Factors Affecting Willingness To Accept Foreign Halal Foods By Urban Malaysian Malays

2019 ◽  
Vol 7 (1) ◽  
pp. 45
Author(s):  
Hasman Abdul Manan ◽  
Shahira Ariffin ◽  
Tengku Sharifeleani Ratul Maknu ◽  
Irwan Ibrahim ◽  
Harlina Suzana Jaafar

The significant shifts in urbanites’ lifestyles have been the catalyst behind the increased in the consumption of foreign foods and beverages in Malaysia; particularly those made in western nations. Notably, Malaysia’s total import for food had risen significantly from RM26.7 billion in 2009 to RM42.6 billion and RM 45.4 billion, in 2014 and 2015 respectively. These days, urban Malaysian Malays are being inundated with various foreign Halal food products in local markets however, these can also leave them in a rather risky circumstance as the likelihood that some of these foreign food products are not suitable (i.e. Haram) for their consumptions, is relatively high. Halal food issues (namely those foods originated from non-Muslim countries) have created lots of anxieties within the Malaysian Malays’ society. Hence, this study aims to examine factors affecting willingness to accept foreign Halal foods by urban Malaysian Malays. Convenience sampling technique was used to obtain responses from 450 urban Malaysian Malays in designated areas within the Greater Kuala Lumpur/Klang Valley region. The results demonstrated urban Malaysian Malays willingness to accept foreign Halal foods were significantly affected by trust but displayed no relationships with subjective knowledge and attitude. Also, the insignificant attitude- willingness relationship signified the presence of the attitude-behavior gap. The study’s outcomes may perhaps offer new understandings on urban Malaysian Malay markets particularly for global brand owners and marketers.

2015 ◽  
Vol 6 (1) ◽  
pp. 133-147 ◽  
Author(s):  
Ahasanul Haque ◽  
Abdullah Sarwar ◽  
Farzana Yasmin ◽  
Arun Kumar Tarofder ◽  
Mirza Ahsanul Hossain

Purpose – This study aims to identify the factors that influence Malaysian non-Muslim consumers’ perception towards buying halal food products. Design/methodology/approach – A structured close-ended questionnaire was used for data collection through a random distribution to 500 non-Muslim consumers from various states in Malaysia. Findings – Using SPSS package, the factor analysis was able to identify three main variables. Later, the hypotheses were tested using structural equation modelling. This study has indicated that the perception of non-Muslim consumers about halal food products is influenced by their attitude, subjective norm and perceived behavioural control, specifically in the context of Malaysia. Research limitations/implications – This finding will help both the academics and the industry food makers in understanding the perception of non-Muslim consumers towards the concept of halal food products. Practical implications – The outcome of the study can serve as a useful reference to relevant Malaysian statutory bodies on the current perception of the Malaysian non-Muslim consumers towards Malaysian halal agenda. This will also help the industry food makers to serve their customers better as well as maximize their profit through a well-planned marketing campaign. Social implications – It prepares a sound basis for Malaysian policymakers to promote the involvement of Malaysian non-Muslim entrepreneurs within the halal food service industry with the intent of improving the socio-economic strata of its participants and, at the same time, fulfilling their religious obligations in providing halal foods for fellow Muslims. Originality/value – Because very few researches have studied non-Muslim consumers’ perception towards halal food products, the development of halal food theory will help in capitalizing the practices in non-Muslim countries.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Emiliya Ahmadova ◽  
Khatai Aliyev

Purpose The purpose of this study is to analyze the customer attitude on Halal food products and determine major factors that affect the attitudes towards Halal food products in Azerbaijan. Within the framework of this research, theory of planned behavior was applied and influence of subjective norms, religiosity level, availability of Halal certification and health considerations on attitude toward Halal food products was measured. Design/methodology/approach Random sampling technique was used during these studies. Within the framework of current research, the local Muslim population was surveyed. The sample size for current research was 636, and specified models were estimated using Eview by applying a robust least squares method. Findings The impact of subjective norms, religiosity level and availability of Halal certification and health considerations upon consumer’s attitude is economically and statistically significant. Empirical findings show that the strength of the association between religiosity level and attitude toward Halal food products is dependent on the level of religiosity and some other factors such as age category, gender status and existence of halal certification. Practical implications As a predominantly Muslim country, exploring attitudes toward Halal food products in Azerbaijan can serve as a valuable source of information while developing Halal branding strategy in this market, i.e. insights gaining from this research will guide marketers while tailoring their marketing strategy for efficiently targeting this market. Originality/value This is the first empirical research in Azerbaijani market devoted to understanding factors that influence Halal food purchase attitude.


Author(s):  
Nadya Salsabila Haqqoni ◽  
Fitria Putri Aprilia ◽  
Indah Nur Maulina

The emergence of Coronavirus Disease (COVID-19) in China at the end of 2019 has caused a large international outbreak that threatens public health. COVID-19 is a new type of virus that has not been previously identified in humans. This study aims to determine whether this virus affects the public in consuming halal food products and adopting a healthy lifestyle. Islam itself has introduced the terms halal and haram where when this is not prioritized it will cause harm to human health. This study uses descriptive-quantitative methods, with data collection techniques using primary data sourced from a questionnaire with a total of 101 respondents through purposive random sampling technique with the SPSS program and secondary data sourced from literature studies as a theoretical reinforcement in finding a solution that can answer the problem. research written. Our results show that there is an increase in awareness of the halal label and the tendency to consume halal food after the occurrence of COVID-19. In order to realize the SDG's goals, it is necessary to increase public awareness of the halal lifestyle and be strengthened by the results of the survey that has been conducted, we recommend a system that is implemented in 3 ways, namely regulation, education, and literacy (REL). The initiative is intended to maintain and increase public awareness of consuming halal food products so as to accelerate the growth of the halal industry in Indonesia.


2019 ◽  
Vol 13 (4) ◽  
pp. 197
Author(s):  
Yuliasti Eka Purnamaningrum ◽  
Ratyas Ekartika Puspita Candra Nugrahawati ◽  
Munica Rita Hernayanti ◽  
Anne Vajee

In 2016 Special Region of Yogyakarta was ranked 9th as the province with the highest number of people suffered from HIV/AIDS especially at Sleman regency. Globally, AIDS was the second leading cause of adolescents’s death aged of 10-19 years. The purpose of this study was to find out factors affecting the behaviour of the adolescents towards HIV/AIDS prevention. This research using with cross sectional study design. The sampling technique which used was stratified random sampling resulted in 59 respondents from 11th grade students at SMA Negeri 2 Sleman were selected as sample. Data were collected using questionnaire and analyzed using Chi-Square test and Multiple Logistic Regression. The result showed that most respondents 66,1% had sufficient knowledge. Students who showed supportive attitude was 54,2%. Information obtained were mostly from electronic media. Thirty one students (52,5%) showed a positive behaviour toward HIV/AIDS prevention. Chi-Square test’s result showed that factors significantly related to adolescent’s behaviour toward HIV/AIDS prevention were knowledge and attitude. Variables most affecting was attitude (p-value=0,008; PR=4,4; 95% CI=1,4-13,1).


2017 ◽  
Vol 17 (1) ◽  
Author(s):  
Amany Lubis

Halal food, which is characterized by lawful and good, has been measured by the standards of what can be eaten and cannot be eaten according to Islamic jurisprudence. The are condition and criteria of halalfood. Supervisory Board of the food products of the Council of Indonesian Ulama sends its inspectors to food factories in order to monitor the stages of production lines, and make sure to the safety of the food. In this article,halal food for Muslim will be discussed, including to unify the standards of halal products in Muslim countries, and implementing the Islamic way of undergoing contracts and transactions. DOI: 10.15408/ajis.v17i1.6222


2019 ◽  
Vol 20 (1) ◽  
pp. 85
Author(s):  
Visca Mirza Vristiyana

In this modern era, many product companies are competing to produce food products thatcontain halal-labeled ingredients for food products made by the wider community.The populationin this study were Islamic students in the city of Semarang who had issued halal products. Thesample in this study are some Islamic students who have spent halal food products. Techniquesin sampling in this study, using purposive sampling techniques or sampling. The purposivesampling technique is a sampling technique that adjusts to certain criteria (intentional). Analysistools that are multiple linear regression.The results showed that Instrinsik Religiosity positivelyand significantly toward the assessment of halal products, extrinsic religiosity positively andsignificantly towards the assessment of halal products, halal product knowledge had a positiveand significant effect on halal products, instrinsic significant religiosity to buy halal products,extrinsic religiosity significantly and significantly on the purchase price of halal goods, halal hasa positive and significant influence on the purchase price and an assessment of halal productshas a positive and significant effect on the purchase price of halal productsKeywords: religiosity and knowledge of halal products, halal products and interest inpurchasing products


ICR Journal ◽  
2012 ◽  
Vol 3 (3) ◽  
pp. 538-542
Author(s):  
Marco Tieman

The consumption of halal (lawful) and tayyib (wholesome) food is an obligation for Muslims. Today, the food we eat consists of ingredients and additives that come from all over the world. The result is that even simple food products like bread are the result of complex international halal food supply chains. Next to the many food scares, which also expose halal food chains, fraud with halal labels is rampant in both Muslim and non-Muslim countries.


2019 ◽  
Author(s):  
Chizungu Ndawa

BACKGROUND The Zambian institute of business studies and industrial practices fondly known as ZIBSIP is a college registered under. Technical Education, Vocational and Entrepreneurship Training Authority (TEVETA). Which has been setting high standards of excellence in technical and entrepreneurship since it opened its doors in 1993 hence it receives students from various provinces. ZIBSIP offers tertiary education in business and accountancy related courses and it is ideally located in Kitwe town, the hub of the Copperbelt province. It is found on plot number 658 Kantanta Street Opposite Mukuba Pension House. OBJECTIVE 1.5.2.1 Asses knowledge of factors that affect the effectiveness of condoms. 1.5.2.2 To find the association between knowledge and attitude toward the factors that affect the effectiveness of condoms. 1.5.2.3 To find the association between knowledge and selected demographic variables with regards to factors that affect the effectiveness of condoms. METHODS : A cross section study was conducted on 120 students of ZIBSIP by purposive sampling technique. The structured questionnaire was used to collect data. Analysis of data was done using SPSS version 20 RESULTS The study findings were that, most respondents either fell in the 26-30(47.5%) age category or 20-25 (28.3%) age category, while the least were aged 31-35 (24. 2%).in terms of year of study most respondents were in second year 64(53.3%) followed by those in first year 47(39.2%), while the least were those in third year who were 9(7.5%). Those with good knowledge over the subject matter where in the range 31-35(3.4%), most of them were female by gender. In terms of marital status, the married ones had more knowledge than the unmarried with 1(2.9%) with good knowledge were as those with average knowledge were 29(82.9%) whilst the ones with the highest percentage of poor knowledge were the unmarried with 23(27.1%). with regards to year of study the students who recorded the highest score of poor knowledge were those in first year 15(31.9%). (Mean score =1.74 points and SD =0.44). There was statistically no significant association between knowledge regarding factors affecting effectiveness of condoms and gender (p=0.34), age group (p=0.25) and marital status (p=0.11) and year of study (p=0.21), as well as between knowledge and attitude (P=0.57). CONCLUSIONS This study concluded that knowledge enhancement program related to factors affecting effectiveness of condoms and use among students and the general populace of the reproductive group may change their level of knowledge and attitude.


2021 ◽  
Vol 7 (1) ◽  
pp. 237-254
Author(s):  
Siripen Dabphet

Purpose Attributes of a destination do not only have a positive impact on a person’s selection of the travel destination but also influence the level of tourist satisfaction. In spite of this, the destination attributes related to Muslim tourism are yet to be explored. Moreover, each attribute impacts the satisfaction of tourists in different ways. This study aims to investigate the importance and performance of Islamic attributes in selection of travel destinations by Muslim tourists and to examine the overall tourist satisfaction (SAT) based on the Islamic attributes. Design/methodology/approach Thailand has been considered as the base for this study. A quantitative research method and convenience sampling technique was used for data collection. Factor analysis was used to determine the importance and performance of Islamic attributes on the choice of travel destinations. Composite delineated factors were applied as indicators in the regression analysis to evaluate the SAT. Findings The findings reveal five important Islamic attributes: Halal-friendly environment, Halal hotel (IMP2), Halal food (IMP3), Halal food preparation and washroom facilities. However, Muslim tourists were only satisfied with the performance of three Islamic attributes: hotel entertainment and facilities, Halal food and preparation and Halal-oriented recreation and quality services (PER3). This study also reveals that PER3 as well as IMP2 and IMP3 are significant factors for evaluating the tourists’ overall satisfaction. Originality/value The Halal tourism market has been growing rapidly. However, research on the satisfaction of Muslim tourists based on the importance and performance of Islamic attributes in non-Muslim countries is limited. Thus, the researcher draws upon the views of Muslim tourists to propose recommendations on the important Islamic attributes and those whose performances are effective. The findings suggest that the SAT is influenced by particular attributes. Additionally, this study fills the research gap on Halal tourism in Thailand and provides useful information regarding the satisfaction of tourists based on Islamic attributes for non-Muslim countries, to help them formulate effective strategies for developing Islamic tourism in their travel destinations.


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