scholarly journals Economic Exchanges Management in the Exhibition Bilateral Market

2020 ◽  
Vol 10 (1) ◽  
pp. 22-35
Author(s):  
K. V. Simonov

The slowdown in Russian economy caused a drop in demand for exhibition business services. Operating in the segment of trade fairs organizing companies faced a decrease in the intensity of economic exchanges due to the outflow of customers. The paper considers modification of the exchange management in order to intensify the latter. The research methodology bases the provisions of the theory of bilateral markets, theories of management, marketing and logistics, methods of analysis and synthesis, as well as on the experience of exhibition activities. As a result of the study: the expediency of application by linear companies-organizers of the business model “two-sided market” was justified; the interpretation of business model determined by two-component functional two-stage system was given when the platform (service) is prepared within the linear fragment and then the main fragment turns on — two-sided market, providing intensification of exchanges management by means of asymmetric pricing strategies and network effects. Recommendations are formulated for practitioners who are puzzled by the problem of economic exchanges intensification. The combination of these theoretically and practically significant results develops the theory of two-sided exhibition markets, as well as provides scientific support in the format of recommendations and descriptions of tools that help exhibition business practitioners cope with the problem of managing economic exchanges.

2022 ◽  
Vol 14 (2) ◽  
pp. 639
Author(s):  
Evangelos Katsamakas ◽  
Kostapanos Miliaresis ◽  
Oleg V. Pavlov

The platform business model has attracted significant attention in business research and practice. However, much of the existing literature studies commercial platforms that seek to maximize profit. In contrast, we focus on a platform for volunteers that aims to maximize social impact. This business model is called a platform for the common good. The article proposes a Causal Loop Diagram (CLD) model that explains how a platform for the common good creates value. Our model maps the key strategic feedback loops that constitute the core structure of the platform and explains its growth and performance through time. We show that multiple types of network effects create interlocking, reinforcing feedback loops. Overall, the article contributes towards a dynamic theory of the platforms for the common good. Moreover, the article provides insights for social entrepreneurs who seek to build, understand, and optimize platforms that maximize social value and managers of companies that seek to participate in such platforms. Social entrepreneurs should seek to leverage the critical feedback loops of their platform.


Author(s):  
Fan-Chen Tseng ◽  
Ching-I Teng ◽  
David Chiang

Network effect indicates that the value of connecting to a network is positively associated with the current number of customers connected to that network. Network effect strengthens the strong firms, weakens the weak firms, and may lead to a winner-take-all market. Thus, managing customer perceived value is crucial in markets with network effects. This article models customer perceived value, presents ways to improve the value, and discusses the relationship between customer perceived value and network size. Implications for e-business practitioners are discussed.


Author(s):  
Chung-Shing Lee ◽  
Yiche Grace Chen ◽  
Ya-Han Fan

A successful e-commerce venture requires a viable business model and a long-term sustainable strategy. When planning and implementing e-commerce ventures, business executives must address several strategic questions, such as: What are the functions and components of a viable business model? How does one capture and capitalize on the unique features of the Internet and e-commerce to achieve sustainable competitive advantage and profits? How are values being created in the Digital Economy? How can network effects and scope economies change a company’s competitive position in e-commerce? How can cost, revenue, and growth models in e-commerce differ from the traditional businesses? This article extends Lee (2001) and Lee and Vonortas’ (2004) works on business model and strategy to discuss the structure, components, and key issues of a viable e-commerce business model.


2009 ◽  
pp. 1236-1253
Author(s):  
Olli Kuivalainen ◽  
Hanna-Kaisa Ellonen ◽  
Liisa-Maija Sainio

The aim of this article is to provide a holistic exploration of the development of the business model of a magazine Web site, and of the factors behind its success. The discussion is based on an explorative case study of a successful Finnish magazine publisher and its Web site. We use triangulated data (interviews, observation, statistical data, customer feedback, newspaper articles) to describe and analyze the development of the Web site and the subsequent changes in the e-business model of the magazine from the Web site foundation in 1998 to the situation in fall 2004. Our case illustrates that a magazine’s Web site is linked to all of its functions (editorial, circulation, and advertising), and to the business-model elements that are vital to its success. We suggest that the discussion forums in question, one type of virtual community, benefited from the positive feedback that resulted in positive network effects, and led to the adoption of the service. Moreover, community activities have enhanced customer loyalty and added a more lifelike dimension to the magazine concept. As such, the Web site now complements rather than substitutes the print magazine. Interestingly, although it does not independently fulfill the requirements of a successful business model (e.g., Magretta, 2002), it enhances the customer experience and adds new dimensions to the magazine’s business model.


2020 ◽  
pp. 147612702095513
Author(s):  
Panos Desyllas ◽  
Ammon Salter ◽  
Oliver Alexy

Looking at business models as systems of interdependent elements, we study how the breadth of an incumbent firm’s business model reconfiguration influences its performance. Drawing on the metaphor of firms searching on a performance landscape, we argue that the relationship between business model reconfiguration breadth and performance should form an inverted U-shape. While firms can gain from increasing business model reconfiguration breadth, these benefits need to be traded-off against the increasing complexity of its associated changes. We further predict that this inverted U-shape will flip for highly performing firms while being amplified for firms heavily active in innovation. Using data from an original survey of knowledge-intensive business services firms, we find that, on average, business model reconfiguration has little effect on performance. However, U-shaped effects clearly emerge when accounting for the effects of past performance and innovative activity. Our findings contribute to a better understanding of the conditional nature of the advantages stemming from business model reconfiguration.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Art T. Weinstein

Purpose Business models are a key to success. This paper aims to identify the characteristics of the Now Economy, discuss the components of an effective business model, examine numerous e-commerce business models and provide an application of online learning. Design/methodology/approach The literature on business models is reviewed. E-commerce models are explored as a means for building competitive advantage in the Now Economy. An in-depth case study of remote learning in universities illustrates the development of a sound digital business model. Findings Business models explain where and how an organization competes and the financial feasibility of its strategy. Digital business models create market differentiation or disruption. This paper explains 20 e-commerce business models and offers an in-depth view of the opportunities and challenges in the online learning sector. Research limitations/implications Building on the literature, this work is conceptual and presents a case study. It is not an empirical study. A three-point agenda for scholars includes research on speed and service in business models, assessing the impact of customer value and examining the market power of Big Tech. Practical implications The digital component of the economy is growing annually. Business practitioners must respond by developing winning business models. The remote learning application is particularly relevant given today’s changing educational market. Originality/value While there has been considerable research on business models, there has been limited work on digital business models, which is the focus of this article.


Author(s):  
O. Pimenova O. ◽  
S. Pimenov

The necessity of formation of integrated reporting by Ukrainian enterprises is investigated. The importance of business presentation of information on the company's value creation, its effectiveness, opportunities, risks it faces, and development prospects for investors and other stakeholders in the form of integrated reporting is determined. It is investigated that integrated reporting should provide stakeholders with information on the long-term development of the enterprise in contrast to financial reporting, which cannot provide such full information. That is the main purpose of integrated reporting is to explain to financial capital providers and other stakeholders how an enterprise creates and plans to create the value in the future over a long period of time. The purpose of the study is to substantiate the need of taking into account the needs of stakeholders in the work of enterprise and the disclosure of non-financial information in the form of integrated reporting, which will increase the efficiency of the business model. The methodological basis of the study is a set of general and special principles, provisions and methods of scientific research, the use of which is determined by the purpose and objectives, in particular, methods of generalization, comparison, analysis and synthesis, methods of system and structural analysis, diagnostic evaluation. In particular, in the process of research the methods of generalization, analysis and synthesis were used in defining the concept of integrated reporting and its individual elements; methods of system and structural analysis in the study of the basic principles of integrated reporting; method of comparison in the study of scientific approaches to the formation of integrated reporting. It is substantiated that by providing information on value creation, in particular on the company's competitive advantages, strategic assets, environmental, social and management indicators (ESG), the company will gain an advantage over competitors, effectively implementing its business model in the market and be able to achieve sustainable development in the long run.


Author(s):  
B. Glinkowska-Krauze ◽  
◽  
Ł. Górecki ◽  
N. Chebotarova ◽  
◽  
...  

In the course of previous comprehensive theoretical, methodological and empirical research of the authors, the main purpose of which was to identify ways of internationalization of Polish and Ukrainian enterprises. It was noted that a new model of business functioning is emerging, significantly different from the traditional model, in which the phenomenon of globalization underlies the process of internationalization of economic activity. At the same time, it should be borne in mind that the problem of studying specific practices of interaction between business structures in Poland and Ukraine, paradoxically, as a whole, is given insufficient attention (both in Polish and Ukrainian economic science). This served as the inspiration for writing this study, the main goal of which is to identify the features of the modern business model on the background of identifying the differences between the traditional and the current model in the context of existing threats and to find out the main (one of the main) reasons for such differences. The introduction refers to the methodology used for this study (specific research methods are methods of unity of analysis and synthesis, induction and deduction and comparative analysis, as well as methods of grouping and extrapolation). The study is the result of the authors' own empirical research and a comparative theoretical analysis based on the literature on the topic, and is a common characteristic of both models. In general terms, the main features of the modern business model and trends in the European economy are presented on the example of Poland and Ukraine. Thus, the study is aimed at identifying trends in doing business in the modern market and its characteristic features in the context of the predicted increase in the role of factors of intercultural (transcultural) interaction in business.


Author(s):  
Kostiantyn Bezverkhyi ◽  

Introduction. The core of the organization is its business model, which is based on various capitals, understood as resources, and through its commercial activities turns them into products (goods, services, by-products and waste). The activities of the organization and its products lead to results in terms of impact on capital. The ability of a business model to adapt to change (for example, the availability, quality, and availability of resources) can affect the long- term viability of an organization. Misunderstanding of the content of the business model by practitioners leads to the fact that the reflection of the business model in the integrated reporting of both domestic and foreign companies is not uniform. The implementation of the above issue will provide an appropriate author's approach to the interpretation of the business model in integrated reporting, as well as a detailed analysis of its components. Therefore, the topical issue will be the reflection of the business model in the integrated reporting of foreign and domestic enterprises. Purpose. The purpose of the study is to determine the essence of the business model in integrated reporting, as well as analysis of its components, provided by foreign and domestic enterprises. Methods. The following methods were used during the study: analysis and synthesis (disclosure of the economic essence of the business model in integrated reporting); grouping (selection of approaches to the interpretation of the essence of the business model in the scientific works of researchers); observation (selection of foreign and domestic enterprises that reflect the business model in integrated reporting); logical generalization of results (formulation of conclusions). Results. In the course of the study, the author's approach to defining the essence of the business model in integrated reporting was formed, based on the grouping of approaches in the scientific works of foreign and domestic authors. A business model in integrated reporting is a description of an enterprise's activities, reveals its resources (capital) with the help of which value is created, and also the value of an enterprise is formed during its activities. Discussion. Further research is proposed to focus on the value creation process in integrated reporting. This will allow us to understand how the enterprise creates value for society as a whole, and for individual stakeholders.


2022 ◽  
pp. 299-323
Author(s):  
Carin Rehncrona

This chapter visits some of the fundamental concepts from platform economics, network effects, and network externalities. Further on, it discusses definitions of two-sided and multi-sided markets, how they are treated as business models. These concepts are further compared to the concept service ecosystem. A case of a payment service provider whose business model contributes to the growth of e-commerce is included. The purpose is to tease out how research on platforms has developed since e-commerce was in its infancy. The fundamental concepts developed in network economics are still valid and have been translated into different fields with a focus on value creation, information, and interaction. How platforms within platforms spur each other's growth is an area that has the potential to reach new insights on the platform economy.


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