scholarly journals ATTRACTIVENESS OF TOURISM INDUSTRY IN CALABARZON: INPUTS TO BUSINESS OPERATIONS INITIATIVES

2019 ◽  
Vol 7 (4) ◽  
pp. 225-254
Author(s):  
Elroy Joseph Valdez
Keyword(s):  
Tourism Industry ◽  
Destination Image ◽  
Age Group ◽  
Investment Climate ◽  
Average Income ◽  
Tourist Destination ◽  
Business Operations ◽  
Cultural Proximity ◽  
Local Residents ◽  
Descriptive Method

This study will identify the attractiveness of tourism in CALABARZON. More specifically: it will to evaluate the level of attractiveness of tourism industry in CALABARZON in terms of cultural proximity, destination environment, price, destination image, risk and reward, and geographical proximity; to test if investment climate significantly affects attractiveness of tourism industry in CALABARZON; to propose a tourism development plan based on the results. The researcher used descriptive method to determine the investment climate and attractiveness of tourism industry in CALABARZON. The questionnaire is one of the major instruments used by the researcher to gather and collect the needed data.  Results showed that majority of the respondents belonged to the young age group, female, single, college graduate and has an average income. The tourists, local residents and local government unit all agreed that CALABARZON region is moderately attractive to tourists due to competitors of tourist destination on the good services provided among them. Investment climate has an effect on the attractiveness of the tourism industry in CALABARZON region. The researcher proposed business operations initiative win order for the tourism industry in CALABARZON region more competitive.

scholarly journals INVESTMENT CLIMATE OF TOURISM INDUSTRY IN CALABARZON: INPUTS TO BUSINESS OPERATIONS INITIATIVES

2019 ◽  
Vol 7 (4) ◽  
pp. 51-67
Author(s):  
Elroy Joseph Valdez
Keyword(s):  
Tourism Industry ◽  
Age Group ◽  
Investment Climate ◽  
Average Income ◽  
College Graduate ◽  
Business Operations ◽  
Significant Difference ◽  
Local Residents ◽  
Descriptive Method

This study will identify the investment climate of tourism in CALABARZON. More specifically: it will assess the quality of investment climate of tourism industry in CALABARZON in terms of macro fundamental, governance and infrastructure; to test if there is significant difference on the assessment of the respondents to quality of investment climate when grouped according to LGU, residents and tourists; to propose a business operations initiative based on the results. The researcher used descriptive method to determine the investment climate and attractiveness of tourism industry in CALABARZON. The questionnaire is one of the major instruments used by the researcher to gather and collect the needed data. Results showed that majority of the respondents belonged to the young age group, female, single, college graduate and has an average income. The tourists, local residents and local government unit all agreed that CALABARZON region is moderately favorable for investment among investors since the climate is good and the competition is healthy. There is significant relationship on the assessment of the respondents to quality of investment with regard to governance. The researcher proposed business operations initiative win order for the tourism industry in CALABARZON region more competitive.

scholarly journals A Data Mining Technique for Tourist Destination Brand Image Building

2020 ◽  
Vol 8 (6) ◽  
pp. 4617-4622
Keyword(s):  
Data Mining ◽  
Clustering Algorithm ◽  
Tourism Industry ◽  
Destination Image ◽  
Data Mining Technique ◽  
Tourist Destination ◽  
Text Data ◽  
Clustering And Classification ◽  
Google Search

The destination image branding is the domain of tourism industry where the facts and information is collected and evaluated for finding the credibility of a target tourist destination. Manual collection and processing of collected information accurately is a complicated and time consuming task therefore a data mining model is suggested ,in this presented work that collect and evaluate the destination image accurately and based on evaluation can make the recommendations about visits of tourist. In order to perform this task data mining techniques are applied on text data source. In first the data is extracted from the Google search engine and it is preprocessed for make it impure. In further the data is labeled based on the positive and negative words available in the collected facts. Finally the clustering and classification of text is performed. For clustering of data FCM (fuzzy c means) clustering algorithm and for classification the Bayesian classifier is used. Based on final classification of text data the decision is made for the destination visits.

scholarly journals THE EFFECT OF YOGYAKARTA DESTINATION IMAGE ON BEHAVIORAL INTENTIONS ON DOMESTIC TOURIST

2017 ◽  
Vol 16 (1) ◽  
Author(s):  
Erna Andajani, S.T., M.M. ◽  
Adrianus Alen Junaidi ◽  
Fitri Novia Widjaja
Keyword(s):  
Behavioral Intentions ◽  
Sampling Technique ◽  
Tourism Industry ◽  
Destination Image ◽  
Primary Data ◽  
Economic Sector ◽  
Tourist Destination ◽  
Image Assessment ◽  
Value Of Money ◽  
Special Region

Tourism is an important economic sector in Indonesia and has developed rapidly into the tourism industry in each province, especially the Special Region of Yogyakarta province which is thick with culture and history. This study aims to determine the influence of destination image of Yogyakarta on behavioral intentions of domestic tourists. The data used in this study are primary data obtained from questionnaires. The sampling technique of this study is non probability sampling. The results of the study showed that the destination image of Yogyakarta has a direct influence on the behavioral intentions of domestic tourists. Destination image assessment can be measured through the variable infrastructure, attraction, value of money, and enjoyment. Because the four variables have high average values, it can be interpreted that destination image of Yogyakarta as a tourist destination has a good influence on domestic tourists.

scholarly journals Perbedaan Persepsi Wisatawan Perempuan dan Laki-laki Mancanegara terhadap Keselamatan dan Keamanan Wisata di Kota Yogyakarta

2020 ◽  
Vol 2 (2) ◽  
pp. 88
Author(s):  
Junanto Junanto
Keyword(s):  
Traffic Safety ◽  
Sampling Method ◽  
Tourism Industry ◽  
One Dimension ◽  
Tourist Destination ◽  
Four Dimensions ◽  
Quantitative Descriptive ◽  
Quota Sampling ◽  
Descriptive Method ◽  
Yogyakarta City

Tourism safety and security is one of the most important aspects of the tourism industry. Bad perception of tourism safety and security could greatly hinder the growth of tourists in a city. Gender, which is a topic highly related to tourism safety and security, has often been debated among researchers hence is a very intriguing issue to examine further. Therefore, research that analyses the safety and security of Yogyakarta city from the perspective of gender is extremely valuable and important. This research uses a quantitative descriptive method with a total of 102 respondents to figure out their perception toward tourism safety and security in Yogyakarta City. The quota sampling method is used to obtain a balanced proportion of male and female respondents in this research. The result shows that foreign tourists perceive Yogyakarta City as “Safe” in tourism safety and security. However, out of four dimensions that are used in this research, one dimension that discusses traffic safety in Yogyakarta has been perceived as “Unsafe” by foreign tourists. From the gender perspective, data shows that male foreign tourists perceived Yogyakarta as a safer tourist destination than female foreign tourists.

scholarly journals Exploring cognitive and affective components of Belgrade's destination image

2018 ◽  
Vol 98 (2) ◽  
pp. 119-146
Author(s):  
Nikola Todorovic ◽  
Aljosa Budovic ◽  
Milica Cihova ◽  
Danijela Riboskic ◽  
Vanja Piroski
Keyword(s):  
Tourism Industry ◽  
Destination Image ◽  
Competitive Advantages ◽  
Tourist Attractions ◽  
Affective Component ◽  
Local Residents ◽  
Affective Components ◽  
Education And Employment ◽  
Affective Associations ◽  
Insight Into

Belgrade is the most popular tourist destination in Serbia, whose tourism industry is rapidly recovering from the turbulent events of the 1990s. However, Belgrade's destination managers yet need to use to a greater extent its competitive advantages which would improve the city's ability to compete with more prominent cities in the international market. These managerial efforts should be based on relevant image assessments. The aim of this research is to offer a comprehensive insight into Belgrade's destination image by combining quantitative and qualitative data collection methods in order to identify the crucial components of its cognitive and affective images. Additionally, this study examines the influence of various tourists? socio-demographic characteristics on their perceptions of destination image, providing both theoretical and marketing implications. Cultural attractions, nightlife, gastronomy and history were identified in the qualitative study as the most important elements of Belgrade?s cognitive image, while the most common affective associations were related to it being vibrant, authentic and relaxing. In the quantitative study, six factors of Belgrade?s cognitive image were identified - Tourist Attractions, Services and Fun, Environment, Accessibility, Local Residents, and River Banks and Green Areas. Regarding the affective component, it was established that Belgrade was primarily perceived as pleasant, but also as exciting, cheerful and relaxing. Hypotheses testing indicated that tourists? affective responses towards Belgrade varied in relation to their gender and geographical origin, while some of their cognitive perceptions differed in relation to their gender, age, education and employment.

scholarly journals Measuring tourist satisfaction and destination image with HOLSAT

2017 ◽  
Vol 97 (2) ◽  
pp. 87-118 ◽  
Author(s):  
Nikola Todorovic ◽  
Irena Manojlovic ◽  
Aljosa Budovic
Keyword(s):  
Public Transport ◽  
Tourism Industry ◽  
Destination Image ◽  
The Public ◽  
Tourist Satisfaction ◽  
Image Improvement ◽  
Local Residents

HOLSAT instrument measures tourist satisfaction by comparing tourists' expectations and experience regarding various destination attributes. Destination image influences tourists' expectations, while experience in the destination modifies tourists' image perceptions, creating differences between pre-visit and post-visit images. Based on these relationships, which are theoretically explored in its first part, this study argues that HOLSAT may be used for destination image research. The second part of the study represents a demonstration of how HOLSAT may be used for measurement of both tourist satisfaction and destination image, whereby the research was conducted in Belgrade, a developing urban destination. The city's tourism industry and destination image were severely damaged in the 1990s, whereby they have started to slowly recover since 2000. Based on the results of the conducted survey, satisfactory and unsatisfactory destination attributes were identified, as well as positive and negative components of city's pre-visit destination image. The most important positive components are related to the destination's affordability, while the negative components are related to safety, cleanliness and the arrival station. Modifications of destination image caused by the visit were also identified. The biggest image improvement after the visit was registered in attributes related to safety and the friendliness of the local residents, while the negative modifications related to the public transport were identified as the most important ones.

scholarly journals MODELING TOURISTS’ SATISFACTION IN THE NATURE-BASED TOURIST DESTINATION USING STRUCTURAL EQUATION MODELING TECHNIQUE

2021 ◽  
Vol 37 (3) ◽  
pp. 814-822
Author(s):  
Md. Shakhawat HOSSAIN ◽  
◽  
Md. Golam MOSTAFA ◽  
Md. Alamgir HOSSAIN ◽  
◽  
...  
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Tourism Industry ◽  
Destination Image ◽  
Equation Modeling ◽  
Tourist Destination ◽  
Tourist Satisfaction ◽  
Revisit Intentions ◽  
The Relationship ◽  
Structured Questionnaire

The goal of this study is to show how satisfied tourists is of supreme significance to the tourism industry, particularly as it affects the future of a nature-based destination and explores the relationship among destination image, service quality, perceived value, tourist satisfaction, word-of-mouth, and revisit intentions of tourists. The 292 survey data was obtained via a structured questionnaire from tourists who visited the Haor region, Bangladesh and structural equation modeling (SEM) is used to test the hypothetical paths. Six hypotheses were accepted, and one is rejected. Tourism stakeholders can find important knowledge and they can satisfy tourists, which is likely by improving destination.

scholarly journals STRATEGI KREATIF PERANCANGAN KOMUNIKASI VISUAL PARIWISATA INDONESIA “TEMUKAN LOKALMU”

2021 ◽  
Vol 4 (2) ◽  
pp. 177-185
Author(s):  
Bianca Iskandar ◽  
Anny Valentina ◽  
Siti Nurannissaa Parama Bekti
Keyword(s):  
Visual Communication ◽  
Quantitative Methods ◽  
Tourism Industry ◽  
Literature Study ◽  
Tourist Destination ◽  
Visual Communication Design ◽  
Creative Strategy ◽  
Natural Beauty ◽  
Local Residents ◽  
Travel Abroad

As a country known for its diversity of natural beauty and cultural diversity, Indonesia has the potential as a tourist destination. Tourism is one of the largest income in Indonesia. The high interest of foreign tourists is inversely proportional to the decrease of local tourists every year. One of the reasons is that local tourists prefer to travel abroad. Pandemic conditions are also one of the causes of declining in the domestic tourism industry. This study aims to find an alternative concept of creative strategies for designing tourism visual communication that emphasizes local aspects. This research used mixed methods, quantitative methods by using questionnaires and qualitative methods by using observation, interviews and literature study. The target audience is the young generations aged 21-27 years, domiciled in Jakarta and having SES A-B economy class. The result of this research form a creative strategy in visual communication design with the concept of "Discover your locale". This concept emphasizes the delivery of information about characteristics, local aspects, and recommended information on the attractiveness of an area from local residents to gain new experiences.

scholarly journals Conceptualizing Destination Performance Evaluation for Internal Destination Benchmarking: A Review

2013 ◽  
Vol 8 (1) ◽  
pp. 57-75
Author(s):  
Toney K Thomas
Keyword(s):  
Performance Evaluation ◽  
Individual Performance ◽  
Economic Transformation ◽  
Tourism Industry ◽  
Destination Image ◽  
Tourist Destination ◽  
Literature Reviews ◽  
Core Components ◽  
And Performance ◽  
Market Leadership

Benchmarking  the  performance  of  tourism  in  a  tourist destination is an extremely complex and challenging task because  of  its  interdisciplinary  nature  and  due  to  the involvement of many sectors, components and elements. Integrating  the  different  sectors  and  synergizing  the tourism system function are major issues as the tourism industry  requires  different  levels  of  involvement  with diverse interests. Since tourism is one of the key areas of economic  transformation  in  developing  countries,  it  is essential to enhance destination image, positioning, and ultimately  to  achieve  market  leadership  which  can contribute significantly to communities and nations. It is important  to  evaluate  the  performance  of  the  tourist destination in order to stabilize the growth of tourism in the most competitive and sustainable manner. This study explains the construction of Index Core Components and performance  evaluation  methods  for  internal  tourist destination benchmarking using  literature reviews.  The findings  revealed  that  a new  conceptual  model  can  be used  by  incorporating  major  sectors,  components  and elements of tourism to measure individual performance of the selected Index Core Components.

Analysis of antecedents and consequences of memorable tourist experiences (MTEs): A Spanish case study

2021 ◽  
pp. 135676672098787
Author(s):  
María Pilar Anía Melón ◽  
Carmina Fandos-Herrera ◽  
Raquel Gurrea Sarasa
Keyword(s):  
Structural Equation ◽  
Online Survey ◽  
Equation Model ◽  
Tourism Industry ◽  
Destination Image ◽  
Tourist Destination ◽  
Tourist Experience ◽  
Antecedents And Consequences ◽  
Hotel Chain

Competition in the tourism industry has intensified over the years and the process of searching for information when choosing a tourist destination has become more important. The most valuable information we have is what we remember: the memorable tourist experience (MTE). This study explores this concept by proposing a model that includes antecedents, such as destination image and tourist engagement, as well as consequences of the tourist experience, such as satisfaction, revisit intention and recommendation intention for the tourist destination. For this analysis, a self-administered online survey was conducted with clients of a Spanish hotel chain, resulting in a sample of 328 valid returned questionnaires. To carry out the analysis a structural equation model was developed. The results underline the importance of memory in the creation of memorable tourist experiences. Academic and management implications are proposed to complete the paper.

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