scholarly journals Analisis Prioritas Pengembangan Pariwisata di Desa Wisata Lebih, Kecamatan Gianyar, Kabupaten Gianyar

2020 ◽  
Vol 8 (1) ◽  
pp. 92
Author(s):  
Annisa Melia Sumitapradja ◽  
I Putu Anom
Keyword(s):  
Development Strategy ◽  
Swot Analysis ◽  
Descriptive Analysis ◽  
Tourism Development ◽  
Secondary Data ◽  
Sampling Technique ◽  
Primary Data ◽  
Tourist Attraction ◽  
Literature Study ◽  
Analysis Technique

Lebih Village is a village located in Gianyar subdistrict, Gianyar regency, famous for its coastal tourism, which is Lebih Beach. Lebih Village have been included in the criteria for Tourism Village, however, their certificate has not been issued for this year. In addittion to the coastal tourist attraction, it turns out that the village has more potentials to be developed into a tourist attraction. Theses potentials include a natural, cultural and artificial attraction. These potentials still need to be developed in order to run in the tourism sector. In connection with this, the author tries to examine the “Analisis Prioritas Pengembangan Pariwisata di Desa Wisata Lebih, Kecamatan Gianyar, Kabupaten Gianyar. The research method used in this research is qualitative research with qualitative descriptive analysis technique and SWOT analysis, to analyze the tourism development priorities in Lebih tourism village. The purpose of this study was to determine how the existing conditions and to find out the priority strategies for tourism development in Lebih Village. Sources of data from primary data and secondary data, data collection techniques using observation, interview and literature study, and interview instruments in the form of interview guidelines. The research of informant in Lebih Tourism Village in this research use purposive sampling technique, to get accurate data about tourism development priorities in Lebih tourism village, Gianyar subdistrict, Gianyar regency. The conclusion of this research is the exisiting condition in Lebih Village with component 4A which explains the attractions, accsess, facilities, and additional services. In addition there is a main priority strategy for tourism development in Lebih Village which is to develop the potentials they have, collaborate with another stakeholders, conduct training for the community, build tourism facilities, conduct promotions and improve management. The results of this research is the strategies obtained by the SWOT analysis, which were used as a priorities development strategy of tourism in Lebih Tourism Village, Gianyar. Keyword: Tourism Development Periorities, SWOT analysis, Tourism Village, Lebih Village

scholarly journals KEBIJAKAN PENGEMBANGAN PARIWISATA KABUPATEN JEMBER (Studi Kasus Strategi Pengembangan Wisata Pantai Puger Dalam Meningkatkan Kunjungan Wisatawan)

2017 ◽  
Vol 3 (1) ◽  
Author(s):  
Imroatu Choiroh Masula ◽  
Endang Indartuti ◽  
Bagoes Soenarjanto
Keyword(s):  
Data Analysis ◽  
Development Strategy ◽  
Swot Analysis ◽  
Descriptive Analysis ◽  
Tourism Development ◽  
Secondary Data ◽  
Primary Data ◽  
Cultural Aspects ◽  
Beach Tourism ◽  
Policies And Programs

Attractions Puger Beach in Jember District, East Java Province. Puger Beach 35 km northwest of the city of Jember known as a fish auction, will Puger Beach has a very interesting beauty with a large waves also can be used for surfing. Another potential that can be developed is the island of Nusa Barong is located not far from Puger Beach, Development of attractions that must be done with more focused and sustainable.The formulation of this research is how is the strategy of puger beach tourism development in increasing the tourists in Jember District Government? So the purpose of the research is to analyze the strategy of puger beach tourism development in increasing the tourists. Sources of data in this study are primary data and secondary data. Primary data was obtained by conducting interviews to tourism managers, the public. Related offices and visitors who are in the location of research, while secondary data obtained from BPS, Department of Culture and Tourism Kab. Jember, libraries and internet, data analysis techniques used using Descriptive Analysis method while to obtain tourism development strategy using SWOT analysis.Based on the results of data analysis and discussion that has been done, it can be concluded tourism object. Puger Beach can be developed using aspects of attractiveness, accessibility aspects, aspects of activities and facilities, social, economic and cultural aspects. In addition, the output of this research is the making of policies and programs that can be used in the development of Puger Beach tourism destination. Keywords: Development Strategy, SWOT Analysis, Policy

scholarly journals STRATEGI PENGEMBANGAN WISATA D’MOOAT DI DESA MOAT KECAMATAN MOOAT KABUPATEN BOLAANG MONGONDOW TIMUR

2020 ◽  
Vol 16 (2) ◽  
pp. 207
Author(s):  
Amelia Priska Hontong ◽  
Tommy Fredy Lolowang ◽  
Agnes Estephina Loho
Keyword(s):  
Development Strategy ◽  
Swot Analysis ◽  
Tourism Development ◽  
Secondary Data ◽  
Primary Data ◽  
Tourist Attraction ◽  
Analysis Model ◽  
Tourist Attractions

The purpose of this study was to determine the D'MOOAT Tourism development strategy in Moat Village, Moat District, Bolaang Mongondow Regency. This research lasted for 3 months, from February to April 2019. The data used in this study were primary data and secondary data. Primary data were obtained from direct interviews with 51 people consisting of D’MOOAT owners, employees, Sangadi (Head of Village) and visitors who came to the tourist attractions. This study uses a SWOT analysis model (Strengths, Weaknesses, Opportunity, Threats). The results showed that the D'MOOAT tourist attraction has a very attractive tourist attraction that offers a natural panorama of the moat lake where the playground for children also offers a view of the strawberry garden and ornamental flowers which are an attraction for tourists who come to these attractions.*eprm*

Potensi Pariwisata Dan Strategi Pengembangan Desa Wisata Sukajadi di Kabupaten Bogor

2021 ◽  
Vol 2 (1) ◽  
pp. 13-26
Author(s):  
Dina Mayasari Soeswoyo
Keyword(s):  
Development Strategy ◽  
Environmental Sustainability ◽  
Swot Analysis ◽  
Tourism Development ◽  
Secondary Data ◽  
Community Support ◽  
Tourism Industry ◽  
Matrix Analysis ◽  
Primary Data ◽  
Tourist Attractions

This study identifies the potential of tourism products in Sukajadi Village Bogor Regency based on ten (10) tourism components as well as its development strategy, which is currently included in the category of a newly developing tourist village. The results of this research are aggressive and serious development strategies in all aspects of the tourism component, namely increasing the quality and diversification of tourist attractions and activities, accessibility, improving the quality and quantity of tourism amenities, improving the quality of human resources & institutions, community support, land use, tourism industry cooperation, as well as marketing aspects. This research type is a descriptive qualitative with a case study exploratory approach. Primary data is obtained from direct observation and interviews with key informants, namely Pokdarwis and the Village Head, while secondary data is the result of literature studies and research documentation. The analysis technique of this research uses SWOT analysis and Matrix, analysis of the work program of the vision for tourism development of the Bogor Regency Government which refers to local government master plan for tourism development (RIPPARDA), and also analysis of the Cleanlines, Health, Safety and Environmental Sustainability (CHSE) guidelines.

scholarly journals SWOT Analysis As A Determiner Of Marketing Strategy At b Hotel Bali & Spa Denpasar

2021 ◽  
Vol 4 (1) ◽  
pp. 41-47
Author(s):  
Ni Putu Sri Prajayanti ◽  
◽  
I M Sudana ◽  
I G M Karma ◽  
◽  
...  
Keyword(s):  
Data Collection ◽  
Marketing Strategy ◽  
Swot Analysis ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Data Sources ◽  
Primary Data ◽  
Analysis Technique ◽  
Qualitative Descriptive ◽  
Internal And External Factors

This research aims to determine the marketing strategy that must be taken from the results of the SWOT analysis at the b Hotel Bali & Spa Denpasar. This study uses primary data sources and secondary data sources with data collection methods through interviews, observation and questionnaires. The analysis technique used is a qualitative descriptive analysis technique, namely the SWOT analysis technique which explains, first, the data collection stage at the Bali Hotel & Spa Denpasar regarding the identification of internal and external factors in the form of strengths, weaknesses, opportunities, and threats, the second is the analysis stage, and third namely the stage of decision making to determine the strategy to be taken by the company. The research results from the SWOT analysis show that the company is in quadrant I, where it shows a problem regarding for the strength to see opportunities where the strategy taken is the SO strategy used to be applied in developing strategies that can be suggested at management b Hotel Bali & Spa Denpasar, to can improve the progress of the hotel going forward.

scholarly journals ANALISIS FAKTOR PENYEBAB KREDIT MACET PADA PT. BPR BANJAR ARTHASARIGUNA TASIKMALAYA

Responsive ◽  
2020 ◽  
Vol 3 (2) ◽  
pp. 77
Author(s):  
Moch. Benny Alexandri ◽  
Michelia Putri Catherina Sujatna
Keyword(s):  
Hypothesis Test ◽  
Secondary Data ◽  
Sampling Technique ◽  
Primary Data ◽  
Contributing Factors ◽  
Literature Study ◽  
Probability Sampling ◽  
Purposive Sampling ◽  
Rural Credit ◽  
Analysis Technique

ABSTRAKPenelitian ini bertujuan untuk mengetahui faktor intern bank dan faktor ekstern bank terhadap kredit macet pada PT. BPR Banjar Arthasariguna Tasikmalaya. Metode penelitian yang digunakan dalam penelitian ini adalah deskriptif dengan pendekatan kuantitatif. Pengumpulan data primer dilakukan dengan menggunakan kusioner dan melakukan wawancara, sedangkan untuk data sekunder diperoleh melalui studi kepustakaan. Populasi dalam penelitian ini adalah nasabah kredit macet pada PT. BPR Banjar Arthasariguna pada tahun 2018 yang berjumlah 46 orang. Teknik pengambilan sampel dilakukan dengan non probability sampling menggunakan teknik purposive sampling. Teknik analisis data yang digunakan adalah uji regresi linear berganda, uji asumsi klasik, uji hipotesis, dan korelasi determinasi.Hasil dari penelitian ini variabel yang paling dominan adalah faktor esktern bank. Berdasarkan hasil penelitian maka dapat ditarik kesimpulan bahwa terdapat pengaruh faktor intern bank dan faktor ekstern bank terhadap kredit macet pada PT. BPR Banjar Arthasariguna Tasikmalaya. Dimana besarnya kontribusi faktor penyebab kredit macet terhadap kredit macet pada PT. BPR Banjar Arthasariguna Tasikmalaya menunjukkan adanya pengaruh yang sedang.Kata Kunci : Kredit Macet, NPL, Bank Perkreditan Rakyat   AbstractThis research aims to determine the factors internal bank and factor external bank of causing non performing loans at PT. BPR Banjar Arthasariguna Tasikmalaya. The research method that was used in this research is descriptive quantitative approach. Primary data were collected by using questionnaires and conducting interviews, while for secondary data obtained through literature study. The population in this study is non performing loans customers at PT. BPR Banjar Arthasariguna in 2018 as many as 46 people. The sampling technique that was used is non probability sampling and done by using purposive sampling technique. The data analysis technique that was used is a multiple linear regression test, classic assumption test, hypothesis test, and the coefficient of determination.The results of the research are the most dominant variable is factor external bank. Based on the results of the study it can be concluded that there is an influence of factor internal bank and factor external bank  to non performing loans at PT. BPR Banjar Arthasariguna Tasikmalaya. Where the magnitude of the contributing factors causing of non performing loans to non performing loans at PT. BPR Banjar Arthasariguna Tasikmalaya showed a moderate influence.Keywords: Non Performing Loans, NPL, Rural Credit

SUSTAINABILITY MARKETING, DITINJAU DARI INOVASI BISNIS, SIKAP KONSUMEN DAN LOYALITAS (STUDI PADA PT. KERETA API INDONESIA DAOP VI YOGYAKARTA)

2020 ◽  
Vol 4 (02) ◽  
Author(s):  
Annisa Octavia ◽  
Istiatin Istiatin ◽  
Djumali Djumali
Keyword(s):  
Data Analysis ◽  
Quantitative Method ◽  
Secondary Data ◽  
Sampling Technique ◽  
Consumer Attitudes ◽  
Primary Data ◽  
Literature Study ◽  
Business Innovation ◽  
Analysis Technique ◽  
Simultaneous Influence

The purpose of this study was to determine whether there is a significant influence between the variables of business innovation, consumer attitudes, and loyalty to sustainability marketing. In addition, it is also to determine whether there is a significant simultaneous influence and which variable is the most dominant in influencing sustainability marketing at PT. Indonesian Railways DAOP VI Yogyakarta. The method used is descriptive quantitative method. The population in this study is not infinite and the sample used is 100, where the sampling technique uses accidental sampling. The data used are primary data and secondary data with data collection techniques: observation, documentation, questionnaire and literature study. The data analysis technique in this study used multiple linear tests. The results of the study can be concluded that: The results of the study can be concluded that: 1) There is an effect of business innovation, consumer attitudes, and loyalty simultaneously on sustainability marketing at PT. Kereta Api Indonesia DAOP VI Yogyakarta, 2) There is an effect of business innovation on sustainability marketing at PT. Kereta Api Indonesia DAOP VI Yogyakarta, 3) There is an influence of consumer attitudes on sustainability marketing at PT. Kereta Api Indonesia DAOP VI Yogyakarta, 4) There is an effect of loyalty on sustainability marketing at PT. Indonesian Railways DAOP VI Yogyakarta. Keywords: Sustainability Marketing, Business Innovation, Consumer Attitudes, Loyalty

scholarly journals UPAYA MASYARAKAT LOKAL DALAM MENJAGA KEAMANAN DAN KENYAMANAN WISATAWAN DI DESA ADAT UBUD (Studi Tindakan Sosial dalam Pariwisata)

2016 ◽  
Vol 4 (2) ◽  
pp. 30
Author(s):  
I Wayan Cahya Suputera ◽  
I Gst. Agung Oka Mahagangga
Keyword(s):  
Social Action ◽  
Local Community ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Sampling Technique ◽  
Local Communities ◽  
Primary Data ◽  
Analysis Technique ◽  
Coordination Systems ◽  
Qualitative Descriptive

Ubud traditional village is a tourist area which is located in Gianyar regency. If the tourist want know the culture of Bali they must come to Ubud. However, many issues and problems arise associated with security and  tourists comfortness. Based on it, this research was conducted to analyze the Local Community Efforts in Maintaining Security and Tourists Comfortness in Ubud Traditional Village.The method used in this research is a research method with qualitative descriptive analysis technique to analyze the efforts and actions of local communities. Sources of data derived from primary data and secondary data. Data collecting technique using in-depth interviews, observation and study of literatures. Determination of informants from local communities in this study using purposive sampling technique. This study is limited by the analysis of the social action theories and coordination systems. The results of this research obtained that local community efforts in maintaining security is the assignment of trepti unit who participate in keeping any tourism activities..

scholarly journals Strategi Peningkatan Kunjungan Wisatawan Ke Danau Dendam Tak Sudah Kota Bengkulu

2021 ◽  
Vol 18 (1) ◽  
pp. 20
Author(s):  
Eti Arini ◽  
Budi Astuti ◽  
Adi Sismanto
Keyword(s):  
Swot Analysis ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Primary Data ◽  
Tourist Attraction ◽  
Qualitative Descriptive ◽  
Management Roles ◽  
Tourism Potential ◽  
Data Collection Technique ◽  
The City

ABSTRACTThe purpose of this study is to determine the marketing strategy, strengths, weaknesses, opportunities and threats to the natural tourism of Lake Dendam Tak Sudah, Bengkulu City in order to increase tourist visits. Based on the natural tourist attraction, this research was conducted in the tourist attraction of Danau Dendam Tak Sudah, Bengkulu City. The methods used in this research are interviews, documentation, and observation. Sources of data used are secondary data and primary data. The data collection technique in this study was accidental sampling with a qualitative descriptive analysis method. Then the data were analyzed using SWOT analysis to determine the factors inhibiting the lack of tourists visiting Dendan Tak Sudah Lake natural attractions in Bengkulu City. Based on the results of the study and discussion, it can be concluded that the area has enormous opportunities and strengths in the form of a very beautiful and exotic tourism potential, located in the middle of the city but with minimal facilities and infrastructure, public facilities. , promotion and management roles are not maximal in structuring so that tourists who come are still very minimal.Keywords                    : Strength, Weaknesses, Opportunities, and Threats (SWOT)Correspondence to      : [email protected] ABSTRAKTujuan dari penelitian ini adalah untuk mengetahui strategi pemasaran, kekuatan , kelemahan, peluang dan ancaman terhadap wisata alam Danau Dendam Tak Sudah Kota Bengkulu dalam rangka meningkatkan kunjungan wisatawan. Berdasarkan daya tarik wisata alam tersebut maka penelitian ini dilakukan di obyek wisata Danau Dendam Tak Sudah Kota Bengkulu. Metode yang digunakan dalam penelitian ini adalah wawancara, dokumentasi, dan observasi. Sumber data yang digunakan adalah data sekunder dan data primer. Teknik pengumpulan data dalam penelitian ini adalah secara accidental sampling dengan metode analisis deskriptif kualitatif, Kemudian data dianalisis dengan menggunakan analisis SWOT untuk mengetahui faktor-faktor yang menjadi penghambat kurangnya wisatawan berkunjung ke wisata alam Danau Dendan Tak Sudah di Kota Bengkulu. Berdasarkan hasil kajian dan pembahasan dapat disimpulkan bahwa daerah tersebut memiliki peluang dan kekuatan yang sangat besar berupa potensi wisata yang sangat indah dan eksotis, terletak di tengah kota namun minim sarana dan prasarana, fasilitas umum, promosi dan pernanan manajemen kurang maksimal dalam penataan sehingga wisatawan yang datang masih sangat minim.Kata Kunci: Kekuatan, Kelemahan, Peluang, dan Ancaman (SWOT)

KEPUTUSAN PEMBELIAN DI TINJAU DARI INOVASI, HARGA DAN BRAND IMAGE (PADA MOBIL TOYOTA CALYA DI NASMOCO SLAMET RIYADI SURAKARTA)

2020 ◽  
Vol 4 (02) ◽  
Author(s):  
Sontyan Iqbal Wibisono ◽  
Djumali Djumali ◽  
Bambang Mursito
Keyword(s):  
Quantitative Method ◽  
Brand Image ◽  
Secondary Data ◽  
Sampling Technique ◽  
Primary Data ◽  
Purchase Decision ◽  
Purchasing Decisions ◽  
Literature Study ◽  
Analysis Technique ◽  
Simultaneous Influence

The purpose of this study was to determine whether there is a significant influence between the innovation variable, price, and brand image on purchasing decisions. In addition, it is also to determine whether there is a significant simultaneous influence and which variable is the most dominant in influencing purchasing decisions on the Toyota Calya Car at Nasmoco Slamet Riyadi Surakarta. The method used is descriptive quantitative method. The population in this study amounted to 75 consumers and the sample used was 75, where the sampling technique used saturated sampling (census). The data used are primary data and secondary data with data collection techniques: observation, questionnaires, interviews, documentation and literature study. The data analysis technique in this study used multiple linear tests. The results of the study can be concluded that: The results of the study can be concluded that: 1) There is an effect of innovation, price, and brand image simultaneously on purchasing decisions on the Toyota Calya Car Di Nasmoco Slamet Riyadi Surakarta. 2) There is an influence of innovation on purchasing decisions at Toyota Calya Car in Nasmoco Slamet Riyadi Surakarta 3) There is an effect of price on purchasing decisions on Toyota Calya cars at Nasmoco Slamet Riyadi Surakarta, 4) There is an influence of brand image on purchasing decisions on Toyota Calya cars in Nasmoco Slamet Riyadi Surakarta Keywords: Purchase Decision, Innovation, Price, and Brand Image

scholarly journals Kontribusi Atraksi Wisata Arung Jeram Terhadap Masyarakat Lokal Di Desa Pekraman Kedewatan Kecamatan Ubud, Kabupaten Gianyar

2018 ◽  
Vol 5 (1) ◽  
pp. 1
Author(s):  
I Wayan Dedy Karnawan ◽  
I Gusti Agung Oka Mahagangga
Keyword(s):  
Data Analysis ◽  
Qualitative Data ◽  
Local Community ◽  
Secondary Data ◽  
Sampling Technique ◽  
Local Communities ◽  
Primary Data ◽  
Tourist Attraction ◽  
Literature Study ◽  
The Public

The existence of a tourist attraction required improving the welfare of the surrounding community. This study aims to find out how many contributions of rafting tourist attraction in society Kedewatan village, in order to contribute positively to the welfare of local communities. Therefore, this research is expected to provide benefits to related parties. This researchused of primary data and secondary data sources, while the type of data used quantitative and qualitative data. Data were collected through observation, interview and literature study. Determination of informants in this research usedpurposive sampling technique. The data analysis used is qualitative data analysis techniques and restricted by contribution concept, the concept of community participation, and the concept of community-based tourism. The results obtained are the company's contribution to Kedewatan society been running smoothly, which contributes to the Kedewatan village in the form of donations which pay each month, contributing directly to the public in the form of add job vacanciesfor local people, contributing indirectly to the local communities that helping local community businesses. To optimizie job vacanciesfor local communities,it is necessary to co-operation between companies and Kedewatan communities in recruitment labor. Keywords: Contributions, rafting, Kedewatan village community

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