An Emphirical Study On The Influence Of Store Resonance And Shopping Motivation On The Purchase Behaviour Among Supermarket Shoppers In Chennai

2019 ◽  
Vol 118 (2) ◽  
pp. 67-80
Author(s):  
K. RAMPRABHA ◽  
A. VINOTH VINOTH

The concepts and theories of consumer purchase behaviour have drawn upon various areas such as  social psychology,sociology,psychology,economics and cultural anthropology.Shopping is the examining of goods or services from retailers with the objective of purchase at that time. Different people have different perceptions while they go for shopping. Some just love to shop and think that’s the best thing to do, which gives them happiness also. Some just do shopping just to get the necessary items that are their daily use items and don’t find shopping that much fun. Shopping motivation can be described as consumer’s wants and needs as they communicate with the outlets at which to make a purchase.Store resonance is the ultimate relationship between a store and a customer. The proximity of that bond between the store and the customer can be made preciseby using four factors: loyalty, emotional bond, being a member of the store community and active store involvement.This paper aims at store resonance and shopping motives that has an influence over the gender differences of the shoppers and to study the relationship between the store resonance and shopping motives that influence the purchase behaviour of the shoppers. It is identified thatthere is a significant difference between the shopping motivation and store resonance at 1 percent and 5 percent level. Thus it is concluded that with the increase in the store resonance shopping motivation is also increased.

2021 ◽  
Vol 58 (1) ◽  
pp. 2626-2641
Author(s):  
Dr. Konita Basumatary

Small saving scheme is one of the key investment avenues for individual investor. It encourages small-income investors to invest and earn high returns and to save on income tax as well.  In this paper the growth of small saving from 2001-02 to2017-18 has been analyzed by adopting non linear growth model. The paper also examined factors leading to saving differential of weavers in the handloom sectors of BTAD areas. The study is based on both primary and secondary data. To determine the relationship between various variables multiple regressions has been used. It is found that saving of weaver is positively determined by their monthly wages and negatively by family size and they are found significant at 1 percent level. Again the saving of weavers is found to be negatively determined by dependent children. Saving differences among gender and community is found insignificant, that mean we cannot say whether saving is greater (smaller) for male than female and for STs than non ST. So we cannot find a differences in saving behaviour among gender and community although there's found a significant difference in saving among marital status and types of weaver.  


2005 ◽  
Vol 48 (4) ◽  
pp. 461-479 ◽  
Author(s):  
Laura Clawson

This article uses content analysis of 120 novels to consider romance novels as evidence for a particular culture of gender and the family, and as a means of comparing cultural representations of secular and Christian masculinity, femininity, and families. It finds that, although on the surface the texts are most obviously differentiated by religion, gender differences within the religious categories are greater than overall differences between those categories themselves. The most interesting and significant difference between secular and Christian romances emerges in the male hero. Specifically, this analysis finds that secular men are depicted as overwhelmingly strong, economically and physically, but that this strength is frequently overcome by the emotional strength of the heroine, who tames them. Christian heroes, on the other hand, are less overpowering figures at the beginning of the texts but are more dominant within the relationship, subject instead to the will of God.


2021 ◽  
Author(s):  
Nan-Xin Wu ◽  
Sui Zhu ◽  
Chao-Qun liu ◽  
Yan-Hong Yan ◽  
Jie Wang ◽  
...  

Abstract Parabens are widely used as preservatives, which have been found to affect thyroid function in toxicological studies. However, population studies on whether they are associated with thyroid tumor remain unclear. This study aims to investigate the relationship between environmental paraben exposure and thyroid cancer and benign nodules. The detectable percentages of methyl paraben, ethyl paraben, and propyl paraben in the urinary samples of 425 study subjects were 99.06%, 95.29% and 92.00%, respectively. In the single pollutant model, we found statistically significant difference between certain parabens and thyroid cancer/ benign nodules. Further, we found the mixture effect of parabens on increased risk of thyroid cancer (OR = 0.24, 95% CI: 0.18, 0.31) and benign nodule (OR =1.33, 95% CI: 0.86, 1.80). The significant gender-associated effects were found in associations with certain parabens and thyroid cancer and benign nodules (Both P for interactions < 0.05). Overall, our results showed that individual exposure of paraben mixtures may be associated with the risk of thyroid cancer and benign nodules, and there were gender differences.


2000 ◽  
Vol 39 (01) ◽  
pp. 10-15 ◽  
Author(s):  
S. P. Müller ◽  
Ch. Reiners ◽  
A. Bockisch ◽  
Katja Brandt-Mainz

Summary Aim: Tumor scintigraphy with 201-TICI is an established diagnostic method in the follow-up of differentiated thyroid cancer. We investigated the relationship between thyroglobulin (Tg) level and tumor detectability. Subject and methods: We analyzed the scans of 122 patients (66 patients with proven tumor). The patient population was divided into groups with Tg above (N = 33) and below (N = 33) 5 ng/ml under TSH suppression or above (N = 33) and below (N = 33) 50 ng/ml under TSH stimulation. Tumor detectability was compared by ROC-analysis (True-Positive-Fraction test, specificity 90%). Results: There was no significant difference (sensitivity 75% versus 64%; p = 0.55) for patients above and below 5 ng/ml under TSH suppression and a just significant difference (sensitivity 80% versus 58%; p = 0.04) for patients above and below 50 ng/ml under TSH stimulation. In 18 patients from our sample with tumor, Tg under TSH suppression was negative, but 201-TICI-scan was able to detect tumor in 12 patients. Conclusion: Our results demonstrate only a moderate dependence of tumor detectability on Tg level, probably without significant clinical relevance. Even in patients with slight Tg elevation 201-TICI scintigraphy is justified.


1970 ◽  
Vol 2 (3) ◽  
pp. 20-28
Author(s):  
Sabeen Khan ◽  
Ruhi Khalid

The aim of the study was to investigate the relationship among Narcissism, personality traits and conspicuous consumption of brands in youth. This used quantitative research design with a sample consisting of 50 Men and 50 Women. The age ranged between 18 – 22 years. A purposive sampling technique was used to select participants. The findings revealed that there was a relationship among conspicuous consumption and traits of personality. It was also uncovered that there are gender differences in conspicuous consumption of brands, narcissism and personality traits. Further it was concluded that narcissism is positively associated with conspicuous consumption of brands. Narcissism was likely to be a positive predictor of conspicuous consumption of brands and personality traits are likely to be a predictor of conspicuous consumption of brands.


Author(s):  
Ma. Dulce C. Guillena

Gonado-somatic index and fecundity are tools for measuring the sexual maturity and ability of animals to reproduce.  This study investigates the reproduction of Trichiurus lepturus. Specifically, this aimed to determine the sex ratio, the GSI, the relationship between fecundity and total length, fecundity and total weight, fecundity and ovary weight. The Descriptive Method of research was used.  Percentage and chi-square was utilized in determining the percentage of occurrence and sex ratio respectively.   Pearson r Product Moment Coefficient of Correlation was used to determine the relationships of the parameters. The study revealed that females outnumbered males and the sex ratio for different month showed significant difference.  Spawning season was observed to occur in November and December as revealed in its GSI values and it synchronized with the full and new moon phases.  Fecundity is positively correlated with body weight, body size, and ovary weight where ovary weight is observed to be the best index for fecundity.  The results of this study could be used further for formal stock assessment of cutlassfish fishery.


Agrometeoros ◽  
2018 ◽  
Vol 26 (1) ◽  
Author(s):  
Ronaldo Matzenauer ◽  
Bernadete Radin ◽  
Alberto Cargnelutti Filho

O objetivo deste trabalho foi avaliar a relação entre o fenômeno El Niño Oscilação Sul - ENOS e o rendimento de grãos de soja e de milho no Rio Grande do Sul e verificar a hipótese de que os eventos El Niño são favoráveis e os eventos La Niña são prejudiciais ao rendimento de grãos das culturas. Foram utilizados dados de rendimento de grãos dos anos agrícolas de 1974/75 a 2016/17, e relacionados com as ocorrências de eventos ENOS. Foram analisados os dados de rendimento observados na colheita e os dados estimados com a remoção da tendência tecnológica. Os resultados mostraram que não houve diferença significativa do rendimento médio de grãos de soja e de milho na comparação entre os eventos ENOS. Palavras-chave: El Niño, La Niña, safras agrícolas. Abstract – The objective of this work was to evaluate the relationship between the El Niño Southern Oscillation (ENSO) phenomenon with the grain yield of soybean and maize in Rio Grande do Sul state, Brazil and to verify the hypothesis that the El Niño events are favorable and the La Niña events are harmful to the culture’s grain yields. Were used data from the agricultural years of 1974/75 to 2016/17, and related to the occurrence of ENOS events. We analyzed income data observed at harvest and estimated data with technological tendency was removed. The results showed that there was no significant difference in the average yield of soybeans and corn in the comparison between events.


2019 ◽  
Author(s):  
Siddharth Garg

Objective: The aim of this paper was to examine the relationship between income, subjective wellbeing, and culture among people from a higher socio-economic class across the world. Rationale: Ed Diener proposed the law of diminishing marginal utility as an explanation for differences in subjective wellbeing among different income groups across different countries (Diener, Ng, &amp; Tov, Balance in life and declining marginal utility of diverse resources, 2009). Thus, people with higher incomes would experience less subjective wellbeing due to income, and culture should emerge as a significant predictor. Method: Data from this study came from another study (https://siddharthgargblog.wordpress.com/2019/07/14/love-for-money/). I used an online survey to collect data on annual income in US dollars, subjective wellbeing (WHO-5), and country of residence (Indicator of Culture). 96 responses (Indians = 24, Foreigners = 72) were entered in IBM SPSS and a regression analysis was conducted. The raw dataset used in this study can be found at https://doi.org/10.6084/m9.figshare.8869040.v1Results: ANOVA showed a significant difference (p &lt; 0.05) between Indians and foreigners on levels of subjective wellbeing. Linear regression shows the regression coefficient of culture to be significant (Beta = -.254, p = .014) but the regression coefficient of income was not found to be significant. The overall model was found to explain 8.2% of the variance in wellbeing.Conclusion: The sample of this study is too small to make any kind of generalization; it does lend a little bit of support to the idea of diminishing marginal utility of income on subjective wellbeing and provides a rationale for further research.


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