Tipologi Komunikasi Virtual: Studi Kasus Pada Facebook Parenting Indonesia

2015 ◽  
Vol 7 (1) ◽  
pp. 41-66
Author(s):  
Cheryl Pricilla Bensa
Keyword(s):  
Social Media ◽  
New Media ◽  
Virtual Communities ◽  
Participant Observation ◽  
Virtual Community ◽  
Community Research ◽  
Target Market ◽  
The Media ◽  
Hybrid Platform

In the era of new media, social media is one of the tools that are used by the mass media to develop and expand target readers. Target readers, developed through social media usually called virtual communities. Virtual communities have been utilized by the media to expand their target market. Parenting Indonesia has decided to also establish a virtual community for  its readers. Based on Porter's theory community typology, researcher analyzes five attributes of typology in Parenting Indonesia’s virtual community on Facebook. The concepts analyzed in this study are New Media, Social Media, Social Networking, Virtual Community and Typology of Virtual Community. Research methodology used in this research is a case study with qualitative approach, the paradigm of post-positivist, and descriptive type. The data collection techniques are interviews and participant observation. The results show that Parenting Indonesia’s virtual community on Facebook has this following typology: participants have similar interests in parenting information and have elements of social function, exist within virtual environments only, has a hybrid platform (asynchronous and synchronous), including public interaction that are strong and intense, and used to seek profit. Keywords: virtual community, new media, social media, a typology of virtual community

scholarly journals DAKWAH YANG BERLITERASI MEDIA: UPAYA DERADIKALISASI DI LINGKUP KAMPUS IAIN KENDARI

2018 ◽  
Vol 2 (2) ◽  
pp. 119-128
Author(s):  
Sri Hadijah Arnus
Keyword(s):  
Social Media ◽  
New Media ◽  
Media Literacy ◽  
Positive Impact ◽  
Virtual Community ◽  
Negative Effects ◽  
The Face ◽  
Negative Effect ◽  
The Media ◽  
The Difference

The new media era is a time when every individual has a virtual community other than their community in the real world. The high interactivity of social media and its decentralized nature allows for the enormous flow of information that inflicts social media users. This of course can have a positive impact, but it can also bring a negative effect. To counteract the negative effects of social media, media literacy is needed, in this case for students. Media literacy is done to form a filter on students, in the face of negative exposure in social media that can give effect to the formation of a stereotype of a person against a particular ethnic or religious groups, as well as information charged with radicalism. It is deemed necessary to see IAIN Kendari students who have very diverse ethnic backgrounds and different organizational backgrounds of different groups, thus affecting the difference of individuals in making decisions or in dealing with various forms of information from social media. Media literacy is done through the way of da'wah is to provide understanding to the students how the media to construct a message that is combined with messages that contain knowledge about Islam. This paper will describe the media literacy model for IAIN Kendari students with the form of da'wah which aims to counteract the understanding of radicalism obtained through social media, for IAIN students Kendari.

scholarly journals Aktivitas RolePlay (RP) Thailand Idol dan Pengaruhnya terhadap Pembentukan Kehidupan Baru di Dunia Maya

Koneksi ◽  
2021 ◽  
Vol 5 (2) ◽  
pp. 320
Author(s):  
Florentia Christina Monica ◽  
Ahmad Junaidi
Keyword(s):  
Social Media ◽  
New Media ◽  
Communication Technology ◽  
New World ◽  
Qualitative Case Study ◽  
Real Life ◽  
Virtual Community ◽  
Network Society ◽  
Fan Culture

The development of times from time to time was so increasing. Communication technology is one of them who got increased rapidly. This development of communication technology was also certainly in line with the development of human intelligence who got more creative and innovative this day. Social media is a form of media development, that we know them as a “new media”. There is a feature from Line Chat App called Line Open Chat (OC). OC is a group chat feature that made for users to join and reliable with other users who had same interests with anonymously, and one of which is a fans club category. There’s a phenomenon this day that comes from this fan culture in OC, named “roleplay” (RP). RP is a role game in a social media using other’s people characters (usually using an idol’s character). The players usually adapt their activities and life from real life, but in the RP’s world, their entire activities is the life that humans imagine and create for themselves. This phenomenon will form into a virtual community or a network society in a cyberspace, then with times goes by time this phenomenon will referring to a concept of social simulation and create a formation of a new world. This research uses a qualitative case study method.Perkembangan jaman dari masa kemasa semakin meningkat pesat, seperti pada teknologi komunikasi. Perkembangan teknologi komunikasi ini tentunya beriringan dengan perkembangan kecerdasan manusia yang semakin kreatif dan inovatif memanfaatkan media dan teknologinya. Salah satu bentuk perkembangan media tersebut adalah media sosial, yang kini kita kenal dengan sebutan “new media”. Contohnya adalah sebuah fitur dalam aplikasi chating Line, yaitu Line Open Chat (OC). OC adalah salah satu fitur obrolan grup yang dibuat agar para pengguna dapat bergabung dan berinteraksi dengan pengguna lainnya yang memiliki ketertarikan yang sama secara anonim, salah satunya kategorinya adalah fans clubs. Terdapat sebuah fenomena baru yang datangnya dari budaya penggemar ini dalam OC, yaitu roleplay (RP). RP merupakan sebuah permainan peran di media sosial dengan menggunakan karakter orang lain yang biasanya adalah sosok yang diidolakan. Biasanya dalam RP para pemainnya akan mengadaptasi aktifitas dan kehidupannya dari dunia nyata, hanya saja kehidupan ini adalah kehidupan yang dikehendaki dan dibuat sendiri oleh manusia, khususnya dirinya sendiri sebagai pemainnya. Fenomena ini kemudian akan membentuk sebuah komunitas virtual atau network  society dalam cyberspace yang lama kelamaan akan membuat sebuah simulasi sosial yang mengacu pada terbentuknya dunia baru. Penelitian ini menggunakan metode kualitatif studi kasus.

scholarly journals DAKWAH YANG BERLITERASI MEDIA: UPAYA DERADIKALISASI DI LINGKUP KAMPUS IAIN KENDARI

2017 ◽  
Vol 2 (2) ◽  
pp. 119
Author(s):  
Sri Hadijah Arnus
Keyword(s):  
Social Media ◽  
New Media ◽  
Media Literacy ◽  
Positive Impact ◽  
Virtual Community ◽  
Negative Effects ◽  
The Face ◽  
Negative Effect ◽  
The Media ◽  
The Difference

The new media era is a time when every individual has a virtual community other than their community in the real world. The high interactivity of social media and its decentralized nature allows for the enormous flow of information that inflicts social media users. This of course can have a positive impact, but it can also bring a negative effect. To counteract the negative effects of social media, media literacy is needed, in this case for students. Media literacy is done to form a filter on students, in the face of negative exposure in social media that can give effect to the formation of a stereotype of a person against a particular ethnic or religious groups, as well as information charged with radicalism. It is deemed necessary to see IAIN Kendari students who have very diverse ethnic backgrounds and different organizational backgrounds of different groups, thus affecting the difference of individuals in making decisions or in dealing with various forms of information from social media. Media literacy is done through the way of da'wah is to provide understanding to the students how the media to construct a message that is combined with messages that contain knowledge about Islam. This paper will describe the media literacy model for IAIN Kendari students with the form of da'wah which aims to counteract the understanding of radicalism obtained through social media, for IAIN students Kendari.

scholarly journals Medieøkologien i SKAM

2017 ◽  
Vol 6 (2) ◽  
pp. 60-66
Author(s):  
Ruth Grüters ◽  
Knut Ove Eliassen
Keyword(s):  
Social Media ◽  
New Media ◽  
Historical Perspective ◽  
18Th Century ◽  
Media Ecology ◽  
The Other ◽  
Media Platform ◽  
The Media ◽  
Use Of Social Media ◽  
Media Practices

AbstractTo understand the success of SKAM, the series’ innovative use of “social media” must be taken into consideration. The article follows two lines of argument, one diachronic, the other synchronic. The concept of remediation allows for a historical perspective that places the series in a longer tradition of “real time”-fictions and media practices that span from the epistolary novels of the 18th century by way of radio theatre and television serials to the new media of the 21st century. Framing the series within the current media ecology (marked by the connectivity logic of “social media”), the authors analyze how the choice of the blog as the drama’s media platform has formed the ways the series succeeded in affecting and mobilizing its audience. Given the long tradition of strong pedagogical premises in the teenager serials of publicly financed Norwegian television, the authors note the absence of any explicit media critical perspectives or didacticism. Nevertheless, the claim is that the media-practices of the series, as well as the actions and discourses of its followers (blogposts, facebook-groups, etc.), generate new insights and knowledge with regards to the series’ form, content, and practices.

scholarly journals Da’wah of Digital Era Applicative Study: Qs. An-Nahl: 125 on Millennial Generation

2019 ◽  
Vol 2 (2) ◽  
pp. 380-391
Author(s):  
Muhammad Raihan Nasution
Keyword(s):  
Social Media ◽  
Young People ◽  
New Media ◽  
Communication Technology ◽  
The Internet ◽  
Research Approach ◽  
Digital Era ◽  
Library Research ◽  
The Media ◽  
Getting Lost

In this digital era, young people are very vulnerable to negative things, therefore Islam as a religion which is rahmatan lil alamin, must take appropriate and fast actions to save young generations of Islam from getting lost in the darkness of cyberspace life. This article is prepared with a library research approach by conducting a literature review and collecting data from various sources and subsequently, the data is analyzed descriptively by presenting facts or findings which are then theoretically reviewed. Therefore da’wah of digital era really must use the media, especially new media. The development of communication technology has changed the way people communicate and interact. Nowadays, almost everyone uses the internet to send, search, and read information. Therefore, the Qur’an Surah An-Nahl: 125 offering da'wah methods of digital era have to be able to attract sympathetic Millennials, presenting representative, interactive and innovative da'wah methods through social media is the best way to save the young generations of Islam in the future.

scholarly journals Who Keeps the Gate? Digital Gatekeeping in New Media

2021 ◽  
Vol 64 (2 (246)) ◽  
pp. 91-99
Author(s):  
Karolina Pałka-Suchojad
Keyword(s):  
Social Media ◽  
New Media ◽  
Technological Progress ◽  
Media Ecosystem ◽  
The Media ◽  
Echo Chamber ◽  
New Perspective ◽  
Network Diffusion

This article is the result of noticing the need to transpose the gatekeeping theory. Technological progress has left its mark on the media ecosystem, generating and then strengthening the convergence processes, and has also changed the understanding of gatekeeping. The architecture of new media, especially social media, places gatekeeping in the context of the network. This allows one to look at the classically understood process from a new perspective, in which the key is to base the concept on network diffusion. Contemporary gatekeeping should be analyzed in the context of such mechanisms as: information bubble, echo chamber, filtering information by users and algorithms. Basic conceptual categories, the gate and the keeper, are also modified. There is a noticeable trend towards the transformation of gatekeeping towards gatewatching, in which social media users do not create their own gates, but observe and use already existing gates. Gatekeeping in the era of social media makes the audience an important element of it, moving towards secondary gatekeeping.

scholarly journals Observación participante en una organización de filtraciones periodísticas: el caso WikiLeaks

2021 ◽  
pp. 199-231
Author(s):  
Alberto Quian
Keyword(s):  
Virtual Communities ◽  
Participant Observation ◽  
Virtual Community ◽  
Virtual Space ◽  
Information Flows ◽  
Observation Method ◽  
La Red

Para explicar los procesos de una comunidad virtual de filtraciones de documentos secretos utilizamos el método de observación participante, introduciéndonos en la red de colaboradores de WikiLeaks. De este modo, intentamos describir los procesos de creación de noticias en estos entornos emergentes mediante la observación del espacio virtual en el que se trabaja, los instrumentos y procedimientos con los que se opera y los flujos de comunicación e información que se generan en este. El objetivo es contribuir a ampliar el conocimiento sobre los roles emergentes de investigador en la observación en línea y, particularmente, describir el funcionamiento de comunidades virtuales confidenciales, además de aportar nuevas claves metodológicas para los estudios con un enfoque en el newsmaking. To explain the processes of a virtual community working with secret leaked documents, we use the participant observation method entering into the WikiLeaks’ collaborators network. In this way, we attempt to describe the processes of newsmaking in these emerging environments by observing the virtual space in which it works, the tools and procedures that normally are used, and the communication and information flows generated in it. The aim of this paper is to contribute to broaden knowledge about the emerging roles of researcher using online observation —and particularly in confidential virtual communities—, and to provide new methodological keys for studies focused on newsmaking.

scholarly journals How Social Media Changes Today’s Marketing Strategies

2020 ◽  
Vol 5 (9) ◽  
pp. 725-736
Author(s):  
Nasr Abdulaziz Murshed
Keyword(s):  
Social Media ◽  
Marketing Strategies ◽  
Target Market ◽  
Full Time ◽  
Positive Information ◽  
Social Events ◽  
Social Penetration ◽  
Shared Information ◽  
The Media ◽  
Awareness Raising

In the past recent years, WhatsApp and WeChat have surprisingly fast growth. Facebook as well became the first social network to reach 1 billion active users every month. The presence of social media is an expectation for brands instead of an exception to the rule. Social events and shared information within your target market will help you understand developments in the industry. The opportunity to expose patterns in business in real time is a potential business intelligence goldmine. The worldwide rate of social penetration reached 49% in 2020, with the highest penetration rates in East Asia and North America. Instagram enables users, through their standards of credibility, authenticity and transparency, to develop themselves. Influencers from social media have a personal recognizable identity, also known as the "true brand" An influencer has tools and values that can motivate many other followers to increase their presence in the media. Even if these leads do not directly buy via social, awareness-raising can lead them to become full-time buyers. The overwhelming majority of users in Instagram are under the age of 30 according to recent Social Media demographics. Marketers face a dilemma: more and more people want businesses to take a social stand, but 79% of CMOs fear that their capacity to attract consumers will be adversely affected. Businesses can mitigate negative emotions by providing positive information to popular social media users. Marketing managers will encourage consumers through tournament and influencer programmers to engage in contact practices so customers can evangelize and encourage their loyalty to the organization through the creation and delivery of user-generated content

scholarly journals Using smartphones reservations for hotels in Barcelona for a business segment: Empirical analysis

2015 ◽  
Vol 5 (2) ◽  
pp. 60
Author(s):  
Joan Francesc Fondevila Gascon ◽  
Gaspar Berbel ◽  
Monica Munoz ◽  
Pedro Mir ◽  
Elena Puiggros
Keyword(s):  
Social Media ◽  
Data Collection ◽  
Virtual Communities ◽  
Numerical Data ◽  
Final Sample ◽  
The Media ◽  
And Gender ◽  
Object Of Study ◽  
June July ◽  
Usual Research

<p>This paper tries to demonstrate that virtual communities or social media influence the decision to buy tourism products. Specifically, we show that smartphone bookings made by business tourists coming to Barcelona are increasingly popular. The methodology used is first a comprehensive literature review on the topic, media and social networks as a means of tourism promotion and product recommendation. Then, the article goes on with quantitative method that converts the object of study into numerical data, with emphasis on the measurable objective and, therefore, requiring the use of statistics  For this study we decided to devise a quantitative questionnaire which is usually the method of data collection by most usual research using this type of method. The multiple choice is an instrument for obtaining data and it is used to gather the information needed: facts, opinions, trends. Data collection was carried out for 4 months (May, June, July and August 2015) with n=1512. We conducted a sieve with inclusion and exclusion criteria and which discarded all participants who did not travel for business. The final sample was 494 participants. We conclude that Facebook, Twitter, Instagram and Foursquare social media are the media used by young people and where gender does not influence their use. However, the degree of use of Google+, Linkedin, TripAdvisor and Booking have no significant relationship, taking into account such variables as age and gender.</p><p> </p><p>Keywords: smartphones, emprical, business</p>

scholarly journals PENDIDIKAN LITERASI DIGITAL DI KALANGAN USIA MUDA DI KOTA BANDUNG

2018 ◽  
Vol 16 (2) ◽  
pp. 146 ◽  
Author(s):  
Hana Silvana ◽  
Cecep Darmawan
Keyword(s):  
Social Media ◽  
Young People ◽  
Digital Literacy ◽  
Positive Impact ◽  
Literacy Programs ◽  
Case Study Method ◽  
The Media ◽  
The Government ◽  
Use Of Social Media

AbstrakFenomena pengunaan media sosial sebagai media online semakin massive pada dekade ini. Kalangan muda sebagai generasi milenial atau digital native merupakan pengguna terbesar dalam penggunaan media sosial saat ini. Penelitian mengenai literasi digital masih jarang dilakukan terutama di Indonesia. Subyek penelitian ini adalah kalangan usia muda dengan rentang usia 17–21 tahun yang merupakan pengguna aktif media sosial. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus. Informan yang dijadikan sampel penelitian sebanyak 5 orang dan 1 orang informan kunci dari pakar literasi media. Temuan yang diperoleh pada penelitian ini menunjukan pentingnya program literasi digital yang memberikan dampak positif bagi pengetahuan, pemahaman dan keterampilan dalam menggunakan media terutama media sosial yang saat ini sering dijadikan sumber informasi oleh khalayak terutama oleh kalangan yang berusia muda. Program ini memberikan kontribusi yang signifikan pada penyebaran informasi dalam menggunakan media massa terutama media sosial yang digunakan oleh kalangan usia muda sehingga ada kesadaran dalam menggunakan media. Pada pendidikan pelatihan (diklat) ini peserta belum semua mempunyai keahlian ini dikarenakan keahlian ini memerlukan latihan yang terus menerus dan konsisten sehingga mereka dapat melakukannya dengan baik. Oleh karena itu pendidikan literasi digital merupakan solusi yang dapat dilakukan oleh pemerintah dan elemen masyarakat dan civitas akademika yang peduli terhadap kemajuan bangsa. AbstractThe phenomenon of the use of social media as an online media is increasingly massive in the use of this decade. Young people as the native millennial or digital generation are the biggest users in the use of social media today. Research on digital literacy is still rare, especially in Indonesia. The subjects of this study were young people aged 17-21 years that were active users of social media. This study uses a qualitative approach to the case study method. The informants who were used as research samples were 5 people and 1 key informant from media literacy experts. The findings obtained in this study indicate the importance of digital literacy programs that have a positive impact on knowledge, understanding and skills in using the media, especially social media which is now often used as a source of information by audiences, especially among young people. information on using mass media, especially social media used by young people so that there is awareness in using the media. In this education participants do not all have this expertise because this skill requires continuous and consistent training so that they can do it well. Therefore digital literacy education is a solution that can be done by the government and elements of society and academics who care about the progress of the nation.

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