Evaluating the popularity of online trading platforms in the consumer market

2020 ◽  
Vol 19 (7) ◽  
pp. 1265-1280
Author(s):  
K.A. Nefedova ◽  
D.O. Maslakova

Subject. Online trading has shown unprecedented growth over the past few years. This crisis year, due to the coronavirus pandemic, has created an additional impetus for this line of business and enabled to assess the benefits of online commerce by the people, who were previously skeptical about it. Currently, online sales opportunities are expanding, and distribution channels are becoming more diverse. Objectives. The purpose of the study is to build an understanding among buyers of the difference between various trading platforms designed to purchase consumer goods within the framework of online trading. Methods. We employ methods of comparative analysis, factor and rating methods. The survey serves as the main methodology of the study. Results. We analyzed key trends in the development of online trading in the consumer goods market, considered the main online trading platforms, unveiled their advantages and disadvantages. The survey identified major problems in understanding the difference, specifics, and preferences, when choosing a particular trading platform by online buyers. Conclusions. Detailed knowledge of the essence, features and specifics of the organization of various online trading platforms will permit sellers and buyers of goods and services to better understand pros and cons of each of them. It also will contribute to effective sales promotion and the purchase of goods on on preferential terms.

2021 ◽  
Vol 70 (3) ◽  
pp. 133-139
Author(s):  
O. Dolgalova ◽  
M. Karasova ◽  
A. Konyevа

At present, in order to organize the company effective operation and achieve high performance indices, at the enterprise as a whole, great attention should be paid to the process of sales activity organization. With increasing competition in the markets, increasing consumer demand for quality of goods and services, reducing solvency and consumer demand, it becomes clear that it is necessary to implement an effective system of sales activity organization, as nowadays almost every company is relevant to today's issues and sets itself the task of optimizing and improving sales sactivities and reducing costs. In general, this paper is devoted to the identification of the features of foreign experience in service sales promotion and the possibility of its application in the Ukrainian market. For deeper investigation, we turned to the historical origin of “incentive” concept considered the interpretation by domestic scientists of the essence of service sales promotion and noted the main difference from any other means of communication. However, speaking about communication, we identified the relationship between sales and advertising and considered the historical origin of the concept of “ATL” - above the line and “BTL” - below the line, which are often found in modern marketing literature. Having determined the nature and direction from which the service sales promotion acquires its purpose, we formulated the main reasons why interest in this issue remains relevant today and its main advantages and disadvantages. The essence of the American and Japanese models of service sales promotion are investigated and trends in this phenomenon in foreign business entities are summarized. According to the results of the investigation, we indicated which model is more reasonable to use in the Ukrainian business market and how it will benefit for further growth of sales volume. We proposed to combine incentive methods into several large groups and described their main differences. For effective use of the acquired knowledge, we formed the measures due to which it is possible to improve the sales system in different directions of influence.


Author(s):  
Polina Sokol ◽  
Anastasiia Movchan

This article is devoted to the problem of sales management, which is relevant for all business entities of the modern market economy. Much attention is paid to the marketing component of the enterprise, in particular, stimulating sales, its essence and role in the mechanism of enterprise management .Today, the dynamics and qualitative changes in the marketing of the enterprise are characteristic, which causes the constant increase of environmental requirements to the effectiveness of economic transformations in management systems, sanation and reorganization of material and technical support and is aimed at intensifying organizational development of the enterprise. Generalization of the marketing sphere in the direction of promotion of goods and services, which is in the phase of intensive development and dynamics, was carried out. It is proved that this is based primarily on increased competition among manufacturers, which forces entrepreneurs to look for new ways to attract and capture the attention of consumers, and, as a result, increase sales. It is substantiated that the sales incentive system is a powerful tool for ensuring the stability of the enterprise in the conditions of development of the modern market and aggravation of competition. It is important to offer such conditions of management in order to achieve an increase in profitability indicators that characterize the overall economic efficiency of the enterprise and its competitiveness. The essence of the category "sales promotion" from different positions is revealed. The description of the interpretation of the algorithm of stages of development of the sales incentive plan is given. Features, advantages and disadvantages of stimulating sales have been identified. Measures and directions of effectiveness of increasing sales stimulation at a trading enterprise are proposed. Effective sales promotion, integrating into the marketing of a particular product, thanks to the tasks being solved, is one of the most important elements of the promotion complex. The article indicates the techniques and tools of sales promotion, which have their pros and cons. The results of their analysis affect the actions of the consumer, turning him from a potential into a real buyer.


2020 ◽  
Vol 31 (1) ◽  
Author(s):  
V. P. Pylʹnova ◽  

The article discusses the most common methods of wholesale and retail consumer goods, their advantages and disadvantages. Prospective application of information and telecommunication technologies in different spheres has been proved. The types of sites that allow e-commerce of consumer goods are considered. Types of sales including online trading, selected types of Internet resources are analyzed. The key advantages of the online store have been identified, such as: low advertising costs, effective presentation of any goods to the consumer; round-the-clock functioning; increased level of service; automation and integration of financial statements; high speed of data recovery on the goods sold. The requirements for a modern online store have been developed.


2020 ◽  
Vol 1 (1) ◽  
pp. 124-129
Author(s):  
Made Rony Setiawan ◽  
A.A. Sagung Laksmi Dewi ◽  
Ni Made Sukaryati Karma

Nowadays in the world of electronic transactions many deviant acts are found, and are not based on existing legal norms, which mostly occur in the online trading system. Online sales and purchases are sometimes only based on trust, which means that the perpetrators of trade are sometimes unclear. Thus, this study was conducted to determine the legal arrangements regarding the actions that have been carried out by business actors to consumers and criminal sanctions imposed on perpetrators of embezzlement in online trading sites. This study uses a normative method because there are still vague norms, based on the opinions of legal scholars and the Law. Prohibition of business actors in marketing activities is regulated in Article 9 paragraph 1 of the Consumer Protection Act prohibiting business actors from offering, promoting, advertising goods and / or services incorrectly or as if the goods have fulfilled and have discounted prices, special prices , certain quality standards, certain styles or modes, certain characteristics, certain history or uses, the goods are in good or new condition, the goods and services have been obtained or have a sponsor, approval, certain equipment, certain benefits. Crimes of embezzlement are based on the provisions of article 372 KUHP, which means that someone who has someone's belongings with the intention of violating the law is an embezzlement.


2013 ◽  
Vol 18 (5) ◽  
pp. 1-10 ◽  
Author(s):  
Charles N. Brooks ◽  
James B. Talmage

Abstract Meniscal tears and osteoarthritis (osteoarthrosis, degenerative arthritis, or degenerative joint disease) are two of the most common conditions involving the knee. This article includes definitions of apportionment and causes; presents a case report of initial and recurrent tears of the medial meniscus plus osteoarthritis (OA) in the medial compartment of the knee; and addresses questions regarding apportionment. The authors, experienced impairment raters who are knowledgeable regarding the AMA Guides to the Evaluation of Permanent Impairment (AMA Guides), show that, when instructions on impairment rating are incomplete, unclear, or inconsistent, interrater reliability diminishes (different physicians may derive different impairment estimates). Accurate apportionment of impairment is a demanding task that requires detailed knowledge of causation for the conditions in question; the mechanisms of injury or extent of exposures; prior and current symptoms, functional status, physical findings, and clinical study results; and use of the appropriate edition of the AMA Guides. Sometimes the available data are incomplete, requiring the rating physician to make assumptions. However, if those assumptions are reasonable and consistent with the medical literature and facts of the case, if the causation analysis is plausible, and if the examiner follows impairment rating instructions in the AMA Guides (or at least uses a rational and hence defensible method when instructions are suboptimal), the resulting apportionment should be credible.


2020 ◽  
Vol 26 (2) ◽  
pp. 211-216
Author(s):  
Georgia Papucharova

AbstractEuropean evidence law is a quite sensitive topic and has always been the cause of much debate by practitioners and academics. Theoretical and physical borders do not matter for transnational crime. The intensive mobility of people and the evolution of world trade with goods and services create favorable conditions for the cross-border crime to develop. Therefore, it is of a great importance to take far-reaching steps to an upgraded mechanism for obtaining evidence in and from the Member States. This article examines the application of two mutual legal assistance instruments – the request for mutual assistance, which was established by the European Convention on Mutual Assistance in Criminal Matters of 1959, the EU Mutual Legal Assistance Convention of2000 with its 2001 Protocol, and Arts. 48 to 53 of the Schengen Agreement, and the European Investigation Order introduced by the Directive 2014/41/EU of the European Parliament and of the Council of 3 April 2014 regarding the European Investigation Order in criminal matters. The main objective of this research is to emphasize the advantages and disadvantages of both judicial cooperation mechanisms. A comparative analysis of both operational tools is an appropriate way to assess which one is related to more procedural savings and how both of them deal with the protection of human rights. Thus, the modern instruments for judicial cooperation in the area of transnational evidence-gathering as an international response to crimes with cross-border dimensions can be adequately valued.


2018 ◽  
Vol 33 (2) ◽  
Author(s):  
Femi Oluyeju ◽  
Kuda Tshiamo

This article seeks to interrogate the advantages and disadvantages of beneficiation law for Botswana’s mining industry and its implications for foreign investment protection. Furthermore, it argues that the enactment of beneficiation law could stimulate economic growth and development in Botswana. On a proper analysis of the potential of beneficiation law it seems plain that it may facilitate the integration, of among others, the cutting and polishing segments through the backward and forward linkages in the entire diamond value chain to move Botswana diamond industry a step further as a new and emerging jewellery manufacturing and retail center in order to derive maximum returns from the rough diamond production. Quite clearly, cutting and polishing of diamonds in Botswana is bound to promote employment which in turn will promote demand for goods and services that would have a positive impact on economic growth in Botswana.  The paper concludes that on a balance, the opportunities accruable from the enactment of this law far outweigh the downsides and will not in any way scare investors away as some have perceived it.


Author(s):  
V. Suganya ◽  
V. Anuradha

Encapsulation is a process of enclosing the substances within an inert material which protects from environment as well as control drug release. Recently, two type of encapsulation has been performed in several research. Nanoencapsulation is the coating of various substances within another material at sizes on the nano scale. Microencapsulation is similar to nanoencapsulation aside from it involving larger particles and having been done for a greater period of time than nanoencapsulation. Encapsulation is a new technology that has wide applications in pharmaceutical industries, agrochemical, food industries and cosmetics. In this review, the difference between micro and nano encapsulation has been explained. This article gives an overview of different methods and reason for encapsulation. The advantages and disadvantages of micro and nano encapsulation technology were also clearly mentioned in this paper.


KYAMC Journal ◽  
2019 ◽  
Vol 10 (1) ◽  
pp. 21-24
Author(s):  
Md Abdus Salam ◽  
Md Mahbub Alam ◽  
Rezwan Ahmed ◽  
Md Sultan Mahmud

Background: Tonsillectomy is one of the most common surgical procedures performed worldwide by otorhinolaryngologists for different indications. Tonsillectomy is often performed as day-case surgery, which increases the demands of a satisfactory postoperative pain control and a low risk of early postoperative bleeding. Objective: The aim of the study was to compare the Monopolar diathermy and Dissection methods of tonsillectomy and evaluate their advantages and disadvantages during surgery, convalescence. Materials and Methods: Two hundred children were recruited for this study during the period of five years from January, 2014 to December, 2018 at Otolaryngology department of Khwaja Yunus Ali Medical College and Hospital (KYAMCH). Subjects between the age of 5 and 25 years listed for tonsillectomy were included. Subjects were recommended not to have aspirin within the 2 weeks before surgery. Results: The mean duration of operation was found 10.6±0.4 minutes in group A and 17.0±0.7 minutes in group B. The difference was statistically significant (p<0.05) between two groups. At 1st day, 11(11.0%) patients had throat pain in group A and 23(23.0%) in group B. At 2nd day, 14(14.0%) patients had throat pain in group A and 25(25.0%) in group B. Which were statistically significant (p<0.05) between two groups. Conclusion: The monopolar diathermy tonsillectomy appears to cause less bleeding, postoperative pain and less time consuming in compare with the dissection tonsillectomy although patients experience slightly more pain than dissection Method. KYAMC Journal Vol. 10, No.-1, April 2019, Page 21-24


2004 ◽  
Vol 824 ◽  
Author(s):  
Allan T. Emrén ◽  
Anna-Maria Jacobsson

AbstractIn performance assessments, sorption of radionuclides dissolved in groundwater is mostly handled by the use of fixed Kd values. It has been well known that this approach is unsatisfying. Only during the last few years, however, tools have become available that make it possible to predict the actual Kd value in an aqueous solution that differs from the one in which the sorption properties were measured.One such approach is surface complexation (SC) that gives a detailed knowledge of the sorption properties. In SC, one tries to find what kinds of sorbed species are available on the surface and the thermodynamics for their formation from species in the bulk aqueous solution. Recently, a different approach, surface phase method (SP), has been developed. In SP, a thin layer including the surface is treated as a separate phase. In the bulk aqueous solution, the surface phase is treated as a virtual component, and from the chemical potential of this component, the sorption properties can be found.In the paper, we compare advantages and disadvantages of the two kinds of models. We also investigate the differences in predicted sorption properties of a number of radionuclides (Co, Np, Th and U). Furthermore, we discuss under which circumstances, one approach or the other is preferable.


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