scholarly journals STRATEGI PENGEMBANGAN AGROINDUSTRI BERBAHAN BAKU BUAH SEGAR (STUDI KASUS SOP BUAH ICA DI MANADO)

2016 ◽  
Vol 12 (3) ◽  
pp. 1
Author(s):  
Yosiko Hizkia Panambunan ◽  
Agnes E. Loho ◽  
Eyverson ., Ruauw
Keyword(s):  
Swot Analysis ◽  
Secondary Data ◽  
Business Owners ◽  
Primary Data ◽  
Selling Price ◽  
Public Places ◽  
Internal Factors ◽  
Library Resources ◽  
Market Opportunities ◽  
The Subject

This study aims to identify the external factors and internal factors that can affect the agro-industry “Sop Buah Ica”, and formulate strategies in the development of agro-industry Sop Buah Ica in the study area.The research was done on location “Sop Buah Ica” in Manado Boulevard, during the three months from May 2015 through July 2015. The data obtained are primary and secondary data. Primary data sourced from opinions and interviews with relevant parties, among others, business owners, customer and employees who are the subject of research. Secondary data is data obtained by researchers who comes from a document from the relevant authorities, such as Internet and library resources or literature books. Data were analyzed using SWOT analysis.Based on the results of SWOT analysis diagram; Sop Buah ICA business is located in quadrant I, which is an aggressive strategy. In this position, a situation which is very beneficial for business Sop Buah has a bright prospect in the future because it has the power and the enormous opportunities that should be utilized. So that needs to be done some of strategies that need to be done, which is to harness capital is always available with the purchase of business purposes in fruit soup, take advantage of market opportunities with the selling price, Fruit Sop product promotion in public places to add new customers, take advantage of other fruits that are on the market, for the purposes of processing Sop Buah, it can also be helpful as it gives a new color to the contents of the fruit Sop, look for other suppliers.

scholarly journals STRATEGI PENGEMBANGAN USAHA INDUSTRI KERAJINAN BAMBU BATIK UD. BETRIS DI KELURAHAN MERAS KECAMATAN BUNAKEN KOTA MANADO

2018 ◽  
Vol 14 (3) ◽  
pp. 79
Author(s):  
Julia ., Lendombela ◽  
Melsje Y. Memah ◽  
Agnes E. Loho
Keyword(s):  
Swot Analysis ◽  
Raw Materials ◽  
Secondary Data ◽  
Production Equipment ◽  
External Factors ◽  
Government Support ◽  
Primary Data ◽  
Internal Factors ◽  
Market Opportunities ◽  
The Government

This study aims to identify internal factors and external factors of UD Betris, as well as to determine the strategy for developing the business of bamboo batik handicraft industry UD Betris. Betris in Meras Village. This research was conducted from April to June 2018. The data used were primary data and secondary data. Primary data is obtained through observation and interviews which are divided into two parties, namely internal parties (business owners and labor) and external parties (local government and consumers) with 8 (eight) respondents. Meanwhile, secondary data was obtained from literature studies. Analysis of the data used is by using a SWOT analysis. The results showed that internal factors include: raw materials, quality of raw materials, price of raw materials, product uniqueness, business spirit and craftsman skills, product prices, product durability and quality, not having financial records, traditional production equipment, product arrangement that has not been arranged neat, promotion is not efficient, does not have a special place of business, and there is no parking space. external factors include: high market opportunities, government support, opportunities for training, opportunities to participate in exhibitions, plastic substitute goods, interest in business successors, and the existence of competitors using modern production tools. Based on the SWOT diagram, the chosen strategy is a combination of SO, namely: 1) Maintaining product quality and continuing to develop products by innovating to create bamboo handicraft products with new designs. 2) Continue to work with the government and related agencies to develop and expand marketing areas so that products are better known to local and foreign communities through training and exhibition events. *jnkd*.

scholarly journals PERBANDINGAN MARGIN PEMASARAN BERAS BERDASARKAN MUSIM PANEN DI KECAMATAN KAKAS BARAT

2016 ◽  
Vol 12 (3) ◽  
pp. 125
Author(s):  
Andriano R. Manoppo ◽  
Joachim N K. Dumais ◽  
Paulus A. Pangemanan
Keyword(s):  
Secondary Data ◽  
Marketing Channel ◽  
Primary Data ◽  
Selling Price ◽  
Channel Pattern ◽  
Marketing Efficiency ◽  
The Subject ◽  
Level 1 ◽  
The Cost ◽  
Level 2

This research aimed to compare the marketing margin on farmers, traders, and retailers in the harvest of last season and the season now and see rice marketing distribution channels. As a very important sector, rice is still facing many problems, especially with regard to the welfare of peasant producers. Rice marketing issues, including low selling price at the level of farmers marketing channel pattern, margin and marketing efficiency. This research was conducted in the district of West Kakas in four villages namely Tountimomor, Passo, Panasen, Kalawiran, as the biggest producer in West Kakas and this research during the month of July until completed. The data obtained are primary and secondary data. Primary data sourced from the opinions and interviews with related parties are the subject of research. Secondary data is data obtained by researchers who comes from a document from the relevant authorities, such as: internet, literature sources or literature books and the Central Bureau of Statistics. This study uses a snowball to the rice marketing channel. Based on research conducted showed that the cost and the marketing margin level channel 1 at harvest 1 lower than the cost and the marketing margin level channel 1 for the season 2, also the cost and marketing margin on channel 2 at harvest level 1 is still lower than the cost and the marketing margin at the channel level 2 for the season 2. The greater the marketing margin, the more inefficient the marketing system.

scholarly journals Analisis Strategi Bisnis untuk Mencapai Keunggulan Kompetitif di UMKM Nukida Jati Bojonegoro

2021 ◽  
Vol 7 (2) ◽  
pp. 117-126
Author(s):  
Ika Munawaroh ◽  
Elva Nuraina ◽  
Elly Astuti
Keyword(s):  
Business Strategy ◽  
Swot Analysis ◽  
Raw Materials ◽  
Secondary Data ◽  
Product Diversification ◽  
Business Strategies ◽  
Internal Factors ◽  
Calculation Results ◽  
Related Diversification ◽  
Market Opportunities

This study aims to identify business strategies implemented by MSMEs Nukida Jati to have a competitive advantage. The research method uses descriptive qualitative. Sources of data used are primary and secondary data sources. The technique of collecting data is the interview, observation, and documentation. Data analysis techniques used data reduction, presenting information data, and drawing conclusions. The calculation results of the IFE (internal factors) and EFE (external factors) matrices show that Nukida Jati MSMEs are in quadrant one. Combining these matrices in the SWOT analysis shows that the company's position allows it to maximize the opportunities and strengths. An alternative business strategy that can be applied to Nukida Jati MSMEs in this position is related diversification. This business strategy allows the company to produce various kinds of handicrafts with different specifications according to consumer demand with the same raw materials. Further product diversification can create wider market opportunities, especially if added with adequate digital marketing support

scholarly journals Development Strategy of Beef Cattle Business to Increase Farmers' Economic Value in Sukabumi Regency

2020 ◽  
Vol 5 (2) ◽  
pp. 13-28
Author(s):  
S Rusdiana ◽  
Andi . Lompengeng Ishak ◽  
Teuku Reza Ferasyi
Keyword(s):  
Beef Cattle ◽  
Development Strategy ◽  
Swot Analysis ◽  
Agricultural Land ◽  
Survey Methods ◽  
Economic Value ◽  
Secondary Data ◽  
Primary Data ◽  
Grazing Land ◽  
Market Opportunities

The research objective was to determine the beef cattle business development strategy in increasing the economic value of farmers in Sukabumi Regency. The research was conducted in Ciracap District, Sukabumi Regency, West Java in 2020. The research used survey methods and interviews with 65 farmers and 9 extension workers from BPP Sukabumi Regency. Primary data and secondary data were analyzed using statistical analysis, economic analysis and Swot analysis descriptively and quantitatively. The results showed that the farmers' average land ownership was 1.57 ha/farmer. The farmer profit is IDR. 250.548.975 /year, the value of R/C is 1.14. The related variable (dependent) which affects farmer profit and business efficiency of beef cattle has an effect on the95% confidence level. Swot analysis of internal and external factors in the development of beef cattle business showed the strengths of the working area of the Sukabumi Regency BPP including available labor, agricultural land area, grazing land, the number of cows being raised and the support of government institutions, private companies and other institutions as  well as  livestock market opportunities wide open. The weaknesses are  limited land resources, business capital, increased feed prices and the price of beef cattle that were controlled by middlemen. It is suggested that strategies to increase beef cattle population and economic value of the farmers are by optimizing the function of empty land as grazing land and forage cultivation. Business cooperation, marketing networks and guaranteed beef cattle prices are pivotal in order to take advantage of relatively unfulfilled market opportunities.

scholarly journals Strategi pengembangan ekowisata mangrove Bandar Bakau Dumai, Riau

2021 ◽  
Vol 8 (1) ◽  
pp. 48
Author(s):  
Aras Mulyadi ◽  
Efriyeldi Efriyeldi ◽  
Burhan Marbun
Keyword(s):  
Development Strategy ◽  
Swot Analysis ◽  
Secondary Data ◽  
External Factors ◽  
City Government ◽  
Primary Data ◽  
Internal Factors ◽  
Tourist Destinations ◽  
Environmental Mitigation

Bandar Bakau Mangrove Ecotourism is one of the most attractive natural tourist destinations in Dumai City. As a reference for future development, this study aims to analyze the mangrove ecotourism development strategy of Bandar Bakau Dumai. Surveys to collect primary data have been carried out in the field and on managers of  Bandar Bakau Mangrove Ecotourism in June - November 2020. Meanwhile, secondary data were collected from the Dumai City Government and related literature. The data collected were analyzed descriptively, and to formulate a development strategy carried out using a SWOT analysis approach (Strengths, Weaknesses, Opportunities, Threats) from the identification of Internal factors (IFAS) and external factors (EFAS). To make mangrove ecotourism in Bandar Bakau Dumai a natural tourism place that can compete in the future, 4 (four) development strategies have been formulated, namely: 1) Development of Supporting and Supporting Facilities for Mangrove Ecotourism in Bandar Bakau Dumai, 2) Development of Mangrove Ecotourism Products in Bandar Bakau Dumai, 3) Strengthening the Role of Stakeholders in the Development of Mangrove Ecotourism in Bandar Bakau Dumai, and 4) Development of Conservation and Environmental Mitigation of Mangrove Ecotourism in Bandar Bakau Dumai.

scholarly journals Patchouli Farmers Strategy For Business Development In Meranti Tengah Village, Toba Samosir Regency)

2020 ◽  
Vol 4 (2) ◽  
pp. 147
Author(s):  
Nicholas Marpaung ◽  
Feby Aulia Safrin
Keyword(s):  
Swot Analysis ◽  
Secondary Data ◽  
Business Development ◽  
Primary Data ◽  
Limited Information ◽  
Descriptive Research ◽  
Direct Observations ◽  
The Subject ◽  
The Government ◽  
Collection Methods

This research aims to determine the strategy of business development of patchouli oil farmers in improving economic welfare, to analyzing obstacles or barriers in running the cultivation and production of patchouli oil in central Meranti The district of Pintu Pohan Meranti Toba Samosir Regency. This type of research is descriptive research with a qualitative approach because the research intends to understand what phenomena experienced by the subject of research. The method of determining the area of the research use Purposive technique or deliberate with consideration of Central Meranti is one of the villages that the majority of its citizens still hang the livelihood as a patchouli oil farmer. Data collection methods are obtained from primary data and secondary data where primary data is obtained through interviews with Informans as well as direct observations of the field, and secondary data is obtained from the relevant agencies. The Data obtained is then analyzed using SWOT analysis. The results showed that there were only 2 families that still maintain patchouli oil farming efforts with patterns and strategies to develop this business in a simple way. Patchouli marketing is also do by selling directly due to price fluctuations that happen very often. In addition, the limited information such as the writing and socialization of a patchouli is still very limited from the government to the farmers so that more and more farmers are switching commodities.

scholarly journals Formulation of Strategy to Face Business Changes in Sales and Distribution of Telecommunication Products (Case Study: Koperasi Telkomsel)

2021 ◽  
Vol 8 (7) ◽  
pp. 126-135
Author(s):  
Mujiatno . ◽  
M. Syamsul Maarif ◽  
Yunus Triyonggo
Keyword(s):  
Quantitative Research ◽  
Swot Analysis ◽  
Secondary Data ◽  
Primary Data ◽  
Group Discussions ◽  
Internal Factors ◽  
Environment Analysis ◽  
Quantitative Research Methods ◽  
Integration Strategies

Koperasi Telkomsel (Kisel) as a business of selling and distributing telecommunication products, need to adapt and formulate new strategies in changes of telecommunications sector as a result of customer behavior and the Covid-19 pandemic effects. The aims of this research are to formulate Kisel’s strategy, starting from environment analysis, formulate alternative strategy, and create strategy priority in sales and distribution of telecommunication products changes. This research was conducted using qualitative and quantitative research methods with primary data collection techniques from 31 respondents through surveys, interviews, and Focus Group Discussions (FGD), as well as using secondary data from internal data and literature studies. The selection of respondents was carried out deliberately (purposive sampling) considering that the selected respondents have experience and expertise in their fields and have the authority to determine policies and operational decisions. From this research, the results of the identification and analysis of environmental factors were obtained with an Internal Factors Evaluation (IFE) value of 2.74 and an External Factors Evaluation (EFE) of 3.04. These results are in the build & growth quadrant of IE Matrix with intensive strategies such as market penetration, market development, product development and integration strategies. From the SWOT analysis and QSPM decision-making technique, Kisel’s four strategic initiatives and priorities were obtained, such as maintaining and securing existing businesses, strengthening business infrastructure and digital business foundations, strengthening and developing core businesses and expanding non-captive market businesses. Keywords: Formulation of Strategy, Koperasi Telkomsel, Telecommunication, SWOT Analysis, QSPM.

scholarly journals Strategy of Implementation Highest Medium Rice Retail Price Policy

2020 ◽  
Vol 3 (1) ◽  
pp. 698-709
Author(s):  
Riyan Nur Rifai
Keyword(s):  
Swot Analysis ◽  
Secondary Data ◽  
Price Policy ◽  
Retail Price ◽  
External Factors ◽  
Primary Data ◽  
Analysis Tool ◽  
Defensive Strategy ◽  
Internal Factors ◽  
The Right

The purpose of this study is to find out what factors influence the implementation of the policy and formulate the strategy for implementing the policy. The main data type is primary data and is equipped with secondary data. Data collection methods are used interviews, questionnaires and literature studies. Research analysis used a SWOT analysis tool. Based on the results of the study that internal factors and external factors that influence the strength of internal factors consisting of easily published policies, adequate human resources, policy objectives and clear sanctions for policy violators. The weakness side is that the level of supervision is not optimal, the implementer rejects the policy, the highest retail price level is not right and the policy information has not been clearly conveyed. Whereas the opportunity side of external factors is the ability to increase rice stocks with imports, the government's readiness to fill rice stocks in the market and the public's encouragement to maintain stability in rice price stability. The threat side is the availability of rice from limited farmers, disruption of rice production factors and a long rice distribution chain. The right strategy used today is a defensive strategy. Tujuan penelitian ini untuk mengetahui faktor-faktor apa saja yang mempengaruhi implementasi kebijakan tersebut dan merumuskan strategi implementasi kebijakan tersebut. Jenis data utama digunakan data primer dan dilengkapi data sekunder. Metode pengambilan data digunakan wawancara, kuisioner dan studi kepustakaan. Analisis penelitian digunakan alat analisis SWOT. Berdasarkan hasil penelitian bahwa faktor internal dan faktor eksternal yang mempengaruhi yaitu dari sisi kekuatan pada faktor internal terdiri dari kebijakan mudah dipublikasikan, sumber daya manusia memadai, tujuan kebijakan dan sanksi jelas bagi pelanggar kebijakan. Sisi kelemahan yaitu tingkat pengawasan belum optimal, pelaksana menolak kebijakan, tingkat harga eceran tertinggi belum tepat dan informasi kebijakan belum tersampaikan dengan jelas. Sedangkan sisi peluang dari faktor eksternal yaitu kemampuan menambah persediaan beras dengan impor, kesiapan pemerintah untuk mengisi persediaan beras di pasar dan dorongan masyarakat untuk menjaga stabilitas stabilitas harga beras. Sisi ancaman yaitu ketersediaan beras dari petani terbatas, gangguan faktor produksi beras dan rantai distribusi beras panjang. Strategi yang tepat digunakan saat ini yaitu strategi defensif.

scholarly journals DEVELOPMENT STRATEGY OF BEEF CATTLE IN SMALL SCALE BUSINESS AT WURYANTORO SUBDISTRICT OF WONOGIRI REGENCY

2017 ◽  
Vol 41 (4) ◽  
pp. 484
Author(s):  
Sutrisno Hadi Purnomo ◽  
Endang Tri Rahayu ◽  
Sidiq Budi Antoro
Keyword(s):  
Beef Cattle ◽  
Development Strategy ◽  
Production Management ◽  
Swot Analysis ◽  
Secondary Data ◽  
External Factors ◽  
Matrix Analysis ◽  
Primary Data ◽  
Small Scale ◽  
Internal Factors

This study was aimed to determine the principal factors that may affect any development of the cattle business and know what strategies can be applied in the development of the cattle business in the District WuryantoroWonogiri. Research method used in this study was a mixed method collect qualitative and quantitative primary data from respondents and secondary data from relevant agencies, namely BPS Wonogiri, Wonogiri District Agriculture Office, and Subdistrict Wuryantoro. Research sampling was determined by convenience sampling of 60 farmers, and 10 respondents from public government and cattle traders. Analysis of data using internal and external situation analysis, also SWOT analysis. SWOT analysis qualitative of internal factors resulted in the identification of Strength and Weakness contained in the cattle business that consists of human resources, financial condition, operations / production, management, marketing. The analysis of external factors resulted in the identification of factors external in the form of opportunity and threats that exist in the beef cattle business as consisting of social, economic, public policy, and technology. The results of the matrix analysis showed results that the internal factors of 1.09 (on the x-axis), and external factors of 0.23 (on the y-axis).Hence,appropriate strategy in the development of beef cattle farms was in quadrant I that support aggressive growth policy (GrowthOriented Strategy),which uses strength to gain opportunities, profits in the cattle business.

THE USE OF COMMUNITY LANGUAGE LEARNINGMETHOD TO IMPROVE STUDENTS’ SPEAKING ACHIEVEMENT

2015 ◽  
Vol 4 (1) ◽  
Author(s):  
Eko Widoyo Putro ◽  
Berlin Sibarani
Keyword(s):  
Language Learning ◽  
Secondary Data ◽  
Primary Data ◽  
Second Grade ◽  
Learning Method ◽  
Field Notes ◽  
The Subject ◽  
The Mean ◽  
Method Improvement ◽  
Community Language

This study is aimed at improving the second grade of students’ speakingachievement by using Community Language Learning (CLL) Method. Theresearch was conducted by applying classroom action research. The subject of this study was second grade of Private Senior High School (Sekolah Menengah Atas Swasta) of Dwi Tunggal Tanjung Morawa which consisted of 31 students. To collect the data, the instruments used were primary data (SpeakingTest) and secondary data (interview sheet, observation sheet, field notes). It can be seen from the score in test I, test II and test III. In the Test I, the mean of the students’score was (64.77), in the Test II was (71.35), and the mean of the students’ score of the Test III was (80.90). Based on the interview, and observation sheet, it shows that the expression and excitement of the students got improved as well. It was found that teaching of speaking by using Community Language Learningcould significantly improve students’ speaking achievement.Key Words: Community Language Learning, Method, Improvement, Speaking Achievement

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