scholarly journals Determinants of Stores Choice in Rural Markets: An Empirical Study in Karnataka State

Author(s):  
S. Sathyanarayana ◽  
Sudhindra Gargesha

<div><p><em>The current empirical study entitled “determinants of stores choice in rural markets:  an empirical study in Karnataka state” has been undertaken with an intention to investigate the stores’ loyalty of the rural consumers and the major factors that determine the preference of a particular retail outlet.  To realise the stated objectives the researchers have employed a survey method. A structured questionnaire was used for the collection of the data from 1,600 rural respondents. The validity of the research instrument was adjudged using Cronbach's coefficient (α) and was calculated to test the reliability and internal consistency of the responses. The collected data was tested for the normality and various statistical tools have been employed to analyse the collected data. Based on the analysis of the study a brief summary of findings have been made and a meaningful conclusion has been drawn. Finally the results have been compared with the possible evidence. The study revealed that majority of the rural consumer respondents purchase their entire FMCG requirement in one shop and majority of the rural consumers seek clarification (case-on-case basis) from the retailer before purchasing the product. We found a significant difference in the nature of clarification made by the rural consumer to the retailer.  There is a significant influence of the distance to the nearest town of the rural consumer and the passing of benefits by the retailer to the rural consumers and there is a significant relationship in the reasons offered by occasional and consistent categories of retailers who do not pass benefits to rural consumers.</em></p></div>

2019 ◽  
Vol 8 (2) ◽  
pp. 8
Author(s):  
Mufti Ahmed

The prime and foremost purpose of this study was to explore climate change perception among indigenous people living in Sylhet, Bangladesh. This study also tried to investigate the nexus between some socio-demographic dimensions of the respondents and their perception regarding climate change. The present study followed descriptive-explanative research design where survey method used to collect necessary data. In case of survey method, a self-developed semi structured questionnaire was provided to the respondents for collecting relevant data. Total number of population was 75 and 63 respondents has been interviewed following the sample size estimation of Nurul Islam (2011). Findings of this study revealed that, there is a statistically significant difference between some socio-demographic dimensions (like; Age, Family type, Education and Income) and climate change perception. Furthermore, no statistically significant relationship found between Gender, Religion, Savings and climate c...


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Akira Jbeen ◽  
Shafiq Ur Rehman ◽  
Khalid Mahmood

Purpose The purpose of this study was to explore the level of awareness, use and attitudes of students regarding e-books. Design/methodology/approach This study used a quantitative research design based on the survey method. A structured questionnaire was designed and used for data collection from four different universities of Pakistan. A total of 305 responses were collected from a sample of 400, and 303 of those responses were used for data analysis. Findings The results of this study indicated that students were aware of e-books and used them in their daily lives. Most of the respondents had a positive attitude towards e-books and indicated that they considered e-books are easy to find and support them in their assignments. Online features of e-books were important to them. There was a significant difference of opinion found among students of different disciplines regarding the use of e-books. Research limitations/implications This study was limited to four disciplines in four universities, one discipline per university. Therefore, its findings may not be applied to other universities or other disciplines. Practical implications This paper offers a new idea to academic libraries related to purchasing e-books. This study will provide guidelines to information professionals for development of their e-book collection and implementation of innovative approaches in library services or e-books services to facilitate their users according to their need. Originality/value To the best of the authors’ knowledge, this is the first study on the level of awareness, use and attitudes of university students towards e-books in Pakistan.


Author(s):  
Olushola A. Iyekolo

Cohabitation is an intimate sexual union between two unmarried partners who share the same living quarter for a sustained period of time. This study investigated factors responsible for cohabitation among youths as perceived by students of University of Ilorin. The research design that was adopted for the study is the descriptive survey method. The population for this study comprises all of the 44,566 undergraduates at the University of Ilorin, while the target population for the study comprises 24,935 students of the Faculties of Arts; a total of two hundred (200) students constitutes the sample of this study. The instrument used for collection of the relevant data for this study was a 20-item structured questionnaire entitled “Factors Responsible for Cohabitation among Youths”. The instrument was validated with a reliability coefficient of 0.85 after a test re-test using PPMC at 0.05 alpha level. The findings of this study revealed that: reducing the occurrence of loneliness, improving the academic performance of the cohabitants, it is morally acceptable, it encourages peer reading/study, and it goes against the spiritual principle of purity, among others, are the common factors responsible for cohabitation. Also, there is a significant difference in the factors responsible for cohabitation among youths as perceived by the students of the University of Ilorin on the basis of their faculty, gender, and level. There is no significant difference in the factors responsible for cohabitation among youths as perceived by the students of the University of Ilorin on the basis of their age bracket. Based on the findings of this study, it was recommended that there should be a regular campaign regarding the benefits and dangers associated with students’ cohabitation, the Government should support the university management in providing sufficient accommodations for students, students should switch to cohabitation when they don’t have any other option and they should not abuse it, and parents should make sure that they are monitoring the activities of their children to avoid the danger of cohabitation.


Author(s):  
Sathyanarayana S ◽  
B. H. Suresh

<p>Indian rural market with its enormous size and demand base offers great opportunities to marketers. However, there are many serious challenges that FMCG manufactures face in tackling rural markets, viz., the scattered nature of rural markets, their small size, remoteness, poor connectivity and tremendous heterogeneity, low level of literacy, too many languages and dialects, cultural diversities, inadequate banking facilities, acute dependence on the monsoon; seasonal demand, and media darkness are some serious limitations.  However, the issue of packing is very crucial when it comes to marketing of brands in rural areas as the brand recognition in rural areas generally through its colours, logos, shape and size.  Therefore, the current study has been undertaken with an intention to understand the role of packing in rural markets. In order to realize the stated objectives the researcher constructed a structured questionnaire has been constructed and pre tested and administered on 1,600 rural respondents spread across 200 villages in the state of Karnataka.   The study revealed that packing make a significant role while buying FMCG. There is a significant difference in the opinion of rural consumer respondents on importance attributed to packing while purchasing FMCG as perceived by rural consumer respondents. There is a significant influence of annual house hold income of the rural consumer respondents on the level of importance attributed to packing while buying FMCG. Majority of the rural consumer respondents preferred sachets while buying FMCG. There is a significant difference in the packing size preference of the rural consumer respondents while purchasing products. There is a significant influence of the annual house hold income of the rural consumers on kind of packing preference. Majority of the rural respondents recognize brands through reading, colours, scanning of logos/pictures/trademarks and through packing style of the products. Based on the analysis of the study a brief summary of findings have been made and a meaningful conclusion has been drawn. Finally the results have been compared with the possible evidence.</p>


Author(s):  
Prakash Kumar Hasmukhbhai Patel ◽  
Satendra Kumar ◽  
Rajesh Khajuria

Electronic procurement (E-Procuremrnt) was touted as revolutionizing the supply chain and offering organizations a vast number of advantages. Such hype has caused business to focus on the supply function to a greater extent than in the past. The savings promised were too good not to consider and many organizations needed to make these savings to stay competitive.The purpose of the research is to study the further up gradation of Information Technology (IT) to support the procurement process and to identify the significant difference of further up gradation of Information Technology (IT) to support the procurement process across industry, Size and Ownership of the firm. The current study is a descriptive study, for which, primary data were collected through structured questionnaire with the help of personal survey method. The sampling unit is an Executive and/or a Manager concerned with Procurement activities of an organisation. The sampling technique adopted for the survey is non-probability convenience sampling technique. In this study, researchers used SPSS 20 to analyze the data and using nonparametric statistics. There is a significant difference of further up gradation of Information Technology (IT) to support the procurement process across industry, Size and Ownership of the firm.


2020 ◽  
Vol 6 (4) ◽  
pp. 1-7
Author(s):  
Mufti Nadimul Quamar Ahmed

The prime and foremost purpose of this study was to explore climate change perception among indigenous people living in Sylhet, Bangladesh. This study also tried to investigate the nexus between some socio-demographic dimensions of the respondents and their perception regarding climate change. The present study followed descriptive-explanative research design where survey method used to collect necessary data. In case of survey method, a self-developed semi structured questionnaire was provided to the respondents for collecting relevant data. Total number of population was 75 and 63 respondents has been interviewed following the sample size estimation of Nurul Islam (2011). Findings of this study revealed that, there is a statistically significant difference between some socio-demographic dimensions (like; Age, Family type, Education and Income) and climate change perception. Furthermore, no statistically significant relationship found between Gender, Religion, Savings and climate change perception of the respondents. The present study is useful for the policy makers to take necessary steps for making people aware about climate change which is must needed for the upcoming days as; various study claims Bangladesh as one of the most vulnerable county to the impacts of climate change.     


Author(s):  
Ayaz Muhammad Khan ◽  
Amber Jamshaid ◽  
Tayyibah Roohi ◽  
Amna Ramzan

Sustainable Development (SD) is a rich, challenging and thought-provoking construct in social sciences. The main purpose of this paper was to identify and explore the role played by primary school teachers in building up the idea of sustainable development (SD) among students. This paper was intended to identify that how a teacher can successfully execute the concept of SD by influencing students’ minds at the primary level. Quantitative survey technique were utilized for data collection. All the primary school teachers of Lahore division comprised the population of the study. Through multistage sampling technique, 352 primary school teachers were selected as participants of the study. A self-developed SD questionnaire incorporating four major factors (teachers’ awareness, pedagogy, curricular and co-curricular activities) with Cronbach’s alpha value = .93 was used to measure the role of teachers in building the sustainability concept among students at primary level. The results indicated a significant mean score difference among SD scores of teachers, sector wise (private and public). Furthermore, the results also reconnoitered the significant difference (p=.04) between the mean scores of female and male teachers in building up the SD concept in students’ minds.


2015 ◽  
Vol 3 (1) ◽  
Author(s):  
Shamsher Singh ◽  
Ameet Sao

The retail sector is growing a faster pace in India due to demographic shift in population and growing middle class. It is an opportunity for both organized and unorganized sectors. The purpose of this article is to study the customer perception and shopping experience about organized and unorganized retailing with special reference to Delhi and NCR and find out whether the preferences for organized and unorganized retailing are dependent or independent demographic characteristics of consumers. The study has used the primary data collected from 200 respondents through survey method using structured questionnaire. Convenient sampling method was used during the


2021 ◽  
Vol 61 (1) ◽  
Author(s):  
Isadora Carvalho Medeiros Francescantonio ◽  
Leandro Augusto Rodrigues dos Santos ◽  
Paulo Luiz Carvalho Francescantonio ◽  
Luiz Eduardo Coelho Andrade ◽  
Wilson de Melo Cruvinel

Abstract Objective To evaluate the perception of rheumatologists regarding the recommendations of the Brazilian Consensus for detection of Autoantibodies (BCA) on HEp-2 Cells by Indirect Immunofluorescence assay (IFA) and how BCA recommendations help in clinical practice. Methodology A structured questionnaire regarding the BCA recommendations for detection and interpretations of autoantibodies in HEp-2 cells was applied to randomly selected rheumatologists. The results were tabulated using the Microsoft® Excel program, expressed as a simple percentage and the dichotomous data were analyzed using the Chi-square test and the Epi Info® program. Results Four hundred fuorteen rheumatologists participated in the study: 70% of them considered their knowledge of the HEp-2 IFA test satisfactory or excellent, and 43% said they knew the BCA recommendations in general, without distinguishing the edition of the BCA to which they refer. The Revista Brasileira de Rheumatologia/Advances in Rheumatology was the means of dissemination most consulted by specialists (50%). According to the rheumatologists’ opinion, the most relevant pattern was the homogeneous nuclear (78%) and 65% stated they were satisfied with the BCA recommendations at a level of satisfaction greater than or equal to 80%. There was no significant difference in the perception of rheumatologists from the several Brazilian geographic regions. Conclusion Brazilian rheumatologists are aware of the BCA guidelines and most are satisfied with the content published, considering that the BCA recommendations assist positively in the clinical practice. Most rheumatologists recognize the patterns associated with rheumatic autoimmune diseases and have used BCA recommendations to interpret the results of the HEp-2 IFA test.


2019 ◽  
Vol 9 (2) ◽  
pp. 71-75
Author(s):  
K. N. Hemavathi ◽  
M. Chandrashekara

The present study explores the information literacy skills among the faculty members of the College of Horticulture, Bagalkote, Karnataka. A survey method was adopted in the study. The structured questionnaire was designed for data collection. A total of 110 questionnaires were distributed and 90 questionnaires were received back. The total response rate was 81.81 percent. The study found that the majority of the faculty members have better knowledge and skills about the use of different types of sources, tools, and services. The respondents suggested that the college library should conduct seminars, workshops, and training programmes from experts to improve information literacy skills.


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