purchased Ortuseight shoes. The results of this study include: 1) e-wom partially has a significant effect on purchasing decisions; 2) celebrity endorsers partially do not affect purchasing decisions; 3) electronic word of mouth and celebrity endorser simultaneously have a positive and significant effect on purchasing decisions. This research concludes that simultaneously the e-wom and celebrity endorser variables have a positive and significant effect on purchasing decisions. However, a partially e-wom variable has a positive and significant influence on purchasing decisions. Keywords: e-wom, celebrity endorser, purchase decision, ortuseight.

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An example of spectrum imaging used for comparison of EELS quantitative analysis techniques on Al-Li

Proceedings, annual meeting, Electron Microscopy Society of America ◽

10.1017/s042482010008794x ◽

1991 ◽

Vol 49 ◽

pp. 726-727

Author(s):

John A. Hunt

Keyword(s):

Quantitative Analysis ◽

Large Data ◽

Difference Spectrum ◽

Large Data Sets ◽

Foil Thickness ◽

Data Sets ◽

Analysis Techniques ◽

Spectrum Imaging ◽

Normal Spectrum ◽

Electron Energy Loss

Spectrum-imaging is a useful technique for comparing different processing methods on very large data sets which are identical for each method. This paper is concerned with comparing methods of electron energy-loss spectroscopy (EELS) quantitative analysis on the Al-Li system. The spectrum-image analyzed here was obtained from an Al-10at%Li foil aged to produce δ' precipitates that can span the foil thickness. Two 1024 channel EELS spectra offset in energy by 1 eV were recorded and stored at each pixel in the 80x80 spectrum-image (25 Mbytes). An energy range of 39-89eV (20 channels/eV) are represented. During processing the spectra are either subtracted to create an artifact corrected difference spectrum, or the energy offset is numerically removed and the spectra are added to create a normal spectrum. The spectrum-images are processed into 2D floating-point images using methods and software described in [1].

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Dissociated Σ=27 boundaries in silicon

Proceedings, annual meeting, Electron Microscopy Society of America ◽

10.1017/s0424820100105187 ◽

1988 ◽

Vol 46 ◽

pp. 624-625

Author(s):

A. Garg ◽

W.A.T. Clark ◽

J.P. Hirth

Keyword(s):

Electron Diffraction ◽

Local Minimum ◽

Boundary Energy ◽

Coincidence Site Lattice ◽

Boundary Plane ◽

Low Energy ◽

Theoretical Understanding ◽

Site Lattice ◽

Kikuchi Pattern ◽

Analysis Techniques

In the last twenty years, a significant amount of work has been done in the theoretical understanding of grain boundaries. The various proposed grain boundary models suggest the existence of coincidence site lattice (CSL) boundaries at specific misorientations where a periodic structure representing a local minimum of energy exists between the two crystals. In general, the boundary energy depends not only upon the density of CSL sites but also upon the boundary plane, so that different facets of the same boundary have different energy. Here we describe TEM observations of the dissociation of a Σ=27 boundary in silicon in order to reduce its surface energy and attain a low energy configuration.The boundary was identified as near CSL Σ=27 {255} having a misorientation of (38.7±0.2)°/[011] by standard Kikuchi pattern, electron diffraction and trace analysis techniques. Although the boundary appeared planar, in the TEM it was found to be dissociated in some regions into a Σ=3 {111} and a Σ=9 {122} boundary, as shown in Fig. 1.

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Material analysis techniques using the ion mill

Proceedings, annual meeting, Electron Microscopy Society of America ◽

10.1017/s0424820100167639 ◽

1996 ◽

Vol 54 ◽

pp. 1034-1035

Author(s):

J. P. Benedict ◽

R. M. Anderson ◽

S. J. Klepeis

Keyword(s):

Polished Surface ◽

Surface Material ◽

Analysis Techniques ◽

Material Analysis ◽

Optical Inspection ◽

Electron Microscopy Analysis ◽

Microscopy Analysis ◽

Argon Ions ◽

The Impact ◽

Scanning Electron

Ion mills equipped with flood guns can perform two important functions in material analysis; they can either remove material or deposit material. The ion mill holder shown in Fig. 1 is used to remove material from the polished surface of a sample for further optical inspection or SEM ( Scanning Electron Microscopy ) analysis. The sample is attached to a pohshing stud type SEM mount and placed in the ion mill holder with the polished surface of the sample pointing straight up, as shown in Fig 2. As the holder is rotating in the ion mill, Argon ions from the flood gun are directed down at the top of the sample. The impact of Argon ions against the surface of the sample causes some of the surface material to leave the sample at a material dependent, nonuniform rate. As a result, the polished surface will begin to develop topography during milling as fast sputtering materials leave behind depressions in the polished surface.

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Developmental Sentence Scoring

Language Speech and Hearing Services in Schools ◽

10.1044/0161-1461.1503.154 ◽

1984 ◽

Vol 15 (3) ◽

pp. 154-168 ◽

Cited By ~ 9

Author(s):

Mary Ann Lively

Keyword(s):

Expressive Language ◽

Analysis Techniques ◽

Language Analysis ◽

Scoring Errors

Developmental Sentence Scoring (DSS) is a useful procedure for quantifying thegrammatic structure of children's expressive language. Like most language analysis techniques, however, DSS requires considerable study and practice to use it correctly and efficiently. Clinicians learning DSS tend to make many scoring errors at first and they display similar confusions and mistakes. This article identifies some of these common "problem" areas and provides scoring examples to assist clinicians in learning the DSS procedure.

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