scholarly journals Beliefs and Attitude towards Political Advertising During Malaysia's GE14 Political Tsunami

2021 ◽  
Vol 21 (1) ◽  
pp. 285-299
Author(s):  
Wee-Ming Lau ◽  
László Józsa ◽  
Yoong-Wai Chan ◽  
Yee-Ling Fong ◽  
Hiram Ting ◽  
...  

The recent General Election in Malaysia has seen the opposition alliance form the government for the first time in its history. The tsunami that changed the country's political landscape has largely been attributed to the participation of young voters and the effect of political advertising transmitted through social media. Drawing upon the theory of reasoned action, the study tests the scale of beliefs about political advertising in relation to attitude towards political advertising among young voters. While the first phase of the study validated the belief components, the second phase tested and confirmed the effect of the belief components on attitude. As a result, three belief components of political advertising were extracted, including core values, actual values,andexternal values. The findings indicated that young Malaysian voters hold unfavourablebeliefs aboutpolitical advertising. Moreover, the beliefs about advertising’s core and external values have a direct effect on attitude towards political advertising. Given young voters use social media for nearly every aspect of their lives, the findings underscore the importance of understanding the potential effect of negative political advertising and its external elements during election campaigns.

2019 ◽  
Author(s):  
Xin Chen ◽  
Liang Gao

In July 2018, two of the China’s largest vaccine makers had been revealed providing defective children vaccines, which induce great outrage sweeping Chinese social media in last month. 650,000 doses of diphtheria, pertussis, and tetanus (DPT) vaccines and 110,000 doses of rabies vaccines did not reach the potency standard and sold in at least 10 provincial areas. This is not the first time for this kind of vaccine scandal and the Chinese government has now been investigating the involved companies. As Chinese physicians and surgeons, we DO hope to supervise and witness the government to improve the health regulation system and restore the public’s confidence.


2021 ◽  
Vol 1 (2) ◽  
pp. p6
Author(s):  
Ransford Kwabena. Awuku-Gyampoh ◽  
Justina Sarpong Akoto ◽  
Catherine Ocran ◽  
Bah Formijang

The church has played a significant role in the lives of Australia’s people since the European settlement. It used to provide several welfare services such as educational, health, and orphanages, even more than the government. Australian churches played a significant role in shaping the culture of Australians. Australia was the only country with no newspaper on Sunday as they kept Sunday as a regular holiday and kept everything closed. Indeed, for Australia’s farmers, religion was so important that they decided to remain clear of their religion and, in 1901, to lead up the Federation. As the years passed, church attendance reduced, and others chose no religion. Few considered religion as least important, resulting in an overall decline in Australia’s churches. The paper reiterated the downturn in church attendance in Australia, found reasons for the downturn, and how the youth can be driven to attend the church. Innovation, discipleship, evangelism, oneness, care, hospitality, service to the community, and social media presence were discovered to be strategies for motivating the younger generation, first-time worshippers and new converts to the church.


2020 ◽  
Vol 7 (1) ◽  
pp. 64-76
Author(s):  
Degwale Gebeyehu Belay

Despite social media has supplied a great role in bringing the current political landscape of Ethiopia, a couple of months after PM Dr. Abiy took hold of power, hate speech on social media has become common. This has made the government police social media by drafting laws on hate speech since April 2019. This study has the objective of exploring the interplay between spoil political system, government legitimacy and hate speech on social media. This study adopted qualitative research approach. Data has been gathered data from social media e.g. Facebook, Twitter, and Telegram. Different pages and informal discussions were important tools of data collection. From the findings, the author concludes with the argument that laws are not effective to end hate speech, but can be done by bringing legitimate government, good governance, equality, and justice to the country.


2019 ◽  
Vol 29 (2) ◽  
pp. 264-280
Author(s):  
Samsudin A. Rahim

Abstract Social media as a new tool for political communication influences current developments in political campaigning. In combination with mainstream media, social media is increasingly used for purposes such as political marketing, mobilisation of voters, and public debate. This paper discusses how social media helped the Malaysian main opposition coalition, Alliance of Hope (PH), to topple the ruling party, National Front (BN), which had ruled Malaysia for the last 61 years. Literature on new media rarely shows positive relationships between new media usage and voting decisions. At most, social media plays a crucial role in extending the dissemination of information to voters. However, PH had to rely solely on social media for their political marketing in reaching out to both urban and rural constituencies, as the coalition was denied access to the government-controlled mainstream media. With data-based information, PH was able to segment voters and focus on marginalised constituencies, young voters, middle-class urban voters, and rural constituencies, which were the ruling party’s main fortress, contributing to 57% of the vote. One of the misconceptions many politicians and political parties have is that merely using social media will win them the election. Ultimately, what mattered more in this case was whether political parties could register the currents of change percolating within an evolving Malaysian society and address voter grievances accordingly, something that BN, even with control over mainstream media and superior usage of social media, did not do.


Liars ◽  
2021 ◽  
pp. 39-51
Author(s):  
Cass R. Sunstein

In 2012, the US Supreme Court ruled, for the first time in its history, that lies and falsehoods are protected by the US Constitution. In the relevant case, a politician said that he had won the Congressional Medal of Honor, which was a palpable lie. Referring to the risks that would come from an Orwellian Ministry of Truth, the Court ruled that the government could not punish that lie. The Court was quite right to say that some false statements are protected by the Constitution, but its decision was wrong, even preposterous. A lie is worse than an innocent mistake, or even a negligent one, and if a politician says that he obtained a great honor, he imposes real harm on the public. The Court’s decision seems especially ill-considered in light of the nature and power of modern social media. It should not be read to say that falsehoods and lies are generally protected by the Constitution.


Al-Albab ◽  
2018 ◽  
Vol 7 (2) ◽  
pp. 161
Author(s):  
Nadrawina Isnin

The 14th Malaysian General Election (GE2018) had changed the political landscape in Malaysia.  For the very first time, the ruling party of Barisan Nasional failed to dominate the government in all states except that of Pahang, Perlis, and Sarawak.  This study is intended to discuss the scenario of GE2018 by focusing on the election results among female candidates in Sarawak. Ten female candidates participated in GE2018 as compared to a total of 78 candidates to grab 31 Parliamentary seats in Sarawak.  Meaning, merely 12.82 percentages of female candidates competed in GE2018.  Nevertheless, out of ten female election candidates competing, only five (4 PBB + 1 DAP) won which was 16.12 percentages of winning whilst a big portion of the percentages of 83.87 went to the winning male election candidates.  Interestingly, the usage of social media is frequently used by the candidates in GE2018.  Hence, this work focuses on the usage of social media among two female Muslim election candidates from a political party of Parti Bumiputera Bersatu Sarawak (PBB).  The findings reveal that the frequent usage of Facebook has positive and negative impacts on both female candidates. Even though both female candidates win the election but one has an increased in votes and majority votes whilst the other has a drastic decrease of votes and majority votes obtained.  


BJP’s 2014 Lok Sabha win under Narendra Modi was a watershed moment for politicians and social media users alike as it would change the very nature of political dissemination and its consumption. The extensive use of platforms like Twitter, Facebook etc. is reported to have played a crucial role in shaping the minds of first-time voters in favour of BJP. The post-2014 scenario in the country witnessed all main political parties embracing social media and gave it equal importance as compared to traditional tools of communication like newspapers, radio and TV. Twitter has now become one of the favourite tools of politicians for disseminating and interacting with social media users and creating a favourable impression among new and young voters. Though BJP is still the biggest political force on social media in India, the change in digital strategies of other political parties like Congress and Rahul Gandhi also reflected in their rising Twitter engagement levels since 2017. Congress and other regional parties had to rework their strategy and take on BJP’s aggressive political campaigns on digital platforms. The study is aimed to document how some regional parties and prominent leaders in south India transformed themselves as an attractive voting proposition among the electorate during the 2018 assembly elections. This paper analyses comparative Twitter data of BJP, Congress, their top state leadership in Karnataka and Telangana along with leaders of regional parties like HD Kumaraswamy of the Janata Dal (Secular) and KT Rama Rao of the Telangana Rashtriya Samithi (TRS) during the 2018 Karnataka and Telangana assembly elections. It also includes an exhaustive analysis of official Twitter handles of Prime Minister Narendra Modi and Congress leader Rahul Gandhi on metrics like number of tweets, likes, replies with overall volume and engagement during the election campaigns. The paper aims to present a new understanding of how Twitter is being used as a tool for communication by political parties.


2020 ◽  
Vol 15 (2) ◽  
Author(s):  
Alih Aji Nugroho

The world is entering a new phase of the digital era, including Indonesia. The unification of the real world and cyberspace is a sign, where the conditions of both can influence each other (Hyung Jun, 2018). The patterns of behavior and public relations in the virtual universe gave rise to new social interactions called the Digital Society. One part of Global Megatrends has also influenced public policy in Indonesia in recent years. Critical mass previously carried out conventionally is now a virtual movement. War of hashtags, petitions, and digital community comments are new tools and strategies for influencing policy. This paper attempts to analyze the extent of digital society's influence on public policy in Indonesia. As well as what public policy models are needed. Methodology used in this analysis is qualitative descriptive. Data collection through literature studies by critical mass digital recognition in Indonesia and trying to find a relationship between political participation through social media and democracy. By processing the pro and contra views regarding the selection of social media as a level of participation, this paper finds that there are overlapping interests that have the potential to distort the articulation of freedom of opinion and participation. - which is characteristic of a democratic state. The result is the rapid development of digital society which greatly influences the public policy process. Digital society imagines being able to participate formally in influencing policy in Indonesia. The democracy that developed in the digital society is cyberdemocracy. Public space in the digital world must be guaranteed security and its impact on the policies that will be determined. The recommendation given to the government is that a cyber data analyst is needed to oversee the issues that are developing in the digital world. Regulations related to the security of digital public spaces must be maximized. The government maximizes cooperation with related stakeholders.Keywords: Digital Society; Democracy; Public policy; Political Participation


Tick-borne encephalitis virus (TBEV) was isolated for the first time in Sweden in 1958 (from ticks and from 1 tick-borne encephalitis [TBE] patient).1 In 2003, Haglund and colleagues reported the isolation and antigenic and genetic characterization of 14 TBEV strains from Swedish patients (samples collected 1991–1994).2 The first serum sample, from which TBEV was isolated, was obtained 2–10 days after onset of disease and found to be negative for anti-TBEV immunoglobulin M (IgM) by enzyme-linked immunosorbent assay (ELISA), whereas TBEV-specific IgM (and TBEV-specific immunoglobulin G/cerebrospinal fluid [IgG/CSF] activity) was demonstrated in later serum samples taken during the second phase of the disease.


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