scholarly journals PENGARUH KUALITAS PRODUK DAN PENETAPAN HARGA PAKAIAN BATIK TERHADAP MINAT BELI PELANGGAN PASAR TANAH ABANG

2018 ◽  
Vol 2 (1) ◽  
Author(s):  
Nursimah Dara ◽  
Nining Purnaningsih
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Multiple Linear Regression ◽  
Product Quality ◽  
Significant Influence ◽  
Purposive Sampling ◽  
Independent Variable ◽  
Variable Data

The purpose of this research is to examine the effect of product quality and price on consumer buying interest in batik clothes Toko Muda Tanah Abang. The population in this research is all costumers of batik clothing of Toko Usaha Muda Tanah Abang, but the sample used with purposive sampling with customer criteria that have bought batik from Toko Usaha Muda Tanah Abang with the respondents as many as 20 customers. Technique of collecting data that is by method of questioner, interview and documentation. The variables studied include product quality and price as independent variable and buying interest as dependent variable. Data analysis using multiple linear regression. The result of analysis indicate that variable of product quality and pricing have positive and significant influence to the buying interest of Tanah Abang market. Keywords: Product Quality, Price, Interest Buy Consumer Clothing Batik

scholarly journals Pengaruh Iklan di Televisi dan Kualitas Produk Terhadap Motivasi Pembelian Pelanggan Shampo Sunsilk pada Mahasiswi di STIE Sakti Alam Kerinci

2018 ◽  
Vol 9 (1) ◽  
pp. 38
Author(s):  
Gampo Haryono
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Multiple Linear Regression ◽  
Product Quality ◽  
Significant Influence ◽  
Sampling Technique ◽  
Purposive Sampling

This study aims to analyze the ads on television and product quality to the Motivation Purchase customers sunsilk shampoo on students at STIE Sakti Alam Kerinci. This type of research is causative research. Sampling research Using purposive sampling technique by distributing questionnaires to 50 respondents. The data analysis used is multiple linear regression. The results showed that: (1) The influence of advertisement on television has no effect on purchasing motivation, It is proved by, t value < t table (1,573 < 2.012) and significance > 0,05 (0,122> 0,05) received and Ha rejected, meaning there is no significant influence between Advertising on Television Against Motivation Purchase Customer Sunsilk Shampoo on students in STIE Sakti Alam Kerinci. (2) Product Quality significantly influence Purchase Motivation, This is proved by, the value of t calculate > t table (2,669> 2,012) and significance <0,05 (0,010 <0,05), hence Ho is rejected and Ha is received, it means partially there is significant influence between Quality of Product to Motivation Purchase Customer Sunsilk Shampoo on students at STIE Sakti Alam Kerinci. Keyword : Ads on Television, Product Quality and Motivation Purchase

scholarly journals Pengaruh Pengalaman Dalam Memoderasi Persepsi Kemudahan Terhadap Intensitas Penggunaan E-Filing

2020 ◽  
Vol 21 (01) ◽  
Author(s):  
Ayu Widiastutik ◽  
Rachmawati Meita Oktaviani
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Multiple Linear Regression ◽  
Primary Data ◽  
Sample Collection ◽  
Collection Method ◽  
Purposive Sampling ◽  
Private Person ◽  
Independent Variable ◽  
Tax Reporting

The research aims to know the influenced of perceived ease to use and experince as a moderating variable in the taxpayer intensity in to use e-filing as a means of tax reporting. The variables used in this study was the dependent variable is the intensity in using the e-filing and it’s independent variable is perceived ease to use and as well as experince. The data used in the search is the primary data using questionnaries. The number of sample used in this 100 private person that taxpayers have NPWP and use e-filing. This sample collection method was purposive sampling. The data analysis techniquese is multiple linear regression analys. Based on the result of the search showed that perceived ease to use and as well as experince of significant to the intensity of taxpayers in using the e-filing.

scholarly journals PENGARUH CITRA PENGELOLA KUBURAN DESA TERUNYAN TERHADAP MINAT KUNJUNGAN WISATAWAN

Jurnal IPTA ◽  
2017 ◽  
Vol 5 (1) ◽  
pp. 40
Author(s):  
Ni Made Reni Istarini ◽  
I Made Sendra ◽  
I Putu Sudana
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Multiple Linear Regression ◽  
Significant Influence ◽  
Mirror Image ◽  
Corporate Image ◽  
Tourist Destination ◽  
Current Image ◽  
Purposive Sampling ◽  
The Village

Bali is one famous island with many potential tourism. Bangli as one of the district in Bali has begun develop it’s own potential tourism. There is a cultural village which has uniqueness called Terunyan Village Cemetery. The village cemetery has uniqueness due to the corpse is not buried or burned but placed under the tree after the death ceremony. The uniqueness this village has developed a tourist destination inducing tourist are interested in visiting Terunyan Cemetery. However the cadger and boat driver had made the tourist to be afraid to visit the Terunyan Cemetery which emerged the bad image. The research used the purposive sampling methode as a technique to determine the respondent. The number of respondents were 110 respondents. The technique of data analysis used multiple linear regression. Research in parsial show that the mirror image has a positive and significant effect toward the interesting of tourist visiting Terunyan Village Cemetery. Moreover, current image has positive and significant effect toward the tourist’s interest. In addition, wish image has positive and significant influence toward the interesting to visit. Fouthermore, corporate image has positive and significant influence to the interesting of tourist to visit. By simultaneously image has positive and significant effect toward the interesting of tourist to visit Terunyan Cemetery.

scholarly journals The Effect of Prices and Promotions on Purchase Decisions on Cement at PT. Semen Baturaja (Persero), Tbk

2019 ◽  
Vol 3 (12) ◽  
pp. 7-13
Keyword(s):  
Regression Analysis ◽  
Linear Regression ◽  
Multiple Linear Regression ◽  
Significant Influence ◽  
Linear Regression Analysis ◽  
Multiple Linear Regression Analysis ◽  
Purchase Decisions ◽  
Purposive Sampling ◽  
Independent Variable ◽  
Dominant Influence

Purchase decisions are actions taken by consumers to make a product purchase. This research has purpose to analyze how much influence prices and promotions on cement purchase decisions at PT. Semen Baturaja (Persero), Tbk and the dominant influential variables. The sample numbers in this research by using 150 (one hundred fifty) respondents. The technique used in sampling of this research was purposive sampling. The method of analysis is by using multiple linear regression analysis. The results of the analysis in this research indicate that the price and promotion variables have a positive value and significant effect on purchase decisions and independent variable that has a positive value, significant influence and dominant influence is the price variable on cement purchase decisions at PT. Semen Baturaja (Persero), Tbk

scholarly journals PENGARUH KUALITAS PRODUK, LOKASI DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PADA CAFE KINOL BISTRO N’POLL DI KOTA PADANG

JURNAL PUNDI ◽  
2020 ◽  
Vol 3 (3) ◽  
pp. 161
Author(s):  
Irdha Yusra ◽  
Rio Nanda
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Multiple Linear Regression ◽  
Product Quality ◽  
Sampling Method ◽  
Sampling Technique ◽  
T Test ◽  
Purchasing Decisions ◽  
Purposive Sampling ◽  
Analysis Techniques

AbstractThe purpose of this study was to find out and analyze the effect of product quality, location and price on purchasing decisions at Kinol Bistro N 'Poll Cafe in Padang City. The population in this study were all consumers who made purchases at the Kinol Bistro N ’Poll cafe in Padang City totaling 2,446. while the number of samples in this study were 100 respondents. The sampling technique used is purposive sampling method, namely by taking samples based on certain criteria. Data analysis techniques used to test hypotheses are multiple linear regression, and statistical T test. The results showed that the variables of product quality, price and location had a significant effect on purchasing decisions at Kinol Bistro N 'Poll Cafe in Padang City. Keywords: Product Quality, Location, Price, and Purchasing Decision.

scholarly journals Pengaruh Hiking Attributes Terhadap Sport Decision Di Taman Nasional Gunung Rinjani

2019 ◽  
Vol 19 (1) ◽  
pp. 44
Author(s):  
Oce Ridwanudin ◽  
Yeni Yuniawati ◽  
Y. K. Devananda
Keyword(s):  
Decision Making ◽  
Data Analysis ◽  
Linear Regression ◽  
Multiple Linear Regression ◽  
Sample Size ◽  
Significant Influence ◽  
Decision Making Process ◽  
Sport Tourism ◽  
Daily Routines ◽  
Independent Variable

Sport decision is a Sport Decision making process that becomes a basic consumption, mainly on Sport Tourism. TNGR os one Hiking Tour provider which is facing up the decrease in visit Decision of climb participant. On this research, thr independent variable (X) is Hikimg Attributes consisting of Physical Benefit, Mental Benefit, Facilitation of Trail and Information, the dependent variable (Y) is Sport Decision, The type of research used is descriptive varification, and the method used is explanatory survey with sample size 109 respondents. Techniques of data analysis an hypothesis testing used multiple linear regression, the result indicated the Hiking Attributes have a significant influence on Sport Decision. the most influential is Mental Benefit where TNGR has successfully made climb participant can reduce fatigue daily routines, so that make the participant feel the comfort and happy while Hiking on TNGR, the weakest factor is Facilitation Of Trail, this aspect needs tobe improved by cleanliness such as held the guidance about environment to climb participants, in addition officials can give a reward on the climbers that keep the environment

scholarly journals PENGARUH KUALITAS PRODUK DAN CITRA MEREK TERHADAP KEPUASAN PELANGGAN HELM MEREK KYT DI KECAMATAN BINTARA KOTA BEKASI

2019 ◽  
Vol 7 (3) ◽  
Author(s):  
Berlian Rahmatulah ◽  
Ismail Razak
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Multiple Linear Regression ◽  
Product Quality ◽  
Sampling Method ◽  
Brand Image ◽  
Primary Data ◽  
Simple Linear Regression ◽  
Purposive Sampling ◽  
Analysis Technique

<em>The aim of this study was to analize the influence of product quality and brand image on the satisfaction of  customers. Primary  data  was obtained from  customers of  helm KYT in Kecamatan Bintara Bekasi City. In this study is used purposive sampling method. Data analysis technique used in this research  is simple linear regression and multiple linear regression. The results of this study indicated that product quality and brand image positively and significant influenced the satisfaction of  customers</em>

scholarly journals Faktor-Faktor Yang Mempengaruhi Minat Beli Online

2021 ◽  
Vol 9 (2) ◽  
pp. 100-110
Author(s):  
Dedi Joko Hermawan
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Multiple Linear Regression ◽  
Product Quality ◽  
Significant Influence ◽  
Sampling Technique ◽  
T Test ◽  
Analysis Method ◽  
Probability Sampling ◽  
Customer Trust

This research has objective to see the interest students of Panca Marga University Probolinggo in online purchasing of goods on a platform shopee, Respondents from the results of this research is customers using shopee platform as a medium purchase of goods online. The sampling technique used non-probability sampling by distributing questionnaires and interviews as a method of collecting data in this study. The data analysis method uses classical assumptions, multiple linear regression, F test and T test. The results show that the level of product quality has a significant influence on buying interest, Advertising variables do not have a significant effect on Buying Interest, The customer trust variable does not have a significant effect on buying interest on the shopee platform.  Keywords: Product Quality, Advertising, Customer Trust, Buying Interest

scholarly journals DAMPAK MEDIA INSTAGRAM DAN KUALITAS PRODUK PADA MINAT PEMBELIAN FROZEN EMPAL

2019 ◽  
Vol 17 (2) ◽  
pp. 212
Author(s):  
Sheila Rosalind Soeprapto ◽  
Tina Melinda
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Multiple Linear Regression ◽  
Product Quality ◽  
Purchase Intention ◽  
Research Results ◽  
Purposive Sampling ◽  
Analysis Technique ◽  
Research Population ◽  
Spss Software

This study aims to examine the influence of Instagram promotion and product quality on the purchase intention of Bibik Empal. This study employs purposive sampling to select 115 people as samples from the research population, which consists of Bibik Empal’s daily catering consumers. Multiple Linear Regression is used as data analysis technique with the help of SPSS software. Research results indicate that Instagram and product quality significantly affect the purchase intention of Bibik Empal, both partially and simultaneously.

Pengaruh Ukuran Perusahaan, Profitabilitas, Solvabilitas, dan Ukuran Kantor Akuntan Publik terhadap Audit Delay

2018 ◽  
Vol 9 (2) ◽  
pp. 33-49
Author(s):  
Karina Harjanto
Keyword(s):  
Data Analysis ◽  
Linear Regression ◽  
Real Estate ◽  
Multiple Linear Regression ◽  
Sampling Method ◽  
Secondary Data ◽  
Financial Reports ◽  
Accounting Firm ◽  
Purposive Sampling ◽  
Sample Data

The purpose of this research is to examine the effect of company’s size, profitability, solvability, and the size of the accounting firm towards audit delay. The object in this research are property and real estate companies listed in Bursa Efek Indonesia (BEI) for the period 2013-2015. The sample is selected by purposive sampling method. There are 42 companies selected as sample. Data used in this research is a secondary data such as audited financial reports. Data analysis uses multiple linear regression. The result of this research shows that company’s size, profitability, and solvability have no influence on audit delay, while the size of accounting firm has significant positive influences on audit delay. The result also shows that company’s size, profitability, solvability, and the size of of the accounting firm simultaneously influence audit delay. Keywords: audit delay, company’s size, profitability, solvability, size the accounting firm

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