scholarly journals NOVAS FORMAS COMERCIAIS E AS EXPRESSÕES DA CENTRALIDADE URBANA DE IMPERATRIZ – MA: uma análise a partir da instalação e dinamismo do Imperial Shopping

2020 ◽  
Vol 16 (01) ◽  
pp. 204-232
Author(s):  
Laila Santos Silva ◽  
Jailson de Macedo Sousa

Neste artigo, são abordados aspectos fundamentais das novas formas comerciais e as expressões da centralidade urbana materializadas na cidade de Imperatriz. De início, são ressaltadas algumas considerações sobre o fenômeno urbano no Brasil que apresenta como traços característicos a complexidade e diversificação. Teve influência nesse cenário, distintas determinações, entre as quais ressaltamos: o desenvolvimento de atividades econômicas variadas que promoveram maior dinamismo das cidades, como é o caso da industrialização que favoreceu a expansão deste processo no centro-sul do país, a modernização do campo na região centro-oeste, influenciada pelo avanço e uso de novas técnicas. Os reflexos desse fenômeno são visíveis na realidade amazônica, onde se insere a cidade de Imperatriz que é objeto central deste estudo. Desse modo, tivemos a inquietação de compreender as expressões da centralidade urbana desenvolvida por esta cidade, através da instalação e dinamismo dos shopping centers. Esta investigação apoiou-se na adoção da abordagem marxista, fundamentada no uso do método dialético por entender que a realidade urbana se constrói de modo contraditório, ou seja, as cidades são edificadas por atores que apresentam interesses distintos. Esta construção método-lógica se apoiou ainda, nas contribuições fornecidas por Trivinos (2011) e Gil (2008). Utilizamos ainda, como técnicas para a coleta de dados: a observação simples e realização de entrevistas semiestruturadas. Palavras- chave: Imperatriz. Centralidade Urbana. Shoppings Centers.     NEW COMMERCIAL FORMS AND EXPRESSIONS OF URBAN CENTRALITY IN IMPERATRIZ – MA: an analysis of the installation and dynamism of shopping centers ABSTRACT In this article it is discussed the key aspects of the new commercial forms and expressions of the urban centrality of Imperatriz. At first, some considerations about the urban phenomenon in Brazil, that poses diverse and complex, are made. This scenario was influenced by different determinations; some of them were the development of many economic activities, that promoted greater dynamism of the cities, as in the case of industrialization, that favored the expansion of this process in the Center-South of this country, the modernization of the countryside in the Central-West, influenced by advancement and the use of new techniques. The reflections of this phenomenon is visible in the Amazon reality, the region where it enters the city of Imperatriz, which is the object of this study. Because of that, we had the anxiety to understand the expressions of the urban centrality developed by this city by the installing and dynamism of the shopping malls. This research is supported by the adoption of the theoretical Marxist approach and on the use of the dialectical method for understanding the urban reality is built in a contradictory way. Those methodological constructions were based on the contributions provided by Trivinos (2011) and Gil (2008). As techniques for data collection the simple observation and the adoption of semi-structured interviews were used. Keywords: Imperatriz. Urban centrality. Shopping malls.   NOUVELLES FORMES COMMERCIALES ET EXPRESSIONS DE LA CENTRALITÉ URBAINE EN IMPERATRIZ – MA: une analyse de I’installation et de la dynamisme des centres commerciaux ABSTRAIT Dans cet article, nous avons mit en évidence les aspects fondamentaux des nouvelles formes commerciales et les expressions de la centralité urbaine de la ville d'Imperatriz. De cette façon, nous soulignons certaines considérations sur le phénomène urbain au Brésil qui sont classifiées comme complexes et diversifiés. Le développement de diverses activités économiques qui ont favorisé un grand dynamisme des villes, comme l'industrialisation qui a permit l'expansion de ce processus dans le centre-sud du pays, la modernisation de la campagne région centre-ouest, qui a été influencée par la progression et l'utilisation de nouvelles techniques, sont des examples de la manière comme ce processus urbain a pu exister dans des différentes régions du Brésil. Les réflexes de ce phénomène sont visibles dans la réalité amazonienne, où est insérée la ville d'Imperatriz qui fait l'objet de cette étude. De cette manière, nous avons eu la curiosité de comprendre les expressions de la centralité urbaine développée par cette ville, à travers l'installation et le dynamisme des centres commerciaux. La recherche est basée sur l’abordage théorique  marxiste. Cette dernière est soutenu par l'utilisation de la méthode dialectique, car elle admet que la réalité urbaine est construite de manière contradictoire. Ces constructions méthodologiques étaient basées sur les contributions fournies par Trivinos (2011) et Gil (2008) et nous avons utilisé la simple observation et adoption d'entretiens semi-structurés comme techniques de collecte de données. Mots-clés: Imperatriz. Centralité urbaine. Centres commerciaux.

2020 ◽  
pp. 263-286
Author(s):  
Julia Valentin Laurindo Santos ◽  
João Vitor Prudente ◽  
Letícia Parente-Ribeiro ◽  
Flavia Lins-de-Barros

In 2020, the rapid spread of Covid-19, a disease caused by a highly contagious virus, led many governments to adopt measures of social distancing, including the suspension of activities considered non-essential and the closure of public spaces. In Brazil, a country that is distinguished by sun, sea and sand tourism (3s), the effects were immediate in the months of March, April, May and June: closed beaches and the suspension of all economic activities linked to it. This article seeks to understand the effects of the Covid-19 pandemic on a traditional sector of the beach economy in Rio de Janeiro, the “tent business”. For that, we analyzed: 1) the organization of this sector in the pre-pandemic period; 2) the legal measures adopted to contain the spread of the new coronavirus and which affected the uses of beaches; 3) the effects of the pandemic on the daily lives of beach workers 4) the challenges for the resumption of activities in the post-pandemic period. The data used in this research are the result of surveys and fieldwork carried out in the period before the pandemic and the application, during quarantine, of semi-structured interviews, via social networks, with owners and employees of tents on the beaches of the city’s waterfront. For this study, the normative measures that affected the beaches of the city of Rio de Janeiro during the pandemic were also analyzed. As main results, we highlight, first, the importance of the “tent business” in the economic circuits associated with Rio beaches, as well as the role that tents play as poles of concentration of bathers in the sand strip. Regarding governmental measures of social distance, we noticed that the beaches were one of the areas affected for the longest time by the suspension of activities and that, until the total reopening occurred in October, the activities associated with the solarium, such as the “tent business”, were those that presented a more uncertain horizon of recovery. The impacts on the daily lives of the owners of the tents and their employees were enormous, with the vertiginous decrease of their incomes and the difficulties of finding alternative occupations. These effects were partially offset by the adoption of assistance measures by governments and the creation of support networks involving beachgoers, both Brazilian and foreigner, as a result of a relationship built over the years with stallholders and other beach workers. Finally, from a comparative exercise with other situations in the world, we highlight the challenges that are already being faced for the adoption of new ways of ordering the uses of beaches in the post-pandemic world. Keywords: Coastal management, social distancing, beach workers, beachfront, solarium.


2014 ◽  
Vol 38 (2) ◽  
pp. 120-129
Author(s):  
Guliz Ozorhon ◽  
Ilker Fatih Ozorhon

Within the scope of this article shopping malls were discussed as a building type and the evolution of a building type was tried to be witnessed within a twenty-five year period by comparing the early and late examples of shopping malls in Istanbul. The change of Istanbul’s shopping culture / spaces and the inclusion of shopping centers into the practice of architecture as a building type are briefly mentioned . Each of the selected malls were separately examined in terms of location, concept, space organization and other functions included, and in the fourth section both early and late examples were evaluated together in the same terms with a holistic perspective. The effect of shopping malls, the number of which constantly increases in Istanbul, on the city and its architecture is highly important. These massive bodies of buildings play a significant role in the formation and even definition of the new settlement areas of the city, and generate new areas of attraction. Due to these reasons, from location to architectural characteristic, from schedule to interior quality, they need to be designed punctiliously and with the consideration of the effects at all levels.


2021 ◽  
pp. 1-25
Author(s):  
Rodolfo Elbert ◽  
Sofia Negri

Abstract The Covid-19 pandemic took the world by surprise in early 2020. By March 2020 many countries had taken drastic measures to contain the virus. In Argentina, on 20 March, the government suspended most economic activities. Delivery workers continued with their jobs in a context of high epidemiological risk. In this article, we analyze the work and organizing experiences of these workers from 20 March to 1 July of 2020. First, we look at the consequences of job precarity in the sector during the pandemic. Second, we analyze workers’ perceptions regarding their work in this new context. Finally, we study conflict dynamics between companies and workers under the new circumstances. We analyzed semi-structured interviews with workers and activists conducted by phone and WhatsApp during the aspo and supplemented them with secondary statistical information about their working condition before the pandemic and the analysis of documents published by different workers’ organizations.


Author(s):  
Anton Pashkevich ◽  
Sabina Puławska

The main aim of presented study was to analyze and to assess accessibility of shopping malls as traffic generators in the city of Krakow (Poland) as well as to compare calculated results in the perspective of the whole amount of shopping centers. The scope of research work includes the calculation of two kinds of accessibility measures: distance measures based on the straight line (Euclidean distance) and real distances and potential accessibility measures also based on the same distances and, additionally, weighted by characteristics of shopping malls and transport districts. The data from the OpenStreetMap project was used to get information concerning transport network and two kinds of above-mentioned distances. At the end of article a possible usage of obtained results and the further development of topic are described.DOI: http://dx.doi.org/10.4995/CIT2016.2016.4117


GeoTextos ◽  
2008 ◽  
Vol 1 (1) ◽  
Author(s):  
Noora Heinonen

O trabalho pretende analisar os circuitos e cenários das dinâmicas comerciais atuais da cidade alta de Salvador, a antiga zona comercial "nobre" que, após várias fases sucessivas de desenvolvimento nas últimas décadas, ainda hoje constitui a zona comercial mais densa da cidade. Em nível prático, nosso objetivo é caracterizar as dinâmicas: organização das empresas; características pessoais e profissionais dos comerciantes bem como suas percepções e opiniões. Em nível teórico, pretendemos discutir a validade das teorias dualistas das economias urbanas do terceiro mundo, através dos resultados empíricos deste caso específico de uma área total, a cidade alta, que engloba dentro de estruturas comerciais a priori modernas - shopping centers e tradicionais - as ruas comerciais. Enfim, para reforçar o caráter pragmático da pesquisa, nosso objetivo é refletir sobre as dificuldades e, por outro lado, as potencialidades da área. As análises mostram uma cidade alta bastante heterogênea em todos aspectos e internamente hierarquizada. Os shopping centers e a Avenida Sete de Setembro apresentam a maior intensidade das atividades e concentram as empresas de grande porte que servem de elo entre os espaços comerciais. Apesar desta semelhança estrutural entre os shopping centers e certos trechos do comércio de rua, os padrões locacionais e as estratégias das pequenas empresas assim como as características dos comerciantes traduzem uma dissociação dos espaços. A predominância das pequenas empresas e a heterogeneidade qualitativa dos estabelecimentos, os problemas de infra-estrutura de segurança e a falta de dinamismo dos comerciantes de rua destacam-se como as fraquezas da cidade alta. Por outro lado o resgate da história e o leque extremamente variado de atividade de áreas turísticas deverão constituir as bases para o desenvolvimento futuro da área. Abstract The objective of the present study is to analyze the spatiality of commercial dynamics of the "Upper Town" of Salvador da Bahia, Brazil. This former fashionable retail area in the Old Center of the city has gone through several successive phases of development during the last decades, but still today constitutes the densest commercial area of the city. On a practical level, our objective is to characterize the commercial dynamics of the area, based on three interrelated factors in the formation of dynamics: organization of retail firms; personal and professional characteristics of the merchants; perceptions and opinions of the merchants. On a theoretical level, our objective is to discuss the validity of dualist theories of Third World urban economies, based on the empirical results of this specific case of a total area, the Upper Town, that englobes both a priori modern and traditional commercial structures, i.e. new shopping malls and old shopping streets. Finally, in order to stress the pragmatic character of the study, our objective is to evaluate the difficulties and the potentialities of the retail area. The analyses reveal a very heterogeneous and internally hierarchized Upper Town. The shopping malls and the principal avenue, Sete de Setembro, present the highest intensity of activities and concentrate the largest firms that form a link between these commercial spaces. In spite of this structural similarity between the malls and some parts of the shopping streets, locational and functional strategies of the small firms, as well as the characteristics of merchants express a dissociation between the spaces. The predominance of small firms, the qualitative heterogeneity of the establishments, problems of inftastructure and security, and the lack of dynamism of the merchants of shopping streets stand out as the ftagilities of the Upper Town. On the other hand, rescue of historical and cultural values, the extremely diversified scale of retail and service activities, proximity of tourist areas and location in a point of convergence of transportation should constitute the bases for future development of the area.


2019 ◽  
Vol 16 (2) ◽  
pp. 265-271
Author(s):  
Claudia Lintner

This article analyses the relationship between migrant entrepreneurship, marginalisation and social innovation. It does so, by looking how their ‘otherness’ is used on the one hand to reproduce their marginalised situation in society and on the other to develop new living and working arrangements promoting social innovation in society. The paper is based on a qualitative study, which was carried out from March 2014- 2016. In this period, twenty semi-structured interviews were conducted with migrant entrepreneurs and experts. As the results show, migrant entrepreneurs are characterised by a false dichotomy of “native weakness” in economic self-organisation against the “classical strength” of majority entrepreneurs. It is shown that new possibilities of acting in the context of migrant entrepreneurship are mostly organised in close relation to the lifeworlds and specific needs deriving from this sphere. Social innovation processes initiated by migrant entrepreneurs through their economic activities thus develop on a micro level and are hence less apparent. Supportive networks are missing on a structural level, so it becomes difficult for single innovative initiatives to be long-lasting.


2016 ◽  
Vol 4 (2) ◽  
pp. 126-132 ◽  
Author(s):  
Cecilia Avelino Barbosa

The fast urbanization in many regions of the world has generated a high competition between cities. In the race for investments and for international presence, some cities have increasingly resorting to the territorial marketing techniques like city branding. One of the strategies of recent years has been to use of creativity and / or labeling of creative city for the promotion of its destination. This phenomenon raises a question whether the city branding programs have worked in accordance with the cultural industries of the territory or if such labels influence the thought of tourists and locals. This paper begins by placing a consideration of the UNESCO Creative Cities Network (UCCN) and the strategies of the Territorial Marketing Program of the city of Lyon in France, Only Lyon. It also raises the question the perception of the target public to each of the current actions through semi-structured interviews which were applied between May and August 2015. Finally, I will try to open a discussion the brand positioning adopted by the city of Lyon


Author(s):  
Amanda Cabral ◽  
Carolin Lusby ◽  
Ricardo Uvinha

Sports Tourism as a segment is growing exponentially in Brazil. The sports mega-events that occurred in the period from 2007 to 2016 helped strengthen this sector significantly. This article examined tourism mobility during the Summer Olympic Games Rio 2016, hosted by the city of Rio de Janeiro, Brazil. This study expands the understanding of the relationship between tourism and city infrastructure, therefore being relevant to academics, professionals of the area and to the whole society due to its multidisciplinary field. The existence of a relationship between means of transportation and the Olympic regions as well as tourist attractions for a possible legacy was observed. Data were collected from official sources, field research and through participant-observation and semi structured interviews. Data were coded and analyzed. The results indicate that the city was overall successful in its execution of sufficient mobility. New means of transportation were added and others updated. BRT's (Bus Rapid Transit) were the main use of mass transport to Olympic sites. However, a lack of public transport access was observed for the touristic sites.


2021 ◽  
Vol 13 (8) ◽  
pp. 4382
Author(s):  
Gonzalo Salazar ◽  
Paloma González

In the current global scenario, in which mobility has been strongly impacted, it is relevant to highlight certain mobility experiences of Indigenous Latin American peoples, in which new cultural and geographical elements justify revisiting this phenomenon. In this context, the mobility of the Aymara ethnic group offers an opportunity for such a second look. Although the subject has been approached from the perspectives of internal migration processes and physical movement, as in other Latin American cases, studies have omitted some important aspects for its analysis, such as the practices, meanings, and political implications associated with mobility. Based on the new mobility paradigm, this article seeks to strengthen the perspective on mobility by researching rural-urban mobility practices and their meaning regarding the experiences of Aymara people who migrated from the rural municipality of Putre to settle in the city of Arica from the 1950s. At the same time, it is shown that these Aymara mobility practices imply spatiotemporal dynamics that are key for the construction of place, and allow for a widening of base elements that should be considered in the new mobility paradigm. This research is based on five years of ethnography, including mobile accompaniment and semi-structured interviews. This methodological approach has allowed researchers to explore how elements related to physical and symbolic mobility have constantly constructed relational spaces within the Arica and Parinacota region over time. This shows that mobility does not only refer to physical movement, but to politics, emotions, culture, and memory as well. From these results, the article examines and discusses key elements related to physical and symbolic mobility, and their implications in political and intercultural terms.


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