scholarly journals Destination Marketing Through Film Tourism: A Study on Western Orissa

2010 ◽  
Vol 5 (1) ◽  
pp. 25-39
Author(s):  
Shwetasaibal Samanta Sahoo ◽  
Sarat Kumar Lenka
Keyword(s):  
Tourism Industry ◽  
International Travel ◽  
Management Tool ◽  
Destination Marketing ◽  
Tourism Marketing ◽  
Strategic Approach ◽  
Primary Focus ◽  
The Relationship ◽  
Insight Into

Film tourism is a growing phenomenon worldwide, fueled by both the growth of the entertainment industry and the increase in international travel model for exploiting film tourism marketing opportunities. Tourism destination marketing is now widely recognized as an essential component in the management of destinations. In harmony with the general marketing literature, which understands marketing as a management tool, some researchers understand destination marketing as a form of 'market-oriented strategic planning' and hence as a strategic approach to place development rather than a promotional tool.Tourists today are more experienced and looking for new destinations and new experience. In the tourism industry, there has been a growing phenomenon that tourists visit destinations featured through films which are not directly related to DMOs' tourism promotion. This is a new form of cultural tourism called film-induced tourism which still receives little attention from both academic and practitioners due to the lack ofknowledge and understanding on the benefits of film on tourism. Recent research suggests that films can have strong influence on tourist decision-making and films do not only provide short-term tourism revenue but long-term prosperify to the destination. The primary focus of this article is to provide a theoretical insight into the relationship between films induced tourism and destination imagery, which in turn can be used to market Western Orissa.

Contributions of declarative and procedural memory to accuracy and automatization during L2 practice

2019 ◽  
Author(s):  
Diana Pili-Moss ◽  
Katherine Schuetz ◽  
Mandy Faretta-Stutenberg ◽  
Kara Morgan-Short
Keyword(s):  
Native Speakers ◽  
Declarative Memory ◽  
Procedural Memory ◽  
Long Term Memory ◽  
Term Memory ◽  
L2 Development ◽  
Primary Focus ◽  
The Relationship ◽  
Insight Into

Extending previous research that has examined the relationship between long-term memory and second language (L2) development with a primary focus on accuracy on L2 outcomes, the current study explores the relationship between declarative and procedural memory and accuracy and automatization during L2 practice. Adult English native speakers had learned an artificial language over two weeks (Morgan-Short, Faretta-Stutenberg, Brill-Schuetz, Carpenter, & Wong, 2014), producing four sessions of practice data that had not been analyzed previously. Mixed-effects models analyses revealed that declarative memory was positively related to accuracy during comprehension practice. No other relationships were evidenced for accuracy. For automatization, measured by the coefficient of variation (Segalowitz, 2010), the model revealed a positive relationship with procedural memory that became stronger over practice for learners with higher declarative memory but weaker for learners with lower declarative memory. These results provide further insight into the role that long-term memory plays during L2 development.

scholarly journals Flooding dynamics in a large low-gradient alluvial fan, the Okavango Delta, Botswana, from analysis and interpretation of a 30-year hydrometric record

2005 ◽  
Vol 2 (5) ◽  
pp. 1865-1892 ◽  
Author(s):  
P. Wolski ◽  
M. Murray-Hudson
Keyword(s):  
Local Population ◽  
Tourism Industry ◽  
Alluvial Fan ◽  
Water Levels ◽  
Okavango Delta ◽  
Complex Interplay ◽  
Flood Dynamics ◽  
The Given ◽  
Insight Into

Abstract. The Okavango Delta is a flood-pulsed wetland, the resources of which support a large tourism industry and subsistence of the local population. In order to obtain an insight into the influence of various environmental factors on flood propagation and distribution in this system, an analysis was undertaken of a 30-year record of hydrometric data (discharges and water levels) from one of the Delta distributaries. The analysis revealed that water levels and discharges at any given channel site in the analysed distributary are influenced by a complex interplay of flood wave and local rainfall input modified by channel-floodplain interactions, in-channel sedimentation and technical interventions, both at the given site and upstream. Additionally, cyclical variation of channel margin vegetation due to nutrients recycling might play a role. It was shown that data from channels do not adequately represent flood dynamics and its change at the distributary level. The paper contributes to the understanding of seasonal and long-term flood pulsing and their changes in low gradient systems of channels and floodplains.

Marketing and Branding Initiatives for Local Food and Tourism Identity of Terengganu, Malaysia

2019 ◽  
pp. 1-22
Author(s):  
Mohd Hairi Jalis
Keyword(s):  
Local Food ◽  
Tourism Industry ◽  
The State ◽  
Destination Marketing ◽  
Destination Branding ◽  
Tourism Marketing ◽  
Tourist Destinations ◽  
The Core ◽  
Archival Documents ◽  
Coast Region

This chapter focuses on Terengganu and seeks to explore its local food and tourism development as well as marketing and branding initiatives. Within the context of local food, tourism, and destination marketing and branding studies, scholars continuously contest the truth of food as the core traveling purpose among tourists to visit a particular tourist destination. It was found that, recently, many tourist destinations have utilized local food as part of marketing and branding initiatives to position and stimulate appealing image in every tourists' eyes and mind. Therefore, using the case of Terengganu in Malaysia, this chapter explores and discusses the details of local cuisine and tourism employed by Tourism Terengganu (i.e., the state tourism board – STB) to market and brand the state worldwide. Terengganu is located in between two states (i.e., Kelantan and Pahang) on the east coast region of West Malaysia. Keropok lekor, nasi dagang, satar, akok, nasi kerabu, laksam, ketupat sotong, and lempeng nyior are among local food specialties in Terengganu. These dishes are often being displayed and marketed worldwide in various tourism marketing and used as promotional tools to speak about Terengganu and its tourism identity. Results from archival documents analysis have found that Tourism Terengganu employed various types of marketing and branding initiatives to promote Terengganu's local food and tourism industry domestically and internationally. All of these create and establish local food and tourism identity of Terengganu as part of destination branding efforts.

Emerging Trends in Tourism Industry in Oman

2012 ◽  
pp. 1529-1547
Author(s):  
Neeta Baporikar
Keyword(s):  
World Wide ◽  
Swot Analysis ◽  
Sand Dunes ◽  
Tourism Industry ◽  
International Travel ◽  
Training And Education ◽  
Emerging Trends ◽  
Strategic Approach ◽  
Aviation Training ◽  
The World

Tourism industry is the largest industry world wide and is the main source of economic development of countries like Singapore, Bangkok and Dubai. It is also the main source of income generation for countries like Mauritius, Spain etc. Oman being the second largest country in the Middle East possessing wealth of natural resources has everything to offer to the tourists. It has a long coastline with pristine beaches, beautiful mountains, and world’s best deserts with rolling sand dunes. With breath taking Khareef festival of Salalah, Musundam in the Khasab region which is referred to as Norway of Arabia and Bhala with its forts and castles being listed in the UNESCO world heritage monuments, Oman is one among the best ten countries of the world for tourists to travel (International Travel Magazine). This chapter attempts to review the strategic approach adopted for tourism development, gives the SWOT analysis for the tourism industry and discusses the emerging trends of tourism and related sectors like hospitality, travel and aviation, training and education with special reference to Sultanate of Oman.

Early Human Civilizations and River Deltas

2016 ◽  
Author(s):  
Thomas S. Bianchi
Keyword(s):  
Human Populations ◽  
Old World ◽  
Food Transport ◽  
Primary Focus ◽  
Definition Of ◽  
The Relationship ◽  
Early Human

For millennia, humans have been dependent upon rivers and their resources for food, transport, and irrigation, and by mid-Holocene times (about 5,000 years ago), humans harnessed hydraulic power that in part contributed to the rise of civilization. It is generally accepted that the earliest civilizations to develop such linkages with irrigation and cultivation of crops arose in the Old World, in Mesopotamia and the Levant, the Indus Valley, and the Central Kingdom, associated with, respectively, the Tigris, Jordan, Euphrates, and Nile; the Indus; and the Huang He (Yellow) and Changjiang (Yangtze) rivers—and, of course, their associated deltas. In this chapter, I examine the role of selected coastal deltas that were important in the development of these early Old World civiliza­tions, and how those people began to alter the shape and character of the highly productive and constantly changing deltaic environments. Before we begin, how­ever, I need to provide some basic definitions. First, I use the definition of civilization provided by Hassan, “a phenome­non of large societies with highly differentiated sectors of activities interrelated in a complex network of exchanges and obligations.” Second, I use the defini­tion of delta presented by Overeem, Syvitski, and Hutton, “a discrete shoreline protuberance formed where a river enters an ocean or lake, … a broadly lobate shape in plain view narrowing in the direction of the feeding river, and a sig­nificant proportion of the deposit … derived from the river”. Although I will at times discuss linkages between development of human settlements and river reaches upstream from the coastal delta, my primary focus in this chapter is on coastal deltaic regions, in particular those of the Nile, Indus, Yellow, and Yangtze rivers, which provide the best examples for link­ages between relatively recent early human populations and coastal deltas. I will address other deltas later in the book. My rationale for beginning this book with a discussion of the relationship between Old World civilizations and deltas is that this long- term interaction has been so dramatically altered over the past few millennia— essentially, it is a good relationship “gone bad.”

scholarly journals Managing uncertainty: harnessing the power of scenario planning

2017 ◽  
Vol 33 (1) ◽  
pp. 5-6 ◽  
Author(s):  
John J. Oliver ◽  
Emma Parrett
Keyword(s):  
Practical Experience ◽  
Scenario Planning ◽  
Management Tool ◽  
Content Type ◽  
Academic Knowledge ◽  
Multiple Strategies ◽  
Strategic Approach ◽  
Strategic Options ◽  
Future Outcomes

Purpose This paper aims to provide an overview of the role that scenario planning can play in managing the uncertainty caused by changing and unpredictable competitive dynamics. Design/methodology/approach This viewpoint reflects both the practical experience of strategic planners, combined with an academic insight into the advantages of using scenario planning as a management tool. Findings Firms can develop corporate level strategy and gain long-term certainty in their strategic approach by using scenario planning to strategize in a way that allows them to prepare for multiple futures, with multiple strategies. Practical implications Firms can manage environmental uncertainty and turbulence by being “mentally prepared” to address the future by evaluating the critical uncertainties driving turbulence and the strategic options relevant to a number of possible future outcomes. Originality/value A unique combination of practical experience fused with academic knowledge on harnessing the power of scenario planning to manage uncertainty and develop organizational strategy.

scholarly journals Development, power and culture: Volunteer tourism in the Cook Islands

2021 ◽  
Author(s):  
◽  
Kylie Enoka
Keyword(s):  
Participant Observation ◽  
Developed Countries ◽  
Tourism Industry ◽  
Significant Feature ◽  
Volunteer Tourism ◽  
Cook Islands ◽  
Development Outcomes ◽  
The Relationship ◽  
Insight Into

<p>Volunteer tourism is a significant feature of the tourism industry. The phenomenon can be described as a practice where people (typically from ‘developed’ countries) participate in working holidays, generally to assist areas of need. Specifically focusing on Global Volunteers in Rarotonga in the Cook Islands, this study examined the development implications of volunteer tourism with particular emphasis on the relationship between Global Volunteers and development outcomes, the role of culture and the nature of power within the Global Volunteer programme in Rarotonga.  The study took a qualitative approach to gain an insight into the experiences, stories and understandings of the volunteers, hosts and country managers involved in Global Volunteers in Rarotonga. Semi-structured and unstructured interviews and participant observation were carried out.  The study questioned the notion that volunteer tourism could be linked to development. Despite the positive outcomes and valuable contribution that volunteers made, there was not a strong correlation between the practice and development outcomes. The nature of power was regarded as a significant and complex aspect of volunteer tourism. Power was revealed in both strong and subtle ways and the relationship between those involved was not merely the powerful verses the powerless. Culture was expressed as an authentic and everyday process which led to instances of cultural clashes and opportunities for cultural collaboration. However, deep cultural understanding was not easily obtained through participation in the volunteer programme.  The study argued that volunteer tourism was neither good nor bad. However, the key feature of the volunteer programme involved the agency and ownership possessed by the host organisations to actively work with volunteer tourism organisations to define the type of assistance that the volunteers carried out.</p>

scholarly journals Tourism as A Driver of Development: An Evidence from Selected Tourism Stakeholders in Vigan City

2021 ◽  
Vol 2 (1) ◽  
pp. 39-48
Author(s):  
Lord Jan Talania Rodiris
Keyword(s):  
Tourism Industry ◽  
Tourism Impact ◽  
Tourism Marketing ◽  
Correlational Research ◽  
Research Activities ◽  
Validated Questionnaire ◽  
The Social ◽  
The Impact ◽  
The Relationship

This research investigates the tourism of Vigan City, the impact of tourism, and the relationship between tourism and its impact on Vigan City. This utilized the descriptive-correlational research design with a validated questionnaire checklist used to gather the data from the selected tourism stakeholders. Findings suggest that there is a significant relationship between the tourism impact in Vigan City and the level of the tourism industry in Vigan City. Thus, developments for the tourism industry, particularly in the transportation system, tourism marketing, attraction, and destination, could increase the tourism demand and is a good development contributor, particularly on economics, social, physical, and political aspects of tourism. From the findings, it is highly recommended that there should be further development initiatives and further research activities to identify other strategies for tourism development other than the variables used in the study to maximize the benefits of the tourism industry. Continuous development is also needed along with tourism transportation, marketing, attractions, and destination, and lastly, sustainability should also be considered. This research is necessary because it fills the gap in the literature of Hasan Siddique (2016), particularly on maximizing the benefits of tourism in sustaining the quality of the social, economic, and environmental assets.

scholarly journals Politics and the Work of the Dead in Modern India

2018 ◽  
Vol 60 (1) ◽  
pp. 178-211 ◽  
Author(s):  
Chris Moffat
Keyword(s):  
First Century ◽  
Political Life ◽  
Unfinished Business ◽  
The Public ◽  
Revolutionary Violence ◽  
The Dead ◽  
Twenty First Century ◽  
The Relationship ◽  
Insight Into

AbstractThis article provides a framework for understanding the continuing political potential of the anticolonial dead in twenty-first-century India. It demonstrates how scholars might move beyond histories of reception to interrogate the force of inheritance in contemporary political life. Rather than the willful conjuring of the dead by the living, for a politics in the present, it considers the more provocative possibility that the dead might themselves conjure politics—calling the living to account, inciting them to action. To explicate the prospects for such an approach, the article traces the contested afterlives of martyred Indian revolutionary Bhagat Singh (1907–1931), comparing three divergent political projects in which this iconic anticolonial hero is greeted as interlocutor in a struggle caught “halfway.” It is this temporal experience of “unfinished business”—of a revolution left incomplete, a freedom not yet perfected—that conditions Bhagat Singh's appearance as a contemporary in the political disputes of the present, whether they are on the Hindu nationalist right, the Maoist student left, or amidst the smoldering remains of Khalistani separatism in twenty-first-century Punjab. Exploring these three variant instances in which living communities affirm Bhagat Singh's stake in the struggles of the present, the article provides insight into the long-term legacies of revolutionary violence in India and the relationship between politics and the public life of history in the postcolonial world more generally.

Geobranding in the tourism industry

2015 ◽  
Vol 9 (3) ◽  
pp. 25-35 ◽  
Author(s):  
Мариям Арпентьева ◽  
Mariyam Arpenteva
Keyword(s):  
Place Branding ◽  
Tourism Industry ◽  
The Other ◽  
Destination Marketing ◽  
The Past ◽  
The Relationship ◽  
Theoretical Issues ◽  
Narrative Understanding ◽  
Program Changes

The article is devoted to theoretical issues of branding and re-branding of territories as a component of the development of the tourism industry. The origin and development of studies of the branding and destination marketing at tourism as a holistic system of Sciences about tourism and tourist activities are examined. The concepts of definitions «place branding» and «marketing of territories» and the relationship between them are analyzed. The author notes that the re-branding of territories and foresight designing of tourism are important components of modern tourism. Geobranding as an activity involves several components: the development and implementation of program changes and property promotion, investment attraction, tourists, the restructuring of relations between the population and institutions of the territory, the organization and transformation of the communications site and its representatives with representatives of other regions. Branding is considered as a procedure to establish lasting and profound positive relations of the region with other regions on the base of exclusivity and productivity. To achieve these goals, branding involves analyze of the characteristics of the region in diachronic and synchronic perspectives, in the past, future and present, in the lives of different layers and strata of the region, the various sectors and clusters. It is proposed to distinguish the archetypal (the conceptualization and development of the basic archetypes of the territory) and narrative (understanding and develop stories) branding. Special attention is given to event branding, its role in the actualization of the other components of branding, as well as the ratio of the purposes of branding and identity of the territories and population. The stages, dimensions, features, problems and prospects of rebranding and branding within the scientific tourism and tourism practices are examined.

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