scholarly journals Evaluation of social marketing objectives: A case study of the effectiveness of operation gcin’amanzi in soweto, South Africa

2015 ◽  
Vol 12 (4) ◽  
pp. 517-528
Author(s):  
Maxwell Agabu Phiri ◽  
Degracia Khumalo

This study was aimed at investigating the effectiveness of the social marketing goal in the implementation of Operation Gcin’amanzi (OGM) in Mofolo North, Soweto, South Africa. The paper is based on a quantitative in nature, although qualitative data was collected to confirm and clarify issues identified in the survey questionnaire. A process-based research approach was pursued in order to measure the impact of social marketing as a phenomenon that has been explored in changing consumer behaviour for the public good. Due to unsuccessful telephone calls to the Johannesburg Water’s communication centre (JW) there is a lack of information from them on specific studies or surveys conducted specifically on OGM since its inception. It is anticipated that the findings from this study will add value to the knowledge in the public sector by elevating the significant role of social marketing in the delivery of basic services projects. These projects are complex in nature as issues of equity, access and the impact on development have to be considered, unlike in traditional marketing approaches where it is the benefit and satisfaction of an individual consumer that is key.

2022 ◽  
Vol 14 (1) ◽  
pp. 492
Author(s):  
Imranul Hoque ◽  
Peter Hasle ◽  
Miguel Malek Maalouf

Ergonomics is a key concern of garment suppliers to improve their workers’ well-being and efficiency. However, suppliers’ isolated initiatives are not sufficient to improve ergonomics conditions. Thus, buyers’ cooperation and collaboration with suppliers are necessary to make the ergonomic initiatives successful and sustainable. The purpose of this study is to investigate the impact of buyer-assisted ergonomics intervention on suppliers’ performance and the role of buyers’ assistance and suppliers’ initiatives for improving ergonomics conditions in garment supplier factories. Following a qualitative research approach and multiple embedded case study method, this study intervened in supplier factories and collected qualitative and quantitative data from one Danish buyer and their four key suppliers on ergonomics and the role of buyers and suppliers in improving ergonomics conditions. Collected data were analysed by employing both quantitative and qualitative data analysis techniques. This study demonstrates that buyer-assisted ergonomics intervention on the shop floor can improve ergonomics conditions in garment supplier factories. This study also shows that improving ergonomics in supplier factories need joint efforts of buyers and suppliers. The findings of this study will enrich the literature on ergonomics, sustainability, and buyer–supplier relationships by demonstrating how garment suppliers in developing countries can improve ergonomics to meet the expectations of lead buyers and their workers. This is a unique research attempt to understand ergonomics from a buyer–supplier relationship perspective and its impact on the social sustainability of garment suppliers.


Author(s):  
Kai Jakobs

This chapter discusses the influence individuals have in the ICT standards development process. The chapter draws upon ideas underlying the theory of the Social Shaping of Technology (SST). Looking through the SST lens, a number of non-technical factors that influence ICT standards development are identified. A literature review on the role of the individual in ICT standards setting and a case study of the IEEE 802.11 Working Group (WG) show that in a standards body's WG, the backgrounds, skills, attitudes, and behaviour of the individual WG members are crucially important factors. Yet, the case study also shows that in most cases employees tend to represent the ideas and goals of their respective employer. The chapter observes that the non-technical factors are ignored all too often in the literature. It argues that a better understanding of the impact and interplay of these factors, specifically including the skills and attitudes of the WG members, will have significant implications both theoretical and managerial.


2019 ◽  
Vol 10 (4) ◽  
pp. 948-974 ◽  
Author(s):  
Seamus J. O’Reilly ◽  
Joe Healy ◽  
Tom Murphy ◽  
Rónán Ó’Dubhghaill

Purpose This paper aims to contribute to a developing literature on continuous improvement (CI), enabled by Lean Six Sigma (LSS), in higher education institutions (HEIs). It reports on the key learning points arising from the initial steps taken by an Irish university on its CI journey. Design/methodology/approach A case study strategy was adopted following a participatory research approach. This approach supports reflexivity and also provides access to all relevant documentation and staff within the case university. Thematic analysis was supported by data reduction and display techniques. Findings The introduction of a LSS approach rather than a reliance on lean alone introduced a structured methodology (DMAIC) that supported simplification of a number of administrative processes. A number of specific improvements were achieved including: Cycle time and cost reduction; customer or employee satisfaction; and rework and error reduction. The findings support the importance of the Readiness Factors as identified by Antony (2014), with particular insight into the role of senior and middle management, the impact of training and deployment of expertise. Research limitations/implications This paper is based on an ongoing, longitudinal, empirical study of a single case study in Ireland. Originality/value This paper tracks the development of CI in a HEI in a longitudinal manner and adds to the emerging the literature in this area. The paper evaluates the role of management at various levels, analyses the use of LSS tools and techniques and evaluated the role of training and capacity building. Implications for Management are shared including: design and role of training programmes, role of champions at various organisational levels, including key functional areas and sustaining momentum.


2018 ◽  
Vol 22 (4) ◽  
pp. 369-386 ◽  
Author(s):  
Serhat Güney ◽  
Bülent Kabaş ◽  
Fatih Çömlekçi

In this work, we attempt to examine the role of strategies like arts sponsorship and culturalism in the solution of immigrant youth issues around a specific immigrant place. This is a case study that focuses on the NaunynRitze Youth Centre in Berlin-Kreuzberg, which was presented as a successful example by policy makers and the public in the 1990s when the footsteps of the crisis of multiculturalism had begun to be heard in Germany. Our research shows that the social engineering strategies shaped around a multikulti production base are not permanent or sustainable as long as these institutions are also given the responsibility of eliminating the cycle of crime and violence in addition to promote individual artistic development and subcultural entities. As long as political figures and the public opinion continue to generally see the immigrant youth as a danger to the secure and untarnished development of society, it does not appear possible for the multiculturalism and the immigrant youth work system to develop.


SOSIETAS ◽  
2016 ◽  
Vol 6 (2) ◽  
Author(s):  
Saras Sarita ◽  
Siti Nurbayani

This study is about the changing role of traditional leaders called punyimbang in pepadun community. This research was conducted in the village of Terbanggi Besar, Terbanggi Besar District of Central Lampung regency. This research was motivated by the social and cultural changes taking place in society. The research is a qualitative research method of case study that compares difference conditions punyimbang role ago and today. The results of this study are firstly the social and cultural changes that occurred in the community so that the role punyimbang the first switch and always involved in every aspect of community life is starting at left, second, the factors that cause changes in this role is the modernization that began touching indigenous peoples pepadun village Terbanggi great so that people began to leave things that are traditional, third, these changes have an impact on the conflict in the community, due to the people lost figure punyimbang that exemplifies the good things that people are starting to do a lot of irregularities such as conflict between villages, spoliation, and the conflict between generations, fourth, related to the changing role of public response punyimbang happens is people still assume the existence punyimbang needed as long as there customary held by the public but does not bind as before.


2020 ◽  
Vol 8 (2) ◽  
pp. 192
Author(s):  
Susana León-Jiménez

Friendship has been studied along centuries, since ancient times to present-day, as the basis of the social cornerstone, present at all stages of the lifespan and belonging to the world of truthful sentiments. Benefits of friendship on health have been demonstrated. Less is known about the role of friendship on seniors. The aim of this case study has been to show how the end friendship developed in an adults’ school operating for more than 40 years in Barcelona is having a positive impact on the well-being and health of their participants. Through the communicative discussion group, we have deepened in the trajectories of some of the school participants. The results show how participation in the school and the dialogic gatherings have contributed to the emergence of a non-instrumental friendship feeling and to consider an impact on the perceived general wellness and health and an improvement of their life quality. It is discussed how this research provides more elements to the existing literature. More research on how other communitarian environments have similar effects on this population, or on the impact of these dialogical spaces in the development of end friendships in other stages of the life cycle would be of interest.


Author(s):  
Georgeta Ghebrea

Our scope was to explain the failure of the Referendum on the revision of Article 48 of the Romanian Constitution, regarding the definition of family (held in 2018 and known as the "traditional family referendum"). We hypothesized that in Romania the traditional family has become a "zombie" category, unable to produce an authentic mobilization of the social-political actors. Still, the traditional family represents an anchor that counteracts insecurity and anxiety caused by the "risk society" in which we live. This function is capitalized by social-political actors as a source of their legitimation. Our understanding was based on the processual analysis of this issue on the public agenda, from inflammation to extinction. This analysis clearly showed the process of gradual demobilization of the actors involved.


2019 ◽  
Vol 16 (07) ◽  
pp. 1950059
Author(s):  
Lakshminarayana Kompella

Organizations have diverse options to improve their performance. With the advances in ICT, several organizations attempt a technology-based solution by digitizing and automation. Indeed, to begin with, it is appropriate, but there are societal challenges. The theories available in the literature explain the reasons for certain societal challenges and actions, but there is also a constant expansion of the theories. This paper adds to the expansion by considering ICT innovations such as digitalization. The social, political, cultural, and economic entities in which organizations operate influence and get influenced by organizational responses. There are connections between organizations and entities; we can refer to these as embeddedness. The purpose of this paper is in identifying a framework and the types of embeddedness. The phenomenon, organizational embeddedness, requires observing it in its setting and is performed using a case study methodology. E-Governance interacts with various entities and provides diverse analytic and heuristic views; hence the author uses E-Governance cases from India. The developed framework assists organizations in providing inputs towards improving their internal complements. In doing so, organizations can not only better respond to societal challenges but also enable other entities in the environment to coevolve.


2020 ◽  
Vol 23 (1) ◽  
pp. 355-385
Author(s):  
Brynne Guthrie

The Constitutional Court of South Africa has played a unique role in the country’s constitutional transition. This paper starts by detailing the historical and political context of the Interim Constitution which created the Constitutional Court and the constitutional principles. The article describes the approach of the Court in the First Certification Judgment (1996), analysing the impact of the Constitutional Court’s decision on the drafting of the final Constitution and the public more generally, before briefly outlining the role that the Court continues to play in protecting constitutional democracy as a ‘Guardian of the Solemn Pact’.


Info ◽  
2013 ◽  
Vol 15 (5) ◽  
pp. 128-140
Author(s):  
Chris Armstrong

Purpose – The purpose of this paper is to explore the disconnect between policy intent and policy implementation in relation to regional/local (sub-national) TV deliverables in South Africa between 1990 and 2011, and evaluate the impact of this disconnect in pursuit of public interest objectives. Design/methodology/approach – The article is based on a research case study in which data extracted from policy documents and interviews were qualitatively analysed via the Kingdon “policy streams” framework and the Feintuck and Varney public interest media regulation framework. Findings – It was found that ruptures in deliberative policymaking, and policy implementation missteps, undermined sub-national TV delivery and, in turn, undermined pursuit of the public interest. Originality/value – By combining a political science conceptual framework with a media policy conceptual framework, the article provides unique insights into South African TV policymaking in the early democratic era.


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