scholarly journals University Social Responsibility, University Image And Hight Education Performance

2019 ◽  
Vol 18 (1) ◽  
pp. 62 ◽  
Author(s):  
Sunardi Sunardi

<p>The purpose of the study was to test empirically the direct and indirect influence of university social responsibility, university image and hight education performance. Data used primary data, using questionnaire instrument with total  respondents 138 people consisting of leaders of private universities (11 universities and 48 faculties), sample determination used purposive sampling technique, after validity and reliability test, the number of statements processed as many as 38 items. Furthermore, data processing was using Structural Equation Model with partial least square approach (PLS). The findings result showed that university social responsibility had positive and significant impact to the image of university, while university social responsibility influenced positively and insignificant to the height education performance, university image also had a positive and significant impact on the hight education performance. The limitations of this study did not consider the variable number of students, the total assets owned by the university and the ownership status of the university. The research results had implications in the preparation of university work program and budgeting process, as well as the university promotion tool.</p>

2021 ◽  
Vol 5 (1) ◽  
pp. 39-47
Author(s):  
Wisnalmawati Wisnalmawati ◽  
◽  
Agus Sasmito Aribowo ◽  
Dipo Hardi Dewantoro ◽  
Preya Alvita Yasmine ◽  
...  

Marketing using digital media on the internet has become a necessity in the era of industrial technology 4.0. The Covid-19 pandemic has caused a shift in consumer behavior. Usually face to face changes to online shopping. UMKM Kuncup Seruni is a company that manufactures herbs and herbs from agricultural and plantation products. MSME Sri Rejeki is engaged in processing salak fruit products into various types of food, drinks, and snacks. The two MSME partners have produced many products. MSME's marketing reach is only local and promotions only rely on MSME exhibitions and showrooms that are available in the hope that consumers will come directly to the location. After the COVID19 pandemic, the number of visitors decreased drastically so that sales also decreased. The purpose of this study is to analyze the influence of Instagram social media on purchase intentions on Marketplace and analyze the influence of Instagram social media on purchase intentions on Marketplace mediated by the ease of communication. The novelty that emerged in this research is to develop the ease of communication so that the ease of communication is a very important concept to increase purchase intention. The research method related to the unit of analysis of this research is the consumers of UMKM Seruni and Sri Rejeki. The sample is 60 consumers, the sampling technique uses accidental, data collection uses a questionnaire (google form), conducts validity and reliability tests. The analysis technique uses the model of Structural Equation Modeling with PLS (Partial Least Square). Data analysis is descriptive and quantitative analysis. The results showed that there was no significant and significant effect of Instagram social media on purchase intentions on the Marketplace. The influence of Instagram social media on purchase intention is mediated by the ease of communication.


2019 ◽  
Vol 9 (2) ◽  
pp. 177
Author(s):  
Deifa Arshanti Pratiwi ◽  
Zainal Fanani

The aim of this study is to examine the mediating role of innovation on the relationship of organizational learning to company performance. This type of research is quantitative research that uses an explanatory approach. The data used in this study are primary data in the form of a questionnaire distributed to managers of the company's business units in the industrial area of PT. Surabaya Industrial Estate Rungkut. The sample in this study was 205, which was determined using purposive sampling technique. Data were analyzed using Structural Equation Modeling (SEM) with the Partial Least Square approach. The results of the study indicate that innovation can mediate the influence of organizational learning on company performance. 


2021 ◽  
Vol 10 (7) ◽  
pp. 672
Author(s):  
Anisa Putri Nur Hidayah ◽  
Ida Bagus Anom Purbawangsa ◽  
Nyoman Abundanti

Financial literacy is financial knowledge and capability that affects efforts to improve financial well-being. This study aims to obtain empirical evidence that financial literacy, financial planning, and income have an effect on financial well-being. The data used in the research is primary data which was collected by conducting a survey in the form of distributing questionnaires and interviews with female teachers in Denpasar City. The sample is determined by the nonprobability sampling technique, quota sampling type. This study uses data analysis techniques Structural Equation Model (SEM) with Partial Least Square (PLS) software. This study shows that financial literacy, financial planning, and income have a positive and significant effect on the financial welfare of female teachers in Denpasar City. The implications of the theoretical research results add to the reference to empirical research on the concept of financial literacy and welfare theory. This shows that financial literacy which includes the knowledge, skills, and beliefs of individuals in managing their finances will influence financial decisions that will be made to achieve the expected financial well-being. Keywords: Financial Literacy, Planning, Income, Welfare.


2021 ◽  
Vol 19 (2) ◽  
pp. 197
Author(s):  
Ina Nurtanti ◽  
Sutrisno Hadi Purnomo ◽  
Kusnandar Kusnandar

<p class="MDPI17abstract"><strong>Objective: </strong>This study aim was to analyze the influence of technical service (TS) role, performance, technical, and innovation on the broiler partnership to farmer empowerment.</p><p class="MDPI17abstract"><strong>Methods: </strong>Sampling technique used was proportionate random sampling with 145 respondents. The analysis technique used in this study was variance-based structural equation model (SEM) or Component based SEM of Partial Least Square (PLS).<strong></strong></p><p class="MDPI17abstract"><strong>Results</strong><strong>: </strong>Based on descriptive quantification (scale Likert 1-5, very bad-very good), it was obtained that the variable role of TS had an average of 4.00 which can be interpreted that the farmers assessment to TS role is good. The TS performance variables have an average of 3.92 which mean farmers evaluated it as good enough. TS innovation variables have an average of 3.93 which means good enough. The farmer empowerment variable has an average of 3.96 which can be interpreted as good enough. Validity and reliability test results indicate the instrument is worth to use. In structural model test, the results based on R<sup>2</sup> (0.734, 0.733 and 0.764), GoF (0.744) and Q<sup>2</sup>(0.983) show the SEM model is worth to use.<strong></strong></p><strong>Conclusions: </strong>There is a significant influence of the role, performance and innovation of TS partially on the empowerment of farmers and there is a significant influence of the role and innovation to TS performance.


2021 ◽  
Vol 5 (4) ◽  
pp. 1217-1226
Author(s):  
Wellynda Kusumawati ◽  
◽  
Bambang Ariadi ◽  
Ary Bakhtiar

Impulse buying has several factors that effect, among others, store image and hedonic motives. This research aims to determine the effect of store image on impulse buying fruit consumers and know the effect of hedonic motives on impulse buying fruit consumers. Location determination using purposive sampling method. The type and source of data used are primary data. Data collection methods in this study used questionnaires and interviews. The sampling method uses a purposive sampling technique, with a total sample of 65 respondents. Variable measurement using a likert scale. Data analysis method used Structural Equation Modeling - Partial Least Square (SEM - PLS), using SmartPLS software. The results showed that there was a significant effect of store image on impulse buying fruit products. Consumer interest in a good store image makes consumers feel happy shopping and makes consumers have a good impression on a store, thus making consumers make impulse buying. showed that there was a significant influence of hedonic motives on impulse buying fruit products. The existence of internal factors that exist in consumers, especially the nature of hedonic motives can shape the perception of consumers doing impulse buying. The recommendation of this research is to develop the influence of impulse buying consumers from other factors.


This research intends to analyze the effect of migratory culture toward entrepreneurship through information acquisition. The research population are migrant Madurese entrepreneurs in East Java, Indonesia, with a sampling technique using a proportional random sampling. To accomplish the purpose, the primary data using online survey was collected from a sample of 170 migrant Madura entrepreneurs. Further, the primary data was analyzed by structural equation model with the Partial Least Square data processing program. The research finding demonstrates that migratory culture significantly effect entrepreneurship and information acquisition mediates the effect of migratory culture toward entrepreneurship. It means, both migratory culture and information acquisition support entrepreneurship of migrants Madurese


2019 ◽  
Vol 31 (2) ◽  
pp. 499-515 ◽  
Author(s):  
Ali Ihtiyar ◽  
Mehmet Barut ◽  
Hatice Gulsah Ihtiyar

Purpose The purpose of this paper is to examine the influence of experiential marketing modules, service quality and social judgement on experiential values of young customers. The paper also investigates the effects of experiential values on customer satisfaction (CS) and post-purchasing behaviour. In addition, the paper intends to strengthen the shift in marketing paradigm and to provide insightful enhancements to the literature. Design/methodology/approach An instrument was developed to measure how strategic experiential module (Schmitt, 1999), social judgement module (Rosenberg et al., 1968) and service quality perceptions of customers influence functional and emotional values. Primary data were gathered through surveying 402 respondents in order to diagnose young customers’ experiences in popular coffee stores in Phnom Penh, Cambodia. The constructs and their interrelationships were examined based on partial least square-structural equation modelling (PLS-SEM). Findings The results of PLS-SEM were found to be adequate in terms of validity and reliability. The results revealed that some of experiential modules and service quality have positive stimuli on experiential values. These contributions postulate an impetus for potential exploration in numerous service settings. Originality/value The study assesses the effect of shopping experiences of young customers on experiential values, social judgement, CS and post-purchase shopping attitudes. It is anticipated that by filling this gap, this study will assist in strengthening marketing strategies, which requires an alteration in the existing business atmosphere. The suggestions and results for future research are discussed in detail accordingly.


2020 ◽  
Vol 5 (2) ◽  
pp. 183-198
Author(s):  
Muhammad Ashoer ◽  
Muhammad Haerdiansyah Syahnur ◽  
Rezky Ratnasari Taufan ◽  
Andi Nursiskawanti Siangka

The massive transformation of consumer behaviour on the online transportation network platform in Indonesia has still not yet answered comprehensively. We have identified and evaluated several latent constructs based on prior research review. Hence, we investigate the effect of electronic customer relationship management (e-CRM) on e-satisfaction and e-loyalty of online transportation costumer. We applied a causality approach method to measure the primary data, and then we selected respondents with purposive sampling technique which have met the predetermined criterion. In total, there was 142 customer have participated in this online survey. To examine the primary data, we used the variance-based analysis of Structural Equation Model (SEM) - Partial Least Square (PLS) analytical instruments. The results have a significant managerial and theoretical contribution to the stakeholder to make a customer keep loyal in ever-changing e-commerce business in Indonesia.


2020 ◽  
Vol 28 (1) ◽  
pp. 71-88
Author(s):  
Tyas Tunjung Sari ◽  
Pandu Nuansa Luhur

This study aims to determine the motivation of work to mediate the effect of training and work environment on employee performance at PT. Telkom Witel Yogyakarta Yogyakarta. The purpose of this study is to determine and analyze 1) the effect of training on employee performance at PT. Telkom Witel Yogyakarta 2) the effect of training on employee performance through motivation at PT. Telkom Witel Yogyakarta 3) the influence of the work environment on employee performance at PT. Telkom Witel Yogyakarta 4) the influence of the work environment on employee performance through motivation at PT. Telkom Witel Yogyakarta. This study uses primary data through research on 62 respondents. Structural Equation is used to analyze data, using PLS (Partial Least Square) version 2.0. The results of this study indicate that there are 1) positive and significant influence of training on employee performance 2) positive and significant influence of work environment on employee performance 3) positive and significant effect of training on employee performance through motivation 4) positive and significant influence of work environment on employee performance through motivation.


2020 ◽  
Author(s):  
Murat Kayak

This study aims to investigate destination brand prestige, and to explore the mediating effects of destination brand worldness between destination brand prestige and intention to revisit. Research is designed to collect primary data from the Taiwanese tourists. Partial least squares structural equation modeling is used to test the effects. The research model is appropriately implemented in Smart PLS 3 and a full mediation has existed through the empirical findings. The study shows how destination brand worldness mediates the relationship between destination brand prestige and intention to revisit.


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