scholarly journals Emotional Rhetoric in Tea Advertising

2021 ◽  
Vol 43 (1) ◽  
pp. 199-220
Author(s):  
Marisa Díez-Arroyo ◽  
Keyword(s):  
Social Identity ◽  
Cultural Identity ◽  
Collective Memory ◽  
Relevance Theory ◽  
Persuasive Strategies ◽  
Specific Individual

Drawing on rhetorical and pragmatic (Relevance Theory) approaches to emotions, this article examines claims of cultural and patriotic identity in British tea websites as examples of emotional rhetoric. I hypothesise that such claims operate as persuasive strategies designed to elicit empathy towards the product in potential consumers and ultimately to persuade them to identify with it. Results indicate that cultural identity in the form of patriotism, understood as social identity, collective memory and a feeling of belonging to or pride in one’s country, can fulfil a threefold creative effect: at a rhetorical level, it contributes to the design of a stylistically pleasing text; at an informative level, it introduces an unexpected or foreign element into the advertisement; and at a pragmatic level, it involves potential addressees in the recovery of a message that can be tailored to suit their specific individual experiences.

Symbolic Figures of the Decembrists in the Memorial Space of Irkutsk (Early 20th Century - 1991)

2021 ◽  
pp. 129-138
Author(s):  
Yekaterina I. Krasilnikova ◽  
◽  
Keyword(s):  
Social Identity ◽  
Collective Memory ◽  
Regional Identity ◽  
100Th Anniversary ◽  
The State ◽  
Soviet Period ◽  
Local Authorities ◽  
Politics Of Memory ◽  
The 1960S ◽  
Memorial Space

The author explores the problem of reflecting the collective memory of Siberians about the exiled Decembrists in the memorial space of Irkutsk at different historical stages. The aim of the article is to characterize the developing dynamics of a segment of the memorial space system that includes Irkutsk's memorial places associated with the Decembrists in the chronological framework of the Soviet period of Russian history. The study is based on the principle of historicism. The methodological reference point of the research is the problem field of memory studies; the concepts of the places of memory of P. Nora and cultural memory of J. Assmann and A. Assmann are used. The author also employs historical-genetic and historical-comparative methods. Within the framework of the Soviet period, three stages of forming the segment of the Irkutsk memorial space associated with the memory about the Decembrists were identified. The first stage, from the 1910s till 1925, reflects the general weakness of Irkutsk city residents' collective memory about the Decembrists, which was manifested in neglecting memorial sites, and the beginning of the awakening of interest in the Decembrists among the local liberal-minded intelligentsia. At the second stage, from 1925 (the 100th anniversary of the Decembrist uprising) till the 1960s, under the influence of the state politics of memory that recognized the Decembrists as the first generation of Russian revolutionaries, the intelligentsia of Irkutsk were actively forming the locus of the Decembrists' memorial space in their city. Based on the memory about the Decembrists, the intelligentsia was constructing their social identity. But the local authorities did not provide the intelligentsia with the desired support, which significantly complicated achieving the memorialization tasks. At the third stage, in the 1960s-1980s, the memory about the Decembrists' stay in Irkutsk was in demand among the local authorities, who used it especially actively during celebrations dedicated to the anniversaries of the city. Many memorable places were designated, and their protection was improved. The sharply increased attention of Irkutsk local administration and city residents to the exiled Decembrists reflected the growth of their regional identity. The author revealed the dependence of reflecting the collective memory about the Decembrists in the Irkutsk memorial space on the state and regional politics of memory, as well as on the local intelligentsia initiatives, for which the memory about the Decembrists served as one of the foundations for constructing their social identity.

scholarly journals Dilemmas of resistance: How concerns for cultural identity shape and constrain resistance among minority groups

2022 ◽  
Author(s):  
Andrew G Livingstone ◽  
Russell Spears ◽  
Antony Manstead ◽  
Damilola Makanju ◽  
Joseph Sweetman
Keyword(s):  
Social Identity ◽  
Collective Action ◽  
Cultural Identity ◽  
Minority Groups ◽  
Integrative Review ◽  
Major Theme ◽  
Social Psychological ◽  
Psychological Models ◽  
Key Aspects

A major theme in social psychological models of collective action is that a sense of shared social identity is a critical foundation for collective action. In this review, we suggest that for many minority groups, this foundational role of social identity can be double edged. This is because material disadvantage is also often coupled with the historical erosion of key aspects of ingroup culture and other group-defining attributes, constituting a threat to the very sense of who “we” are. This combination presents a set of dilemmas of resistance for minority groups seeking to improve their ingroup’s position. Focusing on the role of ingroup language and history, we present an integrative review of our research on five different dilemmas. We conclude that the central role of social identity in collective action and resistance can itself present challenges for groups whose core sense of who they are has been eroded.

scholarly journals Evolution of Cultural Identity Terms in Lay and Academic Sources: Implications for Research and Public Policy

2017 ◽  
Author(s):  
Roxanne Moadel-Attie ◽  
Sheri R. Levy ◽  
Bonita London ◽  
Rami Al-Rfou
Keyword(s):  
Public Policy ◽  
Social Identity ◽  
Cultural Identity ◽  
Time Lag ◽  
Computational Techniques ◽  
Psychosocial Experiences ◽  
The Social ◽  
Usage Patterns ◽  
Google Books ◽  
Over Time

Increasingly, individuals identify as bicultural and multicultural, yet are sometimes externally misclassified, contributing to experiences of invisibility within U.S. society. Using computational techniques, we examined the transmission of cultural identity terms through time, providing some evidence for the changing representation of social identity. We examined the usage patterns of cultural identity terms with the prefixes (mono-, bi-, multi-), modifying the social identity terms: culture, ethnicity, and race (e.g., comparing monocultural, monoethnic and monoracial). For bicultural and multicultural terms, those with -racial suffixes were the earliest used terms, while those with -cultural and -ethnic suffixes gained more popularity recently. We examined the evolution of the higher frequency social identity terms in lay sources (NY Times, Reddit), and found that interracial and multicultural were the most popular over time, peaking recently. We examined the potential time lag in the sequence of identity terms amongst academic (PsycINFO, NIH and NSF Databases), lay (NY Times) and mixed sources (Google Books N-Grams), supporting our hypothesis that newer terms (e.g., multicultural) are first used and gain prevalence in lay sources, then mixed sources, and eventually academic sources. The implications of these findings for research, public policy and psychosocial experiences of individuals are discussed.

scholarly journals The Myths Refugees Live By: Memory and history in the making of Bengali refugee identity

2013 ◽  
Vol 48 (1) ◽  
pp. 37-76 ◽  
Author(s):  
UDITI SEN
Keyword(s):  
Cultural Identity ◽  
Cultural Capital ◽  
Social Status ◽  
Collective Memory ◽  
West Bengal ◽  
Complex Nature ◽  
Partition Of India ◽  
Refugee Experience

AbstractWithin the popular memory of the partition of India, the division of Bengal continues to evoke themes of political rupture, social tragedy, and nostalgia. The refugees or, more broadly speaking, Hindu migrants from East Bengal, are often the central agents of such narratives. This paper explores how the scholarship on East Bengali refugees portrays them either as hapless and passive victims of the regime of rehabilitation, which was designed to integrate refugees into the socio-economic fabric of India, or eulogizes them as heroic protagonists who successfully battled overwhelming adversity to wrest resettlement from a reluctant state. This split image of the Bengali refugee as both victim and victor obscures the complex nature of refugee agency. Through a case-study of the foundation and development of Bijoygarh colony, an illegal settlement of refugee-squatters on the outskirts of Calcutta, this paper will argue that refugee agency in post-partition West Bengal was inevitably moulded by social status and cultural capital. However, the collective memory of the establishment of squatters’ colonies systematically ignores the role of caste and class affiliations in fracturing the refugee experience. Instead, it retells the refugees’ quest for rehabilitation along the mythic trope of heroic and masculine struggle. This paper interrogates refugee reminiscences to illuminate their erasures and silences, delineating the mythic structure common to both popular and academic refugee histories and exploring its significance in constructing a specific cultural identity for Bengali refugees.

The social identity of Welsh learners

1986 ◽  
Vol 15 (2) ◽  
pp. 165-191 ◽  
Author(s):  
Carol S. Trosset
Keyword(s):  
Social Identity ◽  
Cultural Identity ◽  
Language Learning ◽  
Psychological Impact ◽  
Minority Language ◽  
English Speakers ◽  
Welsh Language ◽  
The Social ◽  
The Status ◽  
Linguistic Groups

ABSTRACTThe process of the attempted acquisition of spoken Welsh by English speakers in Wales is examined ethnographically in relation to the native association of Welsh-language speech with a Welsh cultural identity. Perceptions of Welsh learners by members of other linguistic groups reveal the symbolic significance of the learning of a minority language. The status of learners as verbal performers is investigated, together with the psychological impact of that status and of the ambiguity of the learners' identity on the learning process. (Bilingualism, language learning, Wales/Welsh)

How dialogue creates opposite characters: An analysis of Arthur & George

2011 ◽  
Vol 20 (1) ◽  
pp. 43-58
Author(s):  
Deborah F. Rossen-Knill
Keyword(s):  
Social Identity ◽  
Natural Language ◽  
Language Use ◽  
Relevance Theory ◽  
Language Ability ◽  
Secondary Effect ◽  
Politeness Theory ◽  
Social Situations ◽  
Social Success ◽  
Social Disaster

This article offers an analysis of the dialogue in Julian Barnes’s Arthur & George, drawing on relevance theory (Grice, 1989; Sperber and Wilson, 1995) and politeness theory (Brown and Levinson, 1987; Fraser, 1990; Lakoff, 1973; Leech, 1983; Spencer-Oatey, 2002). The analysis demonstrates how Arthur’s and George’s particular ability to use language shapes their social situations. George’s inability to make sense of implicature and recover interpersonal messages leads to social disaster; whereas, Arthur’s heightened sensitivity to language’s creative possibilities leads to exceptional social success. The analysis has the secondary effect of revealing the intimate and indivisible relationship among natural language ability, language use, and social identity.

scholarly journals CUMULATIVE PHANTASY OF THE LITERARY INHERITED IN THE CONTEMPORARY IRAQI THEATRE'S TEXTS

2021 ◽  
Vol 03 (02) ◽  
pp. 302-314
Author(s):  
Ruqaiah Wahab Majeed BAYRAM
Keyword(s):  
National Identity ◽  
Cultural Identity ◽  
Collective Memory ◽  
Structural Transformations ◽  
Psychological Concept ◽  
Theoretical Frame ◽  
Theatrical Text ◽  
General Frames

The cumulative phantasy of literary inherited in the contemporary Iraqi theatre's texts composes important pivot and a literary cultural phenomena has its' distinguished presence in the Iraqi theatre represented by inspiration of literary inherited and urging the collective memory by aesthetic and conceptual frames via works of dramatic processing by shifting central structures and their time-place and structural transformations in the theatrical text. The research consists of four chapters, first chapter tackled with the methodical frame and included the research's problem that is specified by the following question: ((What is the cumulative phantasy of literary inherited and how was employed in the contemporary Iraqi theatre's text?)). The research concerned with knowing the special and general frames of the cumulative phantasy of literary inherited concept and knowing also their cognitive paths, references and innovative producing tools according to cognitive time's evidences to arise the viewer's memory and rooting the cultural identity. The research aims to briefing the cumulative phantasy of literary inherited in the contemporary theatrical text. The research's limits included studying the cumulative phantasy of literary inherited in the contemporary Iraqi theatrical texts for the period (1965-2005) also first chapter included the terms and defining them also. While the second chapter consists of three sections, first one was about phantasy philosophy and its' conceptual concepts, second section was about the phantasy and its' psychological concept, third section was about phantasy and its' representations in the Arabian theatrical literary inherited. Third chapter included research's procedures of a population included (15) theatrical texts, sample consisted of two theatrical texts, choosing was by intentional method whereas conforms with the research's subject and achieving the required goal represented by (Almiftah) for Yousif Al-Ani and the play (Al-Layali Al-Sumariyah) for the writer (Lutfiyah Al-Dulaimi). The researcher considered the depicting method to analyze the research's sample, she relied on the indications of theoretical frame in analyzing. Fourth chapter included results and conclusions, some of them are: 1. Text were featured with drama structure based on inspiration of the inherited and reproduce it by contrast according to the…. Of the phantasy, cumulative of the literary public inherited via shifting techniques, symbols and interpretations of indications. 2. Writers' phantasy added manifestations of public and national identity and its' structures sublimation by its' limits, historical and inherited evidences, permanence and existence by opening the eras. 3. Parallel and harmonic employment that express the inherited characters with a contemporary visions

scholarly journals Self-Governing Regions in Slovakia: Spatial Differentiation and Perception of Socio-Cultural Identity by Local and Regional Officials

Geografie ◽  
2015 ◽  
Vol 120 (1) ◽  
pp. 1-25 ◽  
Author(s):  
Slavomír Bucher ◽  
Miroslava Ištoková
Keyword(s):  
Social Identity ◽  
Cultural Identity ◽  
Regional Development ◽  
National Level ◽  
Regional Identity ◽  
Spatial Differentiation ◽  
National Wealth ◽  
Historical Role ◽  
Administrative Units ◽  
Soft Factors

This article seeks to contribute to the discussion about the concept of socio-cultural identity in geographical science. Its main aim is to present the concept of local and regional identity, first as a significant source of sustainable national wealth and secondly as an effective tool for regional development in Slovakia. Slovakia consists of several kinds of regions at the sub-national level, represented by historical areas, small ethnographic regions and various administrative units. Their hierarchy derives from their former historical role, current administrative function, and their regional importance. The outputs of this survey indicate regional disparities in the so-called soft factors involved in the development of social identity among Slovakia’s self-governing regions. In addition, the article discusses the need for a more comprehensive approach, directly linking ethnographic, geographical and sociological methods.

scholarly journals Linguistics Characteristics of Social Network

2020 ◽  
Vol 3 (4) ◽  
pp. 2274-2281
Author(s):  
Majeed Mohamed Fareed Majeed ◽  
Abdurahman Adisaputera
Keyword(s):  
Social Network ◽  
Social Identity ◽  
20Th Century ◽  
Relevance Theory ◽  
The Internet ◽  
Multiple Authorship ◽  
Linguistic Expression ◽  
Virtual Communication ◽  
The Social

In this paper we introduce the idea of an author about the use of slang language for the period of (16th -20th) century, while other give the use of slang language in the social network and the purpose of the said and the name giving to it. Also the factors that affect the variety of language which will reflect also on the language used in the internet. Hence a new linguistic expression was rising with the name of internet linguistic. We give also some popular internet slangs and its advantages also the emoticons and its different use between males and fameless and prefer to use the capitalize letters. This study also shows the effect of virtual communication on the individuals. We conclude that analytically the internet slang is a specific variety of language and characteristics according to the kind of output, also commonly used than speech, like feedback, emoticons, multiple conversations, hypertext links, persistence, and multiple authorship. Moreover it challenged the cooperative and politeness principles, relevance theory, humor, economy, and tolerance, it express the social identity, rather than illiteracy or the character limit of message services.

scholarly journals PLACE MAKING WORKSHOP BATUPASI SUB DISTRICT PALOPO CITY

2019 ◽  
Vol 2 (1) ◽  
pp. 1
Author(s):  
Liza Utami Marzaman ◽  
Zulham A Hafid ◽  
Amiruddin Akbar Fisu ◽  
Nurhijrah Nurhijrah
Keyword(s):  
Social Identity ◽  
Collective Memory ◽  
Cultural Values ◽  
Participatory Planning ◽  
Place Making ◽  
Cultural Economic ◽  
The Past ◽  
Living Space ◽  
History Of ◽  
To Come

The Batupasi people are the inheritors of the historical fragments of the Lalebbata area. Lalebbata is an important space in the history of Palopo City, where the economic, socio-cultural and religiosity of the Palopo people begins. This activity was carried out to try to explore the collective memory, the root of the problem and the hopes of the Batupasi residents for their increasingly 'aging' living space. The effort was outlined in a Place Making Workshop activity where Batupasi residents were invited to jointly express their dreams, hopes and imaginations in the process of being creative in shaping and rediscovering their neighborhood. This activity consists of 2 items, namely old photo exhibition, mapping and participatory planning. This process allows citizens to be able to take an impression of the past which has become their cultural values and social identity through a process of continuously defining the space which is then projected into the future so that it can continue to be felt until for the generations to come. In addition, this activity aims to identify the problems faced by Batupasi residents related to social, cultural, economic and inhabited areas.

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