scholarly journals Using interpersonal communication strategies to encourage science conversations on social media

PLoS ONE ◽  
2020 ◽  
Vol 15 (11) ◽  
pp. e0241972
Author(s):  
Curtis Martin ◽  
Bertrum H. MacDonald
Keyword(s):  
Social Media ◽  
Interpersonal Communication ◽  
Communication Strategies ◽  
Scientific Information ◽  
Scientific Content ◽  
Governmental Organizations ◽  
Non Governmental Organizations ◽  
Understanding Of Science ◽  
Media Practices ◽  
Insight Into

Today, many science communicators are using social media to share scientific information with citizens, but, as research has shown, fostering conversational exchanges remains a challenge. This largely qualitative study investigated the communication strategies applied by individual scientists and environmental non-governmental organizations on Twitter and Instagram to determine whether particular social media practices encourage two-way conversations between science communicators and citizens. Data from Twitter and Instagram posts, interviews with the communicators, and a survey of audience members were triangulated to identify emergent communication strategies and the resulting engagement; provide insight into why particular practices are employed by communicators; and explain why audiences choose to participate in social media conversations with communicators. The results demonstrate that the application of interpersonal communication strategies encourage conversational engagement, in terms of the number of comments and unique individuals involved in conversations. In particular, using selfies (images and videos), non-scientific content, first person pronoun-rich captions, and responding to comments result in the formation of communicator-audience relationships, encouraging two-way conversations on social media. Furthermore, the results indicate that Instagram more readily supports the implementation of interpersonal communication strategies than Twitter, making Instagram the preferred platform for promoting conversational exchanges. These findings can be applicable to diverse communicators, subjects, audiences, and environments (online and offline) in initiatives to promote awareness and understanding of science.

scholarly journals “It Feels Like Engaging With a Friend”: Using Interpersonal Communication Strategies to Encourage Science Conversations With Lay Audiences on Social Media

2019 ◽  
Author(s):  
Curtis Martin ◽  
Bertrum H. MacDonald
Keyword(s):  
Social Media ◽  
Interpersonal Communication ◽  
Science Communication ◽  
Communication Strategies ◽  
User Engagement ◽  
Audience Engagement ◽  
Governmental Organizations ◽  
Non Governmental Organizations ◽  
Effective Science ◽  
Over Time

Social media offer the potential to facilitate two-way conversations needed for effective science communication; however, research communicators often struggle to reach lay audiences on these media. In this study, the Twitter and Instagram activity of four individual scientists in North America and Europe, acting as recognized science communicators, was compared with the activity of three marine-focused non-governmental organizations (NGOs), particularly paying attention to the strategies that encourage audience engagement in two-way conversations. The results show that a combination of interpersonal communication strategies can have an important effect on the level of lay user engagement in two-way conversations over time.

Disconnective intimacies through social media: practices of transnational family among overseas Chinese students in Australia

2019 ◽  
Vol 173 (1) ◽  
pp. 36-52 ◽  
Author(s):  
Xinyu Zhao
Keyword(s):  
Social Media ◽  
International Students ◽  
Family Relations ◽  
Transnational Families ◽  
Cross Border ◽  
Transnational Family ◽  
Use Of Social Media ◽  
Media Practices ◽  
Contemporary Chinese ◽  
Insight Into

This article investigates Chinese international students’ everyday transnational family practices through the use of social media. Specifically, the article highlights the relevance of two interlinked forms of disconnection in these students’ daily negotiations of ambivalent cross-border family relations in an age of always-on connectivity. The first form involves their disconnection from the general public via their creation of intimate spaces on social media that are exclusive to their family members. The second form involves the students detaching themselves from such intimate spaces, often temporarily, to escape and resist familial control and surveillance. I conclude the article by developing the notion of ‘disconnective intimacy’ to conceptualise contemporary Chinese transnational families. This article contributes to the literature on the transnational family by providing an insight into the micro-politics of mediated co-presence through the trope of ‘disconnective practice’.

Analysis and Comparison of the Role of Local Governments With Other Policy Actors in Disaster Relief via Social Media

2019 ◽  
pp. 579-601
Author(s):  
Mete Yildiz ◽  
Kamil Demirhan
Keyword(s):  
Social Media ◽  
Local Governments ◽  
Media Use ◽  
Disaster Relief ◽  
Effective Means ◽  
Social Media Use ◽  
Policy Actors ◽  
Governmental Organizations ◽  
Non Governmental Organizations ◽  
Communication And Coordination

This chapter examines the social media use by local governments, and other policy actors (government agencies, non-governmental organizations and citizens) after the 2011 Van Earthquake in Turkey. This study is different from others examining social media use of just one policy actor after a disaster; as it compares and contrasts the performance of different policy actors with that of local governments. To this end, contents of the messages posted on selected Facebook pages after the earthquake are analyzed. The findings include examples of effective social media use for disaster relief and recovery, as well as detailed information about the nature and functioning of “multiple/parallel systems of public service/information delivery”, more than one electronic channel of communication and coordination simultaneously connecting people and organizations. The findings suggest that, if institutional arrangements conducive to collaborations are present, social media platforms can be effective means of disaster relief and recovery, especially for communication among citizens after a disaster.

scholarly journals Unpacking the Drivers of Stakeholder Engagement in Sustainable Water Management: NGOs and the Use of Facebook

Water ◽  
2019 ◽  
Vol 11 (4) ◽  
pp. 775 ◽  
Author(s):  
Juana Alonso-Cañadas ◽  
Federico Galán-Valdivieso ◽  
Laura Saraite-Sariene ◽  
María del Carmen Caba-Perez
Keyword(s):  
Water Management ◽  
Social Media ◽  
Stakeholder Engagement ◽  
Resource Dependence ◽  
Water Shortage ◽  
Resource Dependence Theory ◽  
Governmental Organizations ◽  
Non Governmental Organizations ◽  
Social Message ◽  
Communication Policies

The number of people worldwide without access to safe drinking water or adequate sanitation is an unresolved and growing concern, with non-governmental organizations (NGOs) playing an important role in mitigating the effects of water shortage. These organizations utilize the communication mechanisms at their disposal, such as social media, to help spread their social message and to achieve the commitment of society to their cause. In this context and based on dialogic and the resource dependence theory framework, the main aim of this research is to analyze how organizational structure, resource allocation and communication policies of NGOs focused on water management influence the online commitment of their stakeholders. Exploratory results show that these NGOs are not taking enough advantage of social media to engage with their potential donors and volunteers because of the remarkable difference between the management of Facebook posts and users’ behavior. Using multivariate lineal regression, our findings show that certain structural (namely, size, reputation and board size), economic (fundraising expenses) and social media (number of Facebook fans) characteristics positively influence stakeholder engagement, while administrative spending and a broad presence in many social networks straitens the ability of these type of NGOs to attract and retain stakeholders’ commitment through social media.

The flashing of fireflies

2016 ◽  
Vol 37 (3) ◽  
pp. 52-56
Author(s):  
Peter Buell Hirsch
Keyword(s):  
Social Media ◽  
Social Engagement ◽  
Design Methodology ◽  
Audience Engagement ◽  
Content Type ◽  
Social Media Engagement ◽  
Original Insight ◽  
Media Practices ◽  
Insight Into

Purpose This paper aims to identify the characteristics of enduring audience engagement through social media. Design/methodology/approach The approach is to examine recent examples of successful social media practices to identify common characteristics. Findings The most common characteristics of successful social media engagement include continuous beta, co-ownership, room for error and convenor-ship. Originality/value The author’s analogy of successful social media to the biophysical phenomenon of entrainment is an original insight into social engagement.

Introduction to the special issue on social media and government

First Monday ◽  
2018 ◽  
Author(s):  
Rodrigo Sandoval-Almazan ◽  
Andrea L. Kavanaugh
Keyword(s):  
Social Media ◽  
Special Issue ◽  
Public Officials ◽  
Public Servants ◽  
Non Profit ◽  
Information Power ◽  
Governmental Organizations ◽  
Non Governmental Organizations ◽  
Government Planning ◽  
Use Of Social Media

The use of social media by public administration has been growing steadily, and fostering important transformations in organization, costs, citizen interaction and efficiency. Citizens are increasingly more informed about government activities, performance, and claims solutions. Citiizens and non-profit organizations are in greater communication with each other about government planning and response to complex and collective problems. Social media, such as Facebook, Twitter, You Tube and WhatsApp, as well as related tools, such as commenting, liking, tagging and rating, change the distribution of information, power and resources. The growing maturity of public officials in the use of these tools not only creates new opportunities, but also engenders problems. Many politicians, public officials and public servants are seeking ways to adapt their daily operations and practices to make effective use of social media for interaction with non-governmental organizations and with citizens and to provide information and services more efficiently. The papers in this special issue on social media and government capture the current state of some of these opportunities and problems.

An evolving role for non-governmental organizations dealing with registration backlogs and rising costs: the example of cancer biosimilars in South Africa

2020 ◽  
Vol 9 (1) ◽  
pp. 22-24
Author(s):  
Paul Malherbe
Keyword(s):  
South Africa ◽  
Cost Benefit Analysis ◽  
Cost Benefit ◽  
Benefit Analysis ◽  
Middle Income ◽  
Middle Income Countries ◽  
Regulatory Authorities ◽  
Governmental Organizations ◽  
Non Governmental Organizations ◽  
Insight Into

Around the world, especially in low- and middle-income countries, national regulatory authorities are struggling with registration backlogs and the affordability of medicines. This paper draws on the example of cancer biosimilars in South Africa to illustrate how non-governmental organizations can help regulatory authorities decide which registration applications to prioritize by providing information on clinical need, cost-benefit analysis and insight into the potential for cost reduction through biosimilar competition.

scholarly journals Usage of Social Media for 2019 Electoral Peace Campaign by Non-Governmental Organizations in Kwara State, Nigeria

2020 ◽  
Vol 22 (1) ◽  
pp. 33-49
Author(s):  
Kehinde Kadijat Kadiri ◽  
Adetola Kehinde ◽  
Adeyinka Tella ◽  
Raji Khalid
Keyword(s):  
Social Media ◽  
Sampling Technique ◽  
Access To Information ◽  
Media Usage ◽  
Governmental Organizations ◽  
Non Governmental Organizations ◽  
The Social ◽  
Social Media Platforms ◽  
General Elections ◽  
Multistage Sampling

There is a growing interest in the ways non-governmental organisations (NGOs) can ensure that electorates have access to information that could improve comprehension of the electoral process and reinforce tranquil relations between the electorates and political stakeholders. This study examined the usage of social media for 2019 electoral peace campaign by NGOs in Kwara State, Nigeria. The study adopted a qualitative research method and multistage sampling technique was adopted as sampling technique. The study focused mainly on four LGAs i.e. Asa, Ilorin South, Ilorin West and Ilorin East Local Government Areas. In these four LGAs, 15 NGOs with vested interest in electoral peace campaigns were purposively selected. Unstructured interview was used to collect data from the social media handlers of theses NGOs. The data collected were recorded and transcribed. The gathered data were arranged in themes following the approach of manual thematic analysis. Findings from this study showed that NGOs in Kwara State used social media for electoral peace campaign during 2019 general elections. Facebook, WhatsApp, Twitter, Instagram and LinkedIn were the most used social media platforms among NGOs in Kwara State during 2019 general elections; however, there level of usage is average. The motivation for social media usage among NGOs in Kwara State during 2019 general elections can be attributed to the wider coverage and reach of social media. Lastly, during 2019 general elections, NGOs in Kwara State embarked on peace campaigns before elections, some do it during and few do it post electoral peace campaign. Among several recommendations, the study recommended that the electoral umpire in Nigeria, Independent National Electoral Commission should include training of officers in their electoral briefings on the viability of social media use during elections by officers.

scholarly journals Detecting and Monitoring Hate Speech in Twitter

Sensors ◽  
2019 ◽  
Vol 19 (21) ◽  
pp. 4654 ◽  
Author(s):  
Juan Carlos Pereira-Kohatsu ◽  
Lara Quijano-Sánchez ◽  
Federico Liberatore ◽  
Miguel Camacho-Collados
Keyword(s):  
Social Media ◽  
Hate Speech ◽  
Intelligent System ◽  
Negative Impact ◽  
Area Under The Curve ◽  
Hate Crimes ◽  
Governmental Organizations ◽  
Non Governmental Organizations ◽  
National Office ◽  
Public Dataset

Social Media are sensors in the real world that can be used to measure the pulse of societies. However, the massive and unfiltered feed of messages posted in social media is a phenomenon that nowadays raises social alarms, especially when these messages contain hate speech targeted to a specific individual or group. In this context, governments and non-governmental organizations (NGOs) are concerned about the possible negative impact that these messages can have on individuals or on the society. In this paper, we present HaterNet, an intelligent system currently being used by the Spanish National Office Against Hate Crimes of the Spanish State Secretariat for Security that identifies and monitors the evolution of hate speech in Twitter. The contributions of this research are many-fold: (1) It introduces the first intelligent system that monitors and visualizes, using social network analysis techniques, hate speech in Social Media. (2) It introduces a novel public dataset on hate speech in Spanish consisting of 6000 expert-labeled tweets. (3) It compares several classification approaches based on different document representation strategies and text classification models. (4) The best approach consists of a combination of a LTSM+MLP neural network that takes as input the tweet’s word, emoji, and expression tokens’ embeddings enriched by the tf-idf, and obtains an area under the curve (AUC) of 0.828 on our dataset, outperforming previous methods presented in the literature.

The role of women's leadership in environmental NGOs' online accountability

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Laura Saraite-Sariene ◽  
Federico Galán-Valdivieso ◽  
Juana Alonso-Cañadas ◽  
Manuela García-Tabuyo
Keyword(s):  
Social Media ◽  
Female Leadership ◽  
Content Type ◽  
Governmental Organization ◽  
Governmental Organizations ◽  
Online Engagement ◽  
Non Governmental Organizations ◽  
Using Data ◽  
Environmental Ngo

PurposeThe role of female managers has been of increasing interest among scholars in recent years, especially regarding sustainability issues. The same could be said about the usefulness of social media in non-governmental organizations (NGOs) in demonstrating accountability to their stakeholders and attracting and keeping donors and volunteers. This paper aims to meet both research interests by analyzing to what extent women in top positions can foster stakeholders' engagement via social media.Design/methodology/approachOnline engagement can be proxied using data from social media to develop a measure that summarizes the main actions social media users are able to use in order to show their reactions to social media publications. Facebook data were obtained using proprietary software (Facebook data model) developed by the research team to carry out data massive extraction, processing and exploration.FindingsThe results of the multivariate analysis show that female leadership in both top and environmental-specific positions enhance social media engagement, while a higher percentage of women on the board of directors exert the opposite effect.Research limitations/implicationsThis study is not without limitations. First, this research is focused on a specific type of non-governmental organization (environmental NGO). Second, this study does not include economic variables such as donation income or expense structure. Third, data come only from Facebook as the leading social network.Originality/valueThis paper advances in the scarce knowledge about the role of women and the levels of online engagement (interactive conversations) in NGOs focused on sustainability.

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