scholarly journals Role of Mass Media in Changing the Attitude Level of Farmers towards Organic Farming in the Western Zone of Tamil Nadu

2017 ◽  
Vol 29 (2) ◽  
pp. 5880
Author(s):  
Sivaraj Paramasivam ◽  
H. Philip
2016 ◽  
Vol 12 (8) ◽  
pp. 184 ◽  
Author(s):  
Dhruv Pande ◽  
Munmun Jha

<p>The aim of this paper is to explore the notion of women’s participation, empowerment and food sovereignty among the marginalized women farmers in the state of Tamil Nadu in India. The women farmers who belong largely to the so-called lower castes have been marginalized due to the persistent presence of the patriarchal structure and the continued oppression and discrimination in a caste-ridden society. This is supported and supplemented by the policies and politics of globalization through the state apparatus. This research, based on the fieldwork method, highlights the hitherto undermined role of women farmers in the wake of their efforts at establishing enhanced and sustainable socio-economic relations in connection with the local agricultural land which accounts for their economic and social independence and sovereignty, especially food sovereignty. The process marking this transformation includes collective and organic farming based on millets leading to the creation of an inherent and integral food sovereignty vis-a-vis the increasing usurpation of agricultural land through the nexus of the state government and private companies. The paper also analyzes the issue of land ownership, litigation cases involving women, and the role of community organizations which impel the hitherto marginalized women towards self-sustainable, self-sufficient and self-governed environment in rural agricultural economy.</p>


2021 ◽  
Vol 23 (10) ◽  
pp. 145-156
Author(s):  
Sivaraj Paramasivam ◽  
◽  
Philip Henry ◽  
Venkata Pirabu Jagadeesan ◽  
◽  
...  

The goal of this study is to find factors that influence the adoption of organic farming. The study’s objective necessitates the selection of an organic agricultural district. The study was conducted in Tamil Nadu’s western region on purpose with 180 farmers. The most effective elements found in the current study to determine the factors affecting the adoption of organic farming in Tamil Nadu are Organic farm perception potential (Prime factor) with Eigenvalue 3.854. Since, organic farming experience (X5), scientific approach (X12), animal ownership (X13), perceptions of organic manure utilization (X15), and perceptions of organic farming profitability (X16). With the highest factor loading of the above-mentioned factors of 0.689, 0.602, 0.206, 0.591, and 0.613, it has a stronger influence on the amount of adoption of organic farming practices in Tamil Nadu’s Western zone. As a result, farmers should be motivated and educated about the benefits of organic farming through extension and research institutes, not only to improve income but also to modify their behaviour and perceptions about new agricultural techniques.


2021 ◽  
pp. 104-109
Author(s):  
Chernysh O.O.

The urgency of the researched problem is connected with the growing role of mass media in modern conditions leads to change of values and transformation of identity of the person. The active growth of the role of the media, their influence on the formation and development of personality leads to the concept of “media socialization” and immutation in the media. The aim of the study is to outline the possibilities of the process of media socialization in the context of immutation in the media. The methods of our research are: analysis of pedagogical, psychological, literature, synthesis, comparison, generalization. The article analyzes the views of domestic and foreign scientists on the problem of immutation in the media and the transformation of the information space. In the context of the mass nature of the immutation of society, the concept of “media socialization” becomes relevant, which is the basis for reducing the negative impact of the media on the individual.The author identifies the lack of a thorough study of the concept of “media socialization” in modern scientific thought. Thus, media socialization is associated with the transformation of traditional means of socialization, and is to assimilate and reproduce the social experience of mankind with the help of new media.The article analyzes the essence of the concepts “media space”, “mass media” and “immutation”. The influence of mass media on the formation and development of the modern personality is described in detail.The study concluded that it is necessary to form a media culture of the individual, to establish safe and effective interaction of young people with the modern media system, the formation of media awareness, media literacy and media competence in accordance with age and individual characteristics for successful media socialization. The role of state bodies in solving the problem of media socialization of the individual was also determined. It is determined that the process of formation of media culture in youth should take place at the level of traditional institutions of socialization of the individual.The author sees the prospect of further research in a detailed analysis and study of the potential of educational institutions as an institution and a means of counteracting the mass nature of the immutation of society.Key words: immutation, media socialization, mass media, media space, information.


2019 ◽  
Author(s):  
Saule Viktorovna Ashenova

The article discusses the role of mass media in creating and supporting a tolerant, democratic society in a country that is multi-ethnic and multi-religious.В статье рассматривается роль СМИ в вопросе создания и поддержки толерантного, демократического общества в стране, отличающейся полиэтничностью и поликонфессиональностью.Ключевые слова: мультикультурное общество; толерантность; национальное согласие; СМИ; информационные риски


Author(s):  
Arindam Laha ◽  
Pravat Kumar Kuri

The outreach of micro-finance programme is considered to be a means enhance the economic well-being among the member means to enhance households through poverty alleviation. A wide cross-country variation in the outreach of micro-finance programme to the poor households is observed in the world. Despite the significant growth of micro-finance institutions and its active borrowers, the penetration of micro-finance lending services to the poor households in India is observed to be limited. In addition, there is a wide inter-state disparity in the achievement of micro-finance outreach in India especially among the poor households. A composite index has been constructed using the penetration, availability and usage indicators of micro-finance outreach to examine the interstate variations in the level of its achievement. Subsequently, attempt has been made to analyse the role of micro-finance in alleviating poverty across the states of India. The result shows that out of 27 states and Union Territories, only in seven states (Kerala, Andhra Pradesh, Tamil Nadu, Goa, Himachal Pradesh, Tripura, and Karnataka) outreach of micro-finance programme has made a significant impact on the reduction of poverty.


2019 ◽  
Vol 11 (8) ◽  
pp. 2400 ◽  
Author(s):  
Karthikeyan Mariappan ◽  
Deyi Zhou

Agriculture is the main sources of income for humans. Likewise, agriculture is the backbone of the Indian economy. In India, Tamil Nadu regional state has a wide range of possibilities to produce all varieties of organic products due to its diverse agro-climatic condition. This research aimed to identify the economics and efficiency of organic farming, and the possibilities to reduce farmers’ suicides in the Tamil Nadu region through the organic agriculture concept. The emphasis was on farmers, producers, researchers, and marketers entering the sustainable economy through organic farming by reducing input cost and high profit in cultivation. A survey was conducted to gather data. One way analysis of variance (ANOVA) has been used to test the hypothesis regards the cost and profit of rice production. The results showed that there was a significant difference in profitability between organic and conventional farming methods. It is very transparent that organic farming is the leading concept of sustainable agricultural development with better organic manures that can improve soil fertility, better yield, less input cost and better return than conventional farming. The study suggests that by reducing the cost of cultivation and get a marginal return through organic farming method to poor and small scale farmers will reduce socio-economic problems such as farmers’ suicides in the future of Indian agriculture.


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