scholarly journals Pengaruh Persepsi Manfaat, Persepsi Kemudahan, Fitur Layanan Dan Kepercayaan Terhadap Tingkat Kepuasan Pelanggan Linkaja Di Indonesia

2020 ◽  
Vol 4 (2) ◽  
pp. 200-209
Author(s):  
Findy Meileny ◽  
Tri Indra Wijaksana
Keyword(s):  
Linear Regression ◽  
Customer Satisfaction ◽  
Multiple Linear Regression ◽  
Descriptive Analysis ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
The Impact

The study was conducted to knows the impact of Perceived Usefulness, Perceived Ease of Use, Service Features, and Trust on LinkAja's Customer Satisfaction in Indonesia. Data collection in this study is done with questionnaires and data analysis is using quantitative analysis. This research uses purposive sampling kind of non-probability sampling technique and coonsist of 100 respondents. The analysis tools in this study used SPSS version 20. This research uses The Multiple Linear Regression Analysis Test and descriptive analysis. Result of this study describes that Perceived Usefulness (X1), Perceived Ease of Use (X2), Service Features (X3), Trust (X4), and Customer Satisfaction (Y) are in the poor category. While result of multiple linear regression in this study can be conducted the impact of Perceived Usefulness (X1), Perceived Ease of Use (X2), Service Features (X3), Trust (X4) has a positive and significant influence of LinkAja's Customer Satisfaction (Y) both partial and simultaneous.The other results obtained variables that influence LinkAja’s Customer Satisfaction in Indonesia is trust variable, it means the better the trust of the customer, the level of customer satisfaction will increase. Thus, companies must always strive to improve customer trust.

scholarly journals The Effect of Work Conflict and Work Stress on the Spirit at Work of Local Water Company (PDAM) Employee in South Solok Regency

2020 ◽  
Vol 1 (3) ◽  
pp. 112-120
Author(s):  
Suhery Suhery ◽  
Agus Nurofik
Keyword(s):  
Linear Regression ◽  
Multiple Linear Regression ◽  
Work Stress ◽  
Descriptive Analysis ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
The Other ◽  
Work Conflict ◽  
Beta Coefficient ◽  
The Impact

This study aims to do understanding: (1) the effect of work conflict to the spirit at work; (2) the impact of work stress on the spirit at work; (3) the effect of a work conflict and work stress to the spirit at work of PDAM employee in South Solok Regency. This research used quantitative research method by casual associative approach. The sampling technique that used was purposive sampling technique with 39 people. The method used to compile data was questionnaire method. The method that used to analyze data in this research was descriptive analysis and multiple linear regression by SPSS programs v 20.0 for windows. Based on multiple linear regression analysis, it was known that the work conflict (X1) has a significant effect on the spirit at work (Y) with beta coefficient 0.283. Work stress (X) has a significant effect on the spirit at work (Y) with beta coefficient 0.631. This result shows that work conflict and work stress have a significant and positive effect on the work spirit of PDAM employee in South Solok Regency with sig. Score F < 5% (0.000 < 0,05). In conclusion, work conflict and work stress are the factors which affect the spirit at work with 61.7%, while the other percentage 38.3% is affected by the other factors which are not becoming research object from this study.

scholarly journals Pengaruh Persepsi Manfaat, Persepsi Kemudahan Penggunaan, dan Tingkat Kepercayaan Pada Minat Menggunakan Uang Elektronik

2019 ◽  
pp. 927
Author(s):  
Andhika Bayu Pratama ◽  
I Dewa Gede Dharma Suputra
Keyword(s):  
Regression Analysis ◽  
Linear Regression ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Multiple Linear Regression Analysis ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Analysis Techniques ◽  
Sampling Approach

This study uses a survey by distributing questionnaires. The population in this study were all students of the 2015 afternoon class which numbered 493 people. The sample in this study was determined using a nonprobability sampling technique with an incidental sampling approach. Based on the calculation using Slovin formula, the sample amounted to at least 83 people. This study uses multiple linear regression analysis techniques. Based on the results of the analysis it was found that percieved usefulness, percieved ease of use, and trust had a positive and significant effect on the interest of regular 2015 afternoon students of the Faculty of Economics and Business, Udayana University to use e-money. Keywords: TAM, perceived usefulness, perceived ease of use, trust, interest, e-money

scholarly journals PENGARUH PERCEIVED USEFULNESS DAN TRUST TERHADAP KEPUASAN KONSUMEN PADA E- COMMERCE SHOPEE

BISMA ◽  
2020 ◽  
Vol 14 (1) ◽  
pp. 82
Author(s):  
Nunuk Latifah ◽  
Anna Widayani ◽  
Rani Arifah Normawati
Keyword(s):  
Linear Regression ◽  
Customer Satisfaction ◽  
Multiple Linear Regression ◽  
Random Sampling ◽  
Consumer Satisfaction ◽  
Sampling Technique ◽  
Perceived Usefulness ◽  
Consumer Trust

The purpose of this study is to analyze and explain the effect of perceived usefulness and trust on consumer satisfaction of Shopee e-commerce. This research conducted in Indonesia that targeted Shopee consumers. Data were collected from the survey by distributing questionnaires to the research respondents. The sample consisted of 86 people selected by a random sampling technique. Data were analyzed using multiple linear regression. Results showed that perceived usefulness and trust have a positive and significant effect on consumer satisfaction. The results of this study also proved that Shopee users assess that the perceived usefulness of the e-commerce applications could facilitate convenience during the online transaction. Meanwhile, trust, in the form of guaranteed transactions and recommendations and ratings from consumers, is a form of support and services provided by Shopee to build consumer trust in Indonesia. Keywords: customer satisfaction, e- commerce, perceived usefulness, Shopee, trust

PENGARUH PELAYANAN DAN DAYA TARIK PRODUK TERHADAP KEPUASAN NASABAH KREDIT UMUM BANK EKA BUMI ARTHA KOTA METRO

2018 ◽  
Vol 1 (1) ◽  
Author(s):  
Karnila Ali
Keyword(s):  
Regression Analysis ◽  
Linear Regression ◽  
Customer Satisfaction ◽  
Multiple Linear Regression ◽  
Linear Regression Analysis ◽  
Research Result ◽  
Sampling Technique ◽  
Multiple Linear Regression Analysis ◽  
Quality Analysis ◽  
Product Appeal

Method used in this research was explanatory survey. It was a quantitative research with service, product appeal, and customer satisfaction as the object. The research population was Eka Bumi Arta Bank Metro City customers with a total sample of 80 customers taken by accidental sampling technique. The decision making of the analysis-based research result was using multiple linear regression analysis. The research is to analyze the effect of service and product appeal on satisfaction of general credit customers at Eka Bumi Artha Bank Metro City. It was a descriptive qualitative research, a research procedure that produces descriptive data based on the result of quantitative analysis of research variables. Data collection techniques used were interview, documentation, and questionnaire. Analytical tool used was data quality analysis and multiple linear regression analysis. The conclusion is that the service analysis result has a significant effect on customer satisfaction. Product appeal has a significant effect on customer satisfaction. In addition, Service and Product Appeal simultaneously have a significant effect on customer satisfaction. It can be said that the independent variables have a positive and significant effect on customer satisfaction based on these results. Keywords : Service, Product Appeal, Customer Satisfaction.

scholarly journals ANALISIS FAKTOR YANG PALING BERPENGARUH PADA KEINGINAN MENGGUNAKAN APPLIKASI GRAB DI KOTA SURABAYA

2017 ◽  
Vol 1 (2) ◽  
pp. 121-130
Author(s):  
Rinabi Tanamal
Keyword(s):  
Regression Analysis ◽  
Linear Regression ◽  
Linear Regression Analysis ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Intention To Use ◽  
Analysis Tool ◽  
Perceived Ease Of Use ◽  
Independent Variables ◽  
Transportation Applications

In this modern communications era where many transportation applications in used by the community, competition seeking customers is the main focus by the app makers. In this study discussed the factors that most influenced by the decision to use Grab application. The respondent of this research is for Grab users in Surabaya area. This study used Intention to Use as Dependent Variable and used Independent Variables Perceived Usefulness, Perceived Ease of Use, Computer Self Efficacy and Trust. The methods which were done in this research by distributing questionnaire using non purposive sampling and processed with SPSS program with linear regression analysis tool

scholarly journals ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT PENGGUNAAN ULANG E-WALLET PADA GENERASI MILENIAL DI DAERAH ISTIMEWA YOGYAKARTA

2020 ◽  
Vol 3 (1) ◽  
pp. 72-85
Author(s):  
Adhi Prakosa ◽  
◽  
Dimas Jati Wintaka ◽  
Keyword(s):  
Linear Regression ◽  
Multiple Linear Regression ◽  
Millennial Generation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Regression Analyses ◽  
Perceived Ease Of Use

Based on the phenomena that happen in society, there are many e-wallet services in Indonesia but still have not adopted their effectiveness. This study aims to measure people's acceptance of GoPay e-wallet as a tool of payment in the cashless generation. To find out whether consumers are interested in using GoPay as a payment tool frequently, we using multiple linear regression analyses. The purpose of this study was to determine the effect of perceived ease of use, perceived usefulness, and experience on the intention to reuse GoPay with millennial generation samples in Yogyakarta. The results show that perceived ease of use, perceived usefulness, and experience partially and simultaneously affect the intention reusing GoPay e-wallet.

scholarly journals Penerapan Metode Tam Terhadap Penerimaan Sistem Informasi Produksi Garment

2018 ◽  
Vol 5 (2) ◽  
pp. 221-227
Author(s):  
Nanang Hunaifi
Keyword(s):  
Information System ◽  
Significant Influence ◽  
Random Sampling ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Sample Population ◽  
Perceived Ease Of Use ◽  
Acceptance Model

AbstrakSistem infromasi produksi garment muncul untuk menggantikan perkerjaan manual menjadi terkomputerisasi supaya dapat mempercepat pekerjaan, penelitian ini bertujuan untuk mengetahui penerimaan karyawan perusahaan tersebut khususnya bagian administrasi produksi selama proses pergantian sistem itu, untuk pemecahan masalah dengan menggunakan metode Technologi Acceptance Model (TAM) yang dirasa cocok untuk menguji permasalahan tersebut. tiga konstruk yaitu persepsi tentang persepsi kemanfaatan (perceived usefulness) kemudahan penggunaan (perceived ease of use) , sikap terhadap penggunaan (attitude toward using), untuk menguji tentang penerimaan sistem informasi produksi garment. Penelitian ini mengambil populasi sampel 100 dari 668 karyawan PT. Asia Penta Garment,  teknik pengambilan sampel dengan menggunakan random sampling, pengumpulan data menggunakan kuesioner, pengujian menggunakan Analisis Regresi Linier Berganda. Hasilnya terdapat pengaruh yang signifikan antara variabel Perceived Usefulness (X1) mempengaruhi variabel Attitude Toward Using (Y) dan terdapat pengaruh yang signifikan  antara Variabel Perceived Ease Of Use (X2) mempengaruhi variabel Attitude Toward Using (Y) serta Variabel Perceived Usefulness (X1) dan Variabel Perceived Ease Of Use (X2) mempengaruh variabel Attitude Toward Using (Y) dikarenakan nilainya sama baik dan mempunyai hubungan yang positif.           Kata Kunci: Sistem Informasi Produksi Garment, TAM, Analisis Regresi Linier Berganda.  AbstractGarment production information system emerged to replace manual work to be computerized in order to speed up the work, this research aims to know the acceptance of the company's employees, especially the production administration during the change of the system, for troubleshooting by using Technologi Acceptance Model (TAM) to test the problem. three constructs: perception of perceived usefulness (perceived ease of use), attitude toward use, to test the acceptance of garment production information system. This study takes a sample population of 100 of 668 employees of PT. Asia Penta Garment, sampling technique using random sampling, data collection using questionnaire, testing using Multiple Linear Regression Analysis. The result there is a significant influence between Perceived Usefulness (X1) variable influencing Attitude Toward Using (Y) variable and there is significant influence between Variable Perceived Ease Of Use (X2) influence variable Attitude Toward Using (Y) and Variable Perceived Usefulness (X1) and The Perceived Ease Of Use (X2) variable affects the Attitude Toward Using (Y) variable because the value is equally good and has a positive relationship. Keywords: Garment Production Information System, TAM, Multiple Linear Regresi

scholarly journals ANALYSIS OF SISKEUDES (VILLAGE FINANCIAL SYSTEM) WITH TAM APPROACH (TECHNOLOGY ACCAPTANCE MODEL)

2020 ◽  
Vol 4 (03) ◽  
Author(s):  
Desy Nur Pratiwi ◽  
Yuwita Ariessa Pravasanti
Keyword(s):  
Linear Regression ◽  
Hypothesis Testing ◽  
Multiple Linear Regression ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Primary Data ◽  
Task Completion ◽  
Perceived Ease Of Use ◽  
The Government ◽  
Model Approach

The government has provided village fund assistance since 2015 aimed at developing village governance. The allocation of village funds is a form of financial decentralization by the government towards an independent village. The purpose of this study is to determine the factors that influence the acceptance of the Siskeudes application using the TAM (Technology Accaptance Model) approach. The data used are primary data in the form of a questionnaire given to village financial managers in Sukohajo Regency. The number of questionnaires processed in this study were 34 questionnaires. Hypothesis testing is done by using multiple linear regression. The results show that usability has an effect on the use of Siskeudes, but convenience does not affect the use of Siskeudes. From these results, it means that TAM research only focuses on the question of the utility and effectiveness of a system for task completion. Keywords: Siskeudes, Perceived Usefulness , Perceived Ease of Use

scholarly journals PENGARUH PERCEIVED USEFULNESS DAN PERCEIVED EASE OF USE TERHADAP CUSTOMER SATISFACTION DAN REPURCHASE INTENTION PENGGUNA APLIKASI OVO

2019 ◽  
Vol 18 (1) ◽  
pp. 53-61
Author(s):  
Gunarso Wiwoho
Keyword(s):  
Customer Satisfaction ◽  
Sampling Methods ◽  
Structural Models ◽  
Sampling Technique ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Repurchase Intention ◽  
Perceived Ease Of Use ◽  
Validity And Reliability ◽  
Instrument Validity

The purpose of this study was to determine the effect of perceived usefulness and perceived ease of use on customer satisfaction and repurchase intention. The sample of this research is OVO users in the Grab application who have done top-up at least 2 times in the Kebumen area as many as 100 respondents. The sampling technique uses nonprobability sampling technique, namely purposive sampling. Methods of data collection using questionnaires, literature studies and interviews. Analysis of the data used is the instrument validity and reliability test, the classic assumption test, hypothesis testing and path analysis using the SPSS 21 program for windows. The results of this study indicate that all items of each variable are valid and reliable. Both structural models meet the classic assumption test criteria with no multicollinearity, heterokedasticity, and normality assumptions. Based on the results of the t test showed that the variable perceived usefulness and perceived ease of use have a significant effect on customer satisfaction, perceived usefulness has a significant effect on repurchase intention, perceived ease of use has a significant effect on repurchase intention, customer satisfaction has a significant effect on repurchase intention.

scholarly journals ANALISIS PENGARUH ATRIBUT PRODUK SEPEDA MOTOR TERHADAP PERILAKU KONSUMEN

2020 ◽  
Vol 14 (1) ◽  
pp. 17
Author(s):  
Suryadi Suryadi ◽  
Ludfi Djajanto
Keyword(s):  
Regression Analysis ◽  
Data Analysis ◽  
Linear Regression ◽  
Marketing Strategy ◽  
Multiple Linear Regression ◽  
Descriptive Analysis ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Multiple Linear Regression Analysis ◽  
Spss Software

The purpose of this study is to determine and analyze the factors of price perspective attributes, brand benefits, media branding, promotions, after-sales guarantee, products, colors, and designs as well as fuel consumption as items of motor products on consumer behavior. The sampling technique used in this study was purposive sampling with a sample size of 194 respondents. The data analysis was using descriptive analysis and multiple linear regression analysis using SPSS software. The results showed that Honda's products were more dominant in the implementation of its marketing strategy with a contribution of 87.75% while the attributes of Yamaha's products contributed to the influence of the remaining 79.40% influenced by other factors. In addition, the results of the analysis obtained a regression equation for Honda products Y = -13.33 + 0.428 X1 - 0.035 X2 + 0.02 X3 + 0.319 X4 + 0.01 X5 + 0.367 X6 - 0.03 X7 + 0.034 X8, while for Yamaha products are Y = -13.03 + 0.37 X1 + 0.5 X2 + 0.11 X3 + 0.30 X4 - 0.004 X5 + 0.33 X6 - 0.13 X7 + 0.2X8.

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