A Study on the Experiential Value and Behavioral Intention of the Japan Street Arts Festival Using Goal-Directed Behavior Model

ABSTRAKIndonesia memiliki peluang besar menjadi barometer halal fesyen dunia. Cara yang harus dilakukan supaya bertahan di industri halal fesyen dengan mempunyai kreativitas dan menghasilkan produk baru yang inovatif. Nilai pengalaman merupakan faktor penting yang memengaruhi keberhasilan, inovasi dan daya saing. Nilai pengalaman dianggap memiliki pengaruh terhadap kepuasan pengalaman dan niat berperilaku. Penelitian ini bertujuan untuk mengidentifikasi dan mengkaji pengaruh nilai pengalaman pada halal fesyen, kepuasan pengalaman dan niat berperilaku dengan objek penelitian Laksmi Muslimah. Penelitian ini menggunakan metode kuantitatif dengan menggunakan path analysis. Penelitian ini memiliki hasil bahwa nilai pengalaman pada halal fesyen berpengaruh terhadap kepuasan pengalaman, kepuasan pengalaman berpengaruh terhadap niat berperilaku, nilai pengalaman pada halal fesyen berpengaruh terhadap niat berperilaku. Penelitian ini memiliki implikasi pada ilmu pemasaran Islam, yaitu pemahaman tentang pengalaman konsumen yang kemudian akan memberikan dampak pada perilaku masa depan seperti merekomendasikan produk/layanan kepada orang lain.Kata Kunci: nilai pengalaman, halal fesyen, kepuasan pengalaman, niat berperilaku. ABSTRACTIndonesia has a great opportunity to become a barometer of the world's halal fashion. The way that must be done to survive in the halal fashion industry is by having creativity and producing innovative new products. Experiential value is an important factor affecting success, innovation and competitiveness. Experiential value is considered to have an influence on experiential satisfaction and behavioral intention. This study aims to identify and examine the effect between the experiential value on halal fashion, experiential satisfaction and behavioral intention with the object of research of Laksmi Muslimah. This study uses quantitative methods using path analysis. This study has the results that the experiential value on halal fashion has an effect on experiential satisfaction, experiential satisfaction has an effect on behavioral intention, the experiential value on halal fashion has an effect on behavioral intention. This research has implications for Islamic marketing science, namely an understanding of consumer experiences which will then have an impact on future behavior such as products/services to others.Keywords: experiential value, halal fashion, experiential satisfaction, behavioral intention.

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Examining Vietnamese Hard-Adventure Tourists’ Visit Intention Using an Extended Model of Goal-Directed Behavior

Sustainability ◽

10.3390/su12051747 ◽

2020 ◽

Vol 12 (5) ◽

pp. 1747 ◽

Cited By ~ 5

Author(s):

Ngoc Anh Bui ◽

Kiattipoom Kiatkawsin

Keyword(s):

Social Media ◽

High Risk ◽

Behavioral Intention ◽

Predictive Ability ◽

Subjective Norms ◽

Extended Model ◽

Past Behavior ◽

Adventure Tourism ◽

New Variables ◽

Goal Directed Behavior

Although adventure tourism is divided into two subgroups based on the level of risk, most previous research has not made a distinction in their research. However, due to the high risk, skills, experience, and physical condition required of participants, hard adventure tourism should be studied separately from soft tourism activities. Thus, this study investigates the antecedents influencing hard adventure tourists’ visit intention by adopting the model of goal-directed behavior. Furthermore, two new variables, social media consumption and hardy tourism knowledge, were added to improve the model’s predictive ability. Using 441 Vietnamese hard adventure tourists as research samples, the results have shown the conceptual model to be robust and effective in explaining behavioral intention. Generally, the results were consistent with previous research. However, subjective norms, negative anticipated emotion, and frequency of past behavior produced unexpected results.

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The Changing Face of Leadership

Managing the Human Side of Information Technology ◽

10.4018/978-1-930708-32-7.ch001 ◽

2011 ◽

pp. 1-34 ◽

Cited By ~ 2

Author(s):

Walter O. Einstein ◽

John H. Humphreys

Keyword(s):

Leadership Styles ◽

Leadership Style ◽

Information Technologies ◽

Organizational Context ◽

Situational Leadership ◽

Power Relationship ◽

Behavior Model ◽

Behavioral Differences ◽

Leader Influence ◽

Goal Directed Behavior

In this Chapter’s beginning, we introduce the degree to which emerging information technologies have changed both the organizational context and the traditional leader-follower power relationship, and the significant challenges that have arisen from this evolution. In addition, we examine the emergence of leadership substitutes, such as teams, that are common to many information technology work groups and discuss the kind of leader influence that appears to be warranted. Most importantly, however, we present a leader behavior model tied closely to the situational leadership paradigm. In this model, we seek to show that unique actions and behaviors are associated with four specific leadership styles. Further, the model shows leaders’ behavioral differences based upon whether they do or do not possess rational legal authority, commonly referred to as “position power.” Most leadership discussions are limited to the descriptive nature of leadership and fail to offer specific guidance in identifying which leadership style is situational appropriate. We seek to remedy that shortcoming and take the critical next step of identifying leader behaviors that are appropriate for enhancing followers’ effort toward successful goal-directed behavior.

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The Influences of the Experiential Value on Attitude Toward Host City and Behavioral Intention : Focused on visitors of Cultural Heritage Night in Suwon

Journal of Tourism Management Research ◽

10.18604/tmro.2020.24.3.14 ◽

2020 ◽

Vol 24 (3) ◽

pp. 293-310

Author(s):

Kyungmi Baek ◽

◽

Siyoung Ryu

Keyword(s):

Cultural Heritage ◽

Behavioral Intention ◽

Experiential Value

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Effects of Place Attachment and Image on Revisit Intention in an Ecotourism Destination: Using an Extended Model of Goal-Directed Behavior

Sustainability ◽

10.3390/su12187831 ◽

2020 ◽

Vol 12 (18) ◽

pp. 7831 ◽

Cited By ~ 1

Author(s):

Mei-lan Jin ◽

Youngjoon Choi ◽

Choong-Ki Lee ◽

Muhammad Shakil Ahmad

Keyword(s):

Behavioral Intention ◽

Local Governments ◽

Place Attachment ◽

Behavioral Control ◽

Subjective Norm ◽

Destination Image ◽

Perceived Behavioral Control ◽

Extended Model ◽

Revisit Intention ◽

Goal Directed Behavior

This study explores the decision-making process of tourists visiting Guilin, China as an ecotourism destination. An extended model of goal-directed behavior with the inclusion of place attachment and destination image is employed to understand tourists’ revisit intention. This study finds several substantial variables that contribute to leading the behavioral intention of tourists. Results reveal that tourist attitude, positive anticipated emotion, and perceived behavioral control positively influence desire. Tourist desire to visit a destination is an important predictor of behavioral intention, and desire plays a substantial mediating role between attitude, positive anticipated emotion, perceived behavioral control, and behavioral intention. The image of an ecotourism destination is an important antecedent of attitude, perceived behavioral control, and subjective norm. The destination image indirectly influences behavioral intention through attitude, subjective norm, and perceived behavioral control. Destination image also has a direct effect on place attachment, which in turn influences behavioral intention. Findings provide a theoretical framework of understanding tourist behavior and contribute guidelines for developing sustainable ecotourism for central and local governments.

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