Understanding Factors Affecting Perceived Value of Smart Meter Service(power planner)

2019 ◽  
Vol 10 (1) ◽  
pp. 17-35
Author(s):  
Jae-Hyun Kim ◽  
Jae-Young An ◽  
Hae-Jung Yun
Keyword(s):  
Perceived Value ◽  
Smart Meter ◽  
Factors Affecting

A Study on Factors Affecting on Customer Intention to Use the Express Bus

2018 ◽  
Vol 34 (5E) ◽  
Author(s):  
Phuong Nguyen Van ◽  
Hieu Trung Nguyen ◽  
Toan Bao Le
Keyword(s):  
Local Government ◽  
Service Quality ◽  
Behavioral Intention ◽  
Structural Equation ◽  
Perceived Value ◽  
Equation Model ◽  
Corporate Image ◽  
Organizational Image ◽  
Factors Affecting ◽  
Managerial Implications

The improvement of transit service quality is an essential role in developing urban and interstate transportation. The local government, as well as bus service companies, should understand the behavioral intention of passengers to meet their expectation and requirements. This paper aims to highlight such behavioral decision and investigate dominant factors that influence the customers’ decision to use the express bus. The study explores the case of express bus companies in Tay Ninh province, Vietnam. By using the structural equation model approach to analyze the data collected from 295 passengers, who have experienced in using the express bus, the results reveal that service quality has a significantly positive relationship with both perceived value and corporate image. Specifically, customer satisfaction and organizational image also positively influence behavioral intention. Meanwhile, service quality indirectly affects on behavioral intention throughout perceived value and corporate image. Based on the findings, we provided some insightful managerial implications and recommendations to managers of bus carriers, and valuable practical suggestions to policymakers in the local government of Tay Ninh province to improve the service quality to encourage more citizens to use the express bus.

scholarly journals THE CONSUMER BEHAVIOR TOWARD ONLINE TRAVELLING AGENCY (OTA): EVIDENCE FROM INDONESIA

2020 ◽  
Vol 7 (1) ◽  
pp. 20-29
Author(s):  
Hilarius Bambang Winarko ◽  
Asmaul Husna
Keyword(s):  
Consumer Behavior ◽  
Customer Satisfaction ◽  
Service Quality ◽  
Brand Loyalty ◽  
Statistical Tests ◽  
Perceived Value ◽  
Corporate Image ◽  
Factors Affecting ◽  
Customer Expectation ◽  
Online Travel

Purpose of the study: This study aims to examine five proposed research models and understand the factors affecting customer expectation, service quality, perceived value, customer satisfaction, and brand loyalty in Online Travel Agent (OTA) companies. This study also evaluates the general feelings of the customers whether they feel satisfied or not with OTA products and/or services. Methodology: The research method of this study used a quantitative approach and analyzed the acquired data by using single and multiple linear regression techniques. The service quality, customer expectation, corporate image, perceived value, customer satisfaction, known as predictor variables that affect the dependent variable of brand loyalty. Main Findings: From the statistical tests conducted in this study, it reveals that only one out of all eleven hypotheses were not accepted. Surprisingly it reveals that the customers keep purchase hotel and/or flight tickets from online travel booking sites no matter its service quality. Customer satisfaction and corporate image were influenced more significantly rather than its service quality. Implication: This study evaluates all customers past purchasing behaviors of the hotel and/or flight tickets purchased through OTA, and the result was valid, thus it can be used to reflect on how Indonesian OTA’s products and services may improve the customer satisfaction through their marketing program in the future. Novelty/Originality of this study: There have been problems that might found in Indonesian OTAs that may lower its customer satisfaction level toward the traveling industry. However, there was only a limited number of OTA research studies conducted for the Indonesia market to understand its online consumer behavior. Therefore this study was conducted to explore the plausible factors that cause the problem.

scholarly journals FACTORS AFFECTING INTERNATIONAL VISITORS’ PREFERENCE FOR LOCAL FRUITS IN THE MEKONG DELTA, VIETNAM

2020 ◽  
pp. 70-74
Author(s):  
Nguyen Quoc Nghi ◽  
Bui Thi Yen Ni
Keyword(s):  
Linear Regression ◽  
Sampling Method ◽  
Perceived Value ◽  
Mekong Delta ◽  
Factors Affecting ◽  
Product Features ◽  
Quota Sampling ◽  
Fruit Orchards ◽  
International Visitors ◽  
Culinary Culture

The objective of this study is to identify the factors affecting the taste of specialty fruits in the Mekong Delta of international visitors. The quota sampling method was used to interview 180 international visitors who have visited fruit orchards and enjoyed specialty fruits in the Mekong Delta. Applying the linear regression with the study has identified 4 factors affecting the preference for fruit specialties in the Mekong Delta of international tourists, namely "Culinary culture", "Information and experience", "Product features”, and “Perceived value". In particular, the factor "Information and experience" most strongly influences international visitors’ preference for fruit specialties in the Mekong Delta. KEYWORDS: Preference, specialties, fruit, Mekong Del

scholarly journals FACTORS AFFECTING CUSTOMER LOYALTY OF MOBILE RFID SERVICES IN KOREA

2013 ◽  
Vol 19 (4) ◽  
pp. 687-705 ◽  
Author(s):  
Yong-Jae Park ◽  
Myung-Hwan Rim ◽  
Seung-Koog Lee
Keyword(s):  
Customer Satisfaction ◽  
Empirical Analysis ◽  
Customer Loyalty ◽  
Radio Frequency Identification ◽  
Perceived Value ◽  
Ease Of Use ◽  
Telecommunication Service ◽  
Factors Affecting ◽  
Switching Barriers ◽  
Mobile Rfid

Mobile radio frequency identification (RFID) services are expected to be launched in full-scale as a new service option in the telecommunications service market following the development of RFID technology and maturation of the IT infrastructure. Importance of customer loyalty has been widely recognized in business marketing for a long time, and the customer loyalty enhancement strategies for mobile RFID services is of significance to telecommunication carriers in terms of new business value creation. This study identifies the factors affecting customer loyalty for mobile RFID services and presents telecommunication service managers with information useful for improving customer loyalty for related new services. The data was collected from customers with some experience in the use of mobile RFID services through an online survey for an empirical analysis. And the collected data was analysed with structural equation model to verify the cause and effect relationship among perceived quality, switching cost, perceived value, customer satisfaction, switching barrier and customer relationship. The analysis showed that the quality of tag recognition and content quality proved to have a direct impact on the customer satisfaction, whereas connection quality and ease of use would rather indirectly than directly influence customer satisfaction by perceived value. Perceived value and satisfaction affected the loyalty. Adaptation cost affects switching barriers, the higher the switching barriers, the stronger the loyalty. Based on the results of the empirical analysis, practical implications were given. What is more, mobile RFID customers were divided into two groups that are favourably and unfavourably disposed toward the service, and suggested customer loyalty improvement strategies adapted for each group.

scholarly journals FACTORS AFFECTING THE USE OF 4G SERVICES: THE CASE OF VIETNAM

2019 ◽  
pp. 61-74
Author(s):  
Binh Tran Duy ◽  
Tran Huu Ai
Keyword(s):  
Technology Adoption ◽  
Service Quality ◽  
High Speed ◽  
Perceived Value ◽  
Strong Relationship ◽  
Service Users ◽  
Factors Affecting ◽  
Value Perception ◽  
Actual Use ◽  
The Impact

4G services open the door for conversation and data communications by means of high-speed mobile connection. However, the actual use of the 4G speeds is still below expectations. Therefore, it is important to understand the interaction of factors involved in the adoption of this technology. Previous studies have shown that such variables as convenience, efficient service quality and variety of services, perceived value and price are important factors in the course of 4G technology adoption. In this study, the authors examine the impact of these factors on own sample of the 4G service users. Our research results demonstrate that: 1) price, convenience and varied services are important predictors of value perception; 2) there is a relationship between diversity of services and the sense of value mediated by convenience and 3) perceived value has a strong relationship with the intention to buy.

scholarly journals Analysis of Factors Affecting the Loyalty of Indonesian Mobile Game Players and Its Impact on In-App Purchase Intention

2021 ◽  
Vol 11 (9) ◽  
pp. 100-107
Author(s):  
Alek Maulana Muqarrabin ◽  
◽  
Mts Arief ◽  
Idris Gautama ◽  
Pantri Heriyati
Keyword(s):  
Community Engagement ◽  
Purchase Intention ◽  
Online Community ◽  
Perceived Value ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Factors Affecting ◽  
Mobile Game ◽  
Mobile Gaming ◽  
Game Players

Abstract— Indonesian game creators contribute as little as 1% of the market share in Indonesia's expanding mobile gaming sector. This research examines the factors influencing mobile game players' loyalty in Indonesia and their influence on app purchase intention. The population in this study are online mobile game players in Indonesia, the data collection method used a questionnaire distributed to 404 mobile game players in Indonesia using a simple random sampling technique. In addition, this study uses the SEM-PLS analysis method. The study found that perceived value, game technology, subjective norms, and online community engagement have a substantial influence on loyalty and affect in-app purchase intention. Furthermore, perceived value directly impacts in-app purchase intent. Keywords— Perceived Value, Game Technology, Subjective Norm, Online Community Engagement, Mobile Game Loyalty, In-app Purchase Intention, Mobile Games.

scholarly journals Factors Affecting the Adoption of Photovoltaic Systems in Rural Areas of Poland

Energies ◽  
2021 ◽  
Vol 14 (17) ◽  
pp. 5272
Author(s):  
Marek Angowski ◽  
Tomasz Kijek ◽  
Marcin Lipowski ◽  
Ilona Bondos
Keyword(s):  
Rural Areas ◽  
Structural Equation ◽  
Perceived Value ◽  
Economic Benefits ◽  
Intention To Use ◽  
Photovoltaic Systems ◽  
Consumer Innovativeness ◽  
Factors Affecting ◽  
Subjective Knowledge ◽  
Intention To Purchase

The paper aims to identify and explain the factors influencing the decision-making process on the behavioural intention to use home photovoltaic systems by Polish households and potential buyers. The survey was conducted in 2021 on a sample of 521 participants. The research used a random sample of households without PV systems located in the rural areas in Poland, where the adoption of innovative technologies related to obtaining energy from renewable sources is especially important. Structural equation modelling (SEM) was applied to measure structural relationships. The main finding indicates that consumer innovativeness has the strongest impact on the intention to purchase a photovoltaic installation. The perceived value also affects the intention to purchase a photovoltaic installation. The perceived value is affected by perceived economic benefits and indirectly by the subjective knowledge of PV. Surprisingly, environmental concerns negatively affect the intention to use PV installations.

A study of factors affecting word of mouth (WOM) towards Islamic banking (IB) in Jordan

2019 ◽  
Vol 14 (4) ◽  
pp. 639-667 ◽  
Author(s):  
Bushra K. Mahadin ◽  
Mamoun N. Akroush
Keyword(s):  
Service Quality ◽  
Consumer Behaviour ◽  
Word Of Mouth ◽  
Perceived Value ◽  
Future Research ◽  
Islamic Banking ◽  
Decision Making Process ◽  
Islamic Banks ◽  
Content Type ◽  
Factors Affecting

PurposeThe purpose of this paper is to identify factors affecting word-of-mouth (WOM) towards Islamic Banking (IB) in Jordan through understanding the roles of service quality and perceived value.Design/methodology/approachA self-administered survey was hand-delivered to the targeted sample of Islamic banks customers in Jordan. The authors delivered 400 questionnaires to customers from which 352 were deemed valid for the analysis. Exploratory and confirmatory factor analyses were performed to assess the research constructs validity and composite reliability. Structural path analysis was also used to test the research model and hypothesised relationships between the variables.FindingsService quality has a positive and significant effect on perceived value and WOM towards IB. Convenience has a positive and significant effect on perceived value. Finally, perceived value has a positive and significant effect on WOM towards IB. Service quality exerted the strongest effect on perceived value and WOM. Also, 38 per cent of variation in perceived value was caused by religious motives, service quality and convenience path, whereas 34 per cent of variation in WOM towards IB was caused by perceived value, service quality and convenience path.Research limitations/implicationsFuture research needs to investigate other factors that may affect customers’ WOM concerning IB such as perceived bank image, trust and subjective norms. Future research should investigate other dimensions of perceived value such as social, psychological, emotional, sacrifice value and product values and how they affect WOM. From an international marketing standpoint, comparative studies between Jordanian and non-Jordanian Islamic customers are potential areas of future research for international marketing strategies and cross-cultural consumer behaviour analysis.Practical implicationsThe paper identifies the determinants of WOM towards IB. Managers should focus on executing service quality strategies customised towards IB. Convenience is a major driver of perceived value and, then, WOM towards IB. Managers need to focus on key marketing messages that enhance religious motives in customers’ minds and hearts; however, attracting new customers and retaining the current ones depend on the perceived benefits in the areas of service quality, convenience and several value aspects.Originality/valueThis study is the first of its kind to test a model of WOM determinants in IB in Jordan. The study is thought to have made a reasonable contribution to consumer behaviour literature and, specifically, for decision-making process through developing and testing a model of WOM determinants towards IB. The study offers CEOs and marketing managers of Islamic banks new insights into the determinants of WOM and how they contribute to consumers’ decision-making process and attitudes to achieve the intended behavioural outcomes towards IB, which were not available at their hands before. These empirical findings are crucial inputs for marketing strategy formulation and implementation.

Research on the factors affecting consumer trust in green residences—Based on SEM model and SPSS data processing software

2020 ◽  
pp. 002072092093035
Author(s):  
Jianping Yang ◽  
Yao Zhang
Keyword(s):  
Structural Equation ◽  
Perceived Value ◽  
Reliability And Validity ◽  
Original Data ◽  
Individual Characteristics ◽  
Consumer Trust ◽  
Environmental Responsibility ◽  
Analysis Software ◽  
Factors Affecting ◽  
Institutional Evaluation

The lack of consumer trust in green residences is an important reason why the green residential market is difficult to promote. According to the consumer theory and trust building model, structural equation model (SEM) of the factors affecting the trust of green residences is established. According to the questionnaire of 368 consumers in Xi’an, China, the reliability and validity of the original data are analyzed by SPSS data analysis software, and SEM model is processed by AMOS analysis software to obtain the key influencing factors of consumer trust in green residences. The results show that individual characteristics, green residential knowledge, green residential information, environmental responsibility awareness, perceived value, and institutional evaluation are important factors influencing consumer trust. Individual characteristics, environmental responsibility awareness, and institutional evaluation significantly positively affect consumer trust at the 1% level; green residential knowledge and green residential information significantly positively affect consumer trust at the 5% level; perceived value negatively affects consumer trust at the 1% level. The research results can provide an important reference for enhancing consumer trust and promoting the green residences.

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