scholarly journals Analisis Video Comments to Likes Ratio Tiktok Pada 7 Youtuber PUBG Mobile

2022 ◽  
Author(s):  
adi suantara

Tik Tok is a short video platform developed by a Chinese company. The social media application Tiktok allows its users to be creative with music, filters, and several other features with video durations from 15 seconds to 1 minute. The United States occupies the top rank of Tik Tok users with 65.9 million, while Indonesia ranks fourth with 30.7 million users in 2020. The large number of active Tik Tok users in Indonesia can certainly provide opportunities for online game YouTubers. especially PUBG Mobile to make tik tok social media a marketing medium. There are 7 PUBG Mobile Youtubers who use tik tok social media as marketing media, including; Bang Alex, EJ Gaming, Kimi Hime, Benny Moza,Sarah Vilod, Bang Pen, and Zuxxy Gaming. This study aims to calculate the credibility of the tik tok 7 Youtuber PUBG Mobile account performance using quantitative methods. The results of this study show that youtubers from the Zuxxy Gaming account get the first rank and have good account performance credibility.

Author(s):  
Judith Owens ◽  
Monica Ordway

This chapter focuses on the developmental issues that impact sleep during infancy and childhood and link to adult sleep. For example, it examines differences in sleep across childhood as well as the relationship of pediatric and adult sleep health and specific issues such as mother–child bedsharing. The chapter discusses the social determinants of sleep for children—for example, increasing screen time and social media involvement, impact of bedtime routines, the mismatch of school hours to the biology of sleep in teenagers (e.g., highlighting that a reason that high schools start at 8 AM in the United States is so that parents can drop them off before they take off on their long commutes to work).


2019 ◽  
Vol 10 (1) ◽  
pp. 85-97
Author(s):  
Anne H. Fabricius

Th is paper will discuss a particular hashtag meme as one example of a potential new manifestation of interjectionality, engendered and fostered in the written online context of social media. Th e case derives from a video meme and hashtag from the United States which ‘went viral’ in 2012. We will ask to what extent hashtags might perform interjectional-type functions over and above their referential functions, thereby having links to other, more prototypically interjectional elements. Th e case will also be discussed from multiple sociolinguistic perspectives: as an example of the (indirect) signifying of ‘whiteness’ through ‘black’ discourse, as cultural appropriation in the context of potential policing of these racial divides in the United States, and as a case of performative stylization which highlights grammatical markers while simultaneously downplaying phonological markers of African American English. We will end by speculating as to the implications of the rise of (variant forms of) hashtags for processes of creative language use in the future.


2021 ◽  
Vol 3 (4) ◽  
pp. 12-34
Author(s):  
Kaitlin E. Thomas

This article considers the impact of memes shared among Millennial and Generation Z–oriented Latino/a social media outlets during the years 2014–17, and proposes reading memes as viable microliterary texts. Through the examination of many dozens of memes and hundreds of Facebook posts from the nonprofit organization UndocuMedia, I have identified two themes that reoccur with notable frequency: (in)visibility and knowledge. As expressed within the memetic platform, these themes have cultural functions beyond superficial banter: humor detracts from political absurdity, arguing points permits one to assume defensive and protective postures, and connecting with friends expands the network of allies. I first define memes and explain how they might be read as socially conscious microliterary texts. I then examine selected meme examples to illustrate how they are shared with the intent to challenge the social and political marginalization that has long plagued the undocumented Latino/a demographic in the United States and to debunk long–held fossilized myths. I conclude by discussing the role of accompanying hashtags and emoji in the process of transplanting online activism to the offline world.


2020 ◽  
Vol 6 (2) ◽  
pp. 205630512092851
Author(s):  
Megan Ward

Vigilante groups in the United States and India have used social media to distribute their content and publicize violent spectacles for political purposes. This essay will tackle the spectacle of vigilante lynchings, abduction, and threats as images of vigilante violence are spread online in support of specific candidates, state violences, and election discourse. It is important to understand the impact of not only these vigilante groups, but understand the communicative spectacle of their content. Using Leo R. Chavez’s understanding of early 2000s vigilante action as spectacle in service of social movements, this essay extends the analysis to modern vigilante violence online content used as dramatic political rhetoric in support of sitting administrations. Two case studies on modern vigilante violence provide insight into this phenomenon are as follows: (1) Vigilante nativist militia groups across the United States in support of border militarization have kidnapped migrants in the Southwest desert, documenting these incidents to show support for the Trump Administration and building of a border wall and (2) vigilante mobs in India have circulated videos and media documenting lynchings of so-called “cow killers”; these attacks target Muslims in the light of growing Hindu Nationalist sentiment and political movement in the country. Localized disinformation and personal video allow vigilante content to spread across social media to recruit members for militias, as well as incite quick acts of mob violence. Furthermore, these case studies display how the social media livestreams and video allow representations of violence to become attention-arresting visual acts of political discourse.


2019 ◽  
Vol 63 (12) ◽  
pp. 1603-1623 ◽  
Author(s):  
Yi-Ru Regina Chen ◽  
Yang Cheng ◽  
Chun-Ju Flora Hung-Baesecke ◽  
Yan Jin

With globalization, corporations increasingly have to consider both domestic stakeholders and overseas stakeholders (i.e., international publics) in their corporate social responsibility (CSR) practice. Digitalization empowers international publics to scrutinize and react to a (multinational) corporation’s CSR strategy, further affecting corporate outcomes of CSR practice. Drawing on the social media context and attribution theory, this study investigated international publics’ reactions to corporate disaster relief, an emerging type of mobile-enhanced CSR (i.e., mCSR) practice, in the United States and China by looking at individuals’ engagement with mobile social media during disasters, attribution of CSR motives, and level of CSR skepticism. Using structural equation modeling analysis, the survey data of randomly recruited Americans ( n = 816) and mainland Chinese ( n = 430) suggested that mobile social media engagement reinforces the values-, strategic-, and stakeholder-driven motives of mCSR in the United States and China. Egoistic-driven CSR motives elicited publics’ skepticism toward mCSR, while values- and stakeholder-driven motives inhibited skepticism in both countries. However, the effect of strategic-driven motives on skepticism was inconsistent internationally. Last, CSR skepticism triggered negative relational outcomes between the mCSR-performing corporation and various stakeholders in both countries. This study advances CSR and attribution theory and contributes to the practice of CSR, public relations, and international business in the social media and disaster response context.


2020 ◽  
Vol 19 (2) ◽  
Author(s):  
Ach Haqqi

The firehose of falsehood propaganda that occurred in Indonesia, in the presidential and vice presidential elections in 2019, was a political campaign strategy that was know effective sufficient to achieve one goal such as what Donald Trump did in elections in the United States of America. The social media burgeoned was so enable for every candidate to use the firehose of falsehood propaganda technique without exception in Indonesia.


2021 ◽  
pp. 146144482110191
Author(s):  
Saifuddin Ahmed

The early apprehensions about how deepfakes (also deep fakes) could be weaponized for social and political purposes are now coming to pass. This study is one of the first to examine the social impact of deepfakes. Using an online survey sample in the United States, this study investigates the relationship between citizen concerns regarding deepfakes, exposure to deepfakes, inadvertent sharing of deepfakes, the cognitive ability of individuals, and social media news skepticism. Results suggest that deepfakes exposure and concerns are positively related to social media news skepticism. In contrast, those who frequently rely on social media as a news platform are less skeptical. Higher cognitive abled individuals are more skeptical of news on social media. The moderation findings suggest that among those who are more concerned about deepfakes, inadvertently sharing a deepfake is associated with heightened skepticism. However, these patterns are more pronounced among low than high cognitive individuals.


2018 ◽  
Vol 47 (2) ◽  
pp. 33-44 ◽  
Author(s):  
Elisabeth Fondren ◽  
Meghan Menard McCune

AbstractInstitutional archiving of media is neither new nor strange. The United States Library of Congress has been preserving printed materials, newspapers, photographs, film, and even websites for decades—if not centuries. After seven years, in later 2017, the initiative to build a Twitter Archive came to a halt. Through a textual analysis of policy papers, preservation theories and press releases, this study illustrates the social, cultural, and symbolic challenges of institutional archiving of digital media.


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